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L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz

L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz - image 1 of 4
L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz - image 2 of 4
L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz - image 3 of 4
L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz - image 4 of 4
L'Oreal Paris Voluminous Lash Paradise Mascara - 0.28 fl oz - image 1 of 4
$9.99 when purchased online

About this item

Highlights

  • Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. This waterproof mascara provides 20x more volume and up to 2x more length
  • L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
  • Create Your Perfect Eye Makeup Look: With our collection of Voluminous and lengthening mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
  • Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long lasting, fade proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 Hours

Description

Get instant volume for your lashes! L’Oreal Paris Voluminous Lash Paradise Mascara gives your lashes instant breathtaking volume and length. The new formula is infused with a luscious blend of flower oils - lashes feel conditioned and supple to the touch 20x more volume and up to 2x more length (Based on a consumer claims study, November 2020). Lash Paradise waterproof black mascara is clump-resistant, smudge-resistant, longwearing and suitable for sensitive eyes. The ultra-soft wavy brush catches every lash for dense, fuller-looking lashes.

Place brush at base of lashes and gently sweep up to tip. Removes with Garnier Micellar Water Waterproof makeup remover.
Suggested Age: Adult Use Only
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Thickening, Volumizing
Net weight: .25 fl oz (US)
Features: Waterproof
TCIN: 52117734
UPC: 071249343319
Item Number (DPCI): 052-04-0272
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

g787979, isododecane, cera alba / beeswax, copernicia cerifera cera / carnauba wax, disteardimonium hectorite, dilinoleic acid/butanediol copolymer, aqua / water, allyl stearate/va copolymer, oryza sativa cera / rice bran wax, paraffin, alcohol denat., polyvinyl laurate-vp/eicosene copolymer, propylene carbonate, talc, synthetic beeswax, ethylenediamine/stearyl dimer dilinoleate copolymer, peg-30 glyceryl stearate, candelilla cera / candelilla wax, panthenol, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, bht, [+/- may contain ci 77499 / iron oxides, ci 77891 / titanium dioxide], fil code #b195341/1

Shipping details

Estimated ship dimensions: 7.03 inches length x 2.46 inches width x 1.23 inches height
Estimated ship weight: 0.06 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Hawaii, Alaska, Northern Mariana Islands, Guam (see also separate entry under GU)

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
4.3 out of 5 stars with 5509 reviews
64% would recommend
838 recommendations
easy to remove: 3.85 out of 5
value: 3.75 out of 5
quality: 3.76 out of 5
long lasting: 4.05 out of 5
easy to apply: 4.07 out of 5

Personal info

  • Skin type:
    Combination
  • Skin tone:
    Medium
  • Dissapointed

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Za - 7 days ago, Verified purchaser
    New formula sucks, it weighs my lashes down.
    1 reply from L'OrealParisProductExpert team - 5 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara. We are sad to hear that you did not see the results you expected with this mascara and it seems heavy. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    Did you find this review helpful?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Normal
  • The best

    5 out of 5 stars
    Thumbs up graphic, would recommend
    ShannonW - 9 days ago
    my go-to mascara! I always go back
    quality: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    Did you find this review helpful?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Combination
  • Used once and threw it away

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    EJ - 11 days ago, Verified purchaser
    This mascara not only clumped beyond anything I’ve had before but it was heavy and a bunch of eyelashes fell out when removing it. This is an awful formula.
    1 reply from L'OrealParisProductExpert team - 10 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara in the waterproof black shade. We are sad to hear that you did not see the results you expected with this mascara and had some clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    easy to apply: 2 out of 5
    quality: 1 out of 5
    long lasting: 3 out of 5
    value: 1 out of 5
    easy to remove: 1 out of 5
    Did you find this review helpful?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Combination
  • Hair color:
    Brunette
  • Eye color:
    Blue
  • Not Paradise

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Krome - 11 days ago, Verified purchaser
    I really do not like the L'Oreal Voluminous Paradise mascara. It's very clumpy and not smooth, even brand new. I often have to clean up the thick spots. I used an Ulta mascara last and it was much better.
    1 reply from L'OrealParisProductExpert team - 11 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara in the 202 Black Brown shade. We are sad to hear that you did not see the results you expected with this mascara and had some clumping . We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    Did you find this review helpful?

    Worst change to my go to

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    ct - 12 days ago
    Worst change ever- clumpy, hard to remove and lose lashes
    1 reply from L'OrealParisProductExpert team - 12 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara. We are sad to hear that you did not see the results you expected and had clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    value: 1 out of 5
    easy to apply: 1 out of 5
    long lasting: 2 out of 5
    quality: 1 out of 5
    easy to remove: 1 out of 5
    Did you find this review helpful?

    not a fan

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    S06060 - 14 days ago
    Gets too clumpy too fast
    1 reply from L'OrealParisProductExpert team - 12 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara. We are sad to hear that you did not see the results you expected and you had some clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    long lasting: 3 out of 5
    easy to remove: 3 out of 5
    easy to apply: 3 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    Did you find this review helpful?

    Clumpy mess

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    ravens - 14 days ago, Verified purchaser
    For me, this mascara is clumpy and creates a mess. It has chunks that flake off of the tube. The brush is way too fat to get into my lower lashes and the sides. Worst mascara I've ever tried.
    1 reply from L'OrealParisProductExpert team - 12 days ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise. We are sad to hear that you did not see the results you expected and had some clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    easy to apply: 1 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    Did you find this review helpful?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Oily
  • I like this mascara

    5 out of 5 stars
    Thumbs up graphic, would recommend
    NOC - 23 days ago, Verified purchaser
    I started using this mascara not too long ago. I decided to give it a try after I seen my daughter using it and I really liked it. It doesn’t clump up and it gives me lashes length to and volume.
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    easy to apply: 5 out of 5
    Did you find this review helpful?

    New formula is awful.

    1 out of 5 stars
    - 23 days ago
    originally posted on lorealparisusa.com
    I have LOVED this mascara for years, it was my holy Grail, now all of a sudden the formula is awful. Goopy, clumpy, awful to work with. I have to meticulously comb out each lash after with my comb. Looked it up, and sure enough, formula has changed. This was my go-to for clumpy free now it's back to the drawing board. Why change it???? Put out a different product if it's a different formula?
    1 reply from L'Oreal Paris team - 22 days ago
    Hello there! Thank you so much for sharing your experience with our Voluminous Lash Paradise Waterproof Mascara. We are sorry to hear that this product did not meet your expectations. Feedback from our consumers are important and helps us improve our products. We will be sharing your comments with our team.
    2 guests found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Normal
  • Skin concern:
    Blackheads
  • Hair color:
    Brunette
  • Eye color:
    Brown
  • Meh

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    - 1 month ago, Verified purchaser
    This added volume but no length to my lashes. They look pretty silly actually. I don't use makeup. I only ever wear the occasional mascara. I usually get the telescopic mascara in waterproof but wanted to try something new. I'll be going back to my old faithful.
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hello there! Thank you for sharing your feedback on our Voluminous Lash Paradise Mascara shade 204 Waterproof Blackest Black! We apologize this mascara did not provide you with the results in which you expected. Your feedback is very important to us as we are always looking for ways to improve. We will share these comments with our team and we wish you great success with our products in the future!
    Did you find this review helpful?

    Solid clump

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Bonnie - 1 month ago, Verified purchaser
    This is probably the worst mascara I’ve ever had. It should be called short and stumpy. The brush is so poorly made it just kind of clumps!
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara. We are sad to hear that you did not see the results you expected with this mascara, and that you had some clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    easy to apply: 1 out of 5
    easy to remove: 3 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?

    New formula ):

    2 out of 5 stars
    - 1 month ago
    originally posted on lorealparisusa.com
    PLEASE bring back the old formula. I used the original waterproof formula for years and years. Never smudged, people thought I wore falsies, etc. The new formula crumbles, smudges, doesn’t build, clumps… I’m back at square one having to search for a new mascara. I feel like I lost a loved one lol. Please bring it back!!!
    1 reply from Consumer Care Center team - 1 month ago
    Hi Hannah727! Thanks for reaching out to us regarding Voluminous Lash Paradise Waterproof Mascara. We're sorry to hear that this product is smudging and not providing the results you are used to. We will share your comments with our teams.
    4 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Combination
  • Skin tone:
    Light
  • in the trash it goes...

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    princess leopard print - 1 month ago
    absolutely awful. it used to be a favorite, but it has changed substantially. used once and it’s so bad it’s going to the landfill.
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara. We are sad to hear that you did not see the results you expected with this mascara. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    easy to remove: 1 out of 5
    quality: 1 out of 5
    easy to apply: 1 out of 5
    long lasting: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Combination
  • Hair color:
    Black
  • Skin tone:
    Light
  • Eye color:
    Brown
  • DO NOT BUY

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    i do not recommend - 1 month ago
    CONTAINS YELLOW 5 AND PFAs!! CAUSES SKIN DISCOLORATION AND LUNG OVERFLOWS!!
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi there! Thank you for reaching out to us about the ingredients in the Voluminous Lash Paradise Mascara. We can assure you that our products go through extensive testing to provide the best and safest possible products for our consumers. The ingredients we use are selected because of their record of safety for use by the consumer. We continually evaluate the most current information about our ingredients. Each and every ingredient used in our products has been thoroughly reviewed and tested by our internal safety team made up of toxicologists, clinicians, pharmacists, and physicians. We hope this information is helpful if you have any questions or concerns please call us at 1-800-322-2036 M-F 9am-5:30pm ET. If you would like more information regarding this subject, you will find complete information at www.cosmeticsinfo.org. This website contains safety information about cosmetic products, their ingredients, and how they are tested and regulated.
    quality: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    easy to apply: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Very disappointed for brand name.

    1 out of 5 stars
    - 1 month ago
    originally posted on lorealparisusa.com
    I bought this mascara and am so disappointed. The brush was all clumpy and not shaped well. The mascara seemed very dry as if used and at end of usage life
    Did you find this review helpful?

    New formula- new problems

    2 out of 5 stars
    K Cole - 2 months ago
    originally posted on lorealparisusa.com
    Better than some mascaras and the wear lasts, so I was using as my go to mascara. HOWEVER, I just went and bought two more wands to replenish my mascara and immediately noticed something was different about this “new look, new formula.” The wear is different, and my eyes are completely irritated from wearing this mascara. I didn’t realize at first the formula had changed so it took me a few days to realize it was the mascara causing eye irritation. So disappointing to know this product will no longer be something I can use.
    2 guests found this review helpful. Did you?

    Eye lashes falling out

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Trose - 2 months ago, Verified purchaser
    Never had an issue with mascara like this one. Making my eye lashes fall out!!!
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Washable Mascara. We are sad to hear that you did not see the results you expected with this mascara. We would like to speak with you directly about it. Please give us a call at 1-800-322-2036 M-F 9am-5:30pm ET. Looking forward to speaking with you.
    long lasting: 1 out of 5
    easy to remove: 1 out of 5
    value: 1 out of 5
    quality: 1 out of 5
    easy to apply: 1 out of 5
    1 guest found this review helpful. Did you?

    Terrible

    1 out of 5 stars
    Ckspud65 - 2 months ago
    originally posted on lorealparisusa.com
    Tried this mascara for the first time, horrible! I usually use volumous false fiber waterproof mascara, but I couldn’t find it anywhere. I usually curl my lash first which I did. Trying this made the lashes stick straight and stubby. Will not buy again or recommend it
    1 guest found this review helpful. Did you?

    Personal info

  • Skin type:
    Dry
  • Eye color:
    Green
  • Skin concern:
    Redness,
    Sensitivity
  • Hair color:
    Brunette
  • Skin tone:
    Light
  • eh

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    addi - 2 months ago, Verified purchaser
    this mascara is okay but u have to be so careful with it because of how easily it clumps
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi there! Thank you for your feedback on the Voluminous Lash Paradise Mascara in the 201 black shade. We are sad to hear that you did not see the results you expected with this mascara and you had some clumping. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
    quality: 5 out of 5
    value: 4 out of 5
    long lasting: 4 out of 5
    easy to remove: 5 out of 5
    easy to apply: 3 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Eye color:
    Brown
  • Skin tone:
    Medium
  • Hair color:
    Black
  • Skin type:
    Combination
  • Not easy to remove

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Happy Bear - 2 months ago, Verified purchaser
    It’s a nice mascara but removing it is not so much. Have to pass on this one. It may work for you though.
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi there! Thank you for reaching out to us about the Volumnous Lash Paradise Mascara, we are glad you are enjoying this product. We are sad to hear that you are having difficulty removing it. We recommend using our Eye Makeup Remover it is a oil free moisturizing formula gently removes waterproof and washable mascara and eye makeup in a cinch. We hope you give this a try and the mascara again as well.
    easy to apply: 5 out of 5
    value: 2 out of 5
    long lasting: 5 out of 5
    quality: 4 out of 5
    easy to remove: 1 out of 5
    Did you find this review helpful?

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