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Liquid Dishwashing Soap - Fresh - up&up™
$7.59 ($0.10/fluid ounce)
In Stock
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At a glance
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About this item
Highlights
- Dishwashing liquid
- Fresh scent
- Tough on grease and stuck-on food
- Made without phthalates and parabens
Description
Doing your dishes will be a breeze with the Fresh-Scented Dishwashing Liquid from up&up™. Featuring a fresh scent you're sure to love, this dishwashing liquid is tough on grease and stuck-on food. Best of all, it's also made without phthalates and parabens for a choice you'll feel good about reaching for.
up&up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
up&up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
Scent: Fresh
Product Warning: Drink water if product is swallowed
Product Form: Liquid
Recommended Surface Application: Glass
Product Results: Dissolves Food
Recommended Product Application: Dishes
TCIN: 90468523
UPC: 191907993332
Item Number (DPCI): 003-06-0038
Origin: Assem USA w/foreign/dom. parts
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium laureth sulfate, sodium lauryl sulfate, lauramine oxide, sodium xylenesulfonate, fragrance, citric acid, acid blue 9, methylisothiazolinone, methylchloroisothiazolinone' '
Allergens & Warnings:
Do not use in automatic dishwashers Do not add bleach Contains biodegradable surfactants Safe for septic systems, KEEP OUT OF REACH OF CHILDREN. In case of eye contact, rinse thoroughly with water. If swallowed, drink a glass of water to dilute. Contact a physician, if necessary. Without Phthalates and Parabens.Shipping details
Estimated ship dimensions: 3.4 inches length x 5.99 inches width x 11.88 inches height
Estimated ship weight: 5.32 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.
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Guests are saying
This dish soap offers an excellent balance of affordability and performance, making it a great choice for everyday dishwashing tasks. Guests appreciate its pleasant scent, effective grease-cutting ability, and the fact that a little goes a long way. While some concerns exist regarding the bottle design and occasional clogging, the overall cleaning power and value make it a worthy addition to any kitchen.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 383 reviews
64% would recommend
42 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
9 November, 2025Verified purchase
(no review title)
Exelente
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2025Verified purchase
Great quality and price!
This dish soap does exactly what you want it to. It cuts through grease fast and leaves dishes squeaky clean without needing a lot of product. The Fresh scent is light and pleasant, not overpowering like some other brands. It’s also a really good deal compared to name brands, so I’ve started stocking up whenever it’s on sale. Reliable, simple, and effective. Definitely a pantry staple.
5 out of 5 stars
Thumbs up graphic, would recommend
24 October, 2025Verified purchase
(no review title)
Just like Dawn soap
5 out of 5 stars
Thumbs up graphic, would recommend
23 September, 2025Verified purchase
Cost Effective and cleans as good as the name brand
Works as good as the name brand. Eliminates grease. Leaves your dishes clean and not a greasy film on them.
5 out of 5 stars
Thumbs up graphic, would recommend
13 July, 2025Verified purchase
Same as namebrand
This is exactly the same as the name brand for much cheaper and worth the price
5 out of 5 stars
Thumbs up graphic, would recommend
20 June, 2025Verified purchase
Dish soap
This is my household's go-to soap!
5 out of 5 stars
Thumbs up graphic, would recommend
12 June, 2025Verified purchase
Good quality product
Very quality product
4 out of 5 stars
Thumbs up graphic, would recommend
14 May, 2025Verified purchase
Dish soap
Good product . Good price
4 out of 5 stars
Thumbs up graphic, would recommend
12 May, 2025Verified purchase
Cleans well, but doesn't play nicely with soap dispensers
This is a good dupe for Dawn and I found it cleaned dishes well. It suds up great and had a nice neutral scent. I use a soap dispenser (Umbra soap pump) and this soap in particular seemed to have a difficult time with my dispenser. I thought it was my dispenser at first until this ran out and I tried the Kirkland Signature generic Dawn dupe — no issues! So strange. If it weren't for it getting jammy and stuck in my dispenser every couple of days, causing it to spurt out a concentrated jet of soap whenever I pumped the dispenser, I would keep buying it. I don't think it's even related to it drying out or something in the spout as I only hand wash dishes and do so a few times a day. Other people had issues with this but I can't begin to guess why, as I don't think it's particularly concentrated compared to the name brand or other store brand dupes. That said, the original bottle works just fine for dispensing, albeit a bit slippery. It's similar imo to most other dish soap bottles on the market. Because of the issues this has specifically with refillable dispensers, if you are specifically NOT using a separate dispenser, I think this is fantastic soap that is hard to beat in cost. But if you do use such a dispenser, I would look elsewhere because I had no clue the virtually daily need to unclog the dispenser wasn't just a normal part of soap dispenser life (lol). And random aside, this shade of blue is gorgeous. Not at all important, but I find this specific shade to be prettier than Dawn or Kirkland's dupe. It's the little things sometimes :)
5 out of 5 stars
Thumbs up graphic, would recommend
2 April, 2025Verified purchase
Great soap
I love this soap, just burst when shipped but when contacted customer service they sent a replacement
5 out of 5 stars
Thumbs up graphic, would recommend
20 February, 2025Verified purchase
Suds
Love. Great quality dish soap and cheaper than brand name. The smell is also very light.
5 out of 5 stars
Thumbs up graphic, would recommend
11 February, 2025Verified purchase
Great dish soap
This dish soap works well. It's very sudsy so you don't have to use a lot.
1 out of 5 stars
Thumbs down graphic, would not recommend
10 February, 2025Verified purchase
Dish detergent
It was too watery. My fishes didn’t get washed well and it stayed soapy
4 out of 5 stars
Thumbs up graphic, would recommend
5 February, 2025
Great product, a bit drippy
This is an affordable option for dishwashing, has a good scent, bubbles up well, removes grease, and is gentle on hands. You get a lot for the value. My only complaint is that when put it my refillable dispenser, it's a bit drippy and the drips get hard - causing the soap to spurt out in misguided direction. Might just not be compatible with my dispenser.
5 out of 5 stars
Thumbs up graphic, would recommend
24 November, 2024
Gets all the grease of my dishes
This Liquid Dish Soap - Fresh Scent - 75oz - up&up™ is so good. It lathers up very well. It's just as good a name brands Cuts through grease fast. And leaves my glasses clean without spots. It leaves my dishes really clean. They have a shine to them now . This soap has a lovely scent to it as well. I had never tried this Dish Soap before. I am a huge fan of it. It cleans the way I need it too. And I like how clean my pots and pans are. Even the greasiest pan gets clean with this dish soap . I don't have to soak them either. I wash them right after using them . And they are the cleanest pots and pans. I will continue to use up & up dish soap.
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2024
Fresh dish soap
I love this fresh liquid dish soap. It smells like clean clothes but isn't too powerful. It works great to to clean dishes and cups. It doesn't leave a film on dishes washed and is easier to rinse off than other soap I've used before. Works very well on grease too.
4 out of 5 stars
Thumbs up graphic, would recommend
16 November, 2024
Dish soap that works great
This dish soap works wonderfully. It cuts grease and smells nice. I like that I don’t have to use a bunch in order for it to work. I like this Up & Up dish soap just as much as the name brands. The scent is very fresh smelling.
4 out of 5 stars
Thumbs up graphic, would recommend
8 November, 2024
Love this dish soap!!
I can’t say enough good things about this dish soap! It lathers amazingly, has a nice fresh scent that isn’t overpowering, and gets my dishes nice and clean. A little goes a long way. It makes so many suds! It’s comparable to Dawn in my opinion. I only took 1 star away because the bottle fell out of my cabinet and the spout stopped working.
5 out of 5 stars
Thumbs up graphic, would recommend
5 November, 2024
Fresh clean sent that leaves your dishes not only Sparkling clean but smelling fresh and clean as well
Fresh clean scent that leaves your dishes Not only clean but also smelling great. Good size bottle for the price very big and sturdy as well. I’d like to add very little to my laundry to make my whites whiter!