Dawn Platinum Dishwashing Liquid Dish Soap - Refreshing Rain - 54.8 fl oz
$9.59 ($0.18/fluid ounce)
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$4.99($0.21/fluid ounce)
4.4 out of 5 stars with 673 ratings
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4.8 out of 5 stars with 6032 ratings
$1.19($0.06/ounce)
Buy 1, get 1 25% off select cleaning essentials
4.8 out of 5 stars with 3200 ratings
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Guests are saying
Dawn dish soap has long been a favorite for its exceptional cleaning power and versatility, effectively tackling grease and grime on dishes and various surfaces. However, recent changes to the scent have sparked significant dissatisfaction among guests, with many expressing a strong preference for the original fragrance. Despite the cleaning efficiency, the new scents have led to allergic reactions and complaints about lingering odors, prompting some guests to seek alternatives. Overall, while the product remains effective, the scent change has overshadowed its strengths for many users.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 7509 reviews
cleans effectively: 4.64 out of 5
quality: 4.41 out of 5
value: 4.21 out of 5
75% would recommend
258 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
It's Dawn...what's understood don't need to be explained!
5 out of 5 stars
Thumbs up graphic, would recommend
7 January, 2026Verified purchase
(no review title)
Works great!
1 out of 5 stars
4 January, 2026
Double check the top is closed
If you do order pickup please make sure the top is closed I got home from my pickup and the top was open causing a mess that has to be cleaned up and ruined another item that was in the bag.
4 out of 5 stars
Thumbs up graphic, would recommend
3 January, 2026Verified purchase
(no review title)
works well on tough food spots but I don't love this scent.
5 out of 5 stars
3 January, 2026Verified purchase
(no review title)
We use this for a long time.
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
I am in love. I would buy some more. in the near future
I am in love.
3 out of 5 stars
Thumbs up graphic, would recommend
29 December, 2025Verified purchase
(no review title)
With the holidays here, I knew I'd be washing a lot of dishes, so I ordered Dawn's dish soap( used nothing but dawn since I was a child), from the target app for pick up. the employee who brought it out was very kind. I get home and take the dish soap out the bag, and the top was broke. dish soap all in the bottom of the bag. I looked in the bag for the lid, no lid what so ever. Soap leaked all in the bag. Job well done Target for selling me a bag of dish soap. I have no issue with Dawn's Dish soap, I have been using it for a very long time. My issue is with Target for selling me a soap that had been busted and because of the holidays and the hectic Christmas chaos, they got away with it.
1 reply from Dawn team - 3 days ago
Hello Cynthia, thank you very much for sharing your experience; it is very important to us. We always prioritize quality and are constantly improving our packaging to support the shipping process. We apologize for what happened, and if you would like to share your experience in more detail, please contact us at (800) 725-3296. We would be happy to assist you.
1 out of 5 stars
22 December, 2025Verified purchase
Not properly packaged
The item was not properly closed & leaked on other items, ended with 1/4 less of the detergent.
1 reply from Dawn team - 10 days ago
Hello, thank you very much for sharing your experience; it is very important to us. We always prioritize quality and are constantly improving our packaging to support the shipping process. We apologize for what happened, and if you would like to share your experience in more detail, please contact us at (800) 725-3296. We would be happy to assist you.
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025Verified purchase
Dawn Saves the Day!
The best dish soap in the entire planet!
5 out of 5 stars
Thumbs down graphic, would not recommend
16 December, 2025Verified purchase
(no review title)
It is totally AWESOME and don't have to use a lot. I love it.
5 out of 5 stars
Thumbs down graphic, would not recommend
13 December, 2025Verified purchase
(no review title)
nice
1 out of 5 stars
13 December, 2025
(no review title)
It was spilled all over the bag
1 reply from Dawn team - 1 month ago
We're sorry to hear this, Michelle. For assistance, please reach out to Target at 1-800-440-0680.
1 out of 5 stars
12 December, 2025
originally posted on dawn-dish.com
Not worth the money !!!!
I bought alot of Dawn Platinum and the new stuff is junk !!!! Won't buy anymore !!!
1 reply from Customer Care team - 1 month ago
We're sorry you feel this way. We'd like to learn more about your experience to help, so when you have a minute, please get in touch with us at (800) 725-3296.
3 out of 5 stars
9 December, 2025Verified purchase
(no review title)
Gets rid of grease on pots and pans
1 reply from Dawn team - 1 month ago
We appreciate you giving Dawn a try. If you'd like to share more or ever have questions, you're always welcome to give us a call at (800) 725-3296.
5 out of 5 stars
9 December, 2025
originally posted on dawn-dish.com
When old ducs get plastic surgery
Why baby ducs in your commercial sound like they are 60 years old?
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
(no review title)
This product is the best dishwashing
5 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2025Verified purchase
(no review title)
came with lid taped and separately bagged to deter leaking! much appreciated
1 out of 5 stars
29 November, 2025
originally posted on dawn-dish.com
the new scent stinks if getting read to find a new
the new scent stinks and I'm about at the point of finding a different product. I have always used Dawn for it's grease cutting ability as I work on cars on the weekends and it great for cleaning m hands
1 reply from Customer Care team - 2 months ago
We truly appreciate your loyalty to our products, and we're sorry to hear that you're disappointed with the scent of your recent Dawn purchase. A lot of research and consumer testing goes into creating scents that we think you'll love. With that said, we understand that preferences are very personal, and we'll be sure to share your comments with our team. We offer many other scents, and we would like to learn more about your experience to help you find another one of our products that better meets your preferences. For assistance, please give us a call at (800) 725-3296.
4 out of 5 stars
Thumbs up graphic, would recommend
28 November, 2025
(no review title)
Trying this from a trusted brand name for the first time.
5 out of 5 stars
Thumbs up graphic, would recommend
28 November, 2025Verified purchase
(no review title)
Good dish soap