$7.79 when purchased online
About this item
Highlights
- Eyestudio Lasting Drama Waterproof Gel Eyeliner Pencil: Delivers intense color that lasts all day for natural or dramatic eye makeup looks; Waterproof Eyeliner is suitable for sensitive eyes and contact lens wearers
- Tested to Last All Day: Ophthalmologist, dermatologist and allergy tested creamy gel formula was specially designed to last up to 24 hours; Highly concentrated pigments of the gel eye liner intensifies your eye makeup for a lasting impression
- Shades to Match Your Every Look: Gel pencil eyeliner available in 10 super-saturated shades ranging from Smooth Charcoal to Lustrous Saphire
- Flawless Looks Made Possible: Use our fabulous foundations, powders, concealers, primers, blushes, highlighters and face contouring makeup to help you effortlessly achieve any look you're going for
- Create Any Look: Our foundations, bb creams, concealers & highlighters create a perfect canvas. Make eye looks with eyeshadows, brow pencils & eyeliners, & perfect your pout with lipsticks & lip balms
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Achieve winged drama with Maybelline New York’s Eyestudio Lasting Drama Waterproof Gel Eyeliner Pencil for a lasting impression with intense color. The waterproof eyeliner sets instantly and glides on easily to deliver intense color that lasts up to 24 hours. Intensify your eye makeup and get bold liner looks with the highly concentrated pigments found in the gel eyeliner. The oil-free and smudge-proof formula is ophthalmologist, dermatologist and allergy tested. The eye liner is safe for sensitive eyes and contact lens wearers. Available in two classic highly pigmented colors from the classic blackest black eyeliner to the classic brown eyeliner.
Suggested Age: Adult Use Only
Health Facts: Paraben-Free, Phthalate-Free, Contains Micellar Water, Sulfate-Free
Color Finish: Smooth
Color Palette: Dark Tones
Product Form: Gel
Beauty Purpose: Defining
Net weight: .11 Ounces
Features: Built-In-Brush Application, Smudgeproof, Long Lasting
TCIN: 12067837
UPC: 041554220186
Item Number (DPCI): 052-07-2191
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
cyclopentasiloxane, polypropylsilsesquioxane, ceresin, isododecane, cyclohexasiloxane, caprylyl methicone, synthetic fluorphlogopite, silica silylate, disteardimonium hectorite, disodium stearoyl glutamate, cyclomethicone, propylene carbonate, candelilla cera/candelilla wax, caprylyl glycol, silica, aluminum hydroxide, alumina, calcium sodium borosilicate, calcium aluminum borosilicate, tin oxide, [+/- may contain: ci 77491, ci 77492, ci 77499/iron oxides, mica, ci 77891/titanium dioxide, ci 77007/ultramarines, ci 77510/ferric ferrocyanide, ci 77288/chromium oxide greens, ci 77742/manganese violet, ci 19140/yellow 5 lake, ci 42090/blue 1lake, ci 77510/ferric ammonium ferrocyanide], fil# d38512/8
Shipping details
Estimated ship dimensions: 5.55 inches length x 2.71 inches width x 1.18 inches height
Estimated ship weight: 0.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is the second "brown" color option supposed to be "Expresso"? There's no number or anything in the description to tell.
submitted by Angie C - 2 years ago
A: Hi there! Thanks for your interest in our Eye Studio Lasting Drama Gel Eyeliner! We appreciate you bringing this to our attention, the shade you are referencing on site has been discontinued and is no longer available on site for purchase. If you are looking for a brown shade, try our 952 Brown Eye Studio Lasting Drama Gel Eyeliner. Please give us a call should you need any further assistance!
submitted byMaybelline Consumer Care - 2 years agoBrand expert
Q: Is this Gel eyeliner CRUELTY-FREE? Preservative-Free??
submitted by Cristal - 5 years ago
A: Hi Cristal! Maybelline, a brand of L’Oreal, does not test any of its products or ingredients on animals and has been at the forefront of alternative methods for over 30 yrs. For more information, please visit L’Oreal's corporate site, to learn more on the alternative methods under the Sustainability section.
submitted byMaybelline Consumer Care - 5 years agoBrand expert
Q: Is this self sharpening
submitted by BOBBI - 6 years ago
A: Hi there! Our Eyestudio Lasting Drama Waterproof Gel Pencil Eyeliner can be sharpened with any cosmetic sharpener. We hope this helps!
submitted byMaybelline Consumer Care - 6 years agoBrand expert
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4.1 out of 5 stars with 466 reviews
77% would recommend
66 recommendations
easy to apply: 4.47 out of 5
quality: 4.3 out of 5
easy to remove: 4.58 out of 5
value: 4.51 out of 5
long lasting: 4 out of 5
good gel, rough brush
3 out of 5 stars
Thumbs down graphic, would not recommend
Aisha - 4 days ago, Verified purchaser
I love the flexibility of havinga pot but miss my applicators from liquid liners as the brush feels a bit too stiff for an eye line
Personal info
Hair color:
Brunette
Skin concern:
Sun damage,
Aging,
Blackheads,
Puffiness,
Dark circles,
Cellulite,
Pores,
Sensitivity,
Redness,
Acne,
Dullness,
Cuticles,
Uneven skin tone
Skin tone:
Medium
Skin type:
Combination
Eye color:
Brown
New go to
5 out of 5 stars
Thumbs up graphic, would recommend
Brewerprincess - 10 days ago, Verified purchaser
This lasts all day on my lower eyes. Doesn’t run down either
Nettoyage pinceau
5 out of 5 stars
Carine63 - 2 months ago
originally posted on maybelline.com
Bonjour j'utilise le pot depuis peu car le crayon n'existe plus dommage je le trouve plutôt bien il tient extrêmement bien et il est très économique pou ma part. J'aimerais savoir comment et avec quel produit nettoyer le pinceau merci d'avance pour votre réponse
Good and Bad
3 out of 5 stars
jr42 - 2 months ago
originally posted on maybelline.com
The product glides on easily and the applicator is nice. What I have been unhappy with is the tube provided to protect the applicator doesn't do the job. The bristles start getting bent the it's hard to apply the liner correctly. I still have at least half of the liner left and it is starting to dry out. I feel it should last longer or be given a tip on how to revive it.
1 reply from Consumer Care Center team - 1 month ago
Hi there! We are so sorry to hear about your experience with our Eyestudio® Lasting Drama®. We do apologize, and we will be sharing your comments and feedback along to our team to help improve and enhance the product. We thank you for reaching out to us!
Personal info
Hair color:
Blonde
Skin type:
Dry
Eye color:
Blue
Skin tone:
Light
Love love love
5 out of 5 stars
Thumbs up graphic, would recommend
Selenafuerte - 2 months ago, Verified purchaser
The only eye liner I use I have purchased legit already five times! The only thing is it does dry out after awhile but add a bit of contact solution and you’re golden!
Dry liner!
1 out of 5 stars
Thumbs down graphic, would not recommend
BeautifulSkin - 5 months ago
I've bought this twice. Both times, it was dry. I couldn't even use it once. I'm surprised Maybelline still sells it.
1 reply from Maybelline Consumer Care team - 5 months ago
Hi there! Thank you for your feedback on the Eye Studio Lasting Drama Gel Eyeliner. We are sad to hear that your results were not what you expected and it was dry. We suggest ,checking out the TattooStudio Sharpenable Gel Pencil Longwear Eyeliner. It dramatically defines the eyelash line in ultra-intense color and delivers a smooth finish that lasts for 36 hours. We hope you give it a try!
Not for the oily girlzz
3 out of 5 stars
Mmm tires - 6 months ago, Verified purchaser
my oily eyelids could never/: anyways needs to be built up and set with powder for best results 👍
1 reply from Maybelline Consumer Care team - 6 months ago
Hi There! We are sorry to hear about the experience you had with our Maybelline Eye Studio Lasting Drama Gel Eyeliner. Feedback from our consumers is very important to us and helps us improve all our products. We are sorry to hear that this product is not your new favorite. We thank you for giving this product a try and hope you continue to explore our other products with confidence!
I would give it more than 5 stars if I could.
5 out of 5 stars
Tippy27 - 8 months ago
originally posted on maybelline.com
PLEASE bring back the espresso color — I am a 41 year old woman, been wearing eyeliner for over 20 years, and this is the first and only eyeliner I have ever found that actually stays on for 24 hours, through sweat and rain and heat and tears and everything. This product was literally life changing for me, as I could do my makeup once in the morning and be done with it, and not have to touch it up in the bathroom every 4 hours throughout the day, like I did with other products that wore off by sweat or blinking. I will keep buying this product for the rest of my life if you bring back the espresso color. I can’t do the black — it’s just too dark. And the “brown” is too light. From the comments here, it looks like a lot of people were a fan of the espresso.
Disappointed
2 out of 5 stars
- 9 months ago
originally posted on maybelline.co.uk
Having used this for many years I'm now quite disappointed. The gel formula used to glide on, now even with a brand new pot it is dry and hard to apply! This is my third brand new pot and each one has been dry. Yes it lasts all day and doesn't budge but its a battle everyday to apply.
Please bring back the Expresso Gel Eyeliner
4 out of 5 stars
SuJean - 10 months ago
originally posted on maybelline.com
The black is too dark and the brown is too light. You are one of the few companies that carry a gel eyeliner and your product is hard to find in stores. This gel eyeliner lasts for hours, it doesn’t run or bleed and has been a favorite for years. After reading reviews, it looks like people want the charcoal color back too.
Hate it!
1 out of 5 stars
She she - 10 months ago
originally posted on maybelline.com
I am so upset that this formula has changed and the color charcoal has been discontinued. The black is toooo black.
1 reply from BCC team - 9 months ago
Thank you for reaching out to Maybelline and sharing some feedback with us on our Eyestudio® Lasting Drama® Gel Eyeliner. We are sorry this product didn't meet your expectations. We appreciate you sharing your personal experience and will be forwarding your comments with others on our team. We hope you keep trying our products in the future!
Not the same!
1 out of 5 stars
TamT - 11 months ago
originally posted on maybelline.com
I'm so sad charcoal is no longer available and I'm sad that I tried the black - it is too dark and it doesn't go on the same as the original formula. Please bring the previous formula and charcoal back!
1 reply from Consumer Care Center team - 11 months ago
Hi there. It is possible that minor changes have been made in the formula of a product; however, the performance should meet or exceed previous results and may not be noticeable at all. There are different reasons why a formula might be changed; availability of ingredients, changing industry requirements, and product improvements are common examples. The ingredients listed on the physical product are always accurate listing. We hope this helps!
Personal info
Skin tone:
Light
Eye color:
Green
Works as creamy eyeshadow
5 out of 5 stars
Thumbs up graphic, would recommend
April - 11 months ago, Verified purchaser
Long lasting, dramatic black. Even works as a creamy eyeshadow if you blend it quickly and don’t let it dry. Used for Halloween and had great results
PLEASE BRING THE OLD FORMULA BACK!
1 out of 5 stars
MchristyD - 1 year ago
originally posted on maybelline.com
I absolutely do NOT like the new formula. It’s not gel anymore! It’s more like clay! Me and my sisters have used this for years now we have to find something else to use! This use to be the best! Very disappointed! I’m sure we are not the only ones!
1 reply from Consumer Care Center team - 11 months ago
Hello MchristyD. There! Thank you so much for sharing your experience with the Eye Studio Lasting Drama Waterproof Gel Pencil. We are sorry to hear that this product is no longer your favorite. Feedback from our consumers are important and helps us improve our products. We will pass your comments along to the team. We hope you continue to use and try our products with satisfaction!
Horrible ! New formula is messy.
1 out of 5 stars
JJBlack - 1 year ago
originally posted on maybelline.com
The formula has changed ! Went from being my absolute favorite to something I will never buy again. It's messy and difficult to apply. Couple that with the new bent applicator, and it looks like a toddler put my makeup on. Why change if it is not for improvement ?
1 reply from Consumer Care Center team - 11 months ago
Hi there! Thank you so much for sharing your experience with the Eye Studio Lasting Drama Waterproof Gel Pencil. We are sorry to hear that this product is no longer your favorite. Feedback from our consumers are important and helps us improve our products. We will pass your comments along to the team. We hope you continue to use and try our products with satisfaction!
not what I was hoping for
2 out of 5 stars
MJ - 1 year ago, Verified purchaser
The brown is not brown enough if that makes sense but I will try the black version and I hope it will be a true black rather than a greyish. Also, the brush was curved and I learned on a straight brush so there was a learning curve for me to use the brush and I do prefer a straight brush like the one that is shown in the photos.
1 reply from Maybelline Consumer Care team - 1 year ago
Hi There! Thank you so much for trying our Maybelline Eye Studio Lasting Drama Gel Eyeliner. We are sorry to hear you did not get the results you were expecting. Check out our Eyestudio® Master Precise All Day Liquid Eyeliner Makeup; long-wearing, water and smudge-proof eyeliner delivers precise definition in just one stroke.
Loathe
1 out of 5 stars
Lill - 1 year ago
originally posted on maybelline.com
Yes, I loathe this new formula that replaces the old Maybelline New York Eyestudio. Maybelline has cheapened it. They think that by packing it exactly the same as the previous they can pull the wool over our eyes. This new formula feels cheap and watery. It runs and smudges. Just in applying it, it starts feathering. I wish I had the old formula back. I have greasy eyelids and this used to be the only eye liner that did not run or smudge.I used it faithfully for 5++ years it was the only eye liner I used. Now I am searching again for a new eye liner. I have tried almost all of Maybelline’s and they are just as bad or even worse. If I could give it negative stars I would.
1 reply from Consumer Care Center team - 1 year ago
Hi Lill! Thanks for reaching out to us regarding EyeStudio Lasting Drama Gel Eyeliner. We can understand how upsetting it is to use a product for a long time and then not be able to use it anymore. We're so sorry you were not satisfied with this formula. We value consumer opinions and will share your comments with our teams.
Been using this product for years! Love it!
5 out of 5 stars
Dawnie P - 1 year ago
originally posted on maybelline.com
I love this product but my fav is the charcoal which you no longer have. Any plans to bring this back?
Personal info
Eye color:
Green
Skin type:
Combination
Skin tone:
Light
Hair color:
Brunette
Good!
5 out of 5 stars
Thumbs up graphic, would recommend
Shannon - 1 year ago, Verified purchaser
Easy to apply and lasted!
This Stuff Stays
5 out of 5 stars
Thumbs up graphic, would recommend
Marcydarcy - 1 year ago, Verified purchaser
On my upper lid, this gel will stay for days (I know, I've done it LOL.) But for my waterline or where my lower lashes are concerned, I like to accompany the gel with some black powder. I tend to raccoon there, but again, the gel won't move until you wash it off, whatever day that may be!