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Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz

Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz - image 1 of 4
Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz - image 2 of 4
Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz - image 3 of 4
Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz - image 4 of 4
Maybelline Eye Studio Lasting Drama Gel Eyeliner - 0.106oz - image 1 of 4
$8.29 when purchased online
Target Online store #3991

About this item

Highlights

  • Eyestudio Lasting Drama Waterproof Gel Eyeliner Pencil: Delivers intense color that lasts all day for natural or dramatic eye makeup looks; Waterproof Eyeliner is suitable for sensitive eyes and contact lens wearers
  • Tested to Last All Day: Ophthalmologist, dermatologist and allergy tested creamy gel formula was specially designed to last up to 24 hours; Highly concentrated pigments of the gel eye liner intensifies your eye makeup for a lasting impression
  • Shades to Match Your Every Look: Gel pencil eyeliner available in 10 super-saturated shades ranging from Smooth Charcoal to Lustrous Saphire
  • Flawless Looks Made Possible: Use our fabulous foundations, powders, concealers, primers, blushes, highlighters and face contouring makeup to help you effortlessly achieve any look you're going for
  • Create Any Look: Our foundations, bb creams, concealers & highlighters create a perfect canvas. Make eye looks with eyeshadows, brow pencils & eyeliners, & perfect your pout with lipsticks & lip balms
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup

Description

Achieve winged drama with Maybelline New York’s Eyestudio Lasting Drama Waterproof Gel Eyeliner Pencil for a lasting impression with intense color. The waterproof eyeliner sets instantly and glides on easily to deliver intense color that lasts up to 24 hours. Intensify your eye makeup and get bold liner looks with the highly concentrated pigments found in the gel eyeliner. The oil-free and smudge-proof formula is ophthalmologist, dermatologist and allergy tested. The eye liner is safe for sensitive eyes and contact lens wearers. Available in two classic highly pigmented colors from the classic blackest black eyeliner to the classic brown eyeliner.
Suggested Age: Adult Use Only
Health Facts: Paraben-Free, Phthalate-Free, Contains Micellar Water, Sulfate-Free
Color Finish: Smooth
Color Palette: Dark Tones
Product Form: Gel
Beauty Purpose: Defining
Net weight: .11 Ounces
Features: Built-In-Brush Application, Waterproof, Long Lasting, Smudgeproof
TCIN: 12067837
UPC: 041554220186
Item Number (DPCI): 052-07-2191
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

cyclopentasiloxane, polypropylsilsesquioxane, ceresin, isododecane, cyclohexasiloxane, caprylyl methicone, synthetic fluorphlogopite, silica silylate, disteardimonium hectorite, disodium stearoyl glutamate, cyclomethicone, propylene carbonate, candelilla cera/candelilla wax, caprylyl glycol, silica, aluminum hydroxide, alumina, calcium sodium borosilicate, calcium aluminum borosilicate, tin oxide, [+/- may contain: ci 77491, ci 77492, ci 77499/iron oxides, mica, ci 77891/titanium dioxide, ci 77007/ultramarines, ci 77510/ferric ferrocyanide, ci 77288/chromium oxide greens, ci 77742/manganese violet, ci 19140/yellow 5 lake, ci 42090/blue 1lake, ci 77510/ferric ammonium ferrocyanide], fil# d38512/8

Shipping details

Estimated ship dimensions: 5.55 inches length x 2.71 inches width x 1.18 inches height
Estimated ship weight: 0.09 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is the second "brown" color option supposed to be "Expresso"? There's no number or anything in the description to tell.

submitted by Angie C - 3 years ago
  • A: Hi there! Thanks for your interest in our Eye Studio Lasting Drama Gel Eyeliner! We appreciate you bringing this to our attention, the shade you are referencing on site has been discontinued and is no longer available on site for purchase. If you are looking for a brown shade, try our 952 Brown Eye Studio Lasting Drama Gel Eyeliner. Please give us a call should you need any further assistance!

    submitted byMaybelline Consumer Care - 3 years ago
    Brand expert

Q: Is this Gel eyeliner CRUELTY-FREE? Preservative-Free??

submitted by Cristal - 6 years ago
  • A: Hi Cristal! Maybelline, a brand of L’Oreal, does not test any of its products or ingredients on animals and has been at the forefront of alternative methods for over 30 yrs. For more information, please visit L’Oreal's corporate site, to learn more on the alternative methods under the Sustainability section.

    submitted byMaybelline Consumer Care - 6 years ago
    Brand expert

Q: Is this self sharpening

submitted by BOBBI - 6 years ago
  • A: Hi there! Our Eyestudio Lasting Drama Waterproof Gel Pencil Eyeliner can be sharpened with any cosmetic sharpener. We hope this helps!

    submitted byMaybelline Consumer Care - 6 years ago
    Brand expert

Summary of reviews

The Maybelline Eyestudio Lasting Drama Gel Eyeliner has mixed reviews from guests. Some guests love its long-lasting, smudge-proof qualities and easy application, while others have issues with the product drying out over time and the applicator brush. The product's color intensity and variety were also a point of contention among guests.
    Generated by AI from the text of recent reviews (includes incentivized reviews)
    4.1 out of 5 stars with 510 reviews
    value: 4.5 out of 5
    easy to remove: 4.55 out of 5
    long lasting: 4.09 out of 5
    easy to apply: 4.46 out of 5
    quality: 4.3 out of 5
    77% would recommend
    75 recommendations

    Where is the brown

    5 out of 5 stars
    Pamela - 18 days ago
    originally posted on Maybelline.ca
    Have been using the brown eye gel for years but lately can only fine Black. Too dark. Tried to buy brown online and keep getting message try later. What gives? Hae used pencels and liquids but the gel in small glass pot with brush for application is the best.
    Did you find this review helpful?

    The new formula black eye liner pot

    1 out of 5 stars
    Lina - 1 month ago
    originally posted on maybelline.co.uk
    I recently bought the new formula eye liner pot and I don't like it at all . It's very dry and very hard to blend . I much prefer the old version. I will never buy it again . It's west of my money and I am so disappointed
    Did you find this review helpful?

    Winner

    5 out of 5 stars
    Thumbs up graphic, would recommend
    BL - 2 months ago, Verified purchaser
    • Skin concern: Sensitivity, Aging, Acne
    • Skin tone: Medium
    • Hair color: Black
    • Eye color: Brown
    • Skin type: Oily
    This eyeliner is perfect for that matte black, all day finish!
    easy to apply: 5 out of 5
    quality: 5 out of 5
    long lasting: 5 out of 5
    easy to remove: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Expresso, wherefore art thou?

    5 out of 5 stars
    Not talking Coffee Here - 2 months ago
    originally posted on maybelline.com
    What happen to the Expresso color? I've been scraping the last from the container and driving everywhere looking for it. Black is to dark and brown is to pale which makes me look like I'm sick. I guess it is just my skin/hair color. I gave this product 5 stars for EXPRESSO but will not be buying it going forward until Expresso returns. It truly was the best eyeliner I've used. I just don't understand why it was removed since it was usually sold out when I needed it. And when I did find it, I would stock up.
    1 guest found this review helpful. Did you?

    Hate the new formula!

    1 out of 5 stars
    Han34 - 2 months ago
    originally posted on maybelline.co.uk
    I have used this eyeliner for years and loved it but the new formula is awful! Dry and impossible to apply, such a shame as it was a fantastic product, will not be buying again.
    Did you find this review helpful?

    What a Shame.....

    1 out of 5 stars
    SMAFUS - 2 months ago
    originally posted on maybelline.co.uk
    What's happened Maybelline??? You've changed the formula, it used to glide onto the delicate eye area beautifully, but now it is dry and way too sticky. I tried various different brushes in different lengths and softness... even tried a cocktail stick (random I know). It just doesn't go on, the little bits I managed to get on formed smudgy balls. This was by far the best gel eyeliner on the market but now........the WORST. Sad times :(
    1 guest found this review helpful. Did you?

    Bring back the old brush

    3 out of 5 stars
    Alextyw - 3 months ago
    originally posted on Maybelline.ca
    I’ve used this product for a decade, but the change in brush has been a huge negative. It’s harder to apply the gel with the bent brush and with a proper cap to the brush it hardens and also application harder. My brush also has cracked at the bend due to need for more frequent cleaning. I find I can no longer apply gel liner accurately and precisely with the new brush. Please bring back the old brush. I otherwise love this product and how long lasting and non-smudging it is, it is literally the only makeup I wear everyday.
    1 reply from CCC team - 3 months ago
    Hi there! We are happy you've given our EYESTUDIO® a try. However, we're sorry that it didn't meet your expectations. At Maybelline, we value our customers' feedback and appreciate you taking the time to share your experience. We will pass your feedback to our team to help us improve our products and ensure customer satisfaction. Thanks for your support and for choosing Maybell.
    1 guest found this review helpful. Did you?

    This eyeliner is terrible.

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Imaninja - 4 months ago, Verified purchaser
    • Skin tone: Medium
    • Skin type: Combination
    • Skin concern: Aging
    • Hair color: Black
    • Eye color: Brown
    It smudges easily. I'm soo disappointed. I leave the house looking cute, when I go to checked myself out in the mirror I'm horrify that nobody let me know my makeup was not on point. I learned I have no real friends lol. And maybelline let me down too.
    1 reply from Maybelline Consumer Care team - 4 months ago
    Hello! We appreciate you trying out our Eye Studio Lasting Drama Gel Eyeliner. We understand how frustrating it is to try a new product and it does not meet your full expectations. We make every effort to provide the highest quality products for our consumers, and will share your comments with the appropriate department. We hope you try us again!
    1 guest found this review helpful. Did you?

    Extremely easy application

    5 out of 5 stars
    RedRiot28 - 4 months ago
    originally posted on maybelline.com
    Love this product it goes on so easily and smooth.product is excellent and I love it
    Did you find this review helpful?

    The brush broke right out of the package.

    4 out of 5 stars
    Flora - 4 months ago
    I usually love this eyeliner however i dont know if this was manufacture defect or what , but as soon as i grabbed the brush it snapped in half , very disappointed….
    1 guest found this review helpful. Did you?

    The brown one is disappointing

    2 out of 5 stars
    laradelere - 5 months ago
    originally posted on maybelline.com
    I bought the brown one on accident since I meant to choose black, but I decided to give something new a try. It SUCKS! This is not gel, it is very stiff and the brush is painful on the skin, it looks pigmented on my hand but on my face it barely shows up (even tho I use primer) and looks very cheap. I'm gonna have to try it with a different brush. I'm really disappointed.
    1 reply from Consumer Care Center team - 5 months ago
    Hello! We are sorry to hear about the experience you had with Eyestudio® Lasting Drama®. We would like to speak with you directly about it. Please give us a call at 877-456-5287, 9:00 am - 5:30 pm ET for assistance and provide the reference number 33379442. It would be helpful if you could have the product available when you call. Looking forward to speaking with you.
    Did you find this review helpful?

    Love

    5 out of 5 stars
    Thumbs up graphic, would recommend
    curlyswirly - 5 months ago, Verified purchaser
    • Skin tone: Medium
    • Skin type: Oily, Combination
    • Skin concern: Aging, Pores, Sensitivity
    • Hair color: Black
    • Eye color: Black
    Okay I came on here to post a review. I have oily skin and eyeliner always smears to the bottom on my eye lid by the end of the day. I didn't prep my skin before I put this on. I just decided to play with it. I did errands, cooked, broke. Sweat, became oily and guess what?! Minimal smear. This stuff is AMAZING. Better than any high end stuff I've used in the past. I highly recommend this stuff. I also like that if you go over it, it doesn't take off the previous line you made unlike some other liners. Highly recommend! It's so good that I had a bit of a stubborn spot that wouldn't not come off when I wiped it away.
    1 guest found this review helpful. Did you?

    Love love love!!!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    FixerUpper - 6 months ago, Verified purchaser
    • Skin tone: Light
    • Eye color: Brown
    • Skin type: Dry
    • Hair color: Blonde
    I’m SO glad Target carries this since CVS stopped carrying it! It’s a great product! Goes on smooth and stays on for hours! Five stars!
    easy to apply: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    easy to remove: 5 out of 5
    1 guest found this review helpful. Did you?

    The formula has definitely changed

    1 out of 5 stars
    Hungry - 6 months ago
    originally posted on maybelline.co.uk
    I’ve been buying this for a long time and the formula has changed it feels dry and flakes, which results stings my eyes
    2 guests found this review helpful. Did you?

    Won't budge

    4 out of 5 stars
    Thumbs up graphic, would recommend
    Mrs T - 6 months ago, Verified purchaser
    • Skin tone: Light
    • Skin type: Normal
    • Hair color: Brunette
    • Eye color: Hazel
    This eyeliner will not budge ! I mean like I scrubbed trying to get it off and it took forever. So if you need a long last eyeliner I promise you this will not budge just try not to mess up because it's really hard to correct any mistakes.
    Did you find this review helpful?

    Love it but hate the black

    5 out of 5 stars
    Cara - 7 months ago
    originally posted on Maybelline.ca
    I have used the brown gel liner for years and loved it. However, the formula did change but I adapted by getting the brush wet. Went on like a charm! But I can only find blackest black and it's way too dark and looks terrible. Very disappointed that there's only one color now!! We need the brown or espresso color back! Lost a loyal customer due to this change.
    2 guests found this review helpful. Did you?

    Really gone downhill :( :(

    1 out of 5 stars
    - 7 months ago
    originally posted on maybelline.co.uk
    I've been using this eyeliner for about the last 10 years and honestly I loved it, it was the only one that could stay put in a waterline for hours on end. However I've bought a new pot since the formula changed and been out for a couple of nights out and it just isn't the same! It gathers in the eyeduct and just smears onto the bottom of my eye leaving nothing in the waterline - absolutely gutted!! It's like it just isn't waterproof anymore! Pleeease change it back to the original formula!
    2 guests found this review helpful. Did you?

    Dry

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Never Buying Again - 8 months ago, Verified purchaser
    • Skin type: Normal
    • Skin tone: Light
    Stores stopped carrying the gel eyeliner that another brand was making, so I decided to give this brand a try. I had bought this one in the past and did not like it, but after many years, I was hoping the product has been improved. No, it has not. This product is as dry as eyeshadow, if not dryer, and so it takes twice as long for me to apply the eyeliner. If I did not throw away the packaging already, I would return it.
    1 reply from Maybelline Consumer Care team - 8 months ago
    Hi there. We are so sorry to hear you were disappointed with your experience with the Eye Studio Lasting Drama Gel Eyeliner. We appreciate you sharing these comments for our product developments teams consideration. We would like to recommend trying the TattooStudio Sharpenable Gel Pencil. Delivering smooth strokes and intense color, this waterproof eyeliner glides on seamlessly for our longest-lasting wear yet! We hope you will try it out!
    quality: 1 out of 5
    easy to apply: 1 out of 5
    long lasting: 3 out of 5
    value: 1 out of 5
    easy to remove: 3 out of 5
    1 guest found this review helpful. Did you?

    Stays put!!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Sarah - 8 months ago
    These pictures were taken after a long rainy night in LA. Application is easy, it's a nice texture, and it stays bold for hours. No runs. :)
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Good Gel Liner

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Tashas Mom - 8 months ago, Verified purchaser
    This is a really good gel liner for the price. It is long lasting for me, although I do use a setting spray to help. I really like the brush that comes with the liner. I can apply a thin or thick line with the applicator and I can even use it for softening and blending the edges. It washes off easily with my face wash and warm water.
    easy to apply: 5 out of 5
    quality: 5 out of 5
    easy to remove: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    Did you find this review helpful?

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