$7.99 when purchased online
Target Online store #3991
About this item
Highlights
- Volumizing Mascara: Unleash powerful root-to-tip lash volume in power colors for bold lash impact! The no-clump plumping waterproof mascara formula infused with collagen delivers 9 times the volume in just one coat
- Plumping Mascara Mega Brush: The Big Shot brush features unique, wavy bristles that cradle lashes, while the collagen formula delivers dramatic volume. Ophthalmologist tested & suitable for contact lens wearers
- Your Perfect Lash Look: Find your perfect lash look with our mascara. If it’s longer lashes you crave or the appearance of thicker eyelashes, there’s an iconic brand of mascara by Maybelline for you
- It's All In The Eyes: The possibilities are endless with our eyeshadow and eyeshadow primers, eyeliner, brow makeup, and mascara collections designed to transform your look in the blink of an eye
- Create Any Look: Our foundations, bb creams, concealers & highlighters create a perfect canvas. Make eye looks with eyeshadows, brow pencils & eyeliners, & perfect your pout with lipsticks & lip balms
Description
Big, bold, and fast enough to take on NYC, this clump-free waterproof mascara delivers 9x times the volume in just one coat! Lashes look thicker and more voluminous thanks to the iconic Mega Brush and plumping mascara formula, infused with 2x the collagen. Ophthalmologist tested and suitable for contact lens wearers.
Step 1: Sweep the Mega Brush from the root-to-tip of lashes to create instant volume. Step 2: Try not to let the mascara dry in between coats. Step 3: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Step 1: Sweep the Mega Brush from the root-to-tip of lashes to create instant volume. Step 2: Try not to let the mascara dry in between coats. Step 3: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Suggested Age: 10 Years and Up
Health Facts: Contains Micellar Water, Hypoallergenic
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening, Thickening
Net weight: .27 fl oz (US)
Features: Non-Clumping, Waterproof
TCIN: 12053866
UPC: 041554197044
Item Number (DPCI): 052-07-0129
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
g31462, isododecane, cera microcristallina/microcrystalline wax, c8-9 isoparaffin, cera alba/beeswax, disteardimonium hectorite, copernicia cerifera cera/carnauba wax, aqua/water, propylene carbonate, allyl stearate/va copolymer, lecithin, ethylenediamine/stearyl dimer dilinoleate copolymer, oryza sativa starch/rice starch, polyvinyl laurate, sodium polymethacrylate, peg/ppg-17/18 dimethicone, hydrogenated jojoba oil, polyquaternium-10, silica, panthenol, propylene glycol, phenoxyethanol, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, soluble collagen, trisodium edta, bht, potassium sorbate, [+/- may contain: ci 77491, ci 77492, ci 77499/iron oxides, ci 77007/ultramarines, ci 77891/titanium dioxide, mica, ci 77288/chromium oxide greens, ci 77742/manganese violet, ci 77510/ferric ferrocyanide], f.i.l# d229857/1' '
Shipping details
Estimated ship dimensions: 2.68 inches length x 5.67 inches width x 1.06 inches height
Estimated ship weight: 0.06 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has been a long-time favorite for many guests, praised for its ability to create volume and length while being easy to apply. However, recent changes to the formula have led to mixed experiences, with some guests reporting clumping, smudging, and irritation. Despite these concerns, many still appreciate its affordability and the initial results it provides, making it a staple in their makeup routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 2380 reviews
easy to apply: 4.4 out of 5
easy to remove: 4.2 out of 5
long lasting: 4.03 out of 5
quality: 3.75 out of 5
value: 3.94 out of 5
65% would recommend
152 recommendations
Great Product
5 out of 5 stars
Thumbs up graphic, would recommend
Mascara - 13 days ago, Verified purchaser
Applies smoothly and the color is bold. No issues woth flaking off throughout the day or smudging under the eye
Good mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Leslie - 16 days ago, Verified purchaser
- Skin concern: Uneven skin tone, Dullness, Cellulite, Aging, Sun damage
- Skin tone: Medium
- Skin type: Combination
- Hair color: Brunette
- Eye color: Brown
As women (and men) we are constantly looking for mascara that doesn’t clump and lengthens our lashes. This is it! At least for me. I currently have 27 tubes of mascara- please don’t judge. But this one is amazing. It’s made it to my top 3 mascaras. Just for the sole point that it doesn’t clump nearly as much as the others.
Eyelashes look good
5 out of 5 stars
Thumbs up graphic, would recommend
tea addict - 21 days ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Skin concern: Aging, Sensitivity, Uneven skin tone
- Hair color: Blonde
- Eye color: Green
This is good mascara for the money. Not heavy, really helps enhance my weak eyelashes.
Good mascara, but smells weird
3 out of 5 stars
Jaybirdi - 1 month ago, Verified purchaser
- Hair color: Blonde
- Skin type: Combination
- Skin tone: Light
- Eye color: Brown
My eyelashes looked fantastic while using it, and I did purchase this thinking it was water proof..it was not😂 but the good news is it comes off easily! Bad news is that it smells like a nasal spray and it’s all I could smell the first hour or 2 of wearing it.
GREAT Product!!!!
5 out of 5 stars
Thumbs up graphic, would recommend
LG - 1 month ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Eye color: Brown
- Hair color: Auburn
- Skin concern: Acne, Sensitivity, Redness, Uneven skin tone, Blackheads, Pores, Aging
Forever my favorite ❤️
Not great
2 out of 5 stars
Thumbs down graphic, would not recommend
HM - 1 month ago, Verified purchaser
- Eye color: Blue
- Hair color: Blonde
- Skin tone: Medium
- Skin type: Normal
Applicator isn’t great. Too much mascara clumps up on the applicator. Also requires many many coats to get lashes full.
1 reply from Maybelline Consumer Care team - 1 month ago
Hi there! Thank you for reaching out about our Volum' Express The Colossal Mascara. We're sorry to hear you're experiencing issues with the applicator and finding it takes many coats to achieve your desired lash fullness. We appreciate you sharing your observations with us.
The best
5 out of 5 stars
Thumbs up graphic, would recommend
Angie - 2 months ago, Verified purchaser
I’ve been using this mascara for 15 years. Ive tried others but truly no mascara like this one. Love!!
Mascara runs, stains under eyes!
1 out of 5 stars
Cindy - 2 months ago, Verified purchaser
I’ve noticed each time I apply this on my under eye lashes it leaves a black residue/stain. It completely ruined my under eye makeup.
1 reply from Maybelline Consumer Care team - 2 months ago
We are sorry to hear about the experience you had with Colossal Volum' Express Mascara Waterproof. We would like to speak with you directly about it. Please give us a call @800-944-0730 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #41488178. Looking forward to speaking with you. It would be helpful if you could have the product available when you call.
Made eyes burn
3 out of 5 stars
Thumbs down graphic, would not recommend
CH - 2 months ago, Verified purchaser
- Skin concern: Sensitivity
After wearing this product for 5-10 min, I had to take it off. I have extremely sensitive skin/eyes. Gave it to my daughter who doesn’t have sensitive eyes. It works for her!
1 reply from Maybelline Consumer Care team - 2 months ago
We are sorry to hear about the experience you had with Maybelline Volum' Express The Colossal Mascara. We would like to speak with you directly about it. Please give us a call @800-944-0730 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #41492220. Looking forward to speaking with you. It would be helpful if you could have the product available when you call.
Better than high end mascara
5 out of 5 stars
Thumbs up graphic, would recommend
YogaCat - 3 months ago
- Skin tone: Light
- Hair color: Brunette
- Skin type: Combination
- Eye color: Green
- Skin concern: Aging, Sensitivity
I usually only buy benefit “they’re real” mascara because I like the lash separation, definition, and volume that it gives me. This is like that ONLY BETTER!!! I’m traditionally not a fan of waterproof mascara because of the time it takes to remove but I’m happy to suffer due to the amazing results from this product. I don’t know if it’s the wand, or the formula, or the two of them together but I’m IN LOVE!
Works great
5 out of 5 stars
Thumbs up graphic, would recommend
Alrightythen - 7 months ago, Verified purchaser
Waterproof and does not cause any irritation. Have repurchased multiple times throughout the years.
Maybelline waterproof
5 out of 5 stars
Thumbs up graphic, would recommend
Bri - 7 months ago, Verified purchaser
- Eye color: Hazel
- Skin concern: Dullness, Sun damage, Puffiness, Uneven skin tone, Aging, Redness, Cellulite, Sensitivity, Cuticles, Acne, Pores, Calluses
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Combination
Love this waterproof mascara’ Maybelline in general I praise!! I have been using this waterproof and the glam black cat eye which gives the best curl to my lashes because of the brush shape for years and I believe it’s one of the best waterproof mascaras. All day wear, lengthens and easy to clean off. Highly recommended🖤
Mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Mascara - 8 months ago, Verified purchaser
- Skin type: Normal
- Skin tone: Light
Amazing product, have been using it for years
Smudges easily
1 out of 5 stars
Thumbs down graphic, would not recommend
Logansquarlady - 8 months ago, Verified purchaser
Seemed great at first and then I noticed it smudges so it ends up all around my eyes so I look like a raccoon. I have never had any other waterproof mascara do that. I plan on returning it.
1 reply from Maybelline Consumer Care team - 8 months ago
Hi Logansquarlady! We appreciate you reaching out about Maybelline Volum' Express The Colossal Waterproof Mascara. We are sorry to hear this mascara fell short of your expectations. We recommend trying Lash Sensational Sky High Waterproof Mascara. Waterproof mascara formula infused with bamboo extract and fibers for long, full & lightweight lashes, that don't flake or smudge.
Best mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Olivia - 9 months ago
- Skin concern: Acne, Blackheads, Pores, Cellulite, Aging, Dark circles, Uneven skin tone, Puffiness, Redness, Sensitivity
- Skin type: Normal
- Eye color: Black
- Skin tone: Medium
- Hair color: Brunette
Absolutely love this mascara been using it for many years for over 15 years it’s my go to makeup I use everyday on my eyes. Easy to remove at night. Long lasting all day . Exceptional quality. Good price .
Not the best
3 out of 5 stars
Thumbs down graphic, would not recommend
Nad - 9 months ago, Verified purchaser
- Skin type: Normal
- Skin tone: Medium
Does not elongate lashes
1 reply from Maybelline Consumer Care team - 9 months ago
Hi there! Thank you for reaching out about our Volum' Express The Colossal Waterproof Mascara. We are sorry to hear that this product did not give you the results that you expected. We recommend trying our Lash Sensational Sky High Washable Mascara. Lengthening and volumizing mascara for Sky High lash impact from every angle. Long lasting mascara delivers limitless length and full volume. We hope you give this product a try! XOXO
Formula change? TRASH
1 out of 5 stars
Thumbs down graphic, would not recommend
Cait - 10 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Dry
- Skin concern: Sensitivity, Sun damage
- Hair color: Auburn
- Eye color: Hazel
This was my go-to in high-school. I saw it and it brought back memories of luscious, thick, long lashes and it was my favorite. I immediately tried it when it arrived and it was AWFUL. just awful. Uneven distribution of mascara to the wand, the wand however seemed the same, but also didn't seem to grab much mascara from the tube. When it is applied, it's goopy, yet too thin at the same time. This was brand new but acted like old mascara. I swish it around, same effect. I threw it away. Total garbage! Why change a great thing!?!
Optimal eye enhancement
5 out of 5 stars
Thumbs up graphic, would recommend
Laundry Expert - 10 months ago, Verified purchaser
- Eye color: Green
- Skin type: Combination
- Skin tone: Light
Easy to use with great results!
Love
5 out of 5 stars
Thumbs up graphic, would recommend
Kels - 1 year ago, Verified purchaser
Love the volume that I get. Goes on smooth. Easy to use. No clumping
not maybelline's best
2 out of 5 stars
goobie1 - 1 year ago
originally posted on maybelline.com
barely works for my eyelashes. weighs them down after applying and undoes any curl i previously made. does a poor job at volumizing my lashes. very wet formula that does not hold a curl and does not volumize! brush is also very messy
1 reply from Consumer Care Center team - 1 year ago
Hello goobie1! Thank you for sharing your comments on the The Colossal®. Feedback from our consumers is very important to us and helps us improve all of our products. We apologize that you did not end up liking this product and appreciate you sharing your experience. We hope you continue to try our products with great success.