Sponsored
Not Your Mother's Plump for Joy Volumizing Mousse - 7oz
$8.99
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Medium-hold, volumizing mousse for flat, lifeless hair adds instant body and shine from hair roots to tips
- Lightweight formula preps hair for long-lasting style with a no-crunch finish
- Helps enhance hair shine and provides heat protection up to 450°F
- Sparkling Orange Mango scent
- Non-tacky and non-sticky
- Hair product is safe for all hair types, including natural hair and color-treated hair
- Sulfate-free, paraben-free, dye-free, cruelty-free, gluten-free, and vegan
- Shake the mousse can vigorously, dispense a quarter-size amount upside down into hand, then start at roots, work through, and style as usual
Description
So long, lifeless hair. Not Your Mother's Plump for Joy Volumizing Mousse is a medium-hold hair mousse that adds body to hair from root to tip. This volumizing mousse enhances hair shine using a weightless formula that makes for touchable locks that are never sticky and never crunchy. Not Your Mother's Plump for Joy Volumizing Mousse is formulated with heat protection up to 450°F, so your hair locks get extra love without having to sweat the heat.
When you're ready to style, give the mousse a good shake, then turn it upside down and dispense a quarter-size amount into your hand. Start applying the product from your hair roots to your ends. Style as desired, and that's it. As you watch your hair lift before your eyes, take in the Sparkling-Orange-Mango-scented volume mousse for an energizing boost to your senses. Whether you're blow drying or air drying your hair, you're officially prepped for a voluminous, long-lasting hairstyle.
Not Your Mother's Plump for Joy Volumizing Mousse is great for all hair types, including natural and color-treated hair, but it is best for flat, lifeless hair. Made with good vibes only, this mousse for hair is sulfate-free, paraben-free, dye-free, cruelty-free, gluten-free, and vegan.
When it comes to hair, this hair product always keeps the volume turned up.
When you're ready to style, give the mousse a good shake, then turn it upside down and dispense a quarter-size amount into your hand. Start applying the product from your hair roots to your ends. Style as desired, and that's it. As you watch your hair lift before your eyes, take in the Sparkling-Orange-Mango-scented volume mousse for an energizing boost to your senses. Whether you're blow drying or air drying your hair, you're officially prepped for a voluminous, long-lasting hairstyle.
Not Your Mother's Plump for Joy Volumizing Mousse is great for all hair types, including natural and color-treated hair, but it is best for flat, lifeless hair. Made with good vibes only, this mousse for hair is sulfate-free, paraben-free, dye-free, cruelty-free, gluten-free, and vegan.
When it comes to hair, this hair product always keeps the volume turned up.
Hair Type: All Hair Types
Health Facts: Paraben-Free
Product Warning: Keep out of reach of children
Product Form: Mousse
Sustainability Claims: Not Tested on Animals
Package Quantity: 1
Beauty Purpose: Heat Protection, Volumizing
Net weight: 7 Ounces
TCIN: 89197735
UPC: 688047131613
Item Number (DPCI): 063-00-4134
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua) (eau), isobutane, polyquaternium-11, pvp, propane, stearyl alcohol, ethyl macadamiate, dipropylene glycol, polysilicone-29, steareth-21, peg-12 dimethicone, citrus aurantium dulcis (orange) fruit extract, mangifera indica (mango) fruit extract, panax ginseng root extract, glycerin, cocamidopropyl hydroxysultaine, polysorbate 80, phenethyl alcohol, caprylhydroxamic acid, panthenol, propanediol, fragrance (parfum), limonene, linalool, amyl cinnamal, hydroxycitronellal.
Shipping details
Estimated ship dimensions: 1.75 inches length x 1.75 inches width x 9.25 inches height
Estimated ship weight: 0.6 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is it silicone free?
submitted by sarah - 5 days ago
A: Hey Sarah, Great question! The Not Your Mother's Plump for Joy Volumizing Mousse is not silicone free. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x
submitted byTarget Beauty Consulting - 5 days agoBrand expert
Q: Does the mousse provide heat protection?
submitted by AI Shopping Assistant - 23 days ago
A: Yes, the mousse provides heat protection up to 450F, safeguarding your hair during styling.
submitted byAI Shopping Assistant - 23 days agoAi generated
Q: How should the mousse be applied?
submitted by AI Shopping Assistant - 23 days ago
A: Shake the can, dispense a quarter-size amount upside down, apply from roots to ends, and style.
submitted byAI Shopping Assistant - 23 days agoAi generated
Q: Is the mousse suitable for color-treated hair?
submitted by AI Shopping Assistant - 23 days ago
A: Yes, the mousse is safe for all hair types, including color-treated hair.
submitted byAI Shopping Assistant - 23 days agoAi generated
Q: How does the mousse enhance hair shine?
submitted by AI Shopping Assistant - 23 days ago
A: The mousse uses a weightless formula to enhance hair shine, making locks touchable and non-sticky.
submitted byAI Shopping Assistant - 23 days agoAi generated
Q: What scent does the mousse have?
submitted by AI Shopping Assistant - 23 days ago
A: The mousse has a Sparkling Orange Mango scent, providing an energizing boost to your senses.
submitted byAI Shopping Assistant - 23 days agoAi generated
Q: Is the bottle of this product metal? Would this go off in a metal detector?
submitted by Judy Elbadawy - 1 year ago
A: Hello Judy! Thank you for reaching out! The bottle is made of aluminum, so it is possible that it could trigger a metal detector. If you have any additional questions, please reach out to our customer support team. They will be happy to assist you further!
submitted byNYM Team - 1 year agoBrand expert
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Guests are saying
The Not Your Mother's Plump for Joy Volumizing Mousse is highly praised for its ability to add significant volume and hold to various hair types without leaving a sticky or crunchy residue. Guests appreciate its lightweight formula and pleasant scent, making it a favorite for achieving bouncy curls and styled looks. While some guests noted concerns about the scent and texture, many found it effective for enhancing their hair's natural beauty and maintaining style throughout the day.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 258 reviews
effectiveness: 2.93 out of 5
quality: 2.54 out of 5
value: 2.83 out of 5
33% would recommend
15 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
9 October, 2025Verified purchase
Smells horrible and leaves a crunchy hair texture
This mousse leaves a really disgusting and pungent odor that smells neither good or bad. It doesn't smell like chemicals but it doesn't smell natural. But it definitely is too strong and gives me headaches because of it. Also, this will 100% make your hair a crunchy mess.
4 out of 5 stars
Thumbs up graphic, would recommend
2 September, 2025Verified purchase
Wavy hair staple
Was reccomended this by Demerta on tiktok. Not all products that you are infuenced to buy work, but this sure does! It smells amazing too and does a great job of accentuating my irish curls. Would be a five but I feel that my hair looks just as good when I dont use this product so just a 4 for me :) Also not a 5 because the top of the bottle that dispenses the mousse always pops off but doesn't actully break so it's not a huge concern.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 August, 2025Verified purchase
Broken waste of money.
Arrived broke. Unusable, had to trash.
1 reply from NYM Team team - 3 months ago
Hi Jen, We apologize for the inconvenience. As we try our best to provide exceptional service, some factors like shipping and handling are outside of our control, and issues like this can happen. We recommend reaching out to the retailer these products were purchased from. If you run into any issues here, please don't hesitate to reach back out via the Not Your Mothers website!
1 out of 5 stars
3 August, 2025
originally posted on NYM
STRONG smell
I really wanted to love this but the smell is so strong, it made me nauseous. Hours after applying, I could still smell it. This is NOT for anyone who doesn’t enjoy having strong scents on them or for anyone sensitive to fragrance.
1 out of 5 stars
22 July, 2025
originally posted on influenster.com
Try it but not for everyone
[This review was collected as part of a promotion.] Didn’t really like how it worked in my hair the texture of it made my hair feel dry they scent was ok packaging was good. The value for the price I personally wouldn’t buy it.
5 out of 5 stars
Thumbs up graphic, would recommend
12 July, 2025Verified purchase
A Must Try If You Have Thin Hair!!!
I found this hair product line by accident and it is incredible. I have fine hair and the volume products are top notch and the pricing is so affordable. Highly recommend!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
28 June, 2025Verified purchase
Smells awful
Smells horrible and even after shampooing it out I can smell it for days. It hurt my scalp as well
1 reply from NYM Team team - 4 months ago
Hi Shagufta! We're so sorry to hear about your experience. The safety of our customers is our top priority. Please reach out to our customer support team through our official website — they’ll be happy to assist you further.
5 out of 5 stars
Thumbs up graphic, would recommend
26 May, 2025
Fantastic mousse
I discovered this a year ago. For years, I had been using a mousse that everyone liked, but they discontinued it. I ordered 4 different mousses to try because I was desperate. This is the only one I liked. There is no rough texture from it, no stickiness. I use a golf ball size amount. I have shoulder length hair with slight waviness. My hair needs body because it is fine, although I have a lot of hair. It gets body from this and keeps it for days. I style it with a blow dryer and round brush after I put this on. I will not use anything else.
5 out of 5 stars
Thumbs up graphic, would recommend
18 April, 2025Verified purchase
So much volume!
I love it!! I put this in my hair after washing it and used my blow dryer then put some curling rods in my hair. Left them in for about an hour & had so much volume!!!
4 out of 5 stars
9 April, 2025
originally posted on influenster.com
Awesome styling mousse
[This review was collected as part of a promotion.] This mousse smells great and the application is easy. It comes out foamy so the applicator and packaging are effective. I think it’ll last a while! I have super kinky curly hair and it kept the volume looking nice after defining my hair
1 out of 5 stars
3 April, 2025
originally posted on NYM
Stinky mousse
Horrible smell!! Smell stayed with me all day until I washed my hair again. Other products I’ve used were great!
4 out of 5 stars
26 March, 2025
originally posted on influenster.com
smells great
[This review was collected as part of a promotion.] left my hair a little crispy? it smelled really good and my hair looked great but i don’t like how it made my hair feel. it’d you’re a texture person, probably not for you but i’d use it again!
5 out of 5 stars
4 March, 2025
originally posted on influenster.com
Va-Volume Galore!
[This review was collected as part of a promotion.] This product brought my daughter’s curls to life! The perfect amount of volume and hold to make her curls pop. It’s great for some extra lift to the hair. The smell is mellow and pleasant. Worth the purchase if you’re considering it!
1 out of 5 stars
Thumbs down graphic, would not recommend
25 February, 2025Verified purchase
Sticky
Sticky! Wouldn’t recommend.
1 reply from NYM Team team - 8 months ago
Hi GG! We’re sorry to hear about your experience. Would you be interested in receiving a personalized recommendation tailored to your hair type and needs? If so, we encourage you to reach out to our social media team. They’re here to assist you on your hair care journey and ensure you have a delightful experience!
3 out of 5 stars
Thumbs down graphic, would not recommend
23 December, 2024Verified purchase
Works Well, Smells TERRIBLE
The hold and volume are five stars, but the smell... Think of the most disgusting artificial kid candy you ever smelled and this is 10 times worse.
1 reply from NYM Team team - 10 months ago
Hi there! We are sorry to hear about your experience. Please, reach out to our customer support team. They will be happy to help!
3 out of 5 stars
21 December, 2024Verified purchase
Not for Me
This product worked farm as far as heat protection and volume but I can't get paste the smell. It also left my hair feeling sticky. I like other NYM products just not this one.
1 reply from NYM Team team - 10 months ago
Hi there! We are sorry to hear about your experience. Would you be interested in receiving a personalized recommendation tailored to your hair type and needs? If so, we encourage you to contact our social media team. They're here to assist you on your hair care journey and ensure you have a delightful experience!
1 out of 5 stars
Thumbs down graphic, would not recommend
16 December, 2024Verified purchase
Smells terrible
I couldn't get past the smell enough to even try it. Smells like a ginger antibacterial soap.
1 reply from NYM Team team - 11 months ago
Hi there! We are sorry to hear about this. Please, reach out to our customer support team. They will be happy to help.
5 out of 5 stars
10 December, 2024
originally posted on influenster.com
10/10 ⭐️
[This review was collected as part of a promotion.] The not your mothers Plump for joy volumizing has an amazing scent. The packaging is very good. The product itself works very well. It’s very effective on the hair and it’s definitely worth your money. 
5 out of 5 stars
10 November, 2024
originally posted on influenster.com
Amazing
[This review was collected as part of a promotion.] This stuff is amazing . Smells incredible and a little goes a long way. .the packaging is so cute as always . I have very think hair that is hard to hold any curls or volume due to how heavy my hair is but this works wonders .
5 out of 5 stars
4 November, 2024
originally posted on influenster.com
Great!
[This review was collected as part of a promotion.] This mousse smells amazing. It gives me a lot of volume. It does make my hair kinda crunchy if I use too much. But it keeps my curls looking curly and full.