Sponsored
Pacifica Pineapple Curls Curl Defining Shampoo - 12 fl oz
$10.99 ($0.92/fluid ounce)
In Stock
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At a glance
Sponsored
About this item
Highlights
- For all hair types, especially curly hair.
- Crush worthy bounce
- Hydrating hyaluronic acid
- Infused with pineapple, argan oil and quinoa
- Formulated without sulfates, parabens, phthalates, SLS or mineral oil.
- 100% PCR Bottle, 25% PCR Cap
- 100% Vegan & Cruelty-free.
Description
Wind it up! Your curls are your gift—set them free and help preserve your natural curl with bounce and definition with Pacifica’s Pineapple Curls Curl Defining Shampoo. Cleanse hair without weighing it down while reducing frizz. Infused with pineapple, argan oil and quinoa. Let your natural curls shine bright.
KEY INGREDIENTS:
Pineapple
Hyaluronic Acid
Super Oils
FORMULATED WITHOUT:
Parabens, phthalates, mineral oil, silicones, or sulfates.
PACIFICA PROMISE:
Always 100% vegan & cruelty-free made with compassion for the planet, animals & you.
HOW TO USE:
Apply to hair at the scalp and massage. Rinse through ends. For best results, follow with Pacifica’s Pineapple Curls Curl Defining Conditioner.
GOOD FOR: All hair types especially curly!
SMELLS LIKE: Fresh pineapples.
BETTER PACKAGING:
Packaging contains recycled content - 100% PCR (Post Consumer Recycled) Plastic Bottle, 25% PCR Cap
KEY INGREDIENTS:
Pineapple
Hyaluronic Acid
Super Oils
FORMULATED WITHOUT:
Parabens, phthalates, mineral oil, silicones, or sulfates.
PACIFICA PROMISE:
Always 100% vegan & cruelty-free made with compassion for the planet, animals & you.
HOW TO USE:
Apply to hair at the scalp and massage. Rinse through ends. For best results, follow with Pacifica’s Pineapple Curls Curl Defining Conditioner.
GOOD FOR: All hair types especially curly!
SMELLS LIKE: Fresh pineapples.
BETTER PACKAGING:
Packaging contains recycled content - 100% PCR (Post Consumer Recycled) Plastic Bottle, 25% PCR Cap
Scent: Pineapple
Hair Type: Wavy, Curly, Textured
Health Facts: Sodium Lauryl Sulfate-Free, Vegan, Phthalate-Free, Contains Hyaluronic Acid, Paraben-Free, Sulfate-Free, Silicone-Free
Product Form: Liquid
Sustainability Claims: Not Tested on Animals, Recyclable, Post-Consumer Recycled Material, Cruelty-Free
Recommended Use: Daily
Beauty Purpose: Basic Cleansing, Smoothing, Curl Enhancing
Net weight: 12 fl oz (US)
TCIN: 76618487
UPC: 687735641595
Item Number (DPCI): 063-00-3969
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (eau), sodium lauroyl methyl isethionate, cocamidopropyl betaine, sodium cocoyl isethionate, sodium methyl oleoyl taurate, cocamidopropyl hydroxysultaine, guar hydroxypropyltrimonium chloride, cocomido mipa, allantoin, glycol distearate, argania spinosa kernel oil, olea europaea (olive) fruit oil, sodium citrate, citric acid, hydrolyzed quinoa, hydrolyzed rice protein, carica papaya (fruit) extract, ananas sativus (pineapple) fruit extract, sodium hyaluronate, citric acid, brassica campestris/aleurites fordi oil copolymer, phenoxyethanol, ethylhexylglycerin, parfum.*' '[*our scent blend with natural and/or essential oils]
Allergens & Warnings:
Caution: Do not use directly in the eye. If irritation occurs, discontinue use. Keep out of reach of children. External use only.Shipping details
Estimated ship dimensions: 2 inches length x 2.02 inches width x 7.83 inches height
Estimated ship weight: 0.9 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How should the shampoo be applied for best results?
submitted by AI Shopping Assistant - 2 months ago
A: Apply to the scalp, massage, and rinse through the ends. Follow with the conditioner for optimal results.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Is this shampoo environmentally friendly?
submitted by AI Shopping Assistant - 2 months ago
A: Yes, it comes in a 100% PCR plastic bottle with a 25% PCR cap and is cruelty-free.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What are the key ingredients in this shampoo?
submitted by AI Shopping Assistant - 2 months ago
A: The shampoo is infused with pineapple, argan oil, quinoa, and hydrating hyaluronic acid.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What hair types benefit most from this shampoo?
submitted by AI Shopping Assistant - 2 months ago
A: This shampoo is suitable for all hair types, especially wavy, curly, and textured hair.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What is the scent of this shampoo?
submitted by AI Shopping Assistant - 2 months ago
A: The shampoo has a fresh pineapple scent, providing a tropical fragrance experience.
submitted byAI Shopping Assistant - 2 months agoAi generated
Pacifica Pineapple Curls Hair Care Collection
About the collection
Live your best curls with Pacifica's Curly Girl Method approved Pineapple Curls collection. Pacifica's clean formulas are infused with pineapple enzymes, hyaluronic acid and super oils to help define and moisturize curls without weighing them down. Pacifica's Curl Defining Cream, Refresher Mist and Glossy Oil all help fight frizz while adding manageability, bounce and shine. These sulfate-free formulas are designed to work on all curl types.
Hair Situation: All Curl Types
Key Ingredients: Pineapple & Hyaluronic acid
Hair Situation: All Curl Types
Key Ingredients: Pineapple & Hyaluronic acid
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Guests are saying
This shampoo has garnered mixed feedback from guests, with many praising its pleasant scent and ability to define curls. However, some guests have reported issues with dryness and hair breakage. While it works well for some hair types, others found it too stripping. Guests appreciate its hydrating properties and the way it enhances curl definition, making it a popular choice for those seeking a gentle, effective shampoo for curly hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 380 reviews
effectiveness: 2.49 out of 5
quality: 2.56 out of 5
value: 2.62 out of 5
38% would recommend
59 recommendations
1 out of 5 stars
20 November, 2025Verified purchase
(no review title)
Was sent to me opened.
4 out of 5 stars
Thumbs up graphic, would recommend
24 October, 2025Verified purchase
(no review title)
The price is a lot for a little bottle Inam sorry
2 out of 5 stars
30 September, 2025
originally posted on https://www.pacificabeauty.com/

Don't buy unless you enjoy wasting your money
I like the shampoo. Been using it for years. However, there's a problem I've noticed recently where the shampoo leaks out of the bottle even if the cap is closed. I've wasted so much product due to this. Probably going to switch shampoo brands, I'm so fed up.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 August, 2025Verified purchase
Better off without it
Washed my hair several times with this shampoo and it always ended in tangles and my hair smelling bad. Never cleaned my hair properly no matter how many washes I did. Usually love pacifica products but this one was TERRIBLE
1 out of 5 stars
23 August, 2025
originally posted on https://www.pacificabeauty.com/

So bad, like terrible
Heartbreaking: this is the worst shampoo I've ever used. It has a water consistency and weighs down my hair. I'm upset I bought it and wasted eleven dollars. Don't buy, please.
4 out of 5 stars
Thumbs up graphic, would recommend
24 July, 2025Verified purchase
Works Well with a Nice Scent
Works well and smells nice. It does get used up quickly though.
5 out of 5 stars
20 April, 2025
originally posted on https://www.pacificabeauty.com/

Great shampoo!
Great shampoo! My curls love it!
1 out of 5 stars
21 March, 2025
originally posted on https://www.pacificabeauty.com/

Product Quality
Product Disappointment
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2024Verified purchase
Great product for curls!
Smells great & works wonders on my 4 year olds curly hair!
4 out of 5 stars
2 December, 2024
originally posted on https://www.pacificabeauty.com/

Great go to for gentle and lighweight curl care!
I've used this shampoo for years and always enjoyed the way it left my hair feeling hydrated and bouncy, so always a reliable go to for me
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2024Verified purchase
Curl
Purchased for my daughters. So far she likes it and defines her curls.
2 out of 5 stars
Thumbs down graphic, would not recommend
19 October, 2024
Just don't buy it.
So here’s the pros: it will completely strip your hair, may be good once a month or less to remove any product buildup. I also happen to like the smell. That’s where the pros end. I have used cheap shampoo for years (we’re talking $3 Garnier) and I’ve used a number of products with “hair loss” lawsuits with absolutely no problems. I wash my hair every 3-5 days, so not too frequently. That being said, literal chunks of my hair came out every wash and for days after. My hair was constantly tangled immediately after washing. I used this product over 2 months to give it a fair try. I chalked it up to stress at first, but I finally went back to my $3 Garnier and within 3 days the chunks stopped coming out. It is most definitely the pineapple curls product. Stay so far away from using this consistently. Maybe once in a while if that.
5 out of 5 stars
18 October, 2024
originally posted on https://www.pacificabeauty.com/

Luscious poo
Love this shampoo. Beautiful scent.
5 out of 5 stars
17 October, 2024
originally posted on https://www.pacificabeauty.com/

Long time user.
I have been using this product on my daughter's hair for 5 yrs. Love it.
4 out of 5 stars
30 July, 2024
originally posted on https://www.pacificabeauty.com/

Bottle design needs a tweak
I like the shampoo but the bottle design is bad. The edges of the part where you open it cut my finger! Please fix this feature of your bottles.
2 out of 5 stars
Thumbs down graphic, would not recommend
31 May, 2024Verified purchase
Smells great BUT stripped my hair
Not a good shampoo for curls. At all. You don’t want something that strips your oils and makes it dry and frizzy. That’s completely opposite of what you want lol
5 out of 5 stars
19 May, 2024
originally posted on https://www.pacificabeauty.com/

It's shampoo!
I switched to this shampoo several years ago after Pacifica discontinued their Vegan Silk line. It was one of the few shampoos that didn't have Sodium C14-16 Olefin Sulfonate, a common ingredient that I unfortunately find too stripping to be in my usual shampoo. I do still prefer Vegan Silk in both scent and bottle design (please bring it back!!), but Pineapple Curls works just as well if not better as an actual shampoo. The scent of this shampoo is pleasant but mild; it fades almost immediately after rinsing. (I like this aspect, but those who prefer more fragranced shampoos might be disappointed.) It lathers quickly (more than Vegan Silk did, for comparison), but it's still gentle enough to use once a week on my semi-permanent dyed hair. Because of that, however, it does result in some build-up over time that I need to use a stronger clarifying shampoo to remove. I'm not sure how well this shampoo fulfills its intended purpose as a curl defining shampoo, either. I have slightly wavy (2a-2b ish on a good day and 1c on a bad day) hair and do follow wavy/curly methods to enhance my texture. I haven't noticed a significant difference in my hair's texture using this shampoo over any other. Overall, it's a lovely gentle shampoo. Until Pacifica brings back Vegan Silk or introduces another gentle haircare line, I will be sticking with Pineapple Curls!
5 out of 5 stars
16 May, 2024
originally posted on https://www.pacificabeauty.com/

Awesome
My 12 yr old is on chemo she has red curly hair which has been effected by treatment, so I wanted a clean shampoo that would be gentle on her hair and help with her curls so far I am loving this product and she loves the scent
5 out of 5 stars
16 April, 2024
originally posted on https://www.pacificabeauty.com/

I love this shampoo
I love this shampoo every Spring and I purchase this shampoo it smells good it works great For my hair it's just enough lather that it doesn't strip your natural oils in your hair
2 out of 5 stars
15 April, 2024Verified purchase
Drying
I tried this bc I was worried Native was weighing my hair down. Bought both shampoo & conditioner. Quite drying, made my hair frizzy, and didn’t hold curls the way Native does. It’s also expensive for what it is and I wish their shampoo & conditioner was the same size. Native is better & more cost effective. I use Pacifica’s rosemary serum sometimes to help with any build up