SheaMoisture Coconut & Hibiscus Illuminating Hand and Body Scrub - 12oz: Paraben-Free, Sulfate-Free, Contains Coconut Oil
$9.99 ($0.83/ounce)See 1 deal for this item
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Guests are saying
The SheaMoisture Coconut Hibiscus Scrub has garnered mixed feedback from guests, with many praising its tropical scent, moisturizing properties, and effective exfoliation. However, some guests express disappointment over the recent formula change, noting a loss of grit and exfoliating power. Despite this, many appreciate the creamy texture and the way it leaves skin feeling soft and nourished. Overall, it remains a popular choice for self-care routines, especially for those who enjoy a gentle scrub experience.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 918 reviews
effectiveness: 3.71 out of 5
quality: 3.64 out of 5
value: 3.54 out of 5
64% would recommend
146 recommendations
1 out of 5 stars
31 March, 2026
NOT ORGINAL!
LISTEN!! This scrub is the only scrub that gets down to business. BUT I’ve been looking everywhere for the original and come to find out the company changed the formula. I will be sticking to tree hut because this not it!!
3 out of 5 stars
Thumbs down graphic, would not recommend
30 March, 2026Verified purchase
(no review title)
This use to be my favorite exfoliator for years. But I recently bought it and realized they changed the formula. Scent smells different, texture is different and it’s less exfoliation than the older formula. It use to feel luxurious now it just feels/smells cheap. Disappointed.
1 reply from SheaMoisture team - 3 days ago
Hi Yari, thank you for sharing your feedback. We're sorry to hear this, and we can imagine how disappointing it must feel when a longtime favorite doesn’t meet your expectations. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54527656), so we can address your concerns promptly.
1 out of 5 stars
Thumbs down graphic, would not recommend
21 March, 2026Verified purchase
Not exfoliaring anymore
Formula changed. Such a bummer. Use to be more of a real scrub. There’s a lot less sugar in it. It’s really more to hydrate the skin than to exfoliate. Won’t be purchasing again unfortunately.
1 reply from SheaMoisture team - 9 days ago
Hi Dd, thank you for sharing your feedback. We're really sorry to hear that the updated formula isn’t giving you the exfoliating scrub experience you loved. We can imagine how disappointing it is when a favorite product no longer performs the same way. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54413293), so we can address your concerns promptly.
5 out of 5 stars
4 March, 2026
originally posted on influenster.com

So moisturizing!
[This review was collected as part of a promotion.] I love this scrub so much! It smelled great and wasn’t overly coarse like some scrubs can be. It exfoliated well and left my skin so super moisturized. It lasted soooo long & the scent lingered on my skin.
1 out of 5 stars
20 February, 2026Verified purchase
(no review title)
I dislike the new formula intensely. Bring back the old formula.
5 out of 5 stars
5 February, 2026
originally posted on influenster.com

Smells good
[This review was collected as part of a promotion.] A bit thick at first, but thins well on your skin. Smells really good. Leaves my skin feeling soft and extra clean. Cute little container for easy storage.
5 out of 5 stars
30 January, 2026
originally posted on influenster.com

Smells like candy
[This review was collected as part of a promotion.] This smells so yummy! I love that it made my skin feel so clean, I used this mainly on places that I felt was a bit rough and dry, like my elbows and knees and close to my ankles. My skin just feels so smooth after I use this. I don’t use this everyday just weekly.
5 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2026Verified purchase
Love product but can't find it anymore
I truly love this product.
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2026Verified purchase
Sugar soft skin
This is one of my favorite sugar scrub as it leaves your skin soft and smelling wonderous!
1 out of 5 stars
Thumbs down graphic, would not recommend
28 December, 2025Verified purchase
Formula Change and Bait-and-Switch Issue with Same-Day Delivery
I am very frustrated with this product and how it is currently listed on Target’s website. The product image and description show the original SheaMoisture Coconut & Hibiscus Illuminating Hand and Body Scrub, but I have now placed two separate same-day delivery orders and received the newer reformulated version both times. This feels like a bait and switch. If the original formula has been replaced, the listing should be updated to reflect that. Advertising the old product while delivering a completely different formula is misleading. The ingredient changes are significant. The original scrub was oil- and butter-based and did not contain water or cleansing surfactants. The new formula adds water and surfactants such as cocamidopropyl betaine, which completely changes how the product performs. Instead of a rich, moisturizing exfoliation, the new version feels gunky, leaves a white residue on my skin in the shower, and does not exfoliate effectively. Most disappointing is the loss of hydration. The original formula left my skin soft and moisturized long after showering. With the new formula, my skin does not feel hydrated at all. Unfortunately, this decline reflects a larger pattern seen after the brand was sold by its original founders, where products originally created for melanated skin and hair are reformulated as they go mainstream, despite the original formulas being the ones that actually worked.
1 reply from SheaMoisture team - 3 months ago
Hi there, we're truly sorry to hear about the issue you've experienced with the SheaMoisture Coconut & Hibiscus Illuminating Hand and Body Scrub. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 53658134 we’ll make sure to assist you promptly.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 December, 2025Verified purchase
(no review title)
I’ve used this scrub for years and now the formula has changed. It’s less effective at exfoliating and watered down, it doesn’t smell as nice, and it’s not nearly as moisturizing as the old formula. This wasn’t broken so why fix it?????
1 reply from SheaMoisture team - 4 months ago
Hi, thank you for sharing your feedback. We're really sorry to hear that the new formula isn’t meeting your expectations, especially after you’ve trusted this scrub for years. We completely understand how frustrating it is when a favorite product changes and doesn’t feel the same. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Unileverconsumercare.usa@unilever.com) with your contact details and the ref ID: (53440495) so we can address your concerns promptly.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 December, 2025Verified purchase
Bring back old formula
New formula is ineffective doesn’t scrub, and has a weird texture and consistency. Bring back the old formula!
1 reply from SheaMoisture team - 13 days ago
Hi Merica, thank you for sharing your feedback. We're sorry to hear that the new formula isn’t working for you, your experience and satisfaction truly matter to us. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54416533), so we can address your concerns promptly.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 November, 2025Verified purchase
Bad reformulation
This product was reformulated and that was not indicated on the new packaging. The new reformation is really ineffective. The texture is watered down and for some reason , they added color to the scrub. I used to trust this brand completely, but this reformulated scrub really feels like they are trying to water down the formula so they can save money. I will not buy this particular product from them again.
1 reply from SheaMoisture team - 17 days ago
Hi there, thanks for taking the time to share your experience with our team. We're truly sorry to hear that SheaMoisture Coconut & Hibiscus Glowing Radiance Shea Sugar Scrub wasn't the right fit for you, and please be assured that we've shared your comments with our team.
1 out of 5 stars
13 November, 2025Verified purchase
(no review title)
Please bring back the old formula!!! I have been a costumer for years but the new one is not as moisturizing as the old one.
1 reply from SheaMoisture team - 5 months ago
Hi Stasia, We're sorry to hear that the product did not meet your expectations. This is not the experience we want you to have. Your feedback is greatly appreciated and will be shared with the Quality team.
1 out of 5 stars
12 November, 2025
originally posted on sheamoisture.com

Terrible
There is virtually no "scrub" in this crap that seems to have replaced the coconut & hibiscus illuminating hand & body scrub that was great and actually had the scrub in it! I bought two of these new ones. Once I tried them, I immediately returned them both to the store for a refund. I will no longer be buying any of your products. It is extremely disappointing for a company to replace a great product for a crap alternative.
1 out of 5 stars
7 November, 2025
originally posted on sheamoisture.com

Why fix it if it’s not broken?
I LOVE the original formula of this scrub: the right texture, effective exfoliation, and it left my skin feeling clean, refreshed, and smelling good. Unfortunately, this new version has completely missed the mark. There’s barely any “scrub” to it; it’s more of an oily gel that doesn’t do much exfoliating at all. I found myself using way more product than before just to feel like I was getting any kind of scrub effect, which makes it feel wasteful. I wish they'd bring it back the original formula. Sadly, I’ll be looking for a new scrub, because this updated version just isn’t it.
1 out of 5 stars
4 November, 2025
originally posted on sheamoisture.com

No longer scrubbing
Along with all of the other comments, the new formula does not do the job. There is no scrub to it. I swore by the original and thought it was just new packaging. I have started purchasing another product which isn't as good as your original but your new formula doesn't work. PLEASE bring back "SheaMoisture Coconut & Hibiscus Illuminating Hand and Body Scrub"
1 reply from Shea Moisture Consumer Services team - 5 months ago
Hi Debi, thank you for sharing your feedback. We truly value your loyalty and passion for our original formula. We understand how frustrating it is when a trusted product changes, and your voice helps us improve. While the current version may feel different, we’ve shared your concerns with our team for review. We’re committed to delivering high quality experiences, and your input is valuable to us. Rest assured, your comments have been forwarded to our product and quality teams for further review.
1 out of 5 stars
4 November, 2025
originally posted on sheamoisture.com

Bring back the old formula
I was a loyal user of this scrub for YEARS. I frequently gifted it to friends, it was so good. Unfortunately the new product is completely different. Honestly, its terrible compared to the old formula. Not worth the price, it barely exfoliates, and feels like sticking your hand into a pot of glue. It also doesn't moisturizer as well. It still smells nice though, so I guess that's a plus.
1 reply from Consumer Services team - 5 months ago
Hi Laura, we're truly sorry to hear about the issue you've experienced with the SheaMoisture Coconut & Hibiscus Glowing Radiance Shea Sugar Scrub. Thank you for bringing this to our attention. We want to make things right for you. Please send us an email at unileverconsumercare.usa@unilever.com with your details, and reference ID 53121454 we’ll make sure to assist you promptly.
1 out of 5 stars
3 November, 2025
originally posted on sheamoisture.com

Bring the old formula back!!
The old formula was my absolute holy grail and the only exfoliater on the market that helped with ingrown hairs. The new formula doesn’t do anything for me and just foams up. Super disappointed in the formula change.
1 out of 5 stars
Thumbs down graphic, would not recommend
1 November, 2025Verified purchase
Disgusting
Thought I found a scrub with the OG formula but turns out that it isn’t and it smells HORRIBLE (like chemically)…
1 reply from SheaMoisture team - 5 months ago
Hi, thank you for your feedback. We regret to hear that you were disappointed with the smell of our SheaMoisture Coconut & Hibiscus Illuminating Hand and Body Scrub. Please be assured that your comments have been shared with our team for further review and consideration.