$2299.99 when purchased online
Target Online store #3991
About this item
Highlights
- Object Tracking Sound+ and Dolby Atmos
- Active Voice Amplifier Pro and Adaptive Sound Pro
- NQ4 AI Gen3 Processor
- Motion Xcelerator 165Hz
- Please check the product box for the Samsung provided manual with instructions
Description
Samsungs most advanced 4K processor powers Samsung Vision AI to upscale both picture and sound for stunning cinematic excellence along with personalized experiences. Whether youre streaming or gaming this TV sets the tone and maps out every scene to maximize your viewing pleasure with our best Glare Free technology exceptional motion enhancement up to 4K for crisp visuals and OLED HDR Pro for bright and beautiful picture contrast. You'll think you're at a movie theater.
Features
•NQ4 AI Gen3 Processor
•Glare Free
•OLED HDR Pro
•Motion Xcelerator 165Hz
•4K AI Upscaling Pro
NQ4 AI Gen3 ProcessorPowered by 128 neural networks to deliver AI-enhanced picture and optimized sound resulting in an exceptional 4K experience for streaming gaming live sports and more.
Glare FreeWatch everything you love without distracting reflections so you can get lost in your content even with sun streaming through your windows or that one lamp you keep on while watching the latest thriller.
OLED HDR ProSee new details and highlights pop off the screen. Our brightest OLED with pixel-level pitch-blacks delivers dramatic contrast for vibrantly detailed picture.
Motion Xcelerator 165HzExperience smooth visuals and blazing fast speeds for VRR gaming at up to 4K 165Hz.
4K AI Upscaling ProSee impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.
Auto HDR RemasteringIntelligently transforms SDR content to HDR-like quality with brighter highlights more vibrant colors and clearer details for dazzling picture.
Object Tracking Sound+ and Dolby AtmosFeel like you're inside the scene. Audio moves in sync with the objects on screen while the dedicated top-channel speakers* power Dolby Atmos for multidimensional sound that fills the room.
Active Voice Amplifier Pro and Adaptive Sound ProCatch every word and enjoy vivid balanced audio. Our AI processor identifies sounds optimizes audio and amplifies dialogue based on your room's acoustics and what you're watching.
Endless Free Content / One UI TizenStream 2700+ free channels including 400+ premium Samsung TV Plus channels on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.
AI Motion Enhancer ProThe AI processor smooths the motion of fast-moving balls and text reducing blur and flickering so you don't lose sight of the action.
Disclaimers
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•Samsung Account required for network-based smart services including streaming apps and other smart features. Computer mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in only external device connections (e.g. via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. Channels may vary by location and are subject to change. UI is subject to change without prior notice. Automatic OS updates based on model year; requires Internet connection.
•S95F 55" 4K OLED Smart TV
Features
•NQ4 AI Gen3 Processor
•Glare Free
•OLED HDR Pro
•Motion Xcelerator 165Hz
•4K AI Upscaling Pro
NQ4 AI Gen3 ProcessorPowered by 128 neural networks to deliver AI-enhanced picture and optimized sound resulting in an exceptional 4K experience for streaming gaming live sports and more.
Glare FreeWatch everything you love without distracting reflections so you can get lost in your content even with sun streaming through your windows or that one lamp you keep on while watching the latest thriller.
OLED HDR ProSee new details and highlights pop off the screen. Our brightest OLED with pixel-level pitch-blacks delivers dramatic contrast for vibrantly detailed picture.
Motion Xcelerator 165HzExperience smooth visuals and blazing fast speeds for VRR gaming at up to 4K 165Hz.
4K AI Upscaling ProSee impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.
Auto HDR RemasteringIntelligently transforms SDR content to HDR-like quality with brighter highlights more vibrant colors and clearer details for dazzling picture.
Object Tracking Sound+ and Dolby AtmosFeel like you're inside the scene. Audio moves in sync with the objects on screen while the dedicated top-channel speakers* power Dolby Atmos for multidimensional sound that fills the room.
Active Voice Amplifier Pro and Adaptive Sound ProCatch every word and enjoy vivid balanced audio. Our AI processor identifies sounds optimizes audio and amplifies dialogue based on your room's acoustics and what you're watching.
Endless Free Content / One UI TizenStream 2700+ free channels including 400+ premium Samsung TV Plus channels on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.
AI Motion Enhancer ProThe AI processor smooths the motion of fast-moving balls and text reducing blur and flickering so you don't lose sight of the action.
Disclaimers
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•4K 165Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•Samsung Account required for network-based smart services including streaming apps and other smart features. Computer mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in only external device connections (e.g. via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available. Channels may vary by location and are subject to change. UI is subject to change without prior notice. Automatic OS updates based on model year; requires Internet connection.
•S95F 55" 4K OLED Smart TV
Dimensions (Overall): 27.8 inches (H) x 48.2 inches (W) x .4 inches (D)
Weight: 30.4 pounds
Electronics Condition: New
Electronics Features: Streaming Capability, Wi-Fi, Internet Applications, Smart TV, Wide Viewing Angles
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Wireless Technology: Bluetooth
VESA Mounting Standard: 400x300
Native screen refresh rate: 120 Hz
Smart platform: Samsung Smart TV
Voice assistant built-in: No Voice Assistant Built-In
Backlight type: OLED (No Backlight)
Screen Mirroring Technology: Smart View
High Dynamic Range (HDR): HDR10
Stand Depth: 10.1 inches
Stand Width: 48.2 inches
Number of HDMI ports: 4
Product Depth with Stand: 10.5 inches
Product Height with Stand: 30.4 inches
Product Width with Stand: 0 inches
Screen Size: 55 inches
Battery: 2 AAA Alkaline, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1003254617
UPC: 887276953502
Origin: made in the USA or imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
Shipping details
Estimated ship dimensions: 32 inches length x 6 inches width x 56 inches height
Estimated ship weight: 73 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: WORLD WIDE STEREO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Related Categories
4.8 out of 5 stars with 94 reviews
My Love for my S95F
5 out of 5 stars
CapSabe - 3 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I really love my S95F 77, it is so Bright and clear,I swear this is the most colorful TV you will ever see,the reason I bought it is because I have a very bright room, and I still can't believe I'm watching TV mid day full sun rays and I don't have to move around dodging sunlight or closing blinds and the opposite end of the spectrum it is so bright in the evening when watching TV and playing games. I rate this TV a 20 out of 10 rating .
Stunning TV
5 out of 5 stars
Bonburner - 10 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I was hesitant with the TV because of the black level lift and the anti-glare filter, but because of how bright my living room is I needed the filter. In 2025 Samsung has the best anti-glare filter so they were my go to pick. Thankfully the black level lifting does not bother me as much as I feared.
Perfect for the house and family activities we lov
5 out of 5 stars
Nopers19 - 12 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] All ay evey every day its on with either with music or movies.
Amazing picture clarity/resolution!
5 out of 5 stars
JEDF810 - 12 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] This OLED TV is top notch! Set up was was surprisingly very easy with the one connect box. The only thing that was slightly difficult was assembling the stand, as the diagram on the instructions didn't make sense, but I figured it out. Still trying to sort through all the features on the S95F, including AI and the picture settings. The picture is so brilliant and crystal clear, but when you have white titles with a dark background, the titles are a bit blurred. Minor inconvenience as I'm experimenting with the settings to try and adjust that. Any suggestions? Overall, I am very impressed with the S95F. Highly reccomended if you are in the market for a high quality OLED TV.
Stunning Picture, Smart Features, and a True Upgra
5 out of 5 stars
Shopaholic44 - 13 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] The Samsung S95F OLED is hands-down one of the best TVs I’ve owned. The picture quality is absolutely breathtaking — colors are rich and vibrant, blacks are deep and pure, and HDR content practically jumps off the screen. Whether I’m watching movies at night or sports during the day, the brightness and contrast are spot on. Motion handling is buttery smooth, which makes fast action scenes and gaming look incredible. Speaking of gaming, the low input lag and 144Hz refresh rate make it feel like this TV was built with gamers in mind. The design is sleek and modern, and the near bezel-less frame really makes the screen the star. Samsung’s Tizen OS is fast and responsive, with all the streaming apps I use right at my fingertips. The built-in speakers are surprisingly good for casual watching, though I pair mine with a soundbar for a more cinematic experience. What really stood out to me is how bright this OLED can get — no more worrying about glare in my sunny living room. The anti-reflective coating works wonders. Overall, the S95F feels like a perfect blend of cutting-edge picture quality, smart features, and a premium design. If you want a TV that makes everything you watch look its absolute best, this is it.
Everything I Expected
5 out of 5 stars
Den4Samsung - 15 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] All our TV watching is streaming now for two reasons... 1) We have eliminated basically all ad content so we can watch without interruption 2) We have the option to watch TV on our schedule and not the broadcast schedule Purchased this TV because we were looking for a Reduced or Glare Free viewing environment and this is the solution. The added benefit is the best picture I have ever seen on a TV with true colors. We even noticed colors for the first time in several series we were watching on our previous TV that we didn't even know were there
Great anti-reflection, poor image quality
1 out of 5 stars
Disappointed - 20 days ago
originally posted on Samsung US
Great anti-reflection, works as intended. Would be good brightness too, but you don't get to pick your brightness in many settings - for some reason it forces you to a low brightness even when you have brightness set to full (50). Horrible unavoidable artifacts in many scenes due to a software problem in handling jutter. Either you have it full on, and you get whole image color flicker in dark scenes, or full off and you get horrible motion artifacts around moving objects. In between, both are bad.
1 reply from Samsung Specialist team - 18 days ago
Hi Disappointed, We appreciate your input on the picture quality of Samsung’s S95F TV. If the image isn’t meeting your expectations, there are several adjustments you can make to improve your viewing experience. First, please ensure your TV is running the latest firmware, as updates may include important picture quality enhancements. Go to: Home > Left directional button > Settings > Support > Software Update > Update Now Then, select a Picture Mode that best fits your environment: Home > Home > left directional key > Settings > All Settings > Picture > Picture Mode 1. Standard – Default mode for general viewing 2. Dynamic – Brighter and clearer in well-lit rooms 3. Eco – Optimized for energy saving 4. Movie – Best for watching in dark environments 5. Filmmaker Mode – Preserves content exactly as intended by creators You may also want to check if energy saving or AI settings are enabled. These can automatically adjust the brightness based on your room’s lighting. • For energy settings, go to: Settings > All Settings > General & Privacy > Power and Energy Saving • For AI settings, go to: Settings > All Settings > Advanced Features > AI Mode Settings If these adjustments don’t improve your picture quality, feel free to contact Samsung Customer Support at 1-800-SAMSUNG, available 8AM – 12AM EST, 7 days a week. You can also LiveChat with an agent or find helpful guides by visiting the ‘Support’ section of our website. ~ Samsung Specialist
Best color ever!
5 out of 5 stars
TVFanatic - 21 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] We have this TV in a room with lots of natural light and yet the color and brightness of the picture is fantastic! We also watch a lot of night time TV and I love the contrast and blacks that this TV delivers. The picture can't be beat!
Outstanding TV for Image Quality and Functionality
5 out of 5 stars
Kooler - 23 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] Have been a Sony user for decades for image quality. This Samsung has me questioning why I didn't switch sooner. This model has an outstanding image, and the AI is adept at producing the best of whatever content type it receives. It's streaming capabilities and functions leaves the previous TV in the dust. It's ability to detect and utilize the soundbar without any input was a bonus. I would have no issue in recommending this TV to anyone I know. Any acquaintances that have popped in have asked what model they are viewing. This is a stunning, well thought out product with a small intuitive remove.
Powerboard issue on 83" S95F - Do NOT buy
1 out of 5 stars
HomeTheaterEnthusiast - 27 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] Do NOT buy the 83" variant of the S95F. The power board for this size has major issues causing the TV to restart in high brightness scenes. My unit started having issues within 2 days and I thought I got a lemon. However, my replacement unit started having the same issue after 4 days. I returned the 2nd unit as well and replaced with 83" LG G5 and couldn't be happier. The G5 has been running flawlessly. A quick reddit search will surface that Samsung OLED TVs have power board issues. There are hundreds of complaints online. Its unfortunate since the picture quality is near perfect but Samsung QC issues are worse than a start up. Samsung, please improve your QC process.
1 reply from Samsung Specialist team - 25 days ago
HomeTheaterEnthusiast, We’re sorry to hear that your experience with Samsung’s S95F TV has led to this level of disappointment. While we regret that we couldn’t meet your expectations this time, your feedback will be shared with our product teams for ongoing improvement. Should you ever reconsider in the future, we’ll be here to assist in any way we can. You can always reach us at 1-800-SAMSUNG, available daily from 8AM - 12AM EST. You can also chat with a LiveChat agent by clicking the ‘Support’ link on our website for: • Live Chat • Manuals, Software, & Warranty Info • Creating a Service ticket ~ Samsung Specialist
Really nice t v
5 out of 5 stars
MyGameTv - 1 month ago
originally posted on Samsung US
[This review was collected as part of a promotion.] Gonna play video games on it. Watch anime You can use it like it's supposed to be used. It's a very nice Stevie. I like the glare, free technology in it. I would recommend it highly to other people.
Absolutely the Best
5 out of 5 stars
cirejep - 1 month ago
originally posted on Samsung US
[This review was collected as part of a promotion.] This TV is outstanding. I could and can not imagine a better viewing experience. Set up is easy, mounting and easy, remote control is small but extremely effective. I only wish that the remote was lit at night. It is also easy to set up controls with the phone. Wonderful, it is simply wonderful.
Couldn't be happier with my purchase!
5 out of 5 stars
Schmidtzy - 1 month ago
originally posted on The Insiders
[This review was collected as part of a promotion.] Oftentimes, manufacturers sacrifice quality for when new technology in televisions is introduced. While I have needed a new set for a while - I didn't trust that a modern television would be worth the investment. After researching options, I came across this model and had the opportunity to purchase. Samsung has exceeded ALL expectations! The colors are vibrant and the picture is better than real life. I truly had no idea what I was missing and now I want to replace all of my televisions in the house. True Story! This is the best tech purchase I have made in 2025!!
Quick service from Samsung
4 out of 5 stars
Rtander - 1 month ago
originally posted on Samsung US
I purchased the S95S 77" TV two weeks ago. Great TV, I especially like the non-glare screen and picture is fantastic. But after 10 days of use the TV screen would not turn on (sound only). Samsung picked-up the tv from my house (contracted BestBuy) and provided a same day refund to my credit card. I appreciate the quick service without hassle and have already purchased another S95F.
1 reply from Samsung Specialist team - 1 month ago
Rtander, We’re sorry to hear that Samsung’s S95F TV didn’t initially meet your expectations. Thank you for giving us the chance to make things right - we appreciate your patience with the exchange process. If you have any questions or need assistance with your new unit, we’re here to help – please don’t hesitate to reach out to us at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week), or visit the ‘Support’ section of our website for LiveChat, manuals, and more. ~ Samsung Specialist
Superb picture and value
5 out of 5 stars
Jinxtroyer - 1 month ago
originally posted on Samsung US
This is an amazing TV!!! The picture is very crisp and defined. The blacks are blacker than the Neo-QLED model that we have. The colors seem to pop off the screen. I will admit the user interface does take some getting used to, but I love this TV.
Great picture and features
5 out of 5 stars
Foly - 2 months ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] We bought this a few weeks ago. So far we are very happy with the size (65 inch), picture, sound and features. The remote control is easy to use. The different channels were easy to install. Still haven’t used a lot of smart features. So many available!
Top quality
5 out of 5 stars
DragonJumpRL - 2 months ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I recently got the Samsung 65-inch OLED TV, and I’m seriously impressed. The picture quality is incredible—deep blacks, rich colors, and razor-sharp detail. Watching movies at night feels like a true cinematic experience. Gaming is where it really shines for me. The 120Hz refresh rate, low input lag, and support for features like VRR and FreeSync make everything super smooth. Whether I'm playing on PS5 or Xbox Series X, the visuals are stunning and responsive. The smart features are also a big win. Tizen OS runs fast, and all the major apps like Netflix, YouTube, and Disney+ are right there. I haven’t even needed my streaming stick. The voice control and SmartThings integration are a nice touch, too. Design-wise, it’s sleek, ultra-thin, and just looks premium. Mounted on the wall, it’s a total centerpiece. If I had to point out downsides, the built-in sound is decent, but I paired it with a soundbar for that extra punch. Also, there are a few ads in the menu, which I could do without, but they’re not a dealbreaker. Overall, I’m loving this TV—it’s easily one of the best tech purchases I’ve made. Perfect for movies, gaming, and everyday use.
This TV is so crystal clear!
5 out of 5 stars
Gettingtv - 2 months ago
originally posted on Samsung US
[This review was collected as part of a promotion.] We stream on our new Samsung OLED4K 55" TV we watch with our Roku. We can't belive how great the OLED screen looks! The colors are so vivid and clear! Infact I bought a smaller version with the frame around it, I sent that one back and opted for the without the frame and it fits the spot where our old TV sat perfect.
2025 Samsung S95F OLED TV
5 out of 5 stars
Sowmya12 - 2 months ago
originally posted on The Insiders
[This review was collected as part of a promotion.] Samsung’s 2025 OLED flagship, the S95F, delivers exceptional picture quality with its new matte, glare-free screen that performs beautifully even in bright rooms. The 165Hz refresh rate ensures smooth, flicker-free motion, and improved AI processing boosts both brightness and smart features. Setup can be a bit tricky due to the stand design, but the included One Connect Box helps simplify wall mounting by keeping cables and ports off the main panel. Some smart features like live translation and pet detection feel more gimmicky, and the Daily Board (a screen that activates with motion) is best turned off at night. On the plus side, G-Symphony offers immersive audio by syncing TV and external speakers, and Samsung promises 7 years of software updates. Despite a few minor quirks, the S95F excels where it matters most: display quality. If you’re looking for a premium upgrade, this OLED is hard to beat All in all, the Samsung S95F isn’t just another OLED TV—it’s a game-changer. With its cutting-edge display, refined design, and meaningful long-term support, it offers an experience that truly needs to be seen to be believed
Worthy of a Bo Derek 10
5 out of 5 stars
MHMP - 2 months ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] Easy out of the box setup with stand. Super slim design. The One Connect Box sits on the TV stand at the back providing easy access to add devices. With the wide viewing angle this allows me to be nearly at 90 degrees angle and still able to see all the screen clearly. The matte finish also reduces natural / other light glare. I gave 5/5 for overall rating, features, performance and design. While 4/5 for value. This lower rating is simply because it is not a cheap TV to purchase.