$1297.99 sale price when purchased online
$1299.99 list price
Target Online store #3991
About this item
Highlights
- NQ4 AI Gen3 Processor uses AI to delivers incredible 4K picture and dynamic sound for everything you watch
- 4K AI Upscaling Pro upscales content to impressive 4K, improving your viewing experience
- OLED HDR+ provides deeper expanded contrast and powerful brights reveal nuanced details with self-illuminating pixels
- AI Motion Enhancer Pro Sharpens and smooths out the motion of fast moving balls and text to so you don't miss a play
- Object Tracking Sound Lite and Dolby Atmos create virtual 3D surround sound that moves with the action on-screen
Description
Samsungs fastest 4K processor powers Samsung Vision AI to upscale your favorite content and put you at the center of the action. Powerful OLED HDR+ contrast and Pantone Validated color let you appreciate every detail. Dynamic motion enhancement technology delivers ultra-smooth action for crisp visuals at blazing-fast speeds whether you're streaming or gaming.
Features
•NQ4 AI Gen3 Processor
•4K AI Upscaling Pro
•OLED HDR+
•Motion Xcelerator 144Hz
•AI Motion Enhancer Pro
NQ4 AI Gen3 ProcessorPowered by 128 neural networks to deliver AI-enhanced picture and optimized sound resulting in an exceptional 4K experience for streaming gaming live sports and more.1
4K AI Upscaling ProSee impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.1
OLED HDR+Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen3 processor analyzes each scene and boost brightness to illuminate even the smallest details.2
Motion Xcelerator 144HzExperience smooth visuals and elite speeds for VRR gaming at up to 4K 144Hz.
AI Motion Enhancer ProThe AI processor smooths the motion of fast-moving balls and text reducing blur and flickering so you don't lose sight of the action.
Auto HDR RemasteringIntelligently transforms SDR content to HDR-like quality with brighter highlights more vibrant colors and clearer details for dazzling picture.
Object Tracking Sound Lite and Dolby AtmosFeel like you're in the middle of the action with sound that follows objects on screen. With virtual a top channel sound comes from around and above you for room-filling multidimensional sound.
Active Voice Amplifier Pro and Adaptive Sound ProCatch every word and enjoy vivid balanced audio. Our AI processor identifies sounds optimizes audio and amplifies dialogue based on your room's acoustics and what you're watching.
Endless Free Content / One UI TizenStream 2700+ free channels including 400+ premium Samsung TV Plus channels on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.
AI Customization ModeAutomatically detects the type of content you're watching and intelligently optimizes the picture settings perfectly tailored to your tastes.
Disclaimers
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•Compared to OLED HDR. 42 48 are OLED HDR.
•4K 144Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
•S90F 42" 4K OLED Smart TV (2025)
•Remote
•Power Cord
•Manual
Specifications
•Display Panel
•Display Type: OLED
•Resolution: 4K UHD (3840 x 2160)
•Refresh Rate: 120Hz (up to 144Hz)
•Lighting Technology: Self-illuminating pixels
•Anti-Reflection: Yes
•Viewing Angle: Ultra Viewing Angle
•HDR: OLED HDR+ (83"55") OLED HDR (48"42")
•HDR10+: Yes (Adaptive/Gaming)
•EyeComfort Mode: Yes
•Picture Processing
•Processor: NQ4 AI Gen3 Processor
•Upscaling: 4K AI Upscaling Pro
•Contrast Enhancer: Real Depth Enhancer
•Motion Handling: Motion Xcelerator 144Hz
•Motion Enhancer: AI Motion Enhancer P
Features
•NQ4 AI Gen3 Processor
•4K AI Upscaling Pro
•OLED HDR+
•Motion Xcelerator 144Hz
•AI Motion Enhancer Pro
NQ4 AI Gen3 ProcessorPowered by 128 neural networks to deliver AI-enhanced picture and optimized sound resulting in an exceptional 4K experience for streaming gaming live sports and more.1
4K AI Upscaling ProSee impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.1
OLED HDR+Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen3 processor analyzes each scene and boost brightness to illuminate even the smallest details.2
Motion Xcelerator 144HzExperience smooth visuals and elite speeds for VRR gaming at up to 4K 144Hz.
AI Motion Enhancer ProThe AI processor smooths the motion of fast-moving balls and text reducing blur and flickering so you don't lose sight of the action.
Auto HDR RemasteringIntelligently transforms SDR content to HDR-like quality with brighter highlights more vibrant colors and clearer details for dazzling picture.
Object Tracking Sound Lite and Dolby AtmosFeel like you're in the middle of the action with sound that follows objects on screen. With virtual a top channel sound comes from around and above you for room-filling multidimensional sound.
Active Voice Amplifier Pro and Adaptive Sound ProCatch every word and enjoy vivid balanced audio. Our AI processor identifies sounds optimizes audio and amplifies dialogue based on your room's acoustics and what you're watching.
Endless Free Content / One UI TizenStream 2700+ free channels including 400+ premium Samsung TV Plus channels on a smart TV platform that you can personalize. Access your favorite apps and games with just a few clicks.
AI Customization ModeAutomatically detects the type of content you're watching and intelligently optimizes the picture settings perfectly tailored to your tastes.
Disclaimers
•Utilizes AI-Based formulas to upscale to 4K resolution. Resulting picture may vary based on source content.
•Compared to OLED HDR. 42 48 are OLED HDR.
•4K 144Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.
•S90F 42" 4K OLED Smart TV (2025)
•Remote
•Power Cord
•Manual
Specifications
•Display Panel
•Display Type: OLED
•Resolution: 4K UHD (3840 x 2160)
•Refresh Rate: 120Hz (up to 144Hz)
•Lighting Technology: Self-illuminating pixels
•Anti-Reflection: Yes
•Viewing Angle: Ultra Viewing Angle
•HDR: OLED HDR+ (83"55") OLED HDR (48"42")
•HDR10+: Yes (Adaptive/Gaming)
•EyeComfort Mode: Yes
•Picture Processing
•Processor: NQ4 AI Gen3 Processor
•Upscaling: 4K AI Upscaling Pro
•Contrast Enhancer: Real Depth Enhancer
•Motion Handling: Motion Xcelerator 144Hz
•Motion Enhancer: AI Motion Enhancer P
Dimensions (Overall): 21.4 inches (H) x 36.8 inches (W) x 1.6 inches (D)
Weight: 18.3 pounds
Electronics Condition: New
Electronics Features: Streaming Capability, Wi-Fi, Internet Applications, Smart TV, Wide Viewing Angles
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Wireless Technology: Bluetooth
VESA Mounting Standard: 400x300
Native screen refresh rate: 120 Hz
Smart platform: Samsung Smart TV
Voice assistant built-in: No Voice Assistant Built-In
Backlight type: OLED (No Backlight)
Screen Mirroring Technology: Smart View
High Dynamic Range (HDR): HDR10
Stand Depth: 6.5 inches
Stand Width: 0 inches
Number of HDMI ports: 4
Product Depth with Stand: 8.1 inches
Product Height with Stand: 23.9 inches
Product Width with Stand: 36.8 inches
Screen Size: 42 inches
Battery: 2 AAA Alkaline, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1003254577
UPC: 887276946061
Origin: made in the USA or imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 26 inches length x 5 inches width x 41 inches height
Estimated ship weight: 26.7 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: WORLD WIDE STEREO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently Also Added
Guests also viewed
$279.99 - $1,099.99
Select items on sale
4.5 out of 5 stars with 146 ratings
$1,497.99
reg $1,499.99 Sale
4.8 out of 5 stars with 49 ratings
$1,797.99
reg $1,799.99 Sale
4.8 out of 5 stars with 49 ratings
$199.99 - $479.99
reg $249.99 - $649.99 Sale
4.2 out of 5 stars with 550 ratings
Discover more options
$1,497.99
reg $1,499.99 Sale
4.8 out of 5 stars with 49 ratings
$5,296.99
reg $5,299.99 Sale
4.8 out of 5 stars with 23 ratings
$3,496.99
reg $3,499.99 Sale
4.8 out of 5 stars with 23 ratings
$3,517.99
reg $4,599.99 Sale
4.7 out of 5 stars with 558 ratings
$4,998.00
reg $4,999.99 Sale
4.7 out of 5 stars with 503 ratings
Related Categories
4.8 out of 5 stars with 49 reviews
Welcome Home!
5 out of 5 stars
florencialei - 11 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] I thought I was just buying a TV, but I quickly realized I got something much bigger. My husband helped with the setup and even added features to control some of our smart home devices. Total win! I usually work from home, but last week I had an all-day meeting. I activated the SmartThings Pet Care feature to play calming sounds for Pippo, my mini goldendoodle! I’m not very tech savvy, so I was worried it would be overwhelming. But everything was super intuitive.I easily installed streaming apps and had no trouble navigating the TV. Now the only problem is… my son discovered the Gaming Bar and all its perks. Now he wants to use my TV. Big win for the whole family. I’d recommend this TV!
Great tv love the black on black
5 out of 5 stars
Tanpop777 - 11 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] We bought this tv about 2 weeks ago. We knew we either wanted a 8k or a Oled as I have had one in my bedroom a couple of years ago but replaced it with a bigger tv that was Qled. Only I could see the difference with the picture quality. So we decided to get the Oled 77inch. I can tell you I’m never going back. The picture quality is amazing. The black on black really makes movies come to life. If you get one you won’t regret it. I would definitely recommend it. We have so many things Samsung products now I have lost count lol. The quality and the service has always been great. And although there are other brands of Oled. That’s the main reason why we went with Samsung again.
Gaming in mind
5 out of 5 stars
Temperedglass99 - 14 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] Samsung has done it again with the new S90 4K OLED. I mean this OLED panel is really thin not to mention the design is so sleek. The 4K OLED came nicely packaged and ready to be installed in minutes. Firing up the tv for the first time came with the Samsung's setup wizard which was no hassle at all. This tv nonetheless has some deep blacks, to the point you won't know if the tv is on at certain times until the next frame. I love the fact that this tv is perfect for my gaming because of the AI Motion Enhancer. the games will play smooth without slow downs. Did I mention this tv comes with a gaming hub that does not require any console. Yes you heard it right. All you have to do is connect you desired controllers and ready to play. I am so stoked!
Absolute QD-OLED Bliss
5 out of 5 stars
lessthanzero26801 - 15 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] I am a TV enthusiast. I get a new Samsung OLED TV every year and sell my previous models to friends and family. Usually the changes year over year are incremental. This year they set a new bar. The AI features like the ability to adjust the picture automatically based on the content you are viewing is amazing. The Samsung gaming hub continues to be super useful and practical. The Q-Symphony effect that turns the speakers into additional Atmos channels with a Samsung Dolby Atmos soundbar is mind boggling. The razer thin panel, which is almost as thin as a light strip and clad with a premium feeling black stainless back, almost seems impossible. But I must say what stands out this year the most is the panel itself. I don't know how they managed to turn the brightness and make the colors more vivid than previous years, but they certainly did. The first time I turned on content with HDR10 support, I was absolutely blown away. I don't know how I can go back to viewing content on my other TV's after viewing the S90F. I highly recommend this TV just on the picture alone. If you don't believe me, pop into your local big box store and check it out. You won't be disappointed.
Crisp picture
4 out of 5 stars
Creggan - 15 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] I bought this TV 2 weeks ago, and am very pleased with it. The colours are sharp, the picture is crystal clear, and the blacks are really black. I like that I can access and control my attached devices like the soundbar , and Amazon Fire from the same remote.
Great Picture
5 out of 5 stars
endersmercy89 - 15 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] I am very impressed with the quality of the picture of this tv. When I first turned it on I was blown away with how clear and crisp the picture is. The AI Motion Enhancer Pro really brings the picture to life. The Auto HDR Remastering makes older content look very modern and enhances my viewing experience. The sound quality is just as great with the Active Voice Amplifier Pro and Adaptive Sound Pro. I've been enjoying viewing the Pro Endless Free Content that is available on the TV. Samsung really takes my home entertainment system to a whole new level.
The quality of the picture.
5 out of 5 stars
So happy - 16 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] We bought this 2 weeks ago. We are beyond happy with this tv.
The best of all time
5 out of 5 stars
Thepack5 - 16 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] This is a very good product nothing should be changed
Impressive Look and Experience
5 out of 5 stars
KVeld - 17 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] What can ruin a living space? A big, old television awkwardly sitting on a table! BUT, what if you could have a beautiful, sleek television that doesn't even resemble those ugly, old boxes? Meet the 55"Samsung OLED 4K S90F Vision AI Smart TV! The thin line that can be mounted flush with the wall and simple cable are outstanding in terms of design and decor. How hard was it to set-up and learn? For starters, as a busy mom, it was extremely easy to set up! Most of the apps were already installed, but if there was a new one I wanted, it could easily be added. It was also nice to see everything that was connected. And, who knew I could now use my TV to find my phone that I am always misplacing by using the Find My Phone App. Next, the picture quality was excellent. I no longer have to hear one child whine about not being able to see something during the day. The brightness and clarity of the screen was amazing! Watching TV and movies on this will be something my family truly enjoys doing together, and I don't have to hate that old , ugly box lining our family room any longer!
The Future. Today
5 out of 5 stars
Matisada - 17 days ago
originally posted on The Insiders
[This review was collected as part of a promotion.] This is the first time I’ve purchased a TV in the AI era and let me tell you. The future is bright. Look: The TV is so thin, you wouldn’t believe it could deliver such an amazing picture. The screen goes almost all the way to the edge of the frame, and it looks nice. Features: Setup took me about 10 minutes using just my phone. Super easy. I use this TV for gaming and streaming, and the refresh rate and contrast are incredible thanks to the AI processor. I’ve never experienced picture quality like this at home. Also, the Game Bar is a game changer. The Virtual Aim Point is on point (pun intended). Sound: The Dolby Atmos sound really impressed me. I watched a concert on a streaming platform and honestly, it felt like I was there. Streaming: Beyond the usual apps, there are also free movies and channels through Samsung’s own apps. I was looking for a movie that wasn’t available on any of the major streaming services and found it for free with my Samsung account. That was a nice surprise. I recommend this TV!!!!
High quality TV well worth it
5 out of 5 stars
Myli - 18 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] Fantastic picture quality and cinematic sound with Q symphony when paired with my soundbar.
We are very happy
5 out of 5 stars
Sharper - 18 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] Purchased one week ago & it suits all our needs, in particular the none reflective screen.
Bad. Design
1 out of 5 stars
tyler mason - 20 days ago
originally posted on Samsung Canada
Stupid design. The extra box Is a pain not worth the money
1 reply from Samsung Support Team team - 12 days ago
Hi, thank you for taking time out of your day to share your thoughts with us about your Samsung experience. We understand your frustration and we will share your feedback with the team. We appreciate you being a loyal Samsung customer.
Great Picture Quality
4 out of 5 stars
MrBigBubba - 21 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] Great for gaming especially the FPS is the greatest.
Incredible Picture and Sleek Design,
5 out of 5 stars
- 23 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I recently upgraded to Samsung’s 55-inch OLED TV, and I couldn’t be happier with the decision. The picture quality is absolutely stunning—sharp, vibrant, and deep in contrast. Watching movies or sports feels immersive, with true blacks and vivid colors that pop without being overdone. Whether you're streaming 4K content or watching standard cable, the upscaling and clarity are impressive. Samsung’s updated user interface is another win. It’s faster, more intuitive, and cleaner than previous versions. Navigating between apps, inputs, and settings feels much smoother and less cluttered. You can tell a lot of thought went into refining the smart experience. And let’s talk about the remote—finally, something simple! It’s sleek, minimal, and gets rid of all the unnecessary buttons. It’s easy to use without constantly looking down or fumbling through commands. Plus, the solar charging feature is a great bonus—no more scrambling for batteries. Overall, this TV feels like a premium upgrade across the board. If you’re on the fence, I highly recommend it.
The Samsung 590F OLED has incredible resolution
5 out of 5 stars
London65 - 24 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I use my Samsung 590F OLED as the main device in my family room for streaming and on-demand video. The television has an incredibly sharp and vivid picture, and makes viewing are favourite television programs very enjoyable. The 590F was easy to set up and works with my other Samsung products including my Galaxy S25 with SmartThings, and takes family movie night to the next level.
Great buy
5 out of 5 stars
Pjst - 24 days ago
originally posted on Samsung Australia
[This review was collected as part of a promotion.] I am not so smart when it comes to electronics but setting up this tv was so easy, finding what to watch is simple and easy I am still learning and finding more functions to use being able to adjust about anything especially sound is great
WOW THIS IS AMAZING
5 out of 5 stars
Ben2b - 25 days ago
originally posted on Samsung US
I got the 42 inch oled s90F tv. I thought it was not going to be that big but it's actually a very good size. I love it. My babies love watching there tv in beautiful pop color and wife with her tv shows. I use it for gaming and I seen a huge difference from a regular tv. Can't wait to play the switch 2 on this tv. Im a very happy customer
Picture 👌 perfect
5 out of 5 stars
JBTVKING - 25 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] Regular TV,but mostly streaming,it's perfect I really luv ❤️ it.
Upgraded Samsung
5 out of 5 stars
Connor - 27 days ago
originally posted on Samsung US
[This review was collected as part of a promotion.] I'm really happy with my new TV. The 42-inch size fits perfectly in my space, and the picture quality is stunning—sharp, vibrant, and incredibly lifelike. It has a sleek, modern design that looks great in my room, and the OLED display really brings movies and games to life. Overall, it’s been a fantastic upgrade and I’d definitely recommend it.