$9.99When purchased online
About this item
At a glance
Clean
Black Owned or Founded Brand
Highlights
- SheaMoisture Raw Shea Butter Deep Moisturizing Shampoo is a hydrating shampoo that fortifies and restores dry hair that has been damaged, over-processed or is transitioning
- Blended with fair trade shea butter, argan oil and sea kelp, this deeply hydrating and nourishing shampoo helps to replenish and seal in moisture to damaged hair
- How to use: Apply this shea butter shampoo to wet hair, gently massage and work into a rich lather. Rinse thoroughly. For best results, pair with our Raw Shea Butter Restorative Conditioner
- This moisturizing, sulfate-free shampoo is great for 3A to 4C hair types as well as dry hair, damaged hair, transitioning hair and natural hair
- All SheaMoisture hair products are sustainably produced and cruelty-free
- Formulated with no silicones, no parabens, no phthalates, no mineral oil or petrolatum. This shampoo is also sulfate free
Specifications
Scent: Shea, Argan, Scented, Cocoa Butter
Hair Type: Thick, Textured, Curly, Coarse
Health Facts: Dye-Free, Contains Shea Butter, Nonylphenol Ethoxylate Free, Sodium Lauryl Sulfate-Free, Phthalate-Free, Contains Kelp, Sulfate-Free, Propylene Glycol-Free, Formaldehyde Donor-Free, Contains Argan Oil, Aluminum-Free, Silicone-Free, Formaldehyde-Free, Paraben-Free, Mineral Oil-Free, No Fragrance Added
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Not Tested on Animals, Recyclable
Beauty Purpose: Strengthening, Basic Cleansing, Deep Hydration, Moisturizing, Damage Repair, Nourishing
Net weight: 13 fl oz (US)
TCIN: 12239777
UPC: 764302280200
Item Number (DPCI): 063-05-0955
Origin: Made in the USA or Imported
Description
Fortify and restore dry hair and damaged hair with SheaMoisture Raw Shea Butter Deep Moisturizing Shampoo, a sulfate-free shampoo great for 3A to 4C hair types. Our moisturizing shampoo delivers deep hydration to dry, damaged, over-processed and transitioning hair. Blended with fair trade shea butter, argan oil and sea kelp, this is a deeply hydrating and nourishing shampoo that helps to replenish and seal in moisture to dehydrated strands. Sustainably produced and cruelty-free, this shampoo is formulated with no silicones, no parabens, no phthalates, no mineral oil or petrolatum.
How to use: Apply this moisturizing shea butter shampoo to wet hair, gently massage and work into a rich lather. Rinse thoroughly. For best results, pair with our Raw Shea Butter Restorative Conditioner; used as a leave-in or rinse-out conditioner to provide added hydration to dry hair, damaged hair or transitioning hair.
SheaMoisture's Story: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and an entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase, you show support of our mission to reinvest back in our communities.
How to use: Apply this moisturizing shea butter shampoo to wet hair, gently massage and work into a rich lather. Rinse thoroughly. For best results, pair with our Raw Shea Butter Restorative Conditioner; used as a leave-in or rinse-out conditioner to provide added hydration to dry hair, damaged hair or transitioning hair.
SheaMoisture's Story: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and an entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase, you show support of our mission to reinvest back in our communities.
Clean
Your clear choice for clean. Formulated products are formulated without select chemicals of concern in the following chemical groups: phthalates, propyl- & butyl-parabens, formaldehyde donors, musks, nonylphenol ethoxylates ethanolamines, glycol ethers, siloxanes, and perfluorinated substances (PFAS). Additional details, by category: • Beauty, Baby, Personal Care & Cleaning - also, cruelty free and/or not tested on animals. • Pest Control - also classified as a Minimum Risk Pesticide by the EPA. • OTC Medicines - also formulated without synthetic colors, artificial flavors and sweeteners, methyl-parabens, DMSO (Dimethyl sulfoxide), DMAA (1,3-dimethylamylamine), cyclodextrin, bisulfites and more. • Supplements – formulated without ingredients prohibited in OTC products plus no amygdalin, ephedra, kratom, ethylenediaminetetraacetic acid (EDTA) anti-oxidants, pharmaceuticals like benfotiamine, phentermine and sulbutiamine, and more. Third-party certified by NSF, USP or Informed Choice to be free from contaminants and adulterants. Sports Supplements also third-party certified as NSF Certified for Sport or Banned Substances Control Group (BSCG) Drug Free.• Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pet Food - made with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives • Car Seats - fabric, foam and labels made without intentionally added flame retardants and stain repellents (PFAS)Black Owned or Founded Brand
Target recognizes Black owned brands as U.S. based enterprises that are at least 51% Black owned, operated and controlled while Black founded brands are those enterprises created, developed, and previously wholly or partly owned by Black Entrepreneurs.See how we make shopping for wellness even easier.
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Ingredients:
water (eau), cocamidopropyl betaine, sodium lauroyl isethionate, glycerin (vegetable), sodium chloride, butyrospermum parkii (shea) butter [(certified organic ingredient) (fair trade ingredient)], argania spinosa (argan) kernel oil, macrocystis pyrifera (kelp) extract, stearamidopropyl dimethylamine, polyquaternium-10, capryloyl glycerin/sebacic acid copolymer, diheptyl succinate, coconut acid, sodium methyl cocoyl taurate, guar hydroxypropyltrimonium chloride, sodium methyltaurate, lauric acid, caprylic acid, capric acid, sodium isethionate, stearamide amp, sodium acetate, glycol stearate, citric acid, sodium phytate, sodium benzoate, potassium sorbate, phenoxyethanol, fragrance (parfum).
Shipping details
Estimated ship dimensions: 6.26 inches length x 2.41 inches width x 2.41 inches height
Estimated ship weight: 0.96 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I have thick wavy hair, trying to transition after years of bleach/color. I did use the coconut & hibiscus shampoo/conditioner, though my hair does not respond well to coconut. Should this help my hair instead?
submitted by alice - 3 years ago
A: Thanks for asking! SheaMoisture Raw Shea Butter Moisture Retention Shampoo is formulated to help moisturize dry, damaged or over-processed hair. Perfect for transitioning chemically treated hair to natural. We hope this answers your question.
submitted bySheaMoisture - 3 years agoBrand expert
Q: I have thick and wavy/mild curly hair and I am debating if I should get this shampoo or the coconut hibiscus one?
submitted by Mandy - 3 years ago
A: Our Raw Shea Butter Moisture Retention Shampoo is a sulfate-free shampoo that helps moisturize dry, damaged or over-processed hair. Perfect for transitioning chemically treated hair to natural. Whereas our Coconut & Hibiscus Curl & Shine Shampoo may be the better option for you. Since it's loaded with everything you need to tame your wavy, curly hair. Coconut oil blended in this hydrating formulation moisturizes and protects hair while replenishing lost oil. Hibiscus flower extracts improve hair elasticity reducing the occurrence of breakages and split ends.Silk protein makes hair silky and soft while Neem Oil helps in repairing hair and gives your curls a brilliant shine! The rich, creamy lather of SheaMoisture’s Coconut & Hibiscus Curl & Shine Shampoo gently washes away impurities leaving you with naturally fragrant, frizz free, healthy wavy and curls! If you have any further questions, please reach out to support@sheamoisture.com.
submitted bySheaMoisture - 3 years agoBrand expert
Q: Could you please update the ingredients list?
submitted by Amis - 3 years ago
A: Thanks for reaching out- Please reach out to us directly at support@sheamoisture.com.
submitted bySheaMoisture - 3 years agoBrand expert
Q: Why has the formula changed and the list of ingredients grown longer? So many people now hate a shampoo they once loved. Do you listen to the reviewers who loved the old formula?
submitted by Art - 3 years ago
A: We appreciate your feedback. We're sorry to hear about your unsatisfying experience with this product. We would love to speak with you further regarding your concerns. Please feel free to contact us directly at support@sheamoisture.com.
submitted bySheaMoisture - 3 years agoBrand expert
Q: I am a Caucasian with wavy slightly curly hair and I want to try going without sulfate and silicone to help my hair naturally curl again. Would you suggest this product for me, or another from your brand?
submitted by Maddy - 5 years ago
A: Hi Maddy - thank you for the question. A great option from SheaMoisture is our SheaMoisture Curl and Shine Conditioner for Thick Curly Hair Coconut and Hibiscus.
submitted byOnlineTargetShopper - 3 years ago
Q: Hello. I’ve tried this product for the first time today. I’ve noticed a lot of the reviews say the shampoo is thick.. when I used mine, it was more watery. Do I have a bad batch or? I also have the conditioner and that is super thick for sure.
submitted by Jess Kay - 5 years ago
A: Our products are made with natural and certified organic ingredients and can vary from batch to batch. Depending on the time of year when we sourced them, the conditions under which they've been stored, etc., it can have an effect on the color and/or consistency of the product.
submitted bySheaMoisture - 5 years agoBrand expert
Q: Is Raw Shea Butter Moisture Retention Shampoo protein free?
submitted by KL - 5 years ago
A: This line does contain protein.
submitted bySheaMoisture - 5 years agoBrand expert
Q: is this a good product for people of color who have different textures of hair?
submitted by Ab - 6 years ago
A: Yes it is! This line is great for damaged, transitioning hair.
submitted bySheaMoisture - 5 years agoBrand expert
Q: Can this be used for dyed hair? Is it color safe?
submitted by Cce - 7 years ago
A: Hi Cce Yes, all our shampoos are sulfate free and will not impact hair color.
submitted bySheaMoisture - 7 years agoBrand expert
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5 out of 5 stars
Ambi - 18 days ago
originally posted on sheamoisture.com
I found this shampoo in the ethnic section of my local store. It said for curly/coily hair, which I associate with African American hair. Most African Americans I have know have curly/coily FINE hair. At this point I have tried almost every moisturizing shampoo on the market from cheap vo5 to nexus to oloplex. I am Hispanic with thick coarse S curles that are almost ringlets. ItSounds pretty, but it’s wiry, and so so dry, can appear fried, and has been color treated. This is the first shampoo I’ve used that I can actually feel the oils in. I love it so far. My hair is actually soft. It’s not been soft since I was a child, I 50 now. I am beyond happy.
Works great!
5 out of 5 stars
- 21 days ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] I have thick curly hair and this shampoo works great for me. It leaves my hair and scalp feeling clean, moisturized and super soft. I noticed the difference from the first use. In my opinion, my hair looks better now that I switched to this brand. Love the gentle scent, not overpowering but enough to leave a nice refreshing smell. The consistency is a bit more "runny" than what I am used to but lathers well and I don't seem to need much product at a time. I'm happy with the quality and value of this item and will continue to use along with other products from the same line
Works great
5 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] This shampoo works really well at leaving my hair feeling soft and renewed. The smell is great and not overpowering. I like how it has natural ingredients that I actually recognize and know of. It also gives my hair the volume it needs.
Sheamoisture Deep Moisturizing Shampoo
5 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] From my personal experience, I found that this shampoo not only cleanses effectively but also delivers a luxurious dose of moisture that truly revitalizes the hair. The blend of natural ingredients, especially the shea butter and essential oils, work together to leave my hair feeling soft, smooth, and noticeably healthier after each wash.
Makes my daughters curls really come out
5 out of 5 stars
Nate1988 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] My daughter has curly hair but we use to have to put a few products in to get her curls to stick. With this shampoo, we don’t have to use any extra products. She loves that we don’t have to do anything but wash her hair. Everyone loves the scent of this product too.
Great shampoo!
5 out of 5 stars
Mariem93 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] I love using the SheaMoisture Raw Shae Butter Shampoo. Not only does it smell amazing but it leaves my hair feeling soft and smooth. I love the ingredients in it and how well it works. Just after a few uses my hair is soft and shiny!
Leaves my hair so soft
5 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] I used the entire bottle of shampoo before giving my review and I am not disappointed! This shampoo leaves my hair feeling so soft, shiny and full of life. My hair is incredibly damaged from colors and a wavy perm, but this product definitely help bring my hair back to life.
Love this Shampoo
5 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] SheaMoisture Raw Shea Butter Deep moisturizing Shampoo with Sea Kelp and Agan Oil works wonders on my families Hair. We all have different hair textures and thicknesses and this Shampoo works for all of us, giving a deep moisturizing, softness that pleases us all. It smells very nice.
Soft manageable moisturized hair
5 out of 5 stars
Mfitzu7504 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] SheaMoisture raw Shea butter moisturizing shampoo moisturized my dry hair and left my hair soft and manageable. The shampoo lathers nice and rinses out great out of my thick hair. The scent is amazing. I will definitely be purchasing more in the future.
Luxury shampoo at an affordable price
5 out of 5 stars
Jander8 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] It's a super moisturizing shampoo but it doesn't weigh my hair down. It lathers up with a think and creamy foam and leaved my hair feeling clean and moisturized. It also adds body to my hair which is a big plus. Excellent value for the price, this shampoo is as good as others that cost 2 to 3 times as much.
Shampoo works wonders
4 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] My hair is very dry and most of the time the shampoos that I use do not do a good job. Shea moisture moisturizing shampoo, answered my prayers. I started to notice results after a couple of washes. My hair felt softer even a little fuller. I was so happy to finally find a shampoo that actually does what it says it’s going to do.
The best
5 out of 5 stars
Bbyru - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] Shea moisture shampoo has been a life savor for mine and my daughters hair. She gets these hard to untangle knots in the back underside of her hair and this has been the best at taming her hair. Even though it’s just shampoo it still leaves your hair feeling extra soft and smells absolutely wonderful. It doesn’t leave any residue or heaviness in the hair and overall has done wonders on controlling my frizz and bringing back that softness and shine into my hair.
Hair Strengthener
5 out of 5 stars
- 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] Immediately I noticed the scent was fresh but not flowery. When I poured the shampoo into my hand before I applied it to my hair the consistency was well defined and not watery. While shampooing I noticed the product gave a nice lather and left my hair feeling fresh and clean. The after effect of shampooing with this product actually made my hair feel stronger.
Can't beat it
5 out of 5 stars
hunter58301 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] I spend alot of time outdoors and my hair is fairly dry. The more time I am outdoors it seems the dryer my hair becomes. The Shea Moisture Raw Shea Butter moisturizing shampoo has stopped the dryness. It smell great and shampoos and conditions all in one step.
luxurious
5 out of 5 stars
bonana - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] wih thin fine hair, I was pleased to find that this shampoo actually gives my hair body. is gentle on my scalp, lathers up nicely, just feels luxurious. makes my hair and scalp feel soo clean. love the fresh fragrance too - great stuff!
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cactusmomma47 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] This Deep Moisture Shampoo smells great and leaves hair shiny and manageable. Blended with shea butter, argan oil and sea kelp, this is a deeply hydrating and nourishing shampoo. The shampoo lathers well and leaves my curls soft and full of bounce.
Run
5 out of 5 stars
Would recommend
Emily M - 2 months ago
This is a holy grail for my hair this is very moisturizing I usually mix this shampoo with another shampoo cause it can be very moisturizing but it makes my hair feel so good it’s hard to find products that actually do something for thick hair and this is amazing
Feels great
5 out of 5 stars
Tajal - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] My hair usually feels dry and fertile after I get it washed I love the way that this smells and I love the way that it makes my hair feel. I have no worries about the moisture. You can actually feel the moisture after you wash it and sometimes I feel like I don’t even need conditioner. It also keeps my scout feeling really cleansed doesn’t make any build up and it’s easy to blow dry after the fact.
Worked great on my curly hair
5 out of 5 stars
Mandyj - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] This shampoo was lovely and it left my hair feeling very soft. The scent of the shampoo is very pleasant. I thought it might leave a greasy feeling to my hair but not at all. My hair has soft curls and it was great.
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Nanda62 - 2 months ago
originally posted on sheamoisture.com
[This review was collected as part of a promotion.] SheaMoisture Raw Shea Butter Deep Moisturizing Shampoo 13 fl oz is great quality. This shampoo is cruelty-free and formulated with no silicones, no parabens, no phthalates, no mineral oil or petrolatum. I like how well the shampoo lathers while using and has a really nice fragrance. The Raw Shea Butter Restorative Conditioner .works perfect to use with it. It helped to restore and moisturize my dry damaged hair.