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Sony BRAVIA 8 II 65" QD-OLED 4K HDR Google TV (2025) - 2 of 4Sony BRAVIA 8 II 65" QD-OLED 4K HDR Google TV (2025) - 3 of 4Sony BRAVIA 8 II 65" QD-OLED 4K HDR Google TV (2025) - 4 of 4
Sony BRAVIA 8 II 65" QD-OLED 4K HDR Google TV (2025) - 1 of 4

Sony BRAVIA 8 II 65" QD-OLED 4K HDR Google TV (2025)

$3,499.99

Out of Stock

Sold & shipped by WORLD WIDE STEREO
Eligible for registries and wish lists

At a glance

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About this item

Highlights

  • Over 8 million self-lit pixels are precisely controlled to produce pure black with Sony’s highest OLED brightness
  • See billions of accurate real-world colors with a Quantum Dot panel and XR Triluminos Max™
  • XR Processor™ with AI technology intelligently enhances every scene in real-time boosting color, contrast, and clarity
  • Upscale all your HD and digital content and bring back lost detail with XR Clear Image™ and AI technology
  • With Acoustic Surface Audio+™, hear true immersive audio from the entire screen, perfectly matching sound to the action

Description

Cinema Is Coming HomeFeel the emotion and excitement of the movies with BRAVIA. Sony’s decades of professional filmmaking experience allow them to faithfully recreate the creator’s vision at home with cinematic brightness contrast and color. Immerse yourself in the story with detailed picture quality just as you see in real life.

Features
•Pure Black Sony’s Highest OLED Brightness
•Billions Of Real-World Colors
•Powerful TV Processing with AI
•Studio Calibrated Picture
•Cinematic Sound

Sony’s Best Color EverExperience Sony’s widest palette of colors with breakthrough QD-OLED panel technology. Quantum Dots enhanced by XR Triluminos Max™ deliver more saturation and brightness to every color revealing all the exquisite detail and subtle hues of real life.

Everything You Stream. All On One Screen.With 700000+ movies and TV episodes live TV and more available across 10000+ apps Google TV™ brings together your favorite entertainment from across your apps and organizes it all just for you.

Studio Calibrated PictureGet picture quality just as creator’s intended with Studio Calibrated Picture Modes. Netflix Adaptive Calibrated Mode enhances the picture by automatically adjusting brightness to your room conditions. With Prime Video Calibrated Mode see movies shows and live sports the way filmmakers and broadcasters intended. SONY PICTURES CORE Calibrated Mode brings studio-quality picture mastering to your home theater.

Crystal Clear Picture Powered by AI TechnologyBring back lost detail with reduced noise and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image™ powered by AI technology. See the authentic features of people’s faces identify every blade of grass and marvel at the precise texture of buildings and scenery.

Hands-Free Help from GoogleWith Google Assistant searching is easy – just ask Google. Press the Google Assistant button on the remote or try saying “Hey Google find action movies” to search across your favorite apps. Access entertainment get answers on screen and control smart home devices.

Family-Friendly Smart TVKids Profiles give kids their very own Google TV™ experience with apps and entertainment designed just for them. Kids can pick from a selection of playful avatars and themes and parents can restrict what streaming services are shown limit watch time and set a bedtime.

Cinematic Surround SoundGet a theater-like experience with cinematic surround sound and clear dialogue. Acoustic Surface Audio+™ turns the entire screen into a speaker producing a wide soundstage with audio that follows the action on screen. Voice Zoom 3™ uses AI technology to intelligently control dialogue so that every word is loud and clear. With support for Dolby Atmos® and DTS:X® everything you watch gets the true surround sound treatment.

Do It All with BRAVIA Connect AppEasily control your BRAVIA TV from your smartphone. With BRAVIA Connect app you can adjust volume and settings without needing your remote. The app also provides technical support recommendations and helps you discover useful features.

All Your Game Settings in One PlaceWith Game Menu quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like Black Equalizer to reveal details in even the darkest shadows apply a Crosshair overlay so you always have your enemy in your sights and use the Screen Size feature to shrink your screen for precision gaming on your big TV.

Beautifu
Dimensions (Overall): 32.68 inches (H) x 56.81 inches (W) x 1.33 inches (D)
Weight: 50.5 pounds
Electronics Condition: New
Electronics Features: Streaming Capability, Wi-Fi, Internet Applications, Smart TV, Wide Viewing Angles
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Wireless Technology: Bluetooth
VESA Mounting Standard: 300x300
Native screen refresh rate: 120 Hz
Smart platform: Android TV
Voice assistant built-in: Google Assistant Built-in
Backlight type: OLED (No Backlight)
Screen Mirroring Technology: Google Chromecast
High Dynamic Range (HDR): HDR10
Stand Depth: 0 inches
Stand Width: 0 inches
Number of HDMI ports: 3
Product Depth with Stand: 1.33 inches
Product Height with Stand: 32.68 inches
Product Width with Stand: 56.81 inches
Screen Size: 65 inches
Battery: 2 AAA Alkaline, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1004052709
UPC: 027242933033
Origin: made in the USA or imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 7 inches length x 65 inches width x 38 inches height
Estimated ship weight: 70.5 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: WORLD WIDE STEREO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

4.6 out of 5 stars with 30 reviews

Great TV

5 out of 5 stars
MFitz119 - 2 days ago
originally posted on sony.com
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Very happy with the tv so far, my previous Sony was 9 years old so technology has moved on quite a bit. Motion is really smooth and the colour is even across the full expanse of the screen. Very dark blacks. One slightly annoying issue is that the plug is wired directly to the tv - as I have the TV mounted on the wall, I had to cut off the plug, route the cabling through the wall cavity and then re-attach a different plug.
Did you find this review helpful?

Good picture

4 out of 5 stars
Aerialless - 3 days ago
originally posted on sony.com
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Picture quality is excellent and navigation is easy, sound is good without a bar. However, I use the TV without an aerial and would love to see live tv options on the apps for channels 3,4 and 5. I get them on my android phone so why not on the android TV? Also, a free subscription to Sony Core pictures was included but I am unable to log in to my account. The Sony help suggestions did not work.
Did you find this review helpful?

Very good but not blown away

4 out of 5 stars
Mdt57 - 4 days ago
originally posted on sony.com
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A very good TV but I was not blown away by it. I was expecting a step change from my previous 7 year old Bravia that was not an OLED, but the improvement was not as much as I was expecting. Still has a great picture though that you would expect from Sony.
Did you find this review helpful?

Standout Picture

5 out of 5 stars
Gasser 200 - 5 days ago
originally posted on sony.com
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Bought 2wks ago and my goodness, what a picture! This was replacing a 13yr old Sony LED Bravia and the improvement in picture and sound quality is amazing. Both my wife and I cannot stop watching it! The sound is very good too, which was a big positive surprise. Highly Recommended.
Did you find this review helpful?

Wall mounting problem

5 out of 5 stars
nidge69123 - 5 days ago
originally posted on sony.com
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fantastic tv, but when wall mounting the power lead is really short you will have to have a socket behind your tv in the wall. could do with longer lead as it is hard wired & cutting it would void the warranty
Did you find this review helpful?

Great Expectations.

3 out of 5 stars
bb75 - 6 days ago
originally posted on sony.com
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Great expectations before purchase but not matching up. my XR-55X90 just as good and easier to adjust, a sad realisation 8ii twice the price.
1 reply from Sony UK team - 3 days ago
Hi, Thank you for your feedback. We're sorry to hear that the K-55XR8M2 didn't meet your expectations. This is not the experience we aim to provide, as we continuously strive to deliver the best quality possible. You can use our online help guide, as it's really comprehensive and thorough, and you can use the search bar in it to learn more about the K-55XR8M2 settings and features: https://cutt.ly/gr3kEjw4 You can also reach the same user guide by pressing the help button on the remote control of the TV. Furthermore, if you need any assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW Menna @Sony Support UK
Did you find this review helpful?

wow

4 out of 5 stars
tvman100 - 6 days ago
originally posted on sony.com
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Fantastic tv. Opens up a whole new world. My only criticism is it can deliver too much bass during normal programs. Overall im very happy with my choice.
1 reply from Sony UK team - 3 days ago
Hi, Thank you for your feedback. We're happy to hear that you are enjoying your K-65XR8M2 and happy with the quality we always aim to deliver! We hope you continue to enjoy it for years to come! You can adjust the sound quality to your desired options by following the steps here: https://cutt.ly/rr3kVNWT Furthermore, if you need any further assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW Menna @Sony Support UK
Did you find this review helpful?

Lovely TV

5 out of 5 stars
BiggaJ - 6 days ago
originally posted on sony.com
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Bought our Bravia 8 mk2 about two weeks ago now, this is our second Bravia, the previous one being the KD65A1 which is still going strong and now looking for a new home. The 8 has moved the game on in many respects, the picture quality is great, the blacks are easier to see especially on dark scenes, the detail is much easier to see. Lovely sound from the TV speakers and this is one of the things that sells Sony TV's to me, I much prefer the clean look, not a fan of additional speakers etc.
Did you find this review helpful?

Picture quality upgrade

5 out of 5 stars
E1XEE - 14 days ago
originally posted on sony.com
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Bravia 8ll so mush better than my previous model XR-65A90J
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Bravo to the Bravia tv.

5 out of 5 stars
Stewpot70 - 16 days ago
originally posted on sony.com
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I recently purchased the Sony Bravia 8 II tv & I am so happy that I did.The stunning visual quality display & the sound effects makes up for watching sports,movies and other entertainment programmes much more satisfying and enjoyable to watch.
Did you find this review helpful?

Stunning Picture & Superb Performance

5 out of 5 stars
Atomicmaniac - 19 days ago
originally posted on sony.com
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I purchased the Sony BRAVIA 8 II OLED in August, and I couldn’t be happier with it. The picture quality is absolutely stunning – rich colours, deep blacks, and incredible detail thanks to the XR Processor. Watching in 4K HDR really brings films and shows to life, and the OLED panel makes dark scenes look fantastic without any loss of detail. The Google TV interface is smooth, intuitive, and easy to use, giving quick access to all my apps. The sound quality is surprisingly full and clear for such a slim TV, and with Dolby Atmos support it feels very immersive. Build quality is excellent, and it looks very sleek in my living room. Setup was straightforward, and the whole experience feels premium. Overall, this is the best TV I’ve owned. It delivers a cinematic experience at home, and I’d highly recommend it to anyone considering an OLED TV.
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Fantastic bit of kit

5 out of 5 stars
Telf - 19 days ago
originally posted on sony.com
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Great TV far to clever for me, I am sure in a few weeks I will be able to make it do what I want first time. Still learning but it is more down to my inability.
Did you find this review helpful?

Best OLED TV

5 out of 5 stars
Alice2025 - 22 days ago
originally posted on sony.com
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Best Google OLED TV out there. Very happy with my purchase.
Did you find this review helpful?

High expectations, mediocre delivery.

3 out of 5 stars
Oren Sol - 22 days ago
originally posted on sony.com
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Ok, I’ve been using the Sony Bravia 82 65" for a month now, and overall, I'm happy with it But I have to admit, a few aspects have left me feeling a bit underwhelmed. Picture Quality The TV picture quality is great when watching HD content, Apple TV, Netflix etc are all top quality. The colours are rich without being saturated, and motion handling is smooth no matter what I'm watching. Where I feel the picture iset down is the SDR content for general TV. Whilst the picture quality is still good, some of the images on some channels appear corrupted when first selecting it. Sound The built-in sound is second to none. With the new way the sound is outputted, the standard speakers delivery amazing quality. Smart Features & Interface The Google TV interface is easy to navigate and has most of the apps I use right out of the box. The remote is simple and responsive, and setup was straightforward. Where It Falls Short This is where my disappointment comes in. For such a premium TV, I expected a bit more in terms of ease of use for setting up gaming content. When using the PS5 for thse first time there was definite ghosting when playing games and I still haven't figured out how to get the best setting. Whilst there are predefined setting, I found these haven't worked, making the whole process frustrating. Overall The Sony Bravia 82 65" is a good TV with excellent picture quality for movies and streaming, but it doesn’t quite deliver the “wow” factor I was hoping for at this level, without changing alot of the settings.
1 reply from Sony UK team - 20 days ago
Hi, Thank you for your feedback. We're happy to hear that you are enjoying your K-65XR8M2, and happy with the picture and sound quality. We hope you continue to enjoy it for years to come! Yet, we're sorry to learn that you're experiencing channels picture issue and facing difficulties with the picture quality while using your PS5. Regarding the channels' picture issue, please follow the steps here and test again: https://cutt.ly/DrMJDD98 In case the issue persists, try the steps below: 1. Disconnect all externals (e.g. sky box, Ariel cable, HDMI cables or USB, etc.) 2. Unplug the TV from the mains and leave it for 1 minute and then plug it back. 3. Make sure the software is updated using this link: https://cutt.ly/IrMJFOsj 4. Perform a factory data reset by following the steps here: https://cutt.ly/KrMJGfwC Regarding the picture issue while using your PS5, please follow the steps below: 1. Make sure to connect your PS5 to either HDMI 3 or 4. 2. Set up your device following the steps here: https://cutt.ly/wrMJJoWD 3. Select the Game mode in the content type by following the steps at this link: https://cutt.ly/FrMJLhLl Furthermore, if any further assistance is needed, please contact us using this link: https://cutt.ly/heoRCkdW Menna @Sony Support UK
Did you find this review helpful?

Worst company I've delt with in a decade

1 out of 5 stars
Anon1234 - 23 days ago
originally posted on sony.com
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Two weeks after purchase, my Sony UK installation service has been an unacceptable failure. We have endured four missed appointments, and our expensive item is still sitting unused in its original box. The support communication is painfully slow and fails to offer proactive updates or resolutions. For a premium brand, this level of service is profoundly disappointing and frustrating. This entire experience has turned excitement into regret.
1 reply from Sony UK team - 20 days ago
Hi, Thank you for your feedback. We're sorry to hear about your incident with the K-65XR8M2 and that you're facing difficulties setting the TV up. To install your TV, you can follow the steps here: https://cutt.ly/crMZYGf5 If you're trying to wall-mount the TV, you can follow the steps on pages 16 to 43 here: https://cutt.ly/nrMZSdTe Additionally, you can perform the initial setup following the steps here: https://cutt.ly/hrMZSVqU Furthermore, if you need any further assistance, please do not hesitate to contact us using the details here: https://cutt.ly/heoRCkdW Menna @Sony Support UK
Did you find this review helpful?

Great TV and easy set-up

5 out of 5 stars
Tols - 24 days ago
originally posted on sony.com
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I bought this 2 weeks ago, I was originally planning to buy the latest Samsung TV but when the sales advisor in richer sounds showed me a demo with both Samsung and this Sony Bravia 8 II, i was blown away by the vivid pictures of the Sony tv and decided to buy the Sony Bravia 8 II,
Did you find this review helpful?

Bravia 8 ll XR review

5 out of 5 stars
Robot75 - 25 days ago
originally posted on sony.com
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I am very happy with my purchase. The picture and sound quality is excellent. Highly recommended.
Did you find this review helpful?

Lacks a red and black speaker terminal

4 out of 5 stars
Russ 66 - 25 days ago
originally posted on sony.com
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The picture quality on this set is second to none and it has great features as well. Disappointed that they have replaced the red and black centre speaker to use the screen as a speaker and replaced with the s-centre jack plug which sort of forces customers to replace their AV system to the new Sony av, both connections would be better. So my question to Sony would be can I connect a plug to my existing centre speaker wire to plug into the s-speaker? Also using my current AV, marantz n1507 the dialogue sync in one scene would be perfect and the next scene it would be out slightly. It also doesn’t connect straight way when the tv is turned on! Sometimes as much as 30 seconds or so. Maybe I need to use the other arc hdmi or could be resolved with a software update!! But overall I would recommend this to if you’re not on a budget.
1 reply from Sony support team team - 22 days ago
Hi, Thank you for your feedback. We’re glad to hear that you're happy with the picture quality of your K-65XR8M2. Yet, we're sorry to learn that you're facing difficulties connecting the TV to your AV receiver. Please make sure that your AV receiver supports the S-CENTER, as we can't guarantee the functionality of 3rd part devices. You can learn more about how to connect your TV to the AV receiver correctly by following the steps at this link: https://cutt.ly/arMgUC5P To fix the 30-second delay between your AV receiver and TV, please follow the below: 1- Unplug the power cord from the wall for all devices for 1 minute. 2- Disconnect all the external devices and reconnect them back. 3- Ensure that the software is updated: https://cutt.ly/erMhe5Ub 4- Ensure that you're using the designated TV HDMI ARC/eARC ports on both your TV and your receiver. If you need any further assistance, do not hesitate to contact us using the details provided in the following link: //cutt.ly/heoRCkdW Nadine @Sony Support UK
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Best TV I’ve ever had.

5 out of 5 stars
jingyischicken_9759 - 2 months ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] Holy crap… this tv is AMAZING. I have an 85” of another brand from 2022 and this thing blows it out of the water, even though only 3 years have passed. The colors are amazing, the picture quality is crisp - highly recommend esp if you play videogames. Its a google tv, I use chromecast on my other TV and the connection is so wonky, so I’m glad its built in. Great A++++ tv! I got this in exchange for a review and its the best item I’ve ever gotten. Just wish it was bigger 😭
1 reply from Sony North America Customer Support team - 2 months ago
HI jingyischicken_9759, Thanks for sharing this fantastic review of the BRAVIA 8 II! It's great to hear how much you're enjoying the amazing colors, crisp picture quality, and seamless Google TV experience, especially for gaming. We’re thrilled that this TV has gone above and beyond for you and stands out so much. Thanks for choosing Sony. Best regards, Eliab
Did you find this review helpful?

Gorgeous TV!

5 out of 5 stars
lillianw9_4997 - 3 months ago
originally posted on influenster.com
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[This review was collected as part of a promotion.] Gorgeous TV! It’s super slim, easy to setup, the picture is crisp and vibrant, the sound is clear and concise. While watching something, it’s like I’m in the movie/TV show. This TV is amazing. We may have to buy more for other rooms in then house. Setup was super simple and it connected to the internet easily. There are a lot of features, such as AirPlay, that we are looking forward to continuing to explore.
1 reply from Sony North America Customer Support team - 3 months ago
Hi lillianw9_4997! Thank you for your wonderful feedback! It brings us great joy to hear how much you are enjoying your BRAVIA 8 II TV. We’re thrilled that you find the picture to be crisp and vibrant and that the sound enhances your viewing experience. With features like AirPlay and its super slim design, it’s no wonder you’re considering adding more to your home. Thanks for choosing Sony! Best regards, Estefany
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