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Special K Breakfast Cereal - 2 of 4Special K Breakfast Cereal - 3 of 4Special K Breakfast Cereal - 4 of 4
Special K Breakfast Cereal - 1 of 4

Kellogg's Special K Red Berries Cereal - 11.4oz

$3.99 ($0.35/ounce)

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Crunchy, lightly sweetened, healthy cereal that's bursting with strawberries for a delicious bite in every satisfying spoonful
  • A great tasting, convenient family breakfast with wholesome rice and wheat flakes combined with the simple goodness of real sliced strawberries
  • Contains 15g whole grain per serving; Good source of fiber and 11 vitamins and minerals; Low fat; Kosher Pareve; Contains wheat ingredients
  • A low-fat cereal to enjoy with your favorite nut or dairy milk; Makes a tasty snack at work or as a quick dinner
  • Includes 1, 11.4oz box of ready-to-eat Kellogg's Special K Red Berries cereal; Packaged for freshness and great taste

Description

Start your day off right with the simple goodness of Kellogg's Special K Red Berries cereal, a deliciously crafted, wholesome cereal that loves you back with each healthy spoonful. This filling cereal is bursting with real strawberries and made with lightly sweetened rice and wheat flakes to energize you for the day ahead. Just as nutritious as it is delicious, this breakfast cereal is made with whole grain, is a good source of fiber and 11 vitamins and minerals to help keep you going strong; Take a deliciously satisfying meal or snack with you wherever you go. Whether you enjoy your cereal at home, work, school or the gym, you'll love the sweet and satisfying taste. Kids and adults both love the taste of real strawberries paired with your favorite milk. Go ahead, pop open the box, pour over ice-cold milk, and enjoy Kellogg's Special K Red Berries cereal that lets you feed your strength with each irresistible bite.

Serving Size: 39.0 g

Serving Per Container: 8

Amount Per Serving:

Calories: 140
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 250mg11%
Total Carbohydrate 34g12%
Dietary Fiber 3g10%
Sugars 11g
Added Sugars 10g20%
Protein 3g2%
Vitamin D 2mcg10%
Calcium 10mg0%
Iron 10.8mg60%
Potassium 80mg0%
Vitamin A mcg10%
Vitamin C mg10%
Vitamin E mg10%
Thiamin mg20%
Riboflavin mg20%
Niacin mg20%
Vitamin B6 mg20%
Folate mcg50%
Folic Acid 115mcg
Vitamin B12 mcg20%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount Per Recommended Serving:

Calories: 200
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 320mg14%
Total Carbohydrate 43g16%
Dietary Fiber 3g10%
Sugars 21g
Added Sugars 10g20%
Protein 9g14%
Vitamin D 4.2mcg20%
Calcium 230mg15%
Iron 10.8mg60%
Potassium 360mg8%
Folic Acid 115mcg
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain wheat, rice, sugar, freeze-dried strawberries, wheat bran, contains 2% or less of brown sugar syrup, salt, malt flavor, vitamins and minerals: vitamin c (ascorbic acid), reduced iron, vitamin e acetate, niacinamide, beta-carotene, vitamin b₆ (pyridoxine hydrochloride), vitamin b₁ (thiamin hydrochloride), vitamin b₂ (riboflavin), folic acid, vitamin d₃, vitamin b₁₂

Allergens & Warnings:

CONTAINS WHEAT INGREDIENTS.
Features: No Certified Synthetic Colors (No FD&C Colors), Whole Grain
Dietary Needs: Low Fat, Cholesterol Free, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
TCIN: 54446932
UPC: 041192102233
Item Number (DPCI): 231-00-0757
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 11.11 inches length x 7.8 inches width x 2.01 inches height
Estimated ship weight: 0.915 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: What kind of fruit is actually in this? Ingredients only mention apples, but the pic looks like raspberry or strawberry?

submitted by Kris10 - 2 years ago
  • A: The strawberry Special K has slices of strawberry in it! I love it and buy it all the time!

    submitted bycarolann - 10 months ago
  • A: The fruit is part of the oat cluster. There are no individual pieces of fruit in the cereal. The images of the berries on the box are flavor cues for the fruit and oat cluster.

    submitted bywkkellogg Team - 2 years ago
    Brand expert

Q: Which credit card are you using?

submitted by Natalie - 2 years ago
  • A: We are unable to answer your question. Please contact Target customer service for assistance.

    submitted byConsumer Care - 2 years ago

Q: what are the dimensions of the cereal box?

submitted by Cereal box Dimensions - 3 years ago
  • A: The dimensions for this box is 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago
  • A: The box dimensions are 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago

Q: how much sugar does the cereal have in it?

submitted by Teri - 26 days ago
  • A: Currently, the sugar content is 11g per 1 cup serving. Please note that our recipes may change and we encourage you to always review the label on the package you receive to be sure it meets your needs. To view the entire nutrition label on-line click on the following link: https://smartlabel.wkkellogg.com/Product/Index?gtin=00041192102233

    submitted bywkkellogg Team - 23 days ago
    Brand expert

Q: Sodium and trans fat in cereal

submitted by - 2 years ago
  • A: There is 250mg of sodium per 1 cup serving size and no trans fat. To view the nutrition label on-line click on the following link: https://www.wkkellogg.com/en-us/products/red-berries-cereal.html.

    submitted byConsumer Care - 2 years ago

Q: Is this breakfast cereal gmo free?

submitted by - 4 years ago
  • A: No, this product is not GMO-free.

    submitted byConsumer Care - 4 years ago

Q: Is this cereal No GMO? Thanks

submitted by Sky - 5 years ago
  • A: Because the majority of our ingredients come from U.S. farms, and genetically modified (GM) crops have been grown in the U.S. for the past 20 years, many of our foods include GM ingredients in the same proportion that they occur in the U.S. food supply. To view the entire nutrition label online click on the following link: https://smartlabel.kelloggs.com/Product/Index/00038000001109

    submitted byConsumer Care - 5 years ago

Additional product information and recommendations

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Guests are saying

Special K cereals, particularly the red berries and chocolate varieties, have garnered a loyal following for their delightful taste and satisfying crunch. Guests appreciate the versatility of these cereals, often customizing them with fruits or enjoying them as snacks. Many highlight the balance of flavors and textures, making them a go-to choice for breakfast or a quick treat. However, some guests have raised concerns about inconsistencies in ingredient quality and texture.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 8527 reviews
    quality: 3.48 out of 5
    taste: 3.44 out of 5
    value: 3.22 out of 5
    55% would recommend
    348 recommendations
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    2 July, 2026

    (no review title)

    There was one small yogurt and obviously no fruit in the Special K fruit and yogurt box of cereal and none had sunk to the bottom of the box either. Last time I'm ever buying this.
    quality: 1 out of 5
    taste: 1 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    1 July, 2026
    originally posted on wkkellogg.com
    Image

    Great Start

    Has everything I want in a cereal to start my day. A flavorful start with vitamins fiber and fruit. The yogurt is an added bonus as well.
    Cobe54
    Did you find this review helpful?
    1 out of 5 stars
    29 June, 2026
    originally posted on wkkellogg.com
    Image

    Hard pieces in every bite

    There are extremely hard pieces that are hard to chew. I be been eating this cereal for a long time. Time to move on to something else. Do better Kellogg’s!
    1 reply from Consumer Care team - 8 days ago
    We hear and value your comments about our Kellogg's® Special K® Original Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    Mjg
    Did you find this review helpful?
    1 out of 5 stars
    29 June, 2026
    originally posted on wkkellogg.com
    Image

    Hard rock like pieces in every bite

    2026 and this Special K still has hard bits in every bite. Rock like pieces of rice I assume. I chew then spit out the hard bits. Aweful! I used to enjoy this cereal. This complaint goes back long and far and still in 2026, they have not fixed it. Use caution, if you must eat this box of rocks, you will break a tooth.
    1 reply from Consumer Care team - 8 days ago
    I'm sorry to learn that your cereal had some hard bits. This is unusual, and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    DanB
    Did you find this review helpful?
    1 out of 5 stars
    28 June, 2026
    originally posted on wkkellogg.com
    Image

    Where are the strawberries?

    Not the same as before. Hardly any strawberries at all. I thought maybe they’re all at the bottom, they weren’t! Very disappointing.
    1 reply from Consumer Care team - 7 days ago
    I'm sorry to learn that your cereal had hardly any red berries. This is unusual, and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    Terry
    Did you find this review helpful?
    1 out of 5 stars
    26 June, 2026
    originally posted on wkkellogg.com
    Image

    Junk food in a box

    Too sweet, way too much sugar. Not enough berries and most importantly I got sick twice now eating this. I guess I can't tolerate wheat bran any more, but it gave me the worst stomach cramps within a half hour of eating it. Never again.
    1 reply from Consumer Care team - 7 days ago
    We are sorry that you got sick after eating this cereal and would like to assist you right away. Please look for our email from us or call us at 1-800-962-1413 Monday through Friday from 9 am to 6 pm Eastern Time.
    Disappointed
    Did you find this review helpful?
    5 out of 5 stars
    25 June, 2026
    originally posted on wkkellogg.com
    Image

    Taste good

    I tried it for the first time and loved it. And my family loves it too.
    Gammy68
    Did you find this review helpful?
    5 out of 5 stars
    25 June, 2026
    originally posted on wkkellogg.com
    Image

    Taste amazing

    It my favorite one it taste so hydrating and make me feel fresh
    Bob27
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 June, 2026Verified purchase

    Dont waste your money

    The cereal was all flakes sprinkled with a few tiny granola and yogurt pieces. Flakes were too sweet. Rip off
    quality: 3 out of 5
    taste: 2 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    24 June, 2026
    originally posted on wkkellogg.com
    Image

    Beware

    Recently bought a box to make special k bars and they are completely inedible. So disappointed and upset! So many hard dried rice pieces. This cereal is beyond dangerous at this point.
    1 reply from Consumer Care team - 8 days ago
    While we are sorry this happened, we're glad you let us know that your cereal has some hard pieces. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    Em
    Did you find this review helpful?
    1 out of 5 stars
    24 June, 2026
    originally posted on wkkellogg.com
    Image

    DO NOT BUY UNLESS YOU WANT TO CHIP A TOOTH!!!!!!!!

    OMGGG thought I was going crazy but seeing all these other reviews I feel validated. Last two boxes I legitimately thought there were rocks in my cereal. Chipped my tooth just like others said... UGH
    1 reply from Consumer Care team - 13 days ago
    We hear and value your comments about our Kellogg's® Special K® Original Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    hbanana
    Did you find this review helpful?
    5 out of 5 stars
    22 June, 2026
    originally posted on wkkellogg.com
    Image

    EXTRAORDINARY YUMMY TASTE!!!!!

    I really like the yogurt bites inside of the cereal! I also like how there is fruit inside of it!!
    C_carp67
    Did you find this review helpful?
    1 out of 5 stars
    20 June, 2026
    originally posted on wkkellogg.com
    Image

    Deceptive Marketing

    The cereal is great. However, don't put a QR code on your box telling me to "Scan here. Be deliciously rewarded" and not have so much as a coupon waiting for me. That's garbage!
    Ethics Minder
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    20 June, 2026
    originally posted on wkkellogg.com
    Image

    Disappointing

    This used to be my favorite cereal. Last two times I've purchased Ive noticed less and less yogurt clusters. But my most recent box had only one single noticeable yogurt cluster. Shrinkflation at its finest. I'll stop getting my hopes up and not purchase anymore. Very sad and very disappointing.
    1 reply from Consumer Care team - 14 days ago
    While we are sorry this happened, we're glad you let us know that your cereal did not have enough clusters. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    CoryK
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    16 June, 2026
    originally posted on wkkellogg.com
    Image

    Good but…

    Taste great but not much fruit clusters, maybe 2-3 in box.
    Ceeback
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    16 June, 2026
    originally posted on wkkellogg.com
    Image

    They should name it "Special K No Red Berries"

    "Bursting with red berries," it says. Not true. There are hardly any red berries.
    1 reply from Consumer Care team - 21 days ago
    While we are sorry this happened, we're glad you let us know that your cereal had hardly any red berries. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    Bob27
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    15 June, 2026
    originally posted on wkkellogg.com
    Image

    Yogurt clusters like rocks

    I love this cereal but the yogurt clusters have been so hard recently they could break a tooth.
    1 reply from Consumer Care team - 20 days ago
    I apologize for your experience while eating our Kellogg's® Special K® Fruit & Yogurt Cereal, and I am glad you left a comment. We would like to discuss this with you as soon as possible. Look for an email from us and click the link to reply or call us at 1-800-962-1413 Monday through Friday from 9 am to 6 pm Eastern Time.
    Daisyroze
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    14 June, 2026
    originally posted on wkkellogg.com
    Image

    Was the best I've ever had and loved the flavor

    I enjoyed it so much but I think it should at least have a little bit more yogurt but other then that it was great
    Leann
    Did you find this review helpful?
    2 out of 5 stars
    13 June, 2026
    originally posted on wkkellogg.com
    Image

    Deception

    I scanned the back of the box hoping for a tasty reward. I was given nothing tasty, I was just gifted with a visual of tasty. Not cool.
    Addis
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    10 June, 2026Verified purchase

    Good but Less Yogurt than Normal

    This is my favorite Special K cereal, but as of recently, I feel like there are less yogurt, bits in the cereal. That’s my favorite part!
    ACplayer
    quality: 4 out of 5
    taste: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?

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