Target New ArrivalsBack to SchoolCollegeHalloweenClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsPetsHealthWellnessSchool & Office SuppliesToys & GamesElectronics & TechVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Special K Breakfast Cereal - 2 of 4Special K Breakfast Cereal - 3 of 4Special K Breakfast Cereal - 4 of 4
Special K Breakfast Cereal - 1 of 4

Kellogg's Special K Red Berries Cereal - 11.4oz: Low Fat, Whole Grain

8 Questions
$3.99 ($0.35/ounce)

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Crunchy, lightly sweetened, healthy cereal that's bursting with strawberries for a delicious bite in every satisfying spoonful
  • A great tasting, convenient family breakfast with wholesome rice and wheat flakes combined with the simple goodness of real sliced strawberries
  • Contains 15g whole grain per serving; Good source of fiber and 11 vitamins and minerals; Low fat; Kosher Pareve; Contains wheat ingredients
  • A low-fat cereal to enjoy with your favorite nut or dairy milk; Makes a tasty snack at work or as a quick dinner
  • Includes 1, 11.4oz box of ready-to-eat Kellogg's Special K Red Berries cereal; Packaged for freshness and great taste

Description

Start your day off right with the simple goodness of Kellogg's Special K Red Berries cereal, a deliciously crafted, wholesome cereal that loves you back with each healthy spoonful. This filling cereal is bursting with real strawberries and made with lightly sweetened rice and wheat flakes to energize you for the day ahead. Just as nutritious as it is delicious, this breakfast cereal is made with whole grain, is a good source of fiber and 11 vitamins and minerals to help keep you going strong; Take a deliciously satisfying meal or snack with you wherever you go. Whether you enjoy your cereal at home, work, school or the gym, you'll love the sweet and satisfying taste. Kids and adults both love the taste of real strawberries paired with your favorite milk. Go ahead, pop open the box, pour over ice-cold milk, and enjoy Kellogg's Special K Red Berries cereal that lets you feed your strength with each irresistible bite.

Serving Size: 39.0 g

Serving Per Container: 8

Amount Per Serving

Calories: 140
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 250mg11%
Total Carbohydrate 34g12%
Dietary Fiber 3g10%
Sugars 11g
Added Sugars 10g20%
Protein 3g2%
Vitamin D 2mcg10%
Calcium 10mg0%
Iron 10.8mg60%
Potassium 80mg0%
Vitamin A mcg10%
Vitamin C mg10%
Vitamin E mg10%
Thiamin mg20%
Riboflavin mg20%
Niacin mg20%
Vitamin B6 mg20%
Folate mcg50%
Folic Acid 115mcg
Vitamin B12 mcg20%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount Per Recommended Serving

Calories: 200
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 320mg14%
Total Carbohydrate 43g16%
Dietary Fiber 3g10%
Sugars 21g
Added Sugars 10g20%
Protein 9g14%
Vitamin D 4.2mcg20%
Calcium 230mg15%
Iron 10.8mg60%
Potassium 360mg8%
Folic Acid 115mcg
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain wheat, rice, sugar, freeze-dried strawberries, wheat bran, contains 2% or less of brown sugar syrup, salt, malt flavor, vitamins and minerals: vitamin c (ascorbic acid), reduced iron, vitamin e acetate, niacinamide, beta-carotene, vitamin b₆ (pyridoxine hydrochloride), vitamin b₁ (thiamin hydrochloride), vitamin b₂ (riboflavin), folic acid, vitamin d₃, vitamin b₁₂

Allergens & Warnings:

CONTAINS WHEAT INGREDIENTS.
Features: No Certified Synthetic Colors (No FD&C Colors), Whole Grain
Dietary Needs: Low Fat, Cholesterol Free, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
TCIN: 54446932
UPC: 041192102233
Item Number (DPCI): 231-00-0757
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 11.11 inches length x 7.8 inches width x 2.01 inches height
Estimated ship weight: 0.915 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: What kind of fruit is actually in this? Ingredients only mention apples, but the pic looks like raspberry or strawberry?

submitted by Kris10 - 2 years ago
  • A: The strawberry Special K has slices of strawberry in it! I love it and buy it all the time!

    submitted byCarolann - 11 months ago
  • A: The fruit is part of the oat cluster. There are no individual pieces of fruit in the cereal. The images of the berries on the box are flavor cues for the fruit and oat cluster.

    submitted bywkkellogg Team - 2 years ago
    Brand expert

Q: Which credit card are you using?

submitted by Natalie - 2 years ago
  • A: We are unable to answer your question. Please contact Target customer service for assistance.

    submitted byConsumer Care - 2 years ago

Q: what are the dimensions of the cereal box?

submitted by Cereal box Dimensions - 3 years ago
  • A: The dimensions for this box is 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago
  • A: The box dimensions are 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago

Q: # /Protein grams in 1 cup / Original Special K?

submitted by Patty - 1 month ago
  • A: Each 1 1/4cup (39 g) serving of Special K Original cereal provides 7 g of protein. When consumed with ¾ cup of skim milk, it provides an additional 6 g of protein, for a total of 13 g. One cup of cereal provides approximately 5.6 g of protein.

    submitted bywkkellogg Team - 1 month ago
    Brand expert

Q: how much sugar does the cereal have in it?

submitted by Teri - 2 months ago
  • A: Currently, the sugar content is 11g per 1 cup serving. Please note that our recipes may change and we encourage you to always review the label on the package you receive to be sure it meets your needs. To view the entire nutrition label on-line click on the following link: https://smartlabel.wkkellogg.com/Product/Index?gtin=00041192102233

    submitted bywkkellogg Team - 2 months ago
    Brand expert

Q: Sodium and trans fat in cereal

submitted by - 2 years ago
  • A: There is 250mg of sodium per 1 cup serving size and no trans fat. To view the nutrition label on-line click on the following link: https://www.wkkellogg.com/en-us/products/red-berries-cereal.html.

    submitted byConsumer Care - 2 years ago

Q: Is this breakfast cereal gmo free?

submitted by - 5 years ago
  • A: No, this product is not GMO-free.

    submitted byConsumer Care - 4 years ago

Q: Is this cereal No GMO? Thanks

submitted by Sky - 5 years ago
  • A: Because the majority of our ingredients come from U.S. farms, and genetically modified (GM) crops have been grown in the U.S. for the past 20 years, many of our foods include GM ingredients in the same proportion that they occur in the U.S. food supply. To view the entire nutrition label online click on the following link: https://smartlabel.kelloggs.com/Product/Index/00038000001109

    submitted byConsumer Care - 5 years ago

Additional product information and recommendations

Frequently bought together

Skip to next section

Guests also viewed

Skip to next section

Guests are saying

Guests appreciate the variety and taste of Special K cereals, particularly enjoying the combination of crunchy flakes and fruit or yogurt clusters. Many find it a nutritious and satisfying breakfast option that keeps them full throughout the morning. However, some guests have expressed disappointment over inconsistent ingredient quality, particularly the lack of fruit and yogurt pieces in recent purchases. Overall, it remains a beloved choice for many families.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 8679 reviews
    quality: 3.47 out of 5
    taste: 3.44 out of 5
    value: 3.23 out of 5
    54% would recommend
    365 recommendations
    1 out of 5 stars
    18 August, 2026
    originally posted on wkkellogg.com
    Image

    Mislabeled... Fruit & Yogurt have disappeared

    Significant reduction of fruit and yogurt clusters has been observed for some time. The latest purchase is a ridiculous example of that reduction. My long time favorite cereal has disappeared... as will I.
    1 reply from Consumer Care team - 2 days ago
    We hear and value your comments about our Kellogg's® Special K® Fruit & Yogurt Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    John
    Did you find this review helpful?
    1 out of 5 stars
    17 August, 2026
    originally posted on wkkellogg.com
    Image

    Cereal has gone downhill

    This used to be my favorite cereal. The last two boxes have had rock hard “yogurt” clusters and barely any fruit. It had virtually zero flavor. I am so saddened by this. Bring back the old faithful recipe! More fruit and the original delicious yogurt clusters.
    1 reply from Consumer Care team - 4 days ago
    We hear and value your comments about our Kellogg's® Special K® Fruit & Yogurt Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    Aflay
    Did you find this review helpful?
    5 out of 5 stars
    15 August, 2026
    originally posted on wkkellogg.com
    Image

    Delicious

    Love them and when they are on sale I have to buy them even if I have some at home.
    Jean
    Did you find this review helpful?
    2 out of 5 stars
    15 August, 2026
    originally posted on wkkellogg.com
    Image

    What is Different?

    This has been my morning thing for 45 years and the last year or so I've encountered really hard pieces in my cereal. Almost rock hard and gets lodged in between my teeth. I don't want to change. I may have to.
    1 reply from Consumer Care team - 4 days ago
    We're sorry to learn that you found hard pieces in your cereal. So we can learn more about your experience and help, we are sending you an email.
    RK
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 August, 2026Verified purchase

    Kellogs is the best!

    Best cereal I have ever eaten.
    Rick
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    14 August, 2026
    originally posted on wkkellogg.com
    Image

    Nothing in it

    I've been buying this cereal for years and loved it. The last three boxes I bought had no fruit pieces or yogurt clusters. What's going on? I'm not paying for something I don't get!
    1 reply from Consumer Care team - 7 days ago
    While we are sorry this happened, we're glad you let us know that your cereal had no fruit and yogurt clusters. Please look for an email from us, as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    Yogurt
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    13 August, 2026
    originally posted on wkkellogg.com
    Image

    A healthy, Sweet and crunchy choice!

    This is by far, my favorite, not only with special K but out of a lot of cereals it’s a delicious choice with just the right amount of chocolate in it to make it a sweet and crunchy treat!!!
    Booktyfk
    Did you find this review helpful?
    4 out of 5 stars
    12 August, 2026
    originally posted on wkkellogg.com
    Image

    Cereal

    Very good….hadn’t tried before though eat cereal all the time ..
    Cereal
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 August, 2026Verified purchase

    (no review title)

    We all love this!
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    12 August, 2026
    originally posted on wkkellogg.com
    Image

    Wheres the beeries pregnancy hunger disaster

    Me and my partner have been eating this cereal for years. I opened a new box today no strawberries in sight.... being pregnant i cried all day because it's currently the only i can eat. DH had to go out and get freezed dried strawberries but they didn't taste the same... Special K why...
    1 reply from Consumer Care team - 8 days ago
    I'm sorry to learn that your cereal had no strawberries. This is unusual and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    Berry queen
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs down graphic, would not recommend
    11 August, 2026Verified purchase

    Hardly any yogurt pieces!

    Hardly any yogurt pieces anymore in the purple box (fruit and yogurt)! Used to be so good, but now it’s mostly just flakes which is disappointing!
    quality: 3 out of 5
    taste: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    10 August, 2026
    originally posted on wkkellogg.com
    Image

    Taste Great

    Best cereal out there and it’s even somewhat healthy to boot😉
    OKI335
    Did you find this review helpful?
    1 out of 5 stars
    10 August, 2026
    originally posted on wkkellogg.com
    Image

    Where's the yogurt

    I have been buying this cereal for a long time, but the last several boxes I bought have no yogurt and very little fruit, so it's basically just the flakes. I don't know what changed but this has been from multiple boxes bought at different times I over the last few weeks. I could understand a box every once in a while, but this seems like a deliberate change. Why would I get this if it doesn't have the very thing that makes it different
    1 reply from Consumer Care team - 8 days ago
    We hear and value your comments about our Kellogg's® Special K® Fruit & Yogurt Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    Medmonds
    Did you find this review helpful?
    1 out of 5 stars
    9 August, 2026
    originally posted on wkkellogg.com
    Image

    Tooth hazard

    Way too many hard little rock-like pieces. Almost every bite has them.
    1 reply from Consumer Care team - 10 days ago
    I'm sorry to learn that your cereal had some hard pieces. This is unusual, and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    Rocksinmymouth
    Did you find this review helpful?
    3 out of 5 stars
    9 August, 2026
    originally posted on wkkellogg.com
    Image

    Usually great

    My daughter and I love this cereal but what happened to the fruit and yogurt? There’s none to find in this box or the last time I purchased.
    1 reply from Consumer Care team - 10 days ago
    While we are sorry this happened, we're glad you let us know that your cereal had no fruit and yogurt clusters. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    CNM
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 August, 2026Verified purchase

    (no review title)

    Best flavor my to go every morning
    Target Team Member
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 August, 2026Verified purchase

    Where are the clusters?!

    There are literally no fruit and yogurt clusters in this cereal. It is a complete rip off and a joke.
    1 reply from wkkellogg Team team - 3 days ago
    Thank you for your review. We are sorry to hear that your cereal was missing fruit. So we can make it up to you, please contact us at 1-800-962-1413 Monday through Friday from 9 am to 5:30 pm Eastern Time.
    Liz
    quality: 1 out of 5
    taste: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    8 August, 2026
    originally posted on wkkellogg.com
    Image

    Chipped Tooth

    I thought it was the norm to have hard pieces of Special K cereal until I started reading reviews. This is my favorite cereal. Last month I bite down and chipped off part of a tooth. So far no toothache.
    1 reply from Consumer Care team - 11 days ago
    I apologize for your experience while eating our Kellogg's® Special K® Original Cereal and am glad you left a comment. We would like to discuss this with you as soon as possible. Look for an email from us and click the link to reply or call us at 1-800-962-1413 Monday through Friday from 9 am to 6 pm Eastern Time.
    Little House
    Did you find this review helpful?
    5 out of 5 stars
    7 August, 2026
    originally posted on wkkellogg.com
    Image

    love our mornings with K

    LOVE THIS CEREAL. WE HAVE BEEN EATING IT FOR YEARS .NOW, WE ARE HAVING SUCH A HARD TIME FINDING THE ORGINIAN SPECIAL K ...WHAT'S UP , ARE U DISCONTINUE IT?
    La
    Did you find this review helpful?
    1 out of 5 stars
    6 August, 2026
    originally posted on wkkellogg.com
    Image

    Chipped a tooth

    I recently purchased a box after not being able to find the original at my local stores. I probably should have known there would be issue. The first time I encountered a rock hard piece of cereal, I brushed it off. The second time I was shocked to find a piece of my tooth along with the rock/pebble. Now I get to have a dental bill just from eating breakfast. Safe to say I won't purchase this cereal again.
    1 reply from Consumer Care team - 11 days ago
    We are sorry you found rock-hard pieces of cereal, and we would like to assist you right away. Please look for our email from us or call us at 1-800-962-1413 Monday through Friday from 9 am to 5:30 pm Eastern Time.
    Anne
    Did you find this review helpful?

    Get top deals, latest trends, and more.