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Kellogg's Krave Breakfast Cereal
$5.29 ($0.33/ounce)
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About this item
Highlights
- VITAMINS AND MINERALS: A good source of 7 vitamins and minerals; A cereal the whole family will love
- DELICIOUSLY CRUNCHY: Cereal pieces with a crispy, shell outside and smooth and chocolatey inside
- WHOLE GRAIN: Each serving provides 13g of whole grains; Beyond breakfast, try tossing a handful into homemade trail mix or sweet and salty snack mix
- MORNING OR SNACK TIME: A tasty cereal to enjoy with your favorite dairy milk or oat milk; Serve this pantry staple as convenient after school snacks
- WHAT YOU GET: Includes one 16.2 oz family size box of Kellogg's Krave Double Chocolate Brownie Batter cereal; Shelf stable; Instant and ready to eat
Description
Wake your taste buds with the chocolatey crunch of Kellogg's Krave Double Chocolate Brownie Batter Breakfast Cereal. Crispy cereal pieces with a smooth, chocolatey center deliver a burst of flavor and delightful texture in every bite. A good source of 7 essential vitamins and minerals, Krave is a cereal the whole family will enjoy. Serve a bowl with your favorite dairy or oat milk, snack on some at home or on the go, or add a handful to homemade snack mix. However you enjoy the taste, Kellogg's Krave brings fun, chocolatey flavor, and crispy satisfaction to breakfast time or any time.
Serving Size: 1 cup
Serving Per Container: About 11
Amount Cereal:
Calories: 170
% Daily Value*
Total Fat 4.5g6%
Saturated Fat 1g5%
Trans Fat 0g
Polyunsaturated Fat 2.5g
Monounsaturated Fat 1g
Cholesterol 0mg0%
Sodium 140mg6%
Total Carbohydrate 32g12%
Dietary Fiber 2g9%
Sugars 15g
Added Sugars 14g28%
Protein 3g
Vitamin D 0mcg0%
Calcium 10mg0%
Iron 5.4mg30%
Potassium 120mg2%
Thiamin 60%
Niacin 15%
Vitamin B6 10%
Folate 10%
Folic Acid 20mcg
Pantothenic Acid 10%
Zinc 10%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Amount with 3/4 cup skim milk:
Calories: 230
% Daily Value*
Total Fat 5g6%
Saturated Fat 1g5%
Trans Fat 0g
Polyunsaturated Fat 2.5g
Monounsaturated Fat 1g
Cholesterol 5mg1%
Sodium 220mg10%
Total Carbohydrate 41g15%
Dietary Fiber 2g9%
Sugars 25g
Added Sugars 14g28%
Protein 9g
Vitamin D 2.2mcg10%
Calcium 240mg15%
Iron 5.5mg30%
Potassium 400mg8%
Thiamin 70%
Niacin 20%
Vitamin B6 15%
Folate 10%
Folic Acid 20mcg
Pantothenic Acid 25%
Zinc 20%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
chocolate flavored filling (sugar, soybean oil, whey, cocoa processed with alkali, chocolate, soy lecithin, palm oil, vanilla extract), sugar, whole wheat flour, whole grain oat flour, rice flour, contains 2% or less of cocoa processed with alkali, oat fiber, corn bran, caramel color, salt, palm oil, natural flavor, red 40, yellow 5, blue 1, yellow 6. vitamins and minerals: iron, vitamin b1 (thiamin hydrochloride), niacinamide, zinc oxide, calcium pantothenate, vitamin b6 (pyridoxine hydrochloride), folic acid.' '
Allergens & Warnings:
Contains a bioengineered food ingredient, CONTAINS MILK, SOY AND WHEAT INGREDIENTS.Dietary Needs: Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 16.2 Ounces
TCIN: 87283375
UPC: 038000277368
Item Number (DPCI): 231-00-1096
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2.61 inches length x 7.84 inches width x 13.09 inches height
Estimated ship weight: 1.19 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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4.6 out of 5 stars with 880 reviews
quality: 4.52 out of 5
taste: 4.41 out of 5
value: 4.28 out of 5
78% would recommend
37 recommendations
5 out of 5 stars
16 December, 2025Verified purchase
(no review title)
Sooooo yummy and craveable, the best cereal I’ve ever tasted
1 out of 5 stars
10 December, 2025Verified purchase
Missing from order
We wouldn't know if the product is like to rate it but because we never received it. The target shopper scanned the item but didn't deliver it so Target said that they can't do anything about it because she shopper marked a successful delivery. They advised to rate she shopper 1 star and not give her a tip or dispute it with the bank.
5 out of 5 stars
10 December, 2025
originally posted on wkkellogg.com
HOLY PEAK T_T
i ate a whole box by myself without milk i love these things and would kill for them if u want to cry while eating please eat these i beg you
5 out of 5 stars
29 November, 2025Verified purchase
(no review title)
Best packaged shipment I’ve ever received from target. Nothing was crushed, things were neatly wrapped up…. Please continue this!
5 out of 5 stars
5 November, 2025
originally posted on wkkellogg.com
best
best cereal oat enough said......................................
1 out of 5 stars
1 November, 2025
originally posted on wkkellogg.com
Not Krave
Bought this because it said Krave on it - Krave is a friend of mine- especially the chocolate brownie- this is not Krave. Tossed it!
1 out of 5 stars
22 October, 2025
originally posted on wkkellogg.com
Worst cereal I've ever bought!
This has got to be the worst cereal I've ever bought. Leaves a bad taste in your mouth. When the "holes" gets milk-soaked, they taste sort of slimy!
5 out of 5 stars
14 October, 2025
originally posted on wkkellogg.com
FAVORITE CEREAL
PLEASE keep this cereal around. Genuinely the only thing getting me through my college years right now. It is my absolute favorite and it hits every time. I wish I could grow a Krave tree in my dorm so I’d never run out.
5 out of 5 stars
23 September, 2025
originally posted on influenster.com

Very good
[This review was collected as part of a promotion.] My kids loved this cereal. They said it was very chocolaty and crunchy. It seemed like it was very fresh. My kids loved that it was donut flavor and will likely purchase again.
1 out of 5 stars
21 September, 2025
Has 0 chocolate inside
False advertisement, it doesn’t even have any chocolate inside, i bought cuz in the packaging it is overflowing with it.
2 out of 5 stars
9 September, 2025
originally posted on wkkellogg.com
Not great
I bought this flavor along with glazed donut holes and this one was very disappointing as far as comparing it with chocolate glazed donuts. I regret buying this one, if I had known I would've chosen a different flavor or brand.
5 out of 5 stars
Thumbs up graphic, would recommend
24 August, 2025Verified purchase
Cereal
My favorite cereal!!!
5 out of 5 stars
Thumbs up graphic, would recommend
21 August, 2025Verified purchase
Kids love for special occasions
This is my kids’ favorite cereal. I only buy it on special occasions because they don’t need to eat a bowl full of chocolate very often, but when I get it, it’s gone within a couple of days.
5 out of 5 stars
15 August, 2025
originally posted on influenster.com

Delicious and a must buy cereal!
[This review was collected as part of a promotion.] I loved this product, it tasted great! It is good value for the product. The packaging is nice to look at and it was very fresh. I would highly recommend!
4 out of 5 stars
14 August, 2025
originally posted on wkkellogg.com
Was there a recipe change?
I’ve been buying this cereal almost every week for the past several years. It’s been my favorite cereal for as long as I can remember. However, I recently bought another package and there’s a noticeable difference in the product. The size is bigger, it’s harder to bite, and the flavor is off. It’s not the same cereal I’ve been eating. If you haven’t noticed yet, I’m autistic, and this definitely threw me off. I’m honestly hoping that this is just a one time thing, because if it’s not, I’m gonna have to find another breakfast alternative.
3 out of 5 stars
14 August, 2025Verified purchase
Damaged package
The package was delivered damaged. My kids haven’t tried the cereal yet to see if it tastes the same. The item itself looks fine—it’s just the box, which is supposed to protect it, that’s damaged. Since the cereal is stored in a sealed bag, I just hope it was stored with care.
5 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2025Verified purchase
Delish!
I eat these dry as a little snack. Yum!
1 out of 5 stars
18 July, 2025
originally posted on wkkellogg.com
Horrible, gross, full of oil.
There is so much oil in this cereal. I can feel it coating my mouth. Prob palm oil but I didn't look. Could wipe my lips and lube a door hinge with it. Spoon coated in oil. No filling, misleading packaging. Has 0 chocolate taste, 0 donut taste. Just like a gross, less flavored, glazed cocoa puff. Money wasted, I didn't get mine for free like all of the good reviews.
5 out of 5 stars
29 June, 2025
originally posted on wkkellogg.com
Love this
I tried these at summer camp and it was the best thing ever me and my cabin mates eat all of them in 15 minutes
5 out of 5 stars
1 June, 2025
originally posted on wkkellogg.com
Delicious
I'm addicted to this cereal especially the chocolate brownie but what would be yummy is having other flavors like strawberry, banana bread or strawberry banana