SquishPillow by Original Squishmallows Firm Bed Pillow and Ultra Soft Pillowcase Cover
$29.99 when purchased online
Target Online store #3991
About this item
Highlights
- AVAILABLE IN 3 FIRMNESS LEVELS: This is the FIRM SquishPillow, best for side sleepers and those looking for extra neck support. Looking for something squishier? MEDIUM (best for back sleepers) and SOFT (best for people who already sleep on their Squishmallows) will be available soon.
- INCLUDES PILLOW AND PILLOWCASE - Ultra-soft…Just like a Squishmallows!
- SQUISH YOUR SLEEP - Stuffed with the same signature fill as Squishmallows, SquishPillow is designed for comfort and support — more ergonomic than Cam the Cat (sorry, Cam!).
- FOR SLEEPY HEADS - Back sleeper? Side sleeper? Jetsetter? Lounger? SquishPillow comes in standard and king sizes, perfect for everyone and every sleep style.
- CARE INSTRUCTIONS - SquishPillow are spot clean only, extending the life of the Squishy in your pillow for a continual ultimate sleep performance night after night. Pillowcases wash cold (30°C or below), tumble dry low for maximum squishiness.
- SQUISH SPECS - SQUISH SPECS - The SquishPillow features a 250 thread count organic cotton cover, filled with down alternative polyester fiberfill. Both SquishPillow and pillowcase are Oeko 100-certified.
Description
For the first time ever, Squishmallows is extending into the world of sleeping pillows to transport you into the dreamiest of nights. Filled with the same fluffy goodness found in Squishmallows, SquishPillow is offered in 3 “Squishiness” levels for the perfect amount of head support. The perfect blend of comfort and function, it’s truly the best thing to happen to sleep since counting sheep. Pair it with a unique SquishPillow Pillowcase and get ready to snooze in squishy style!
Features: Rectangle (shape)
Dimensions (Overall): 22.2 Inches (L), 22.2 Inches (W), 4.7 Inches thick
Weight: 1.38 Pounds
Fill Material: 100% Polyester
Fabric Name: Microplush
Textile Material: 100% Organic Cotton
Fill Density: Firm
Thread Count: Non-Woven Fabric
Pillow style: Universal Sleeper Pillow
Care and Cleaning: Spot or Wipe Clean, Tumble Dry
Street Date: June 15, 2025
TCIN: 94243405
UPC: 191726908869
Item Number (DPCI): 062-05-6927
Origin: Imported
Shipping details
Estimated ship dimensions: 22.87 inches length x 16.22 inches width x 7.75 inches height
Estimated ship weight: 2.28 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: So currently as a 54 year-old female, I took my daughter Squishmallow and I’m using currently as my pillow. Which firmness should I purchase that will equal my large Squishmallows squishiness?
submitted by Deekayjo - 2 months ago
A: Soft. If you like sleeping on a Squishmallow.
submitted byASYOUWISH - 2 months agoA: It says SOFT is the same density as the squishmallow creatures. Not released yet though.
submitted byttygrr - 2 months agoA: Thank you for your feedback! Please reach out to our Customer Service team who can help at https://jazwarescs.zendesk.com/hc/en-us/requests/new
submitted byJazwares - 30 days agoBrand expert
Q: Do you take out the filling to make it less firm or are there other pillows that you buy that are the medium and softer?
submitted by DKC - 2 months ago
A: There are soft and medium firmness pillows coming soon just read the description.
submitted by - 2 months agoA: Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. The Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
submitted byJazwares - 30 days agoBrand expertA: Nope, there’s no zipper or opening to do so. Currently there’s just the standard firm, and the king medium. The soft hasn’t been released yet.
submitted byPix - 2 months ago
Q: Where is the listing for the medium and soft pillows?
submitted by Peppersmom - 2 months ago
A: I was able to get a king size but it is "firm". Soft and medium king size have not been released yet.
submitted byHockeymom - 20 days agoA: The medium is currently only available in king size and the soft has yet to be released.
submitted byPix - 2 months agoA: Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. The Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
submitted byJazwares - 30 days agoBrand expert
Q: How much pillows do they come with ?
submitted by Ria - 2 months ago
A: It comes with one pillow
submitted byMarie Claire Denz - 2 months agoA: It comes with 1 pillow and 1 pillowcase
submitted by - 2 months agoA: It’s a single pillow with a pillowcase.
submitted byPix - 2 months ago
Q: How do I know which pillowcase design I'm getting?
submitted by Veronica - 3 months ago
A: It’s a standard plain white case
submitted bymamamia8 - 2 months agoA: You have to buy the colorful pillowcases separately because this only comes with 1 white pillowcase.
submitted by - 2 months agoA: Hello Veronica, Please reach out to our Customer Service team who can assist you. https://jazwarescs.zendesk.com/hc/en-us/requests/new
submitted byJazwares - 3 months agoBrand expert
Q: Hi, I'm not seeing the details on organic certification - there's a GOTS logo on your Vinyl packaging, but no certification number. Can you please share the certification details? Dubious.
submitted by John D - 2 months ago
A: Thank you for your feedback! Please reach out to our Customer Service team who can help at https://jazwarescs.zendesk.com/hc/en-us/requests/new
submitted byJazwares - 30 days agoBrand expert
Q: Is this pillow hypoallergenic?
submitted by Christine - 2 months ago
A: Thank you for your feedback! Please reach out to our Customer Service team who can help at https://jazwarescs.zendesk.com/hc/en-us/requests/new
submitted byJazwares - 30 days agoBrand expert
Q: How do I know what Dan I'm getting because in the name I see firm but what if I want the squish soft one?
submitted by Marie Claire Denz - 2 months ago
A: Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. The Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
submitted byJazwares - 30 days agoBrand expert
Q: When to replace old with new?
submitted by cmccauley37 - 2 months ago
A: Thank you for your feedback! Please reach out to our Customer Service team who can help at https://jazwarescs.zendesk.com/hc/en-us/requests/new
submitted byJazwares - 30 days agoBrand expert
Q: You need to carry the soft one! We want the full squish just like the stuffed animal versions! I'll buy once you carry that one.
submitted by Kt - 2 months ago
A: Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. The Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
submitted byJazwares - 30 days agoBrand expert
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3.7 out of 5 stars with 332 reviews
53% would recommend
180 recommendations
Too hard
1 out of 5 stars
MeganRN - 2 days ago, Verified purchaser
Hard as a rock!!! I mistakenly didn’t read that the pillows come in firm, medium and soft.
👌
5 out of 5 stars
Thumbs up graphic, would recommend
Dori - 2 days ago, Verified purchaser
BEST PILLOW EVER, hands down as I would always try to use my squishmellows as pillows and then they come out with a pillow. Love it
Squish-Pillow!
5 out of 5 stars
Thumbs up graphic, would recommend
tmahon - 3 days ago, Verified purchaser
It is a gift but it feels just like a squishmallow! Can't wait to give this birthday gift!
Not worth it.
1 out of 5 stars
Thumbs down graphic, would not recommend
Skyle12 - 4 days ago, Verified purchaser
The only comfortable thing about this pillow is the Pillowcase
1 reply from Jazwares team - 3 days ago
Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. This is our most firm option, but Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
Great product
5 out of 5 stars
jenniferc129_5711 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The pillow cover is the best! I’ve been using for over a week! The packaging is top tier! The fabric used to the softest microfiber ever! I swear at night. But the pillow doesn’t get cold… holds it form as well
Squishy!
5 out of 5 stars
mrsbeaver_5718 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It’s exactly what it says! So squishy yet firm/ the pillowcase is soft and fuzzy but will not make your head sweat. There’s a good amount of support. It feels very well made.
A must have
5 out of 5 stars
brianneb47_8356 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow is great! There is so much support and it is one of the most comfortable pillows I have ever used! It is very durable and also very breathable. A bonus is that it comes with its own pillow case!
Soft and Silky!
4 out of 5 stars
emilyn244_9045 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] What a soft, squishy pillow! If you love Squishmallow stuffed animals, then this pillow is for you! The size is slightly smaller than a regular pillow/a pillow case, and I wouldn't consider it as firm as I usually prefer, but it is very comfortable to sleep on. The pillow case that it comes with is luxuriously soft and silky, just like the feeling of the brand's stuffed animals. While it is on the softer side of "firm," I still felt support on my head and neck, and the pillow did not get too hot. It seems like it will last awhile, so it is a good value. I would recommend this product for those who like a soft, comfy pillow.
Slept like a baby
5 out of 5 stars
Thumbs up graphic, would recommend
Jannaee - 5 days ago, Verified purchaser
I bought this yesterday, since I sometimes borrow my son's squashmalliw to sleep on. I find this very comfortable. A little warm but with my neck issues it's hard to find a pillow that prevents my getting a tension headache. I woke up refreshed and searching for more squishallow pillows.
Amazing pillow
5 out of 5 stars
sandyb12_330 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I recieved this product from influenster for free in exchange of my honest review. Let me start by saying this is the most comfortable, soft and provides great neck support. Love that it gives me the option to wask and dry pillow as well while keeping it's shape. Just love!
Super soft and smooth
5 out of 5 stars
mellemh_3475 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The pillow itself feels normal, not necessarily super squishmallow like, but it’s the pillow cover that brings it all together! It’s super smooth and is unzippable so it can be washed easily. I’d say this is a good pillow for those who are obsessed with Squishmallows or softer pillows.
Like a cloud
5 out of 5 stars
everitto_9448 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The way my head felt bliss lying on this needs to be studied. Not trying to be animated or dramatic, but this is the coziest pillow I’ve ever lied on. This is hotel quality firmness and comfortability. I had an attitude with myself because had to get up. It’s like a hug for my head.
Soft and squishy like your favorite stuffed animal
5 out of 5 stars
jennn5f82_8347 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow is incredible. Firstly, it came well packaged in its own little plastic tote. I thought it was just the pillow (which is definitely soft and squishy), but then I saw it came with a pillowcase as well! The pillowcase has a generous envelope closure that actually stays closed. The fabric is some kind of soft synthetic blend (almost microfiber-y in feel). Pillowcase feels good on under the head but even better to cuddle with.
The best pillow ever
5 out of 5 stars
camryns17_1592 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Squishpillow is so comfortable and soft—it’s the perfect mix of support and squish. I use it for lounging, sleeping, and even as a cuddle pillow. The quality is great, it holds its shape, and it feels super cozy every time I use it. Definitely one of my favorite pillows, highly recommend!
Goes Flat Quickly :(
3 out of 5 stars
Thumbs down graphic, would not recommend
Nicole125 - 8 days ago, Verified purchaser
It was very comfortable at first but after 2 weeks it's completely flat and uncomfortable
1 reply from Jazwares team - 8 days ago
We are happy to look into this for you! Please contact our Customer Service team at https://jazwarescs.zendesk.com/hc/en-us/requests/new
I love this pillow
5 out of 5 stars
garretth5_4807 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow holds up to its branding, its squishy like a marshmallow, if you like a firm to soft pillow this one is the real deal I never wake up with a crook in my neck it’s the perfect blend of soft and firm for support.
so comfy!
5 out of 5 stars
abandonedcloud_5883 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was such a comfortable pillow to use! I’ve been a big fan of squishmallows for a long time and I can’t believe that this is an actual product that exists. It is so soft and the texture of the pillowcase is just like that of a Squishmallow. I love this so much and hope that they release other colors for the pillowcase.
Not the same
1 out of 5 stars
Thumbs down graphic, would not recommend
Lubina3 - 9 days ago, Verified purchaser
The only similarity between this pillow and squishmallows is the pillowcase, which can actually be bought separately. It comes with like a $5 pillow, which is OK with the pillowcase on it, but definitely not worth the marked up price.
1 reply from Jazwares team - 9 days ago
Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. This is our most firm option, but Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
Love
5 out of 5 stars
Thumbs up graphic, would recommend
Kendall - 9 days ago, Verified purchaser
LOVE, now my son wants one too
Buy you one
5 out of 5 stars
andrewh184_9553 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I was in need of a pillow and i haven’t been having any luck finding a good one so when i got the chance to try squishPillow by Original Squishmallows I jumped at the chance. Right off the bat I noticed how resilient and durable it was. I loved that the squishpillow came with this super soft velvety feeling pillowcase. The first night I slept with this pillow was the first night I have slept all night in weeks the pillow had good support and breathability; I slept like a baby. I haven’t checked the pillows washability yet, but at least I know I am able to without ruining the pillow.