SquishPillow by Original Squishmallows Firm Bed Pillow and Ultra Soft Pillowcase Cover
$29.99 when purchased online
Target Online store #3991
About this item
Highlights
- AVAILABLE IN 3 FIRMNESS LEVELS: This is the FIRM SquishPillow, best for side sleepers and those looking for extra neck support. Looking for something squishier? MEDIUM (best for back sleepers) and SOFT (best for people who already sleep on their Squishmallows) will be available soon.
- INCLUDES PILLOW AND PILLOWCASE - Ultra-soft…Just like a Squishmallows!
- SQUISH YOUR SLEEP - Stuffed with the same signature fill as Squishmallows, SquishPillow is designed for comfort and support — more ergonomic than Cam the Cat (sorry, Cam!).
- FOR SLEEPY HEADS - Back sleeper? Side sleeper? Jetsetter? Lounger? SquishPillow comes in standard and king sizes, perfect for everyone and every sleep style.
- CARE INSTRUCTIONS - SquishPillow are spot clean only, extending the life of the Squishy in your pillow for a continual ultimate sleep performance night after night. Pillowcases wash cold (30°C or below), tumble dry low for maximum squishiness.
- SQUISH SPECS - SQUISH SPECS - The SquishPillow features a 250 thread count organic cotton cover, filled with down alternative polyester fiberfill. Both SquishPillow and pillowcase are Oeko 100-certified.
Description
For the first time ever, Squishmallows is extending into the world of sleeping pillows to transport you into the dreamiest of nights. Filled with the same fluffy goodness found in Squishmallows, SquishPillow is offered in 3 “Squishiness” levels for the perfect amount of head support. The perfect blend of comfort and function, it’s truly the best thing to happen to sleep since counting sheep. Pair it with a unique SquishPillow Pillowcase and get ready to snooze in squishy style!
Features: Rectangle (shape)
Dimensions (Overall): 22.2 Inches (L), 22.2 Inches (W), 4.7 Inches thick
Weight: 1.38 Pounds
Fill Material: 100% Polyester
Fabric Name: Microplush
Textile Material: 100% Organic Cotton
Fill Density: Firm
Thread Count: Non-Woven Fabric
Pillow style: Universal Sleeper Pillow
Care and Cleaning: Spot or Wipe Clean, Tumble Dry
Street Date: June 15, 2025
TCIN: 94243405
UPC: 191726908869
Item Number (DPCI): 062-05-6927
Origin: Imported
Shipping details
Estimated ship dimensions: 22.87 inches length x 16.22 inches width x 7.75 inches height
Estimated ship weight: 2.28 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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3.6 out of 5 stars with 307 reviews
53% would recommend
176 recommendations
Goes Flat Quickly :(
3 out of 5 stars
Thumbs down graphic, would not recommend
Nicole125 - 2 days ago, Verified purchaser
It was very comfortable at first but after 2 weeks it's completely flat and uncomfortable
1 reply from Jazwares team - 2 days ago
We are happy to look into this for you! Please contact our Customer Service team at https://jazwarescs.zendesk.com/hc/en-us/requests/new
I love this pillow
5 out of 5 stars
garretth5_4807 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow holds up to its branding, its squishy like a marshmallow, if you like a firm to soft pillow this one is the real deal I never wake up with a crook in my neck it’s the perfect blend of soft and firm for support.
so comfy!
5 out of 5 stars
abandonedcloud_5883 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was such a comfortable pillow to use! I’ve been a big fan of squishmallows for a long time and I can’t believe that this is an actual product that exists. It is so soft and the texture of the pillowcase is just like that of a Squishmallow. I love this so much and hope that they release other colors for the pillowcase.
Not the same
1 out of 5 stars
Thumbs down graphic, would not recommend
Lubina3 - 3 days ago, Verified purchaser
The only similarity between this pillow and squishmallows is the pillowcase, which can actually be bought separately. It comes with like a $5 pillow, which is OK with the pillowcase on it, but definitely not worth the marked up price.
1 reply from Jazwares team - 3 days ago
Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. This is our most firm option, but Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
Love
5 out of 5 stars
Thumbs up graphic, would recommend
Kendall - 3 days ago, Verified purchaser
LOVE, now my son wants one too
Buy you one
5 out of 5 stars
andrewh184_9553 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I was in need of a pillow and i haven’t been having any luck finding a good one so when i got the chance to try squishPillow by Original Squishmallows I jumped at the chance. Right off the bat I noticed how resilient and durable it was. I loved that the squishpillow came with this super soft velvety feeling pillowcase. The first night I slept with this pillow was the first night I have slept all night in weeks the pillow had good support and breathability; I slept like a baby. I haven’t checked the pillows washability yet, but at least I know I am able to without ruining the pillow.
Soft and squishy with perfect firmness!
4 out of 5 stars
laurenk272_9108 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I am have always loved squishmallows and actually would use them as pillows when laying down or taking a nap, now that it is in pillow form - it’s a dream come true! This pillow is perfectly firm (my preferred pillow softness) but also squishy like an actual squishmallow. It’s reasonably priced for pillows these days and the comfort is unbeatable. Very lightweight for warm nights!
Not a Squishmallow
3 out of 5 stars
jasssywazzzy_7020 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow is by no means my favorite. There is no way this is the same filling used in Squishmallows. I feel as if my neck is kinked sideways the whole night. I realize this is suppose to be a firm pillow, but it is too bulky for my personal preference. The case on the other hand is exactly the same material as Squishmallows. The fabric feels very thick and of good quality. It is also extremely soft. I would save your money and buy the pillowcase by itself instead of the pillow.
Incredibly soft
5 out of 5 stars
shelbyberry95_1430 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow is super comfortable and supportive. The firmness is the perfect amount. Great value for the quality of the product. The pillowcase that came with it is the most incredibly soft pillowcase I have ever felt.
Comfortable
5 out of 5 stars
zoejanereviews_5184 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Tried it out and love it, I put it back in the casing to remain perfect until I put it on my bed permanently. So soft and spells great, perk is they sent it with a pillow case. Great support for your neck.
Soft as a cloud
5 out of 5 stars
samantham1069_2753 - 5 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This pillow is so so soft. It is like a cloud. The pillow cover that comes with it completely adds to that wonderful cloud feeling. This is the pillow I didn’t know I needed
Love!
5 out of 5 stars
lavi03_8885 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Like the name says, SquishPillow is an amazing pillow. I got the standard/king in firm. Even though it says firm, the pillow is very squishy firm, so it doesn't feel hard on my face. I am a back sleeper and love this pillow. My husband, who is a side sleeper, tried it and loved it as well. The pillow comes with a 250-thread-count organic cotton cover with soft fibers found in Squishmallows. The pillow is super lightweight. I love it!
Don't do it
1 out of 5 stars
Thumbs down graphic, would not recommend
Kerk76 - 6 days ago
Literally nothing like a cloudy squishmallow. It’s just an average pillow with brand pricing.
1 reply from Jazwares team - 5 days ago
Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. This is our most firm option, but Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
Supportive and soft as warm butter!
5 out of 5 stars
heidic92_4244 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I have been a loyal MyPillow owner for as long as i can remember so believe me when i say i was a little nervous about trying a new pillow but this pillow is amazing! Is is soft but still supportive on my neck and the pillow case that came with it is soft as butter. It doesn’t have a “cooling” effect so i may try it with a different pillow case to see if that helps in that aspect but overall it is extremely comfortable!
BUY IT!
5 out of 5 stars
Thumbs up graphic, would recommend
Ally - 7 days ago, Verified purchaser
So comfortable!! I haven’t changed my pillow in around 10 years because I couldn’t find one that comfortable enough! This one has changed the game!
Perfect pillow
4 out of 5 stars
Thumbs up graphic, would recommend
Frenchyt - 8 days ago, Verified purchaser
Love this so much! It’s the perfect pillow! The cover that’s included is super soft too.
Soft and cushy, yet also supportive
5 out of 5 stars
jans22_6457 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I have been sleeping with my new squish pillow for a few nights now, and it is my new favorite. My old pillow was a name brand downfield pillow that was OK but once I tried my squish pillow, there’s no turning back. It is firm yet fluffy, and the best part other than being extremely comfortable is the pillowcase that comes with it. It is super soft and feels great against your skin. Being in New England with a cold winters, I know I will love it even more when the temps get cold at night. I like this pillow so much, I think I will buy it for family members this Christmas!
Nope
5 out of 5 stars
Thumbs down graphic, would not recommend
Terri - 9 days ago
After feeling the pillow and realizing it wasn’t made out of whatever the Squismallow is made of, I decided to just purchase the pillowcase that was sold separately. If they ever make a pillow out of the actual Squishmallow stuffing, I would definitely buy it.
1 reply from Jazwares team - 8 days ago
Thank you for your review! SquishPillow has three firmness levels - Firm, Medium, and Soft. This is our most firm option, but Medium and Soft will be available to purchase in the coming weeks. We're excited to help you find your perfect Squish sleep.
This is GIANT win for this brand
5 out of 5 stars
Thumbs up graphic, would recommend
Bug - 9 days ago, Verified purchaser
Love it love it love it!
10/10 recommend
5 out of 5 stars
chloec256_6779 - 9 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I'm a side sleeper so this pillow helps me sleep so much better. Its soft yet firm enough to support my neck. Comes with a soft pillow case. I need to purchase more for guests.