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Viviscal Thickening Shampoo with Biotin and Keratin - 8.45 fl oz - 2 of 4Viviscal Thickening Shampoo with Biotin and Keratin - 8.45 fl oz - 3 of 4Viviscal Thickening Shampoo with Biotin and Keratin - 8.45 fl oz - 4 of 4
Viviscal Thickening Shampoo with Biotin and Keratin - 8.45 fl oz - 1 of 4

Viviscal Thickening Shampoo with Biotin and Keratin - 8.45 fl oz

$12.99 ($1.54/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

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About this item

Highlights

  • Gently cleanses the hair and scalp, leaving your hair thicker, fuller, and healthier-looking with less breakage
  • Floral fresh signature fragrance infused with lush greens, dewy florals, and hints of ocean breeze
  • Includes a proprietary complex that contains seaweed, marine collagen, biotin, and keratin
  • Viviscal Thickening Shampoo is suitable for everyday use and all hair types
  • Use in conjunction with Viviscal Strengthening Conditioner

Description

At Viviscal, we understand the science of healthy hair growth form the inside out. Viviscal Thickening Shampoo is formulated with hair building blocks Biotin and Keratin, and fortified with Marine Collagen and Seaweed extract. It gently cleanses while it strengthens and reduces breakage, leading to naturally fuller, thicker, healthier looking hair*. For best results, nourish your hair from within with Viviscal Hair Supplements.
Scent: Scented
Hair Type: All Hair Types
Health Facts: Paraben-Free, Aluminum-Free, Dye-Free
Product Form: Liquid
Sustainability Claims: Not Tested on Animals
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Thickening
Net weight: .56 Pounds
Features: Rinse-Off
TCIN: 50918143
UPC: 022600200031
Item Number (DPCI): 063-02-2589
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua (water), ammonium lauryl sulfate, cocamidopropyl betaine, glycerin, sodium chloride, myristamide dipa, citric acid, sodium benzoate, panthenol, parfum (fragrance), hydrolyzed keratin, hydroxypropyl guar hydroxypropyltrimonium chloride, polyquaternium-7, methoxy peg/ppg-7/3 aminopropyl dimethicone, zinc pca, disodium edta, citrus limon (lemon) peel extract, citrus nobilis (mandarin orange) fruit extract, phenoxyethanol, citrus aurantium amara (bitter orange) peel extract, citrus aurantium dulcis (orange) peel extract, cinnamomum camphora (camphor) bark oil, lavandula hybrida oil, myristica fragrans (nutmeg) kernel oil, pogostemon cablin (patchouli) oil, potassium sorbate, biotin, coriandrum sativum (coriander) seed oil, eucalyptus globulus leaf oil, litsea cubeba fruit oil, pisum sativum (pea) extract, salvia sclarea (clary) flower/leaf/stem extract, hydroxycitronellal, limonene.

Allergens & Warnings:

Caution Avoid contact with eyes. In case of contact with eyes, rinse immediately with plenty of water and if irritation persists seek medical advice. Keep out of reach of children.

Shipping details

Estimated ship dimensions: 7.9528 inches length x 2.9134 inches width x 1.1811 inches height
Estimated ship weight: 0.61 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is it color safe? Cannot find any information regarding colored hair.

submitted by Sue - 4 years ago
  • A: Hi Sue, Viviscal Gorgeous Growth Densifying Shampoo is suitable for everyday use and all hair types including dry, damaged, color treated, fine and thin hair. Thank you.

    submitted byViviscal - 4 years ago
    Brand expert
  • A: It does state it clearly in the details..

    submitted byvanjenzo - 4 years ago

Q: What ingredients are in the shampoo?

submitted by AI Shopping Assistant - 27 days ago
  • A: The shampoo contains seaweed, marine collagen, biotin, and keratin.

    submitted byAI Shopping Assistant - 27 days ago
    Ai generated

Q: Is this shampoo suitable for all hair types?

submitted by AI Shopping Assistant - 27 days ago
  • A: Yes, Viviscal Thickening Shampoo is suitable for all hair types.

    submitted byAI Shopping Assistant - 27 days ago
    Ai generated

Q: How often can I use this shampoo?

submitted by AI Shopping Assistant - 27 days ago
  • A: The shampoo is recommended for daily use.

    submitted byAI Shopping Assistant - 27 days ago
    Ai generated

Q: Does the shampoo have a specific scent?

submitted by AI Shopping Assistant - 27 days ago
  • A: Yes, it has a floral fresh signature fragrance with lush greens, dewy florals, and ocean breeze hints.

    submitted byAI Shopping Assistant - 27 days ago
    Ai generated

Q: Is the shampoo free from certain chemicals?

submitted by AI Shopping Assistant - 27 days ago
  • A: Yes, it is aluminum-free, paraben-free, and dye-free.

    submitted byAI Shopping Assistant - 27 days ago
    Ai generated

Q: is this sulfate free?

submitted by s - 10 months ago
  • A: Thank you for your question, s. For the most accurate and up-to-date ingredient information, we recommend checking the ingredients label on the bottle. A list of ingredients can be found on our website: https://churchdwight.com/ingredient-disclosure/hair-care/42015326-Viviscal-Thickening-Shampoo.aspx . If you have any further questions, comments, or concerns, feel free to call us at 800-833-9532. Our dedicated team is available to help Monday - Friday, from 9 - 5 Eastern. We'll be glad to help! Please mention your case number: 07395878, when contacting us.

    submitted byViviscal - 10 months ago
    Brand expert

Q: It's this for men too?

submitted by TBOWMAN - 11 months ago
  • A: Thank you for your question, TBOWMAN. Yes, this shampoo can be used by men. We believe in helping all people in their hair journeys! If you have any further questions, comments, or concerns, feel free to call/text us at 800-833-9532. Our team is available to help Monday - Friday, from 9 - 5 Eastern. We'll be glad to help! Please mention your case number: 07347368, when contacting us.

    submitted byViviscal - 11 months ago
    Brand expert

Q: On your web page for visical shampoo for 9.99 it says thickening but the picture shows gorgeous growth which one is it?

submitted by Pam - 2 years ago
  • A: Thank you for your question, Pam. We currently only have the Thickening Shampoo. The Gorgeous Growth Densifying Shampoo was discontinued. If you have any further questions, comments, or concerns, feel free to call us at 866-951-1748. Our team is available to help Monday - Friday, from 9 - 5 Eastern. We'll be glad to help! Please mention your case number: 06650847, when contacting us.

    submitted byViviscal - 2 years ago
    Brand expert

Related Categories

Guests are saying

Guests have found the Viviscal Thickening Shampoo to be a game-changer for those with fine, thinning, or brittle hair. Many have experienced a noticeable improvement in hair volume and strength, with a reduction in breakage and hair loss. The shampoo is praised for its pleasant scent, lather, and the way it leaves hair feeling clean and voluminous.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 669 reviews
    quality: 3.77 out of 5
    value: 3.73 out of 5
    67% would recommend
    37 recommendations
    5 out of 5 stars
    1 November, 2025
    originally posted on influenster.com
    Image

    Effective over time.

    [This review was collected as part of a promotion.] I really like the scent and consistency of this shampoo,it smells really nice and fresh and was thick and felt creamy. I cant say it is something I would spend the money on though as the effectivness is defininetly something you would notice over time after using regular.saying that I did notice my hair did feel and look healthier and the daily hair shed did decrease.The 2 photos I have added are the before and 3 weeks after using every couple of days with the strengthening conditioner.
    cathyf33_1664
    Did you find this review helpful?
    5 out of 5 stars
    1 November, 2025
    originally posted on influenster.com
    Image

    Smells and feels incredible!

    [This review was collected as part of a promotion.] Many thanks to Viviscal and Influenster for sending me the thickening shampoo in exchange for my honest review. I love the packaging, bright pop of colour, easy to use applicator - and the shampoo and conditioner is easy to differentiate! It smells so good and is really relaxing to use, I would definitely say it makes my hair feel and look fuller, but also, it feels really cleansing without being stripping - highly recommend!
    makeupnailsgadgets_4959
    Did you find this review helpful?
    4 out of 5 stars
    1 November, 2025
    originally posted on influenster.com
    Image

    Good medium cost product

    [This review was collected as part of a promotion.] After just a few uses my hair felt much stronger and I saw less breakage when brushing it. Nice pink bottles which fit nicely in the shower, and the price isn’t too high either sometimes I felt like my hair was quite knotted after using the shampoo, but after combing through with Viviscal Thickening Conditioner, it was silky smooth
    paulinak65_5620
    Did you find this review helpful?
    5 out of 5 stars
    30 October, 2025
    originally posted on influenster.com
    Image

    Greg fragrances leaves hair Clean light and fresh

    [This review was collected as part of a promotion.] This is the first time iv used this brand of shampoo and conditioner purely to see about the thickening aspect as I have a bit of thinning and wanted to try. It’s early days to see any thickening after a couple of weeks but as a shampoo and conditioner go it’s different from anything I’ve ever tried it’s got a light fresh fragrance not overpowering but clean with a hint of maybe cucumber it almost lathers like a light foam but really feels as if it’s getting onto and cleaning scalp and rinses of totally same with the conditioner! Sometimes I feel no matter how many times a rinse on some shampoos it leaves a coating when drying with this brand seems it’s nice light clean and fresh with not that waxy feeling like it’s not been rinsed right so for that reason I will continue on in the hope that it thickens too!
    alexisp280_4026
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    30 October, 2025
    originally posted on influenster.com
    Image

    Didn't notice much thickening

    [This review was collected as part of a promotion.] The packaging looks nice, not what you would normally expect with a shampoo for hair loss. The scent is pretty mild, I didn't notice any scent after washing. It didn't weigh my hair down which is quite thin. I didn't find it made my hair any thicker though unfortunately. It works well as a shampoo, not so much on the thickening side.
    shalinar2_6099
    Did you find this review helpful?
    4 out of 5 stars
    28 October, 2025
    originally posted on influenster.com
    Image

    Ok

    [This review was collected as part of a promotion.] This shampoo offers a pleasant fragrance, Its texture is also quite agreeable, making it easy to apply and lather. However, despite its appealing qualities, it did not deliver the expected results in terms of effectiveness. Overall, it provides a nice sensory experience but falls short on performance.
    sharonm146_9165
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 October, 2025Verified purchase

    (no review title)

    it never made it to me, it got delivered to another state
    Megan
    Did you find this review helpful?
    5 out of 5 stars
    27 October, 2025
    originally posted on influenster.com
    Image

    Amazing

    [This review was collected as part of a promotion.] I am really impressed by this shampoo it has left my hair feeling so soft and after using it for a few weeks I have noticed less hair loss. I love the smell and how beautiful the packaging is
    sofiad199_4679
    Did you find this review helpful?
    4 out of 5 stars
    23 October, 2025
    originally posted on influenster.com
    Image

    Helps with hair growth loss

    [This review was collected as part of a promotion.] Up to now I am quite happy with this product it does leave the hair feeling fuller and for someone experiencing hair loss this is an improvement I would recommend it and will continue using it moving forward for further results
    kirstyleighxoxot_449
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    23 October, 2025
    originally posted on influenster.com
    Image

    Great smell, value for money

    [This review was collected as part of a promotion.] Smelt great, didn’t feel much improvement during testing time. Value for money. Packaging looked great. Would definitely recommend for the thinning hair .
    natalies521_4793
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    22 October, 2025
    originally posted on influenster.com
    Image

    So far so good

    [This review was collected as part of a promotion.] I've been using this shampoo for nearly a month now, and I haven't noticed a massive difference just yet. My hair does seem to have more volume than before, and the texture feels fuller, which is a good result as my hair has badly thinned over the last few years. I will continue using this product over the next few months. The smell of the shampoo is lovely.
    danielles515_1853
    Did you find this review helpful?
    5 out of 5 stars
    19 October, 2025
    originally posted on influenster.com
    Image

    Best hair cleanser

    [This review was collected as part of a promotion.] I’ve been using the Viviscal Thickening Shampoo for several weeks now and the first thing I noticed was the light, pleasant scent and how easily it lathers—even though it doesn’t go super foamy. My hair feels cleaner at the roots and seems to have a little more “lift” than before, which is nice since my roots tend to flatten out fast. That said, if I had to pick one caveat, it’s that I didn’t see dramatic thickening overnight—there’s a noticeable subtle improvement in fullness rather than a big volume jump. Some days I did feel my ends were a little drier than usual (so extra conditioner or a mask helps), but overall it’s a solid shampoo for fine/thinning hair that’s aiming for better texture and strength.
    vanithak_2896
    Did you find this review helpful?
    5 out of 5 stars
    19 October, 2025
    originally posted on influenster.com
    Image

    Adds volume

    [This review was collected as part of a promotion.] This shampoo is really pleasant to use. It has a delicate scent and lathers really well. It adds volume to my hair as well. I like that it's got some added biotin, keratin, collagen and seaweed extract to care for my hair.
    fleeting_interests_1045
    Did you find this review helpful?
    4 out of 5 stars
    19 October, 2025
    originally posted on influenster.com
    Image

    Great product

    [This review was collected as part of a promotion.] This shampoo smells amazing and feels silky smooth on the hair, I have used it 3 tukes now and I can see a little bit of a difference as I am sheding less, I love the bright pink bottle. I feel I need to use it a while longer to see if it thickens the hair.
    kimw161_6017
    Did you find this review helpful?
    4 out of 5 stars
    18 October, 2025
    originally posted on influenster.com
    Image

    Lightweight, great cleaning, good quality product

    [This review was collected as part of a promotion.] A really nice lightweight shampoo that is effective at leaving my hair feeling clean, manageable and not weighed down. It smells lovely, a slightly marine scent that is great and not overpowering. The bottle is stylish and looks great in my bathroom and I don’t feel like I need to hide it out of sight unlike some products for thinning hair. A little goes a long way as it lathers up nicely so it’s very good value compared to similar brands on the market. I’m impressed and am likely to buy this again.
    evej17_8880
    Did you find this review helpful?
    5 out of 5 stars
    12 October, 2025
    originally posted on influenster.com
    Image

    Lovely scent and good clean.

    [This review was collected as part of a promotion.] Lovely product, both the shampoo and conditioner have a beautiful scent. The shampoo lathers really nicely, and my hair felt lovely and clean. Ot hasnt changed the texture of my hair, but my hair is very course and frizzy. Its a nice shampoo.
    kerrye12_9845
    Did you find this review helpful?
    3 out of 5 stars
    8 October, 2025
    originally posted on influenster.com
    Image

    Good quality

    [This review was collected as part of a promotion.] I got this free to review for influenster . Firstly the bottle looks high end like you would see in a hair salon. Ir doesn't smell strong so ok. For a shampoo its good. It certainly cleans your hair but haven't seen a difference yet in hair growth or thicker hair.thats the reason I didn't give it a 5 star
    joanneg33_3347
    Did you find this review helpful?
    5 out of 5 stars
    6 October, 2025
    originally posted on Church & Dwight Co., Inc.
    Image

    Effective Product

    Wonderful and effective product. My hair is thicker. I see new hair growth and feel more confident about my hair style. Highly recommend for thinning hair.
    TammiD
    Did you find this review helpful?
    5 out of 5 stars
    5 October, 2025
    originally posted on influenster.com
    Image

    My hair has been dry dull and lifeless I decided t

    [This review was collected as part of a promotion.] I’ve been on a weight loss journey for the past year and my hair is noticeably thinning at the ends and i’m loosing lots of hair every time I shower and wash my hair or brush my hair despite taking supplements. My hair has been dry dull and lifeless I decided to give Viviscal thickening shampoo ago to see if it would make a difference. I’ve been using this shampoo for a couple of weeks now, I haven't notice any improvement in volume as such, but my hair overall looks shiny and healthier which can only lead to my hair thickening over time. I am still loosing hair when I shower and wash my hair, but I am still loosing weight so this is expected, but my hair definitely looks and feels healthier. I hope by continuing using this shampoo I will notice more results over time. The shampoo is a thick consistency and a little goes a long way, so is great value for money. It lathers well and has a lovely smell to it, easy to wash off too. Overall i’m pretty happy with this shampoo and I hope by continuing use I see more results.
    samanthap473_7605
    Did you find this review helpful?
    5 out of 5 stars
    3 October, 2025
    originally posted on Church & Dwight Co., Inc.
    Image

    Best shampoo

    Love the shampoo, I’ve been using this for 6 months and it works. Thank you
    Rolanda78
    Did you find this review helpful?

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