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Wet n Wild Icon Kohl Eyeliner - image 1 of 4
Wet n Wild Icon Kohl Eyeliner - image 2 of 4
Wet n Wild Icon Kohl Eyeliner - image 3 of 4
Wet n Wild Icon Kohl Eyeliner - image 4 of 4
Wet n Wild Icon Kohl Eyeliner - image 1 of 4
$0.99 when purchased online

About this item

Highlights

  • Kohl eyeliner offers rich, hyper-pigmented color for a bold look
  • Ultra-smooth formula glides on easily for precise application without any smudging
  • Provides you with long-lasting wear for up to 12hrs
  • Cruelty Free

Description

From a flirty cat-eye to a smoldering smoky eye, the Color Icon Kohl Eyeliner Pencil from Wet n Wild will let you create your ideal eye makeup look. This creamy eyeliner pencil effortlessly glides onto the lids for easy, precise application, and it's versatile enough to create any design you want. The long-wearing formula won't budge, lasting for up to 12 hours no matter where you're off to, and the rich pigmentation lets you easily create sharp, well-defined lines or blended, softened-up looks.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: All Ages
Health Facts: Sulfate-Free, Vegan, Paraben-Free, Phthalate-Free
Color Finish: Semi-Matte
Color Palette: Dark Tones
Product Form: Pencil
Sustainability Claims: Cruelty-Free
Beauty Purpose: Defining
Recommended Skin Type: Normal
Net weight: .04 Ounces
Features: Glide-On Application, Blendable
TCIN: 16601562
UPC: 077802460110
Item Number (DPCI): 052-03-1097
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

ricinus communis (castor) seed oil, helianthus annuus (sunflower) seed oil, cocos nucifera (coconut) oil, helianthus annuus (sunflower) seed wax, copernicia cerifera (carnauba) wax/cire de carnauba, synthetic beeswax, palmitic acid, stearic acid, tocopheryl acetate, phenoxyethanol, tocopherol, camellia sinensis leaf wax, ascorbyl palmitate, myristic acid, caprylyl glycol, [+/- (may contain/peut contenir): iron oxide/ci 77491, ci 77492, ci 77499, mica, titanium dioxide/ci 77891, red 40 lake/ci 16035, ferric ammonium ferrocyanide/ci 77510, yellow 5 lake/ci 19140, chromium oxide greens/ci 77288].

Allergens & Warnings:

Safety Tip: Reserve pencil for personal use only. Always replace cap after use. In case of irritation, discontinue use immediately and consult your physician.

Shipping details

Estimated ship dimensions: 8.88 inches length x 1.53 inches width x 0.55 inches height
Estimated ship weight: 0.02 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is this a very dry pencil, like an eyebrow pencil?

submitted by LilliR - 4 years ago
  • A: Hi LilliR! Yes, this is an eyebrow pencil. Hope this helps!

    submitted byTarget Beauty Consulting - 4 years ago
    Brand expert

Q: Is the color Pretty In Mink or Simma Brown? When I put it in my cart it shows both names.

submitted by Laney - 5 years ago
  • A: The color is a pretty brown just like it shows in the package.

    submitted byRose - 5 years ago

Q: Where is this item made? Thank you.

submitted by emmy - 6 years ago
  • A: mine says made in China

    submitted byLilacSerenity - 6 years ago
4.5 out of 5 stars with 337 reviews
86% would recommend
60 recommendations
easy to apply: 4.5 out of 5
quality: 4.17 out of 5
easy to remove: 4.31 out of 5
value: 4.75 out of 5
long lasting: 4.08 out of 5

Smudges easily

3 out of 5 stars
Thumbs down graphic, would not recommend
Hilaryvh - 4 days ago, Verified purchaser
We bought this eyeliner to draw on whiskers for a Halloween costume. The whiskers looked great but smudged easily. I would definitely not want to use this as personal eye liner but it worked fine for our purposes
value: 5 out of 5
easy to remove: 3 out of 5
long lasting: 1 out of 5
easy to apply: 5 out of 5
quality: 2 out of 5
Did you find this review helpful?

Personal info

  • Skin type:
    Combination
  • Eye color:
    Brown
  • Skin tone:
    Medium
  • Hair color:
    Black
  • Better used as an eyeshadow stick

    4 out of 5 stars
    Thumbs up graphic, would recommend
    Celina - 23 days ago
    This eyeliner pencil does not live up to its claims of lasting up to 12 hours or being smudge proof. However, it is a KOHL eye pencil so it’s supposed to smudge because it’s meant to be blended out. Why Wet n Wild made a smudge proof claim? Idk. But overall, it’s a great value pencil if you treat it like an eyeshadow stick, use an eye primer and a setting spray.
    long lasting: 3 out of 5
    quality: 5 out of 5
    easy to remove: 5 out of 5
    easy to apply: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?

    Keeps Breaking

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    J - 1 month ago, Verified purchaser
    This pencil would be nice if it didn’t keep breaking over and over again whilst using it. It also breaks whilst sharpening it. I would not buy this if I were you.
    easy to apply: 3 out of 5
    quality: 1 out of 5
    long lasting: 3 out of 5
    value: 1 out of 5
    easy to remove: 5 out of 5
    3 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Normal
  • Skin tone:
    Light
  • Skin concern:
    Blackheads,
    Acne
  • Hair color:
    Brunette
  • Eye color:
    Brown
  • Great

    5 out of 5 stars
    Thumbs up graphic, would recommend
    ana - 2 months ago, Verified purchaser
    I love it. It’s great quality for the price. Highly recommend it.
    value: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    quality: 5 out of 5
    long lasting: 5 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin tone:
    Dark
  • Skin type:
    Normal
  • Skin concern:
    Dark circles
  • Hair color:
    Black
  • Eye color:
    Brown
  • A must have beauty item.

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Askjojo - 2 months ago, Verified purchaser
    Easy to use, and it does the job.
    1 guest found this review helpful. Did you?

    Personal info

  • Skin concern:
    Dark circles,
    Acne
  • Eye color:
    Blue
  • Hair color:
    Red
  • Skin type:
    Combination
  • Skin tone:
    Light
  • Wet n Wild Kohl Eyeliner

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Eyeliner - 3 months ago, Verified purchaser
    The easy application!
    easy to apply: 4 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    long lasting: 4 out of 5
    easy to remove: 4 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Skin concern:
    Sensitivity
  • Hair color:
    Red
  • Skin type:
    Combination
  • Feel beauty

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Light ball - 3 months ago, Verified purchaser
    This is perfect for me, I love for my eyebrows Defininely I will buy again Very creamy High recomend🥰
    quality: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin tone:
    Light
  • Skin type:
    Combination
  • Hair color:
    Brunette
  • Eye color:
    Blue
  • Not long lasting

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    urjk - 4 months ago
    I really wanted to like it but it just isn't long lasting at all. I put it on in the morning before school and as soon as I'm in school, it's gone.
    5 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Normal
  • Eye color:
    Brown
  • Skin tone:
    Medium
  • Lip Liner Dupe

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Jasmin - 4 months ago
    I love this liner. I use it as a lip liner and it’s my favorite.
    long lasting: 5 out of 5
    value: 5 out of 5
    quality: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin type:
    Oily
  • Skin tone:
    Light
  • Bad

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Ilovecaelan - 5 months ago
    Brought it by accident BUT it SMUDGES LIKE CRAZY. not even 30 min like the smudge is soo bad and u cant wipe it off
    easy to apply: 2 out of 5
    easy to remove: 1 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    long lasting: 1 out of 5
    2 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Normal
  • Hair color:
    Brunette
  • Skin tone:
    Medium
  • Eye color:
    Brown
  • Not for me

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Trae - 5 months ago, Verified purchaser
    I was told that it doesn’t smudge but that was not the case for m it does apply smoothly though.
    easy to remove: 4 out of 5
    value: 3 out of 5
    quality: 2 out of 5
    easy to apply: 5 out of 5
    long lasting: 2 out of 5
    2 guests found this review helpful. Did you?

    Personal info

  • Eye color:
    Brown
  • Hair color:
    Black
  • Skin tone:
    Dark
  • Skin concern:
    Pores
  • Skin type:
    Combination
  • Add brow Gel for perfection

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Scentimates - 10 months ago, Verified purchaser
    Great for freehand brow Lining & definition I come back with brow gel to set the perfect set of brows , great LIP LINER as well…
    easy to apply: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    10 guests found this review helpful. Did you?

    Personal info

  • Skin tone:
    Medium
  • Skin type:
    Normal
  • Hair color:
    Black
  • Eye color:
    Black
  • Want more color😍

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Mou - 10 months ago, Verified purchaser
    I love this product since 9 years. Please make different colors. I hope I will get blue color pencils.
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    4 guests found this review helpful. Did you?

    Personal info

  • Skin tone:
    Dark
  • Skin type:
    Dry
  • Hair color:
    Black
  • Eye color:
    Brown
  • Love for over 10 years!!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Lee - 1 year ago, Verified purchaser
    Only pencil Ive ever used for my brows Ive tried so many different products and always come running back to this gem. Don't ever stop selling her wet n wild!!
    11 guests found this review helpful. Did you?

    Personal info

  • Hair color:
    Brunette
  • Skin tone:
    Light
  • Skin concern:
    Blackheads,
    Pores,
    Acne,
    Sensitivity,
    Redness,
    Cellulite
  • Skin type:
    Oily
  • Eye color:
    Green
  • My go to eyeliner

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Coco - 1 year ago
    I love this stuff I’ve been using it for 10+ years. It gets over everything though so make sure you always have the cap on
    easy to apply: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    easy to remove: 4 out of 5
    7 guests found this review helpful. Did you?

    Smudges easily

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Jill B - 1 year ago, Verified purchaser
    Looks great at first and is super easy to apply. After a couple hours it smudges and transfers, especially if you have hooded eyes. I also had trouble getting the point sharp with my pencil sharpener.
    quality: 3 out of 5
    value: 4 out of 5
    long lasting: 2 out of 5
    easy to remove: 3 out of 5
    easy to apply: 5 out of 5
    22 guests found this review helpful. Did you?

    Personal info

  • Eye color:
    Green
  • Hair color:
    Black
  • Skin tone:
    Light
  • Skin type:
    Oily
  • Amazing and beautiful

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Gracie - 1 year ago
    I’m picky with makeup, and have only bought high end in the past. With that being said I love this liner (especially for the price.) The pencil liner is longer than most pencils, so this’ll last awhile too. I’d recommend this most for lining the water line, or doing a mini winged liner. This isn’t the most water proof liner as it quickly dissipated on my inner corner. With that being said, it lasted on my waterline for hours. I’d recommend applying the pencil liner then letting it “set”/“dry” to avoid any smudging.
    long lasting: 4 out of 5
    value: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    quality: 5 out of 5
    9 guests found this review helpful. Did you?

    Personal info

  • Skin type:
    Dry
  • Skin tone:
    Medium
  • Amazing

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Floralfairyland - 1 year ago, Verified purchaser
    Great quality! Glides very smoothly and stays on
    easy to remove: 5 out of 5
    easy to apply: 5 out of 5
    quality: 5 out of 5
    long lasting: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin type:
    Combination
  • Eye color:
    Green
  • Hair color:
    Blonde
  • Skin tone:
    Medium
  • Excellent quality

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Morgan - 2 years ago, Verified purchaser
    I originally bought this six years ago to use for a Halloween costume (I was a giraffe and needed to draw spots on my face) I ended up using this as my every day liner when I didn’t want to mess with liquid liner. Fast forward to a few months ago when it finally ran out. I bought a few other more expensive eyeliner pencils and they were *trash* no joke. I ended up buying this again and I’m so glad I did. Highly recommend- it sharpens well (the other brands would break when I’d sharpen them) you get like twice as much and it’s so cheap.
    quality: 5 out of 5
    long lasting: 4 out of 5
    value: 5 out of 5
    easy to remove: 5 out of 5
    easy to apply: 5 out of 5
    14 guests found this review helpful. Did you?

    Eyeliner review

    5 out of 5 stars
    Kalynna - 2 years ago
    This eyeliner is what made me veer off into the brands other liner options. I love this item!
    3 guests found this review helpful. Did you?

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