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Winky Lux Detail Oriented Mascara - 0.19 fl oz
$19.00
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At a glance
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About this item
Highlights
- Features micro-spoolie with slender silhouette for ultimate precision
- Delivers natural-looking definition, length, and volume
- Perfect for tricky areas like inner corners and lower lashes
- Combs through longer lashes at the tip to prevent clumping
Description
IT'S ALL IN THE DETAILS: It’s all about the details with Detail Oriented Mascara. Featuring a super-slim micro-spoolie to catch hard-to-reach lashes in the small contours of eyes. This mascara delivers definition, length, and volume to each and every lash with exceptional detail for a fresh look. It’s precisely the right mascara for those with an eye for detail..
Benefits:
• Micro-spoolie: Slim shape coats and separates the finest of lashes from root to tip
• Precision tip: Designed to easily reach areas like inner corners that larger wands miss
• Buildable formula: Allows for layering with other mascaras to add drama
How To Use:
Wear alone or layer with and Winky Lux mascaras for an ultra defined, precise look
Pairs Well With:
Extravalash Mascara
So Extra Mascara
Benefits:
• Micro-spoolie: Slim shape coats and separates the finest of lashes from root to tip
• Precision tip: Designed to easily reach areas like inner corners that larger wands miss
• Buildable formula: Allows for layering with other mascaras to add drama
How To Use:
Wear alone or layer with and Winky Lux mascaras for an ultra defined, precise look
Pairs Well With:
Extravalash Mascara
So Extra Mascara
Suggested Age: 10 Years and Up
Health Facts: Paraben-Free, Gluten-Free
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing, Lengthening
Net weight: .19 fl oz (US)
Features: Collagen-Enriched
TCIN: 86740953
UPC: 818324026312
Item Number (DPCI): 052-18-0522
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.71 inches length x 0.69 inches width x 0.59 inches height
Estimated ship weight: 0.03 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Guests are thrilled with the detail-oriented mascara, praising its ability to define and lengthen lashes without clumping. The unique wand design allows for precise application, making it ideal for both upper and lower lashes. Many appreciate its lightweight formula that enhances natural beauty without irritation. This mascara has become a favorite for those seeking a clean, defined look, and guests are excited to recommend it to friends and family.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 140 reviews
easy to apply: 3.86 out of 5
easy to remove: 4.14 out of 5
long lasting: 3.57 out of 5
quality: 3.71 out of 5
value: 3.43 out of 5
62% would recommend
8 recommendations
5 out of 5 stars
1 October, 2025
originally posted on https://www.winkylux.com

FANTASTIC for bottom lash
FANTASTIC for bottom lashes!
4 out of 5 stars
27 September, 2025
originally posted on https://www.winkylux.com

Great Building Mascara!
This was my first time using a micro-spoolie mascara, and I was genuinely excited to give it a try. I went with the brown shade, and I have to say it's beautiful! I've always had a soft spot for brown mascaras, and this one is flattering, softer and more natural than classic black. The formula itself is lovely. Smooth, not too wet or heavy, and I notice it applies evenly without clumps. The micro brush really shines for detail work, especially on the lower lashes or for catching those tiny corner lashes that bigger brushes usually miss. The only thing I've noticed is that with such a slim wand, I don't get quite as much drama in one go, so I like layering it with another mascara when I want that extra fullness. I'm sure there may be other ways of applying to get that volume I prefer, so I definitely will be experimenting!
5 out of 5 stars
26 September, 2025
originally posted on https://www.winkylux.com

Perfect brown, perfect wand, perfect for long days
I recently had the opportunity of trying the Winky Lux Detail Oriented Mascara in Chocolate, and it is safe to say I have found my new favorite everyday mascara. From the moment I first used it, I was thoroughly impressed by how perfectly this mascara addresses all those little lash frustrations that often come with other formulas, like clumping and smudging. The name "Detail Oriented" is absolutely spot on. The brush size is what truly sets this mascara apart, with it being so tiny. It's compact, making it perfect for precision. I can effortlessly reach even the tiniest, trickiest lashes— like the ones tucked in the inner corners or the lower lashes that are usually impossible to grab without making a mess! Another huge win is the formula itself. It's incredibly smooth, and I experienced zero clumping, even when building up layers. The shade of brown, "Chocolate," is the perfect for when black is too harsh. It defines the eyes beautifully but offers a softer, more natural look than harsh black mascara, making it a great pick for any occasion, from a casual day out, work day, or a more polished evening event. The wear time is also impressive. I wore this mascara through a full day in the North Carolina heat and humidity, and I can confirm it is completely smudge-proof and flake-free. There was no transfer under my eyes like other mascaras, which is a major benefit, especially for a colored mascara. Plus, the formula is highly buildable. A single coat gives a beautiful, defined lift, but it can be easily layered for added volume and drama without any stickiness or stiffness. It layers beautifully without looking heavy or spidery, with a detail-oriented finish. This mascara provides everything needed in an eye-defining product: a perfect, buildable formula, a fantastic precision wand, and exceptional all-day wear. It's a definite must-have for anyone who appreciates a detailed, clean lash look!This product was received in exchange for my honest review for educational purposes
4 out of 5 stars
26 September, 2025
originally posted on https://www.winkylux.com

Very natural
I've really been enjoying this Winky Lux mascara and would rate it a solid 4 stars. The spool has a very slender silhouette and it's one of my fav features , it makes applying on the mascara so much easier, especially when trying to reach the inner corners of my eye or add mascara to my lower lashes without smudging. I love that it brings out a natural-looking style, It's perfect for everyday wear when you don't want something overly dramatic. I love that it's a soft, natural look that enhances your lashes without making them appear heavy or overly done. The formula wears well throughout the day without major flaking, though I wish it offered just a bit more boldness for those times I want extra intensity. Overall, it's a great choice for a mascara that adds a natural subtle enhancement!
4 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Subtle & Natural
This mascara is overall really good. The formula applies smoothly, gives a nice natural lift, and doesn't clump or feel heavy. I like that it wears comfortably throughout the day without flaking or smudging, which makes it reliable for everyday use. The wand is easy to work with and coats my lashes evenly. The only issue I had is with the chocolate shade—it barely shows up against my chocolate-toned skin, so it looks extremely subtle. If you're going for a soft, natural, no-makeup makeup effect, this shade is perfect. Personally, I would have liked a bit more definition and impact, but it still delivers a quality finish and does exactly what it promises, so I feel it deserves four solid stars. For me, I would've liked a bit more definition, but it's still a solid mascara that does what it promises.
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Beautiful lashes and amazing mascara
I love this brand Winky Lux and it makes my lashes stand out more and love the more defined look of my eyelashes. It is easy to apply this mascara and is not clumpy when taking out the spoolie and applies easily to my lashes. I like that it does not make my eyelashes clump together and separates each one of them when I apply the product. The mascara goes on easily and evenly and I would apply a second application of the product if I think that it is not enough. It is easy to remove this mascara and comes off easily when applying makeup remover. It has a beautiful chocolate brown color and is blends in nicely and is simple,but beautiful. I love the pretty box that the mascara comes in and the floral design on the box and gold shimmer on the box. I think this mascara is easier to use than other brands I tried and it is not so difficult to apply the mascara. It coats on my eyelashes evenly without me having to struggle to make each coat of mascara even on each eyelash hair. This is an amazing brand and I enjoy using it and it is not a messy mascara and is simple. It is nice to use this when on the go and not have much time or need to touch up my makeup cause it is easy to use and not a messy makeup product. I received this product for free in exchange for my review of this product.
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Perfect for brunettes
I absolutely love this mascara! It is a game changer as I can wear it every day. I feel it looks so good on my lashes and it complements my features really nice. I have brown hair and it is so natural! I used to wear black mascara every day but now that I found this bee mascara, it was san absolute game changer! I 100% recommended d it for all my brunette girlies out there that are trying to have a no-makeup make up look! Also the wand was amazing and ur made my lashes look soo long and cute. The brand it also amazing, I usually buy a lot of products form the brand, so I was kind of used to the quality of their products, but this one just became one of my favorite. A brown mascara is always a must, but what really makes this one amazing is the formula!
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Perfect Mascara for Natural, Defined Lashes
I wasn't sure what to expect with this mascara since the wand is so much slimmer than the ones I usually use, but honestly, that ended up being my favorite part. The micro-spoolie makes it super easy to get those tiny lashes in the inner corners and especially the lower lashes without making a mess. The formula feels light, not heavy or clumpy, and it gives my lashes a natural, defined look with just one coat. When I build it up, I can actually see the length and volume coming through without them sticking together. The "chocolate" shade is softer than a deep black, which makes it perfect for an everyday fresh look; it feels less harsh but still noticeable. I also like that it doesn't smudge throughout the day, even when I wear it for hours. Overall, I'd say this mascara is great if you want precision and a clean, defined lash look rather than super dramatic lashes. It's definitely become a go-to for my minimal makeup days.
3 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Good Base Layer Mascara
I am a stay at home mom that loves to look good every day. I am always looking for new products to add to my makeup routine now that I am in my mid 30s. I would say I have a mascara obsession and have perfected my mascara combos. I had high expectations for the Winky Lux Detail Oriented Mascara. I really wanted to love this product, especially for the corners of my eyes and lower lashes. This mascara for me definitely required many layers to create any look that I wanted. I ended up using this mascara as more of a base layer/primer. The photo shows 2 layers of this mascara. I do have dark blonde/light ash brown hair and blue eyes so the color was perfect. I do think the brush is a little bit too flimsy though. I do love that the mascara doesn't seem to transfer onto my eyelid and minimal smudging. I did experience some flaking and clumping on lashes. It didn't make my eye itchy by the end of the day, which is great. I applied by shimmying the brush left and right up my eyelashes. Overall, I would recommend as a base layer for mascara layering or for a very natural look.
4 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Chocolate color detail oriented Mascara
First I will speak about the aesthetic packaging. . the color, the cute box it looks so pretty. As soon as I opened the mascara bottle I was shocked to see the thin mascara wand. But as soon as I applied it to my lashes it really defined every speck of my eyelashes. I honestly haven't ever used a brown mascara. I used this color for the first time and I really liked the soft look it gave to my eyes. It really made my eye color pop and complimented them. I would've loved it more if it was a darker brown since this shade was kind of light. But if you are going for a soft and natural makeup look this would be perfect for that. And another really nice thing about this was that the tiny wand really gets all your lashes coated with mascara. Sometimes with other mascaras with big and thick wands they usually don't ever get every lash in the inner corner and outer corner, but with this you get every little lash.
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Fab color
I'm picky when it comes to choosing a mascara because of its formula and spoolie shape/size, but I am blown away by Winky Lux's "chocolate" detail oriented mascara! The formula was long-lasting and I didn't notice any flaking. I even accidentally fell asleep in my makeup and my lashes did not smudge or loose their shape overnight. This was my first time trying a brown mascara because I typically gravitate towards a darker, black color. I love the way this shade accentuates my eyes for a softer, more natural effect. The spoolie is incredibly thin, so it took me longer to apply but the results were well worth it. It was also easy to apply to my bottom lashes without transferring product to my under eyes because of the thin wand. I'd recommend this shade and formula to anyone looking for longer, more defined looking lashes.
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Great for a "no makeup" look
I really enjoy this mascara! I never tried a brown mascara before, but it worked really well to produce a very natural "no makeup" look. I have deep set, hooded eyes with thin, short, and sparse eyelashes. Most spoolies are a nightmare for me, as I can't help but get the mascara on my upper eyelids when I swipe the spoolie up my lashes. The Winky Lux Detail Oriented "mini" spoolie is PERFECT for getting mascara on my lashes, and not on my eyelids. I also have trouble with many mascaras running and smudging pretty quickly, again, just because of the way my eyelids are shaped. The Winky Lux stayed put all day - no raccoon eyes here! I love this product and would highly recommend it to anyone wanting to give their natural features a lift. If you are looking for long, lush, and full lashes, this might not be the best fit for you.
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Perfect Mascara for Natural, Defined Lashes
I wasn't sure what to expect with this mascara since the wand is so much slimmer than the ones I usually use, but honestly, that ended up being my favorite part. The micro-spoolie makes it super easy to get those tiny lashes in the inner corners and especially the lower lashes without making a mess. The formula feels light, not heavy or clumpy, and it gives my lashes a natural, defined look with just one coat. When I build it up, I can actually see the length and volume coming through without them sticking together. The "chocolate" shade is softer than a deep black, which makes it perfect for an everyday fresh look; it feels less harsh but still noticeable. I also like that it doesn't smudge throughout the day, even when I wear it for hours. Overall, I'd say this mascara is great if you want precision and a clean, defined lash look rather than super dramatic lashes. It's definitely become a go-to for my minimal makeup days. ** This review was collected as part of a promotion.
4 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Loving brown for fall!
This is actually the first time I've tried a brown mascara, and I'm so glad I did—it's perfect for fall and such a nice change from black. I love how it gives my lashes some volume and length without making it super obvious that I'm wearing makeup. It's the perfect little confidence boost while still keeping that subtle, no-makeup look I love. The wand is on the smaller side, and I'm honestly not sure what the benefit is supposed to be, but I don't really mind it since it still works well and gives my lashes a nice lift. It does feel a little flimsy, though, and the handle being longer than the actual tube feels kind of unnecessary. Even with those quirks, I really like this mascara and it's definitely earned a spot in my everyday lineup. It's also one that I'll be bringing on y fall getaways!
5 out of 5 stars
25 September, 2025
originally posted on https://www.winkylux.com

Chocolate mascara
I am a 37 female and like the rest of the world I'm looking for the perfect mascara. My lashes have good length but they are very thin and I always feel I need more volume and most of what I tried seems to end in a clumpy mess. I was so happy and grateful to have been gifted this. The packaging is beautiful! I have never seen a little bitty brush like this one before. It is really amazing and gets every lash perfectly and it doesn't build up in a goopy way. I have been wearing it since it got here. I am pretty pale and black mascara looks really dark on me. When I get brown mascaras is rare to find one that isn't really dark. This color is perfect for me! I wore it to a wedding with it on and I swear I look the best I ever have. This is my mascara now. I have no need for another haha! Highly recommend! I hope it doesn't sell out!!
5 out of 5 stars
24 September, 2025
originally posted on https://www.winkylux.com

I love this little powerhouse!
With brown being a hot color right now for lashes, I was so excited to try this. When I opened this tube, I was shocked at the mini spoolie size, but understood how great that would be for getting bottom lashes. What I didn't know at the time was what a huge impact this product would have on my top lashes. Wow! I was able to grip and coat every lash from root to tip, no problem. I layered this as well with no clumping issues. I was unsure also if brown would have enough oomph for my lashes but I was pleasantly surprised with the resulting definition yet softness of the color. I have been using this on light makeup days but would not see any issue using this on office makeup days, either. I am really liking the formula, color, and wand of this product and I would definitely recommend it.
5 out of 5 stars
24 September, 2025
originally posted on https://www.winkylux.com

Detailed Natural Lashes
I've been on the hunt for my perfect mascara for what feels like forever and The Winky Lux Detail Oriented Mascara is really checking every box for me. I'm super picky when it comes to mascara. No clumping, no heavy lashes, no flaking in my eyes. I just want my natural eyelashes enhanced and this really does it. I've always diliked brushes that lay it on thick so this super thin brush is exactly what I needed. It is thinner than anything I have used before and it truly coats every single lash to perfection. I love the brown shade because it is soft and defining and much more flattering on me than a harsh black and I have already received several compliments! It gives me that natural fanned out look with no smudging, no raccoon eyes no irratation and it lasts all day. On my way to order more!!
4 out of 5 stars
24 September, 2025
originally posted on https://www.winkylux.com

Perfect that natural no makeup look
I've been trying out the Winky Lux Detail Oriented Mascara, and it's quickly become a staple in my minimal makeup routine. This mascara isn't about volume, it's all about precision. The ultra-skinny wand is perfect for catching every tiny lash, especially those delicate lower lashes that most mascaras miss. It gives a soft, defined look that's ideal for those no-makeup makeup days when you want just a touch of polish without looking like you tried too hard. What really makes this mascara stand out is the chocolate shade. For my blue-eyed girlies, this color is everything. It enhances your eyes without the harshness of black, giving a more natural, flattering finish that still makes your lashes pop. It's subtle, it's elegant, and it stays put all day without smudging. If you're looking for volume or a bold lash moment, this isn't the one. But if you love a clean, fresh aesthetic and want something that adds just the right amount of definition, this mascara is a quiet little hero.
4 out of 5 stars
24 September, 2025
originally posted on https://www.winkylux.com

Great for the lower lash line
For context, I have short curled lashes. As of recently, I haven't been wearing mascara on the daily. I find I experience a lot of smudging and only wear it for special occasions. However, for every day, it's nice to have a little something, but not so dramatic. This mascara is something I've never owned before. First off, the brush is SO skinny. I've never seen anything like it. Then, I see the packaging and it's a detail oriented mascara. What I found with this mascara is very minimally smudging, which makes sense since the brush is so small and can't pick up a ton of product. This is so great for the bottom lash line. Can't really use a volumizing mascara on my lashes without it getting everywhere. I love the brown color. It's my go-to for every day. And if you do where a volumizing mascara, I think this would be great for separating your lashes if they are clumped together.
4 out of 5 stars
24 September, 2025
originally posted on https://www.winkylux.com

All about the details!
I've been using Winky Lux's Detail Oriented Mascara in Chocolate for a few days and I'm really impressed. The tiny spoolie wand is a game changer. It grabs even the tiniest lashes, especially on the lower lash line, without making a mess. I love the Chocolate shade because it gives just enough definition without looking too harsh. It's perfect for my everyday makeup when I want something softer than black. The formula feels super light and doesn't clump unless I really layer it. It doesn't flake or smudge throughout the day, which is a big plus. I wouldn't say it gives major volume, but it does a great job separating and lengthening. My lashes look clean, defined, and natural. It's also great for no-makeup makeup days when I want to enhance my eyes without going overboard. The packaging is cute and travel-friendly, and I appreciate how easy it is to control during application. If you like a natural, fluttery lash look, especially in brown, this is such a nice find. Definitely a new favorite in my routine.