Butterfly bushes perform best in full sun. Listings consistently note they thrive when given full sun exposure for most of the day.
Butterfly bushes are commonly suited to USDA hardiness zones 5–9, according to most listings.
Butterfly bushes generally bloom from mid-summer through fall. Many descriptions note they can bloom continuously from summer until the first frosts.
Butterfly bushes attract butterflies and hummingbirds, and some listings also mention bees among the pollinators drawn to the blooms.
Yes. Several descriptions note a sweet, honey-like fragrance, using phrases such as "honey-scented blossoms" or "sweet, honey-like scent."
Butterfly bushes are well suited to sunny beds and borders, containers, foundation plantings, and can be used as accent or specimen plants in the landscape.