Most listings offer paste and gel formats: adult products are typically paste, while some kids' options are presented as gels.
Labels vary: many are for adults (e.g., “Adult” or “18 Years and Up”), while kid-focused products list ages such as “6 Years and Up” and “2 Years and Up.”
Commonly listed benefits include cavity/anticavity protection from fluoride, enamel protection or strengthening, tartar control, and whitening or stain-reduction claims.
Typical warnings instruct adult supervision, advise keeping the product out of reach of children under 6, and note that some items are not for children under 2.