Sponsored
Maybelline Volum' Express The Mega Plush Mascara
$7.39
Color275 Waterproof Very Black
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Maybelline The Mega Plush Very Black Waterproof Mascara: This revolutionary gel-mousse formula has 40% less hard waxes for massive lashes – never stiff, never brittle; The patented Flexor Brush gently coats every lash with supple volume; For thicker, more volumized eyelashes
- Your Perfect Lash Look: Find your perfect lash look with our mascara; If it’s longer lashes you crave or the appearance of thicker eyelashes, there’s an iconic brand of mascara by Maybelline for you
- Maybelline Is THE Eye Expert: Whatever your signature eye look, natural or dramatic, Maybelline helps create looks that draw eyes with a broad selection of pencil & liquid eyeliners, highly pigmented eyeshadows, iconic mascara, & eyebrow makeup
- Maybelline Has What You Need: Create any look—foundation, bb creams, concealers, & highlighters for the perfect canvas, eyeshadows, brow pencils, & eyeliners for any eye look & lip products, from showstopping matte lipstick to natural lip balms
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Maybelline Volum’ Express The Mega Plush Waterproof Very Black Mascara revolutionary gel-mousse formula has 40% less hard waxes for big lashes. The patented Flexor Brush gently coats every lash with supple volume. Mega volume goes mega plush, lashes are never stiff or brittle. Ophthalmologist tested. Suitable for contact lens wearers.
Step 1. Sweep the Flexor Brush from the root to tip of lashes.
Step 2. Apply until a plush look is achieved.
Step 3. Do not let mascara dry in between coats.
Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
Step 1. Sweep the Flexor Brush from the root to tip of lashes.
Step 2. Apply until a plush look is achieved.
Step 3. Do not let mascara dry in between coats.
Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
Suggested Age: Adult Use Only
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening, Thickening
Net weight: .3 fl oz (US)
Features: Waterproof, Ophthalmologist Tested
TCIN: 14060974
UPC: 041554281484
Item Number (DPCI): 052-07-0641
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
isododecane, cera alba/beeswax, copernicia cerifera cera/carnauba wax, disteardimonium hectorite, aqua/water, allyl stearate/va copolymer, alcohol denat., oryza sativa cera/rice bran wax, paraffin, polyvinyl laurate, vp/eicosene copolymer, propylene carbonate, talc, ethylenediamine/stearyl dimer dilinoleate copolymer, peg-30 glyceryl stearate, propylparaben, methylparaben, hydrogenated jojoba oil, [+/- may contain: ci 77491, ci 77492, ci 77499/iron oxides, ci 77891/titanium dioxide, mica, ci 75470/carmine, ci 77007/ultramarines, ci 77288/chromium oxide greens, ci 77289/chromium hydroxide green, ci 77742/manganese violet, ci 77510/ferric ferrocyanide.]' '
Shipping details
Estimated ship dimensions: 0.94 inches length x 2.69 inches width x 5.55 inches height
Estimated ship weight: 0.06 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has received a variety of feedback, with many guests praising its ability to define lashes without clumping, flaking, or smearing, and its long-lasting formula that keeps lashes looking super long. However, some guests have experienced issues with the wand being too flexible, making application difficult, and the formula not providing the desired volume or causing raccoon eyes. The product has a loyal following, with some guests using it for over a decade, yet there are concerns about its availability and potential discontinuation.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.6 out of 5 stars with 567 reviews
easy to apply: 3.2 out of 5
easy to remove: 3.42 out of 5
long lasting: 3.23 out of 5
quality: 3.36 out of 5
value: 2.98 out of 5
47% would recommend
53 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
23 September, 2025Verified purchase
Go to mascara
Favorite mascara ever! Gets clumpy as it gets old or almost out but it is otherwise perfect.
5 out of 5 stars
Thumbs up graphic, would recommend
3 September, 2025Verified purchase
- Skin tone: Light
- Eye color: Brown
- Skin type: Normal
- Skin concern: Sun damage
- Hair color: Brunette
my #1 for 10+yrs
Best waterproof mascara. Doesn’t clump or look flaky. It’s super light and holds my curl amazingly! Easier to remove with oil based remover than other formulas. I use this as a base, always, to hold my curl. I go over it with The Falsies (non-waterproof) and the two together are magic.
1 out of 5 stars
Thumbs down graphic, would not recommend
19 June, 2025Verified purchase
Didnt like
Didn’t like this mascara. The wand was very flexible / “bendy” making it very hard to apply the mascara on your lashes. You also have to apply many coats in order for it to show.
1 out of 5 stars
Thumbs down graphic, would not recommend
11 June, 2025Verified purchase
- Eye color: Blue
- Hair color: Brunette
- Skin type: Normal
- Skin tone: Medium
Do not buy
Smudges every single day
1 reply from Maybelline Consumer Care team - 4 months ago
Hi there, Carly! We appreciate you taking the time to reach out about our Volum' Express The Mega Plush Mascara. Consumer feedback is very important to us and allows us to improve all of our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
5 out of 5 stars
19 October, 2024Verified purchase
*Waterproof Version* is INCREDIBLE
If you have thin lashes that lose their curl within 30 seconds of applying other mascaras, this one is for YOU! This is the only mascara that keeps my lashes curled all day. Naturally, I have really unimpressive lashes that are thin and short. This mascara makes them noticable, long, and curled. LOVE. I have probably purchased 20 bottles of this in my lifetime. (NOTE: I buy the waterpoof version! Holds the curl like a dream. The non-waterproof version is only okay in my opinion.)
5 out of 5 stars
12 September, 2024
originally posted on maybelline.com
Ride or die brush
Best mascara ever, works best after a few applications when the mascara itself gets a bit thicker. Best wand out there for fairy vibe lashes that don't all separate and become little spider legs.
2 out of 5 stars
Thumbs down graphic, would not recommend
12 September, 2024Verified purchase
Don't waste your money
I hate the flexible wand. It makes it very difficult to control.
1 reply from Maybelline Consumer Care team - 1 year ago
Hi there, ENG! We appreciate you taking the time to reach out about our Volum' Express The Mega Plush Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction in the results!
5 out of 5 stars
4 September, 2024
originally posted on maybelline.com
Lasted through the Ugly Cries
Five stars is not enough for this product! I just sat by my mother's side as she passed from Alzheimers. I was wearing this when I first arrived and it lasted through the worst ugly cries and tears you could imagine. I was absolutely floored. Excellent product!
5 out of 5 stars
Thumbs up graphic, would recommend
28 June, 2024Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Blue
- Skin concern: Cellulite, Aging
Good waterproof option
I’m not sure why it made other people have black under their eyes but it stayed on my eyelashes and was waterproof every day at the beach for me. I put it on in the mornings. We had heat indexes over 100° and it didn’t melt off my lashes and end up under my eyes. Also, there were some complaints about the brush but it was sturdy enough for me to apply easily. I didn’t put my face in the water, but it worked for me!
1 out of 5 stars
Thumbs down graphic, would not recommend
14 May, 2024Verified purchase
- Skin tone: Light
- Skin type: Normal
- Hair color: Brunette
- Eye color: Hazel
Pick something else
The brush is floppy. The product is thin, doesn't stay and gives you racoon eyes within the hour.
1 reply from Maybelline Consumer Care team - 1 year ago
Hi there! Thank you for your feedback on the Volum' Express The Mega Plush Mascara. We are sad to hear that you did noy care for the applicator brush and that the mascara was just not what you expected. We will share this information with the rest of our team and we hope that you will continue to try and use our products with satisfaction in the future.
3 out of 5 stars
Thumbs down graphic, would not recommend
6 May, 2024Verified purchase
- Skin type: Oily
- Skin tone: Medium
- Hair color: Auburn
- Eye color: Brown
Not as expected
I end up with dark under eyes
1 out of 5 stars
Thumbs down graphic, would not recommend
2 March, 2024Verified purchase
- Skin tone: Light
- Skin type: Combination
- Eye color: Blue
- Hair color: Blonde
Formula could be better
The formulation is not a one swoop effect. Be prepared to put on 5-10 coats.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there, Nancy! We are so sorry to hear about your experience with our Volum' Express The Mega Plush Mascara. We know how frustrating it can be when a product is not as expected. We would like to speak with you directly about it. Please give us a call @800-944-0730 M-F 9:00 am – 5:30 pm ET and provide this reference 31793372. It would be helpful if you had the product available when you call. We look forward to speaking with you! XOXO
5 out of 5 stars
Thumbs up graphic, would recommend
27 February, 2024
Will always be my go to
I've been using this mascara for over 10 years now, and I still LOVE IT. It's so lightweight on the lashes, it doesn't feel like you're wearing anything. It's also a great buildable formula
5 out of 5 stars
Thumbs up graphic, would recommend
16 December, 2023Verified purchase
I LOVE
I have used this mascara for years and I'm so happy with how it makes my eyelashes look. I get people asking me thinking i have fake eyelashes on .
1 out of 5 stars
26 October, 2023
originally posted on maybelline.com
Poor product
The wand was “limp”…very little mascara would go on lashes…I thought it was defective!
1 reply from Consumer Care Center team - 2 years ago
Hi there! We appreciate your feedback on the Mega Plush® ! Mega Plush®. We are sorry to hear about your experience with this product. We will be sure to pass your comments along to our development team as we are always looking to improve the experience of our consumers when using our products. We hope you can try out some of our other products with greater success!
1 out of 5 stars
3 October, 2023
originally posted on maybelline.com
Surprised
I was very disappointed in this product. The brush was way too big and made it very difficult to applu
5 out of 5 stars
22 September, 2023
originally posted on maybelline.com
Great formula! Soft lashes!
I like this one! It doesn’t make your lashes stiff and spikey❣️ I’m not sure why people are complaining about the brush. Maybelline- maybe keep the gel-mousse formula and try a new applicator? But please don’t discontinue!
1 out of 5 stars
11 August, 2023
originally posted on maybelline.com
Not what I would have expected from Maybelline
I liked the brush would have worked great had the mascara itself had not been a thick clumpy mess when I opened it
1 reply from Consumer Care Center team - 2 years ago
Hi there. We are so sorry to hear about your experience with the Mega Plush Mascara. We understand how disappointing it is when a formula is not as expected. While this is upsetting to hear, we appreciate you taking the time to reach out and share this feedback. Your comments will be used to aid in product development and improvements. Please do not hesitate to reach out if we can be of further assistance. We hope you will continue using our products with great satisfaction in the future!
1 out of 5 stars
Thumbs down graphic, would not recommend
2 July, 2023Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne
- Hair color: Brunette
- Eye color: Blue
Shocking Bad
Wow this has got to be the worst mascara I've ever tried. Hardly coats lashes, volume is worse after application...just no
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there. We are so sorry to hear the Volum' Express The Mega Plush Mascara did not perform as well as expected. We are always looking for ways to improve our products and welcome any comments that help us do just that. We will be passing along your feedback to our team and hope you will continue to try our products with greater success in the future.
5 out of 5 stars
Thumbs up graphic, would recommend
7 June, 2023Verified purchase
- Skin type: Combination
- Eye color: Green
- Hair color: Blonde
- Skin tone: Light
- Skin concern: Acne, Sun damage
Great Value
Great mascara for a good price