IT Cosmetics Confidence In A Cream Anti-Aging Face Moisturizer - 0.5 fl oz - Ulta Beauty: For Normal, Combination, Sensitive, Mature, Dry Skin
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$23.00 ($46.00/fluid ounce)
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Guests are saying
The IT Cosmetics Confidence in a Cream Anti-Aging Moisturizer is highly praised for its nourishing and hydrating properties, making it a favorite among guests with dry skin. Many appreciate its lightweight texture that absorbs quickly without greasiness, leaving skin feeling soft and smooth. The cream also offers subtle anti-aging benefits, enhancing skin radiance and health. Despite some concerns about recent formula changes, the overall sentiment remains positive, with many guests recommending it as an essential part of their skincare routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 17873 reviews
25% would recommend
31 recommendations
5 out of 5 stars
29 March, 2026
originally posted on itcosmetics.com
Soft, hydrated skin!
My skin is combination, with fine lines forming and is oilier at times but this is not greasy, but hydrates visibly! I feel like it leaves my skin feeling and looking firmer. This moisturizer doesn’t feel heavy at all. I’ve been using this for a year now and am very happy.
5 out of 5 stars
28 March, 2026
originally posted on itcosmetics.com
Love it
[This review was collected as part of a promotion.] This is my daily use cream and I absolutely love it.
5 out of 5 stars
26 March, 2026
originally posted on itcosmetics.com
Favorite hands down!
[This review was collected as part of a promotion.] I have used this for over 5 years and I love it! no other moisturizer even comes close! The perfect hydration all year long!
5 out of 5 stars
25 March, 2026
originally posted on itcosmetics.com
Awesome
I have been using Confidence in a Cream for many years. It has been excellent for my skin and I am happy with the results.
5 out of 5 stars
25 March, 2026
originally posted on itcosmetics.com
Amazing
Absolutely love this face cream. I have been using it for over 7 years. I tried a different cream recently and it did not provide me with the same moisture and outcome as this cream. I will never try another again.
5 out of 5 stars
25 March, 2026
originally posted on itcosmetics.com
Best moisturizer ever
[This review was collected as part of a promotion.] Leaves skin feeling great! I have super hyper sensitive dry skin that’s also prone to breakouts. This is the best moisturizer I’ve used.
5 out of 5 stars
25 March, 2026
originally posted on itcosmetics.com
This is one of the best I have used
[This review was collected as part of a promotion.] It’ feels god on your skin and hydrating and it make your skin glow
4 out of 5 stars
24 March, 2026
originally posted on http://www.ulta.com
Great moisturizer and anti-aging cream!
[I received this product in exchange for my honest review] I really like how moisturizing this cream is and my skin feels softer and smoother when I use it. I also love the anti-aging benefits and my skin looks more refreshed overall. The only downside for me is that it makes my skin a little oily, and I notice my pores look a bit larger when I wear makeup over it. Because of that, I don't use it in the day, but I still think it works really well and I like how my skin looks when I use it. It's thick and creamy, and a little bit goes a long way.
4 out of 5 stars
24 March, 2026
originally posted on influenster.com
Great at moisturizing and anti-aging!
[This review was collected as part of a promotion.] I really like how moisturizing this cream is and my skin feels softer and smoother when I use it. I also love the anti-aging benefits and my skin looks more refreshed overall. The only downside for me is that it makes my skin a little oily, and I notice my pores look a bit larger when I wear makeup over it. Because of that, I don’t use it in the day, but I still think it works really well and I like how my skin looks when I use it. It's thick and creamy, and a little bit goes a long way.
5 out of 5 stars
23 March, 2026
originally posted on influenster.com
New holy grail for dry and mature skin
[This review was collected as part of a promotion.] I’ve tried dozens of moisturizers but it cosmetics confidence in a cream is the only one that makes my skin look bouncy again. It’s thick and buttery but absorbs quickly and no grease is left behind. My fine lines look filled in and smooth almost immediately after using.
5 out of 5 stars
23 March, 2026
originally posted on http://www.ulta.com
New holy grail cream for dry skin and mature skin
[I received this product in exchange for my honest review] I've tried dozens of moisturizers, but IT Cosmetics Confidence in a Cream is the only one that actually makes my skin look "bouncy" again. What I Love: • The Texture: It's thick and buttery but absorbs quickly. No greasy residue! • Instant Results: My fine lines look "filled in" and smoothed out almost immediately after applying. • Makeup Friendly: It doubles as an amazing primer; my foundation doesn't pill or settle into creases when I use this underneath. • Skin Barrier Hero: My skin used to feel tight and itchy by midday, but the ceramides and peptides in this keep me hydrated for 48 hours. Things to Note: It does have a very light citrus scent, which I find refreshing, but keep that in mind if you're sensitive to fragrance. Bottom Line: If you have dry or mature skin and want that "filter in a jar" look, this is worth every penny. A little goes a long way!
1 out of 5 stars
21 March, 2026
originally posted on itcosmetics.com
Disappointed
Incompatible with other products . Stick to make up !
1 reply from ITC CS team - 8 days ago
Hello Shipwreck! Thank you for trying our Confidence in a Cream Anti-Aging Hydrating Moisturizer. We are sorry to hear that you feel our product is incompatible with other skincare products. We apologize that you encountered this issue and would love to help. For best results, please wait 5-7 minutes when applying products. Make sure your skin is completely dry before applying another product. We hope you find this information helpful. Thank you for your feedback.
5 out of 5 stars
19 March, 2026
originally posted on itcosmetics.com
Best Moisturizer Around
This is the best moisturizer. It keeps you skin smooth without feeling greasy!
5 out of 5 stars
19 March, 2026
originally posted on itcosmetics.com
Perfect
[This review was collected as part of a promotion.] My face doesn't like any moisturizer, but love this one.
1 out of 5 stars
19 March, 2026
originally posted on itcosmetics.com
Change not good
I have used this product and the eye cream for years and loved it. Now it has changed and not for the better. Now it stays sticky on my skin all day and all night no matter how little I use. Why?? I hate to change but can’t stand my skin being icky sticky all the time.
1 reply from ITC CS team - 12 days ago
Hello Nch1! Thank you for your review for our Confidence in a Cream Anti-Aging Hydrating Moisturizer. We are happy to hear that you are a loyal customer and love our products. We are sorry to learn that you had an issue with your recent purchase and our product stayed sticky on your face no matter what you tried. We apologize that you had this issue and would love to help. For best results we suggest applying to slightly damp skin, reduce the amount used, a pea sized drop and wait 5-7 minutes for absorption before applying other products. If your face still remains sticky blot the face with a tissue. Also, instead of rubbing the cream vigorously, use a gentle pressing motion (patting) to aid absorption. We hope you find this information helpful. Your satisfaction is important to us. Thank you for your valued feedback.
5 out of 5 stars
17 March, 2026
originally posted on itcosmetics.com
Very thick & hydrating for dry skin!
This feels so nice going on because it is thick & feels so hydrating. great for my dry skin. I haven't really noticed any change to wrinkles & fine lines but the hydration is nice.
5 out of 5 stars
16 March, 2026
originally posted on http://www.ulta.com
My Face hidrating
[I received this product in exchange for my honest review] This vegan moisturizer with squalane and ceramides strengthens your skin's moisture barrier and repairs it over time. The fast-absorbing formula provides intense hydration, leaving skin feeling soft and supple and creating the perfect base for makeup. Our patented rejuvenating concentrate, including niacinamide and a peptide-lipid complex, works to visibly brighten and firm skin and reduce the appearance of wrinkles.
5 out of 5 stars
15 March, 2026
originally posted on itcosmetics.com
This is my go to moisturizer
[This review was collected as part of a promotion.] Skin feels like velvet but I’m still oily at 69 so I’m going to try the gel
5 out of 5 stars
14 March, 2026
originally posted on itcosmetics.com
Love, Love this product!
[This review was collected as part of a promotion.] I use this product every day and is one of my favorite products to use not overly greasy snd makes my skin feel good.
4 out of 5 stars
14 March, 2026
originally posted on http://www.ulta.com
I would buy again!
Loved this anti aging cream! It made my face so softy and smooth