Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk
$4.99 ($0.29/ounce)
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Guests are saying
Crest Pro-Health Max Cavity Protection Toothpaste is highly praised for its effective cavity protection, pleasant mint flavor, and smooth texture. Guests appreciate the clean and fresh feeling it provides, along with its ability to maintain oral health. The toothpaste is also noted for its good value and reliable performance, making it a popular choice for families.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 489 reviews
effectiveness: 3.82 out of 5
quality: 3.77 out of 5
value: 3.86 out of 5
71% would recommend
21 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
31 January, 2026Verified purchase
Success so far using this brand
I switched to Crest Cavity from Colgate. The first thing I noticed was pieces of tartar breaking off while I brushed. Plus, every other toothpaste brand including the tooth sensitive ones cause tooth pain in one of my more sensitive teeth that has root absorption. I don't know if there's a common ingredient in them that coukd cause this. So far, so good using this Crest Cavity. Fingers crossed.
5 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2026Verified purchase
Good toothpaste with flouride.
My former dentist, “old school” recommended using just a regular toothpaste with fluoride. Crest has always been my go-to.
1 out of 5 stars
18 January, 2026
originally posted on crest.com
Please bring it back.
I agree with other reviewers, please bring back the original. I have a horrible toothpaste allergy and this was the only toothpaste I could use. You've changed the formula and now my mouth cracks and bleeds when I use it. I've been desperately trying to find a replacement and have spent over $100 on other brands trying to find one. My mouth is in so much pain, now I dread brushing my teeth. Why do brands do this? There's a million different variations, is it that terrible to have a basic paste without all of the "extra artic blast mint plus pro" nonsense?
1 reply from Customer Care team - 13 days ago
We're very sorry that you're experiencing mouth irritation when using our Crest Pro-Health Cavity Protection toothpaste. While we extensively test our products for safety and know they're safe to use as directed, individual sensitivity to a product’s overall formula, or a particular ingredient in the formula is possible. We recommend that you discontinue use, and our Crest Team would like to learn more details of your experience, so we can further assist you. Please give our Crest Team a call at 1-800-492-7378 from 9AM -- 6PM EST Monday – Friday.
5 out of 5 stars
12 January, 2026Verified purchase
(no review title)
Great
5 out of 5 stars
9 December, 2025
originally posted on crest.com
Is this one still available?
[This review was collected as part of a promotion.] I love my crest, cavity protection, regular paste. I used my last tube, I have not been able to find it at the store, actually four different stores.. Have they discontinued this exact toothpaste? I do not like the gel or the green mint or the one with scope or a whitener. Please let me know where I can purchase this in Minneapolis Minnesota. Thank you for your time.
5 out of 5 stars
Thumbs up graphic, would recommend
9 December, 2025Verified purchase
Great for sensitive teeth
Great value. Lots of fluoride, and not all the extra whiteners. Good for my sensitive teeth.
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase
best toothpaste
The Crest + plus toothpaste is one of the best I've ever used. My teeth stay so much cleaner feeling for longer. this is the only toothpaste I will use from now on
2 out of 5 stars
20 November, 2025Verified purchase
I dont like plus (mouthwash); only option of basic toothpaste now.
Had to buy this toothpaste because Crest ended the original toothpaste without plus. I do not like having mouthwash in my toothpaste! Mouthwash kills good bacteria. This toothpaste is mintier than the original and kind of burns a little (like mouthwash). This toothpaste gets the job done. Bring back the original toothpaste without plus.
1 reply from Crest team - 2 months ago
Crest Plus is the same great toothpaste that you knew and loved under the Crest Complete name. There were no formula changes to this particular paste when the name change occurred in January 2024. Our goal is to make it easier to find a toothpaste product that's just right for you, with the benefits you're seeking. However, because your safety and satisfaction are very important to us, we'd recommend discontinuing further use of this toothpaste if the burning sensation becomes uncomfortable. Feel free to call us at (800) 492-7378 for any additional assistance.
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2025Verified purchase
Love em
These are the best
5 out of 5 stars
18 November, 2025Verified purchase
(no review title)
What an underrated toothpaste. This is one of the best and most basic toothpaste ever but wow. The minty flavor is not too intense that it burns like some others. Freshness lasts for hours. Actually brightens my teeth too. Personally this toothpaste is much better than those expensive whitening toothpaste that actually weaken your tooth enamel. Buy this you won’t be disappointed.
1 out of 5 stars
Thumbs down graphic, would not recommend
20 October, 2025
(no review title)
She delivered this to the wrong house
1 reply from Crest team - 3 months ago
We’re sorry to hear that your order was sent to the wrong address, Carlos. We recommend contacting Target directly by calling 1-800-440-0680. They'll be able to assist you further and answer any additional questions you may have.
4 out of 5 stars
Thumbs up graphic, would recommend
27 September, 2025Verified purchase
Great product
This particular toothpaste is better than those I have used in the past because It is getting better and better as I am using it on a daily basis. I strongly recommend it to anyone who need it a quality product.
1 out of 5 stars
Thumbs down graphic, would not recommend
15 September, 2025Verified purchase
Can't believe I'm reviewing toothpaste
A tube of water. I thought maybe it needed mixing so I capped it, tried kneading the tube a bit — the end seam split and shot toothpaste-water all over the floor. Maybe it’s just a quality-control issue but it seems like an infuriating form of shrinkflation. Fellas, this is not going to be a “new normal” situation- if I have to get used to something new, I might as well switch to one of the all natural brands or go full hippie & brush my teeth w homemade baking soda -peroxide paste. I guess I should be thanking proctor & gamble, huh? These companies are not entitled to our money. We still have choices, even if they all seem pretty crappy. Jeezy creezy.
1 reply from Crest team - 5 months ago
Thank you for bringing this experience to our attention. Our products undergo rigorous quality checks to ensure each one reaches you in perfect condition. We're sorry to hear that was not the case, and that the tube end had split. Toothpaste may become thin and watery if exposed to heat for a long period of time; however, it's still safe and effective to use. So we can learn more about your experience and share it with our Quality Team, please call us at (800) 492-7378, 9 am-6 pm EST, Monday-Friday.
3 out of 5 stars
11 September, 2025
originally posted on crest.com
Stop changing things already
I too get extremely tired of the products I use changing. As one reviewer says, from emailing the company she found that crest cavity protection plus is the same as the crest cavity protection. But I had to come to this site to find out and this is not the first place I looked for the answer. Please just leave well enough alone and stop wasting our time.
1 out of 5 stars
5 September, 2025
originally posted on crest.com
Cavity Paste-Good/Cavity Paste Plus-Disgusting
I used to use Pro-Health Whitening, tasted great, but according to some responses by Crest on this website they added an "Amino Acid Technology" to make the stannous fluoride or something more effective and the flavor is now disgusting. Because of this I switched to Crest Cavity Protection Regular Paste, same thing I grew up with and tasted great, now I can't find it in stores but there is a Crest Cavity Protection Paste Plus and now it tastes like crap. Was the amino acid that was added to the Pro-Health Whitening added to the Cavity Protection Paste?
1 reply from Customer Care team - 5 months ago
We understand that the preferences of our consumers can vary, and we do our best to offer a wide variety of toothpastes in the hopes that you will find the perfect one for your oral care routine. We are disappointed to hear that you are not enjoying the flavor of our Crest Max Cavity Protection Paste, and we will share this feedback with our team. While some of our pastes have had the amino acid technology added to them to improve their performance, this paste does not contain that technology. We would love a chance to assist you with this further, and invite you to give our team a call at (800) 492-7378.
5 out of 5 stars
1 September, 2025
originally posted on influenster.com

Works great!
[This review was collected as part of a promotion.] We love Crest products in our house. I use the whitening toothpaste and strips and boy do they make a difference. This toothpaste is perfect for in between brushing with the whitening toothpaste.
5 out of 5 stars
16 August, 2025
originally posted on crest.com
Best One, Not harsh
This is the only toothpaste that doesn't burn my mouth. The other "upgraded" ones have chemicals that don't agree with me along with many other people.
5 out of 5 stars
Thumbs up graphic, would recommend
17 July, 2025Verified purchase
Toothpaste
Great price, good value.
5 out of 5 stars
Thumbs up graphic, would recommend
18 June, 2025Verified purchase
Fresh!
Makes your mouth feeling fresh!
5 out of 5 stars
Thumbs up graphic, would recommend
11 June, 2025Verified purchase
Refreshing
I really like the baking soda . Feels great. I feel like my teeth get a great cleaning with this toothpaste . Refreshing