Anastasia Beverly Hills Lip Velvet - Pure Hollywood - 0.12oz - Ulta Beauty: Smoothing, Oil-Free, Paraben-Free, Alcohol-Free
$28.00
ColorPure Hollywood
In Stock
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Guests are saying
The Anastasia Beverly Hills Lip Velvet Liquid Lipstick has received mixed reviews. Guests appreciate its smooth, velvety texture, beautiful color range, and long-lasting wear. However, some have experienced issues with dryness, patchiness, and allergic reactions. The product is praised for its comfortable wear and elegant packaging, making it a popular choice for those seeking a matte finish without the typical dryness.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1324 reviews
66% would recommend
6 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
2 March, 2026Verified purchase
- Skin type: Normal
- Hair color: Brunette
- Eye color: Green
- Skin tone: Light
- Skin concern: Redness, Pores, Dark circles, Acne, Sensitivity, Aging
Worth the price, will buy again!
It’s the perfect soft nude lip. The formula is soft and goes on smoothly. The color lasts all day and has the blur effect that minimizes the appearance of fine lines and wrinkles on your lips. Not to mention the product itself lasts a long time.
5 out of 5 stars
16 February, 2026
originally posted on abh.com
Lip velvet pomegranate
I bought this lipstick in search of the perfect red for my collection, surprisingly I feel I have found this with the Lip Velvet Pomegranate in line with my undertone. Lovely finish and feel on the lips but sadly the stay power is not great.
5 out of 5 stars
7 January, 2026
originally posted on abh.com
Lip glass
The color is amazing super glossy and long lasting
4 out of 5 stars
31 December, 2025
originally posted on abh.com
Great feel
I love the velvet feel but i was a little disappointed on the color. Its still a nice color but on the ad the pomegranate looked a lil more reddish plum and on me it looked more dark burgundy. Still a nice color but kot what i was looking for
3 out of 5 stars
24 December, 2025
originally posted on abh.com
Good - not great
Absolutely beautiful colour but the formula does bleed out and smudge a lot. Also, very dry on the lips
5 out of 5 stars
16 December, 2025
originally posted on abh.com
Great
The BEST lip colours in this range they are beautiful I love the soft velvet feel no tacky or dry I have 4 colours and love them all
3 out of 5 stars
9 December, 2025
originally posted on abh.com
Hush Rose is ORANGE
The formula of this product is nice, however the color Hush Rose is so disappointing. It's orange on me. I'm confident that I am not alone in saying that 95% of cosmetics companies have neglected to maintain a good range of shades that look good on cool undertone people. I'm not gonna be able to use this lip product at all. please put blue pigments back on your ingredient list. There are too many warm shades.
3 out of 5 stars
21 November, 2025
originally posted on abh.com
pomegrante isn't a good color for tanner people
i bought the pomegrante color. It looks awful with my skin hue. Maybe blackberry would've been better but it looked too light. I use another shade on top of the pomegrante color to help lessen the brightness of it.
3 out of 5 stars
19 November, 2025
originally posted on abh.com
Want a Brighter Reddish Color
[This review was collected as part of a promotion.] Hi, the color is a little too dark for my face, I would like to exchange for a bit lighter red.
5 out of 5 stars
15 November, 2025
originally posted on abh.com
Lip velvet
I love this lip velvet stick. It glides on so smooth and all you have to use is one gliding from the the lip velvet product. It's amazing 👏 👏👏
5 out of 5 stars
30 October, 2025
originally posted on abh.com
Lovely product
I brought this as a birthday present for myself (Cool Brown) and absolutely love it. The formula is wonderful and so smooth, it lives to its name - velvet. It doesn't bleed or dry out, and the colour is perfect. I've been on the hunt for a good brown for a long time and have struggled to find a good shade, this is lovely. I'll be buying more for sure
5 out of 5 stars
Thumbs up graphic, would recommend
24 September, 2025Verified purchase
- Skin tone: Medium
- Skin type: Normal
Love it!
So velvety and soft. Very long lasting. Does not dry out your lips.
5 out of 5 stars
Thumbs up graphic, would recommend
1 August, 2025
- Skin type: Combination
- Skin tone: Light
- Hair color: Brunette
- Skin concern: Aging
- Eye color: Brown
Better than matte lipsticks
I received this as a gift last week and it’s my new to go to lip make up. It’s soo velvety soft and it is matte without the drying effect. It last longer than regular lipstick but less than the harsh mattes on your lips. I got the hush rose color and I love it. I am a little on the pale side so I am going to get the more rosy color one but this is perfect for like day wear and not look like you have much on but your lips look juicy. Definitely recommend.
5 out of 5 stars
Thumbs up graphic, would recommend
17 July, 2025Verified purchase
- Skin type: Combination
- Skin concern: Pores, Dullness
- Eye color: Black
- Hair color: Black
- Skin tone: Medium
Love
Beautiful color and formula
5 out of 5 stars
23 June, 2025
originally posted on abh.com
Good liquid lipstick
I don't usually like liquid lipstick, but this Lip Velvet is great. It goes on very smooth and doesn't dry my lips out. It has amazing lasting power, except if you eat or drink something with oil in it. I love the color, too. I recommend this product.
5 out of 5 stars
29 May, 2025
originally posted on abh.com
Love them 💕
I'VE ALWAYS WANTED TO OWN THE BEST MATTE LIQUID LIPSTICKS AND MORE FROM ABH FINALLY IBWAS ABLE TO BUY ME THIS SET OF 5 I LOVE THEM
5 out of 5 stars
27 May, 2025
originally posted on abh.com
Great lip product
Beautiful color. ABH lip velvet's do not disappoint!
3 out of 5 stars
2 March, 2025
originally posted on abh.com
Love the color
Love the color but it’s a little dry from the other Anastasia vlip stains, overall great to wear !
5 out of 5 stars
5 February, 2025
originally posted on abh.com
Amazing product
I bought this a week ago this shade . It’s awesome product and looks amazing on brown skin tone.
2 out of 5 stars
3 February, 2025
originally posted on abh.com
Not as described
Not as I thought it would be—orange not pink—not nude