Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV
$99.99 reg $149.99
$50 off
In Stock
Add plans or services
Make your selection before adding to cart
2 Year Electronics Protection Plan ($75-$99.99) - Allstate
$11.00
Eligible for registries and wish lists
About this item
Additional product information and recommendations
Discover more options
- $299.99
- $49.99reg $54.99 Sale
- $69.99 - $99.99Select items on sale4.2 out of 5 stars with 262 ratings
Frequently bought together
- $459.99 - $789.99Lower price on select items3.2 out of 5 stars with 5 ratings
Related Categories
Guests are saying
The Roku Ultra is a powerful streaming device that enhances your TV experience with its fast performance, excellent picture quality, and user-friendly interface. Guests appreciate the convenience of the rechargeable remote, voice control features, and the wide variety of streaming apps available. While some users have experienced occasional freezing and remote pairing issues, the overall satisfaction with its capabilities makes it a worthwhile upgrade for anyone looking to elevate their entertainment setup.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 1200 reviews
ease of use: 4.18 out of 5
features: 4.32 out of 5
quality: 3.86 out of 5
value: 3.89 out of 5
65% would recommend
35 recommendations
5 out of 5 stars
8 November, 2026
originally posted on roku.com
Easiest Sync with my equipment
The Roku Ultra synced automatically to my TV remote signal (LG), and receiver remote signal (Denon), to it's remote right out of the box. I never could get a Fire TV Cube to do work with one click on their remote after repeated manual attempts to get them to sync.
5 out of 5 stars
8 November, 2026
originally posted on roku.com
Works great
Thankful to have Roku - it's made our old TV a Smart TV with many channels to enjoy.
5 out of 5 stars
7 November, 2026
originally posted on roku.com
Love it !
Best Roku yet I want to get one each room. Hands down the best menu for all you streaming apps in one spot.
5 out of 5 stars
7 November, 2026
originally posted on roku.com
Life changing after Firestick
I've been a reliable Firestick user for years - and buying a new one every two years because it got slow. I bought this and it's amazingly faster than any Firestick I've ever used. The interface is easy and not cluttered with the Firestick cluttered junky home screen. I highly recommend this to anyone looking for a performant, easy to use, and streamlined streaming device.
5 out of 5 stars
7 November, 2026
originally posted on roku.com
(no review title)
The Roku Ultra . Is Very Awesome. Great TV Shows And Movies
5 out of 5 stars
6 November, 2026
originally posted on roku.com
Top of the line product
So easy to set up. Love the live channels. Remote is backlit so nice to see what you are doing at night. Controls the TV volume. It replaced one of my apple streaming devices and I like it better. More features and is faster. Will get another on to replace the other apple box.
5 out of 5 stars
6 November, 2026
originally posted on roku.com
Great value
I have purchased 3 Roku Ultra for our home 2 older smart TVs and a non smart tv Once we hooked up all the TVs with the Roku Ultra everything changed The performance is the first thing that you notice immediately. I personally was waiting for the new Apple TV 2026 unit and it was an big disappointment German
5 out of 5 stars
6 November, 2026
originally posted on roku.com
Love it!
I have 6 85" TV's in my home and EACH has an Ultra attached. The Roku Ultra is amazing--combined with my Tablo for over-the-air-antenna usage, I have built the ultimate system. My ONLY complaint: PLEASE DO NOT GET RID OF THE AQUARIUM SCREEN SAVER! IT IS AMAZING AND LOOKS GREAT IN EVERY ROOM!
5 out of 5 stars
5 November, 2026
originally posted on roku.com
Our Second ROKU
We have purchased the ROKU to be placed in 3 TVs in our home. We are enjoying having this with our favorite Apps to watch what we want & enjoy. But I'm going to tell you that we are very disappointed with the retiring the Aquatic Life Screensaver! How can FOX do this to the ROKU users. I'm just sorry there is not a thing I can do about this. The other screensavers are boring!!
2 out of 5 stars
5 November, 2026
originally posted on roku.com
Compromised 2 credit cards
I attempted to add a credit card to my Ruko account and it wouldn’t take my card. I then tried to use my wife’s credit card and Roku would not accept her card. Later that afternoon we received notice that both cards were compromised. Charges were being added to the cards that were not ours. We are waiting for new cards.
From Roku Customer Advocate team
Hello, Dave. We are deeply concerned to hear about this, and we are incredibly sorry for the stress and fraud you and your wife have experienced. Please contact our dedicated team directly at support.roku.com/contactus so we can immediately investigate. Creating a Roku account is always completely free, and because your cards were rejected before being compromised, we want to look into whether you inadvertently encountered a fraudulent phishing website masquerading as our official setup page. Your security is our top priority, and we are ready to work with you directly to ensure your information is completely safe. Roku Customer Advocate
2 days ago
5 out of 5 stars
4 November, 2026
originally posted on roku.com
Great Upgrade!
The Roku Ultra we got has taken our streaming game to the next level. Easy switch w/o a lot of password hunting. Glad we got it!
5 out of 5 stars
3 November, 2026
originally posted on roku.com
Works great
We previously had a Roku for many years then it died. We bought a new one and hope to get the same long life out of it.
5 out of 5 stars
3 November, 2026
originally posted on roku.com
Roku Streaming Player
I upgraded my two older units with this model. I really enjoy using the streaming service and equipment.
5 out of 5 stars
1 November, 2026
originally posted on roku.com
Best Streaming Video/picture
I have tried several different streaming devices. ROKU Ultra is as good as Apple if not better as for as the picture quality is concerned.
5 out of 5 stars
1 November, 2026
originally posted on roku.com
Roku Ultra best for skipping ads
This is a great tool. I now have 3 of them guiding all my TVs. Here is the best feature: I record almost everything I watch so I can skip ads. The Roku Ultra (not other models) has a voice feature so I can say "forward 3 minutes 30 seconds". Almost all programs have a fixed amount of time for an ad slot. So easy and saves me searching through the video (which you can also do, but this is easier). Love it!
5 out of 5 stars
31 October, 2026
originally posted on roku.com
Better than ever!
The new Ultra works flawlessly. Set up was easy and all my content was ready and waiting. The backlit remote was a bonus. My other devices haven’t been upgraded but soon will be. Thanks for a great experience team Roku!
4 out of 5 stars
31 October, 2026
originally posted on roku.com
Roku Ultra 4850R
Overall, a great streaming device. It has all the bells and whistles that everyone wants today. The confusion is with the packaging: the box says 4850R, but the bottom of the device says 4850X. It also says in the "About" section of the operating system that it's a 4850X, not a 4850R. It was really confusing; at first, I felt like it was a marketing scheme until I contacted Customer Service to clarify. They told me, "Rest assured," it was definitely the 4850R. Trust? I don't know.
5 out of 5 stars
31 October, 2026
originally posted on roku.com
(no review title)
I like the USB C-rechargeable remote control, and especially its backlit keypad.
5 out of 5 stars
30 October, 2026
originally posted on roku.com
Really great!
Finally cut the cable w Comcast cause I really wasn’t watching it. Got the Roku to watch shows on the few streaming services I subscribe to. The Roku is great cause I can consolidate all my streaming services not to mention the free channels. Also love it cause I can use my Sirius XM on the Roku as well. The voice remote works really well. I can’t say enough good things about it, wish I had switched years ago.
5 out of 5 stars
30 October, 2026
originally posted on roku.com
Roku Ultra
It's a superior product. Very Easy to install and operate. I like the backlit buttons on the remote at 2:00 am in the morning so I don't have to put the lights on.