Anastasia Beverly Hills Brow Freeze Gel - 0.15 fl oz - Ulta Beauty

Flakey and didn’t stay put. Very disappointed since it’s a named brands

This has great hold but as the day goes on it starts looking dry and flaky. It looks like dandruff in your eyebrows. You definitely have to wipe the wand off as a ton comes out of the bottle. I think I'll go back to the clear gel once I'm done with this.

I don't even know how to start this without sounding dramatic, but here goes: this brow gel is a game-changer. I've tried every brow product known to humankind, and somehow my eyebrows have always had a mind of their own—usually somewhere between "sleepy caterpillar" and "angry bird." First swipe, and I was stunned. My brows stayed in place. Like, actually stayed. No mid-day droop, no random hairs escaping like they had a secret life of their own, no flaking, no weird stiffness. Just… perfect little feathered arcs that somehow look both natural and like I tried (without anyone questioning my life choices). The formula is smooth, pigmented just enough to fill sparse spots, and easy to control—even for someone like me who tends to poke the brush around like they're interrogating it. Bonus: it dries quickly, so I can blink, raise an eyebrow, or even sneeze without losing an inch of brow perfection. I did the unthinkable: washed my face, ran errands, made my coffee, and somehow, by the end of the day, my brows were still behaving better than I was. I've officially stopped hiding behind hoodies and sunglasses. Brow gel that actually works. Makes my brows look like they have their life together while I try to fake mine.

You need to get this product! I swear it makes your lashes thicker and they stay in place the whole day.

Holds my brows in place all day. This is the third time I’ve purchased- love this stuff. Be sure to apply quickly, it drys out fast once it’s out of the bottle.

[I received this product in exchange for my honest review] I really liked this product, it's my first time using it and the truth is that i was surprised at how long it lasts, i recommend it , it also lasts a long time , you don't need large quantities

[This review was collected as part of a promotion.] I really liked this product, it’s my first time using it and the truth is that i was surprised at how long it lasts, i recommend it , it also lasts a long time , you don’t need large quantities

So underrated! I love this brow gel so much. I’ve been searching for a really good, clear brow gel that will hold my brows all day without flaking or making them look dry & stiff. I tried the mini version first and it honestly has lasted me months before I had to repurchase. This product is just chefs kiss!

Although it seems tempting to buy at first it works great after a few hrs it starts to dissolve and these little white things start popping up on your eyebrows and you have to reapply. There are better ones out there

I have bought so many eyebrow gels and this one is the only one that works for my brows doesn't flake holds for hours

The brow gel holds well but pills up and starts to flake. I've been able to make it work okay by brushing through again with a spoolie to take off excess product. I won't repurchase though. I've definitely had nicer browl gels for cheaper.

Holds brows really well

Inreally wanted to lobe this product bc it really does hold very well. However, the other reviews are correct. This product pills HORRIBLY no matter what I do. Ive tried using before skincare, on a bareface, thinking maybe it was mixing poorly with other products. But no, its unfortunately just this formula. Im going to email customer sevice in hopes of a refund, bc I gave this product an honest try!

This is an amazing product. Holds my brows u til i take it off

I struggled with how to write this review. The assistant was very knowledgeable about this brand products and I bought it based on her recommendation. Since I use Anastasia product I have the brow gel from but wanted something with a little more hold. I have bangs and found that when my brows move from the wind etc the regular brow gel lost some of its hold. This freeze brow gel holds--but leaves tiny globs on your brow hairs that dry to dander-like substance that flake off. I take another dry wand and go through the brow-- which then reduces the hold and flake in my eyes. I like the other product and will go back to that one.

I don't use anything on my eyebrows except a clear gel to shape them. I wanted something with more hold so I took a chance and purchased this. I absolutely love it. It's easy to use, it makes a noticeable difference when shaping my brows and they stay in place until I remove the gel. I have no issues with flaking and you only need a small amount. It dries quickly but not too quickly if you need to comb through again to get your brows just right. Once dry and set don't comb through again or it will flake but I think that's normal. Great product!

I'm surprised to see such mixed reviews! I have brows that are long and unruly but not thick and this gel really helps hold them in place. It's my go to from now on...

I can actually achieve a laminated look that lasts all day with this. Be careful not to over apply or it might peel / flake. Overall very pleased with my purchase and will officially be switching from Benefit.

I would definitely buy this product again! Unlike other brow gels I've tried (like Thick It and Brow Glue by NYX, which tended to leave a white residue or didn't hold my brows in place) this one truly delivers. The Mini Brow Freeze Gel doesn't leave any residue at all during normal wear, and it keeps my brows perfectly shaped all day. The only time I noticed a bit of white cast was if I really rubbed my brows, which is totally avoidable. The brush is also amazing. It lets me comb my brows into place and then press them flat for that clean, laminated look. Overall, I absolutely love this brow gel. It's become a staple in my routine!

I love this gel. Is very easy to use ans it works fantastic!