Arctic Fox Semi-Permanent Hair Color Dye - Purple - 4 fl oz

A: AF Hair Color is formulated to be DIY so it's very easy to use. Because everyone’s hair is different, do the strand test and see the result of the color before full application.

A: We also recommend doing a patch test to confirm you're not allergic.

A: AF Hair Color is formulated to be DIY so it's very easy to use: Because everyone’s hair is different, do the strand test and see the result of the color before full application. We also recommend doing a patch test to confirm you're not allergic. **Step 1:** Shampoo and dry hair thoroughly. Do NOT use conditioner. **Step 2:** Use coconut oil (or petroleum jelly) around hairline and on ears to prevent staining of the skin (optional). **Step 3:** Remove bottle cap and inner seal. **Step 4:** Wear protective gloves for application, and pour desired amount into bowl. **Step 5:** Apply color evenly with color brush. Begin at the root of the hair and work it evenly through to the ends. Start nape of the neck and work upwards through the head and be sure to completely saturate the hair shaft. **Step 6:** Place a plastic cap over the hair and leave color on for at least 1/2 hour or more. Arctic Fox hair color will NOT damage your hair and has added conditioner, so leaving it on for longer will not hurt a thing. **Step 7:** Rinse hair in tepid H2O thoroughly, until the water runs clear. For the first rinse, do not rinse hair while showering! Best bet is to rinse in the Kitchen sink with cold water. :) To prevent color bleeding make sure hair is completely dry before sleeping.

A: Section off the hair you want to color and secure the remaining hair away with clips. Apply the color carefully with a tint brush, then wrap the colored section in hair tint foil to prevent transfer. Always complete the recommended patch test before use.

A: 4 to 8 weeks depending on several factors: Hair Type / Prep Approximate Longevity Pre-lightened (Level 9–10) 6–8 weeks Medium blonde or unbleached light hair 4–6 weeks Dark hair (unbleached) 2–4 weeks

A: Thanks for your interest in Arctic Fox, semi-permanent hair color! The color will last for 4 to 8 weeks, depending on several factors including, Hair Type / Prep, Approximate Longevity, Pre-lightened (Level 9–10) 6–8 weeks, Medium blonde or unbleached light hair 4–6 weeks, Dark hair (unbleached) 2–4 weeks (color may be subtle or tinted only).

A: 4 to 8 weeks depending on several factors: Hair Type / Prep Approximate Longevity Pre-lightened (Level 9–10) 6–8 weeks Medium blonde or unbleached light hair 4–6 weeks Dark hair (unbleached) 2–4 weeks

A: Thanks for your interest in Arctic Fox, semi-permanent hair color! The color will last for 4 to 8 weeks, depending on several factors including, Hair Type / Prep, Approximate Longevity, Pre-lightened (Level 9–10) 6–8 weeks, Medium blonde or unbleached light hair 4–6 weeks, Dark hair (unbleached) 2–4 weeks (color may be subtle or tinted only).

A: No, Arctic Fox Semi-Permanent Hair Color contains no bleach or peroxide and won’t lighten your hair. The color gradually fades with washing, but a complete return to your starting shade isn’t guaranteed, especially on blonde, bleached, or porous hair, which may retain some tint. We recommend a strand test before applying all over!

A: Ritual should give your light brown hair a subtle wine tint, while the bleached highlights will look brighter and more vivid. As it fades, it may turn pink or magenta. On very yellow blonde pieces, it may fade smokier or slightly gray, so the highlights could fade differently from the rest of your hair. A strand test on both a highlighted piece and your natural hair is the best way to preview the result before applying it all over.

A: No developer/peroxide is needed with our dyes! All of our colors are semi-permanent direct dyes.

A: Our semi-permanent color works best on pre-lightened hair. On black hair, results may be very subtle or not visible because it deposits color without lightening your natural shade. This applies to locs as well. We recommend a strand test on one loc to see how the color looks and rinses out before applying all over.

A: The color will last for 4 to 8 weeks, depending on several factors including, Hair Type / Prep, Approximate Longevity, Pre-lightened (Level 9–10) 6–8 weeks, Medium blonde or unbleached light hair 4–6 weeks, Dark hair (unbleached) 2–4 weeks (color may be subtle or tinted only).

A: The 4oz bottles will usually cover hair right around shoulder length of average thickness. For hair that is long, thick, and curly, we recommend a second or third bottle to ensure you'll have enough!