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Eva NYC Freshen Up Invisible Dry Shampoo Warm Vanilla - 2 of 4Eva NYC Freshen Up Invisible Dry Shampoo Warm Vanilla - 3 of 4Eva NYC Freshen Up Invisible Dry Shampoo Warm Vanilla - 4 of 4
Eva NYC Freshen Up Invisible Dry Shampoo Warm Vanilla - 1 of 4

Eva NYC Freshen Up Invisible Dry Shampoo Warm Vanilla - 5.3oz: Volumizing, Oil Control, Vegan, Contains Argan Oil

$13.99 ($2.64/ounce)See 1 deal for this item

Size5.3oz

In Stock

Eligible for registries and wish lists
Available deals

Target Circle Deal: $5 Target GiftCard with $30 beauty products purchase

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At a glance

About this item

Highlights

  • Clinically proven to remove oil, instantly absorbing excess oil and odor
  • Infused with Rice Starch and Argan Oil
  • No white cast
  • Sweet Nostalgia Vanilla fragrance
  • Packaging may vary

Description

Clinically proven to remove oil.
Infused with rice starch, known for its oil absorption, this invisible formula revives lifeless hair by instantly absorbing excess oil and odor. Hair is left clean and bouncy with that just-washed look… even on day 3. A fresh take on dry shampoo.

Note: packaging may vary

Product Details:
93% agree that it keeps hair looking & feeling fresh for longer*
91% agree that it is the perfect reset for their roots*
91% agree that it saves them time in their hair routine*
Infused with Rice Starch, known for its oil absorption

*Based on a consumer study of 43 participants.

How to Use It:
Revive lifeless hair while absorbing excess oil and odor with this fresh take on dry shampoo.
Shake it up
Hold 10-12 inches away from dry hair and spray lightly on roots
Massage into scalp or brush through

Fragrance:
Sweet Nostalgia Fragrance 
Top: Freesia, Plum  
Heart: Jasmine, Magnolia, Gardenia 
Dry Down: Amber, Bourbon Vanilla, White Musk  

An indulgent base of bourbon vanilla envelops the succulent richness of ripe plum. Creamy. Embraced. Smoothing against velvety magnolia for a luxurious allure.

Sustainability:
Aerosol bottles are curbside recyclable. Throw empty bottles in your recycling bin. 

Hero Ingredient:
Infused with rice starch, known for its oil absorption.

Works Well With:
Mane Magic 10-in-1 Primer
Mane Magic 10-in-1 Primer for Fine Hair
Scent: Freesia, Jasmine, Amber, Vanilla, Plum
Hair Type: Dry
Health Facts: Sodium Lauryl Sulfate-Free, Talcum-Free, Paraben-Free, Gluten-Free, Contains Vitamin C, Butylparaben-Free, Silicone-Free, Mineral Oil-Free, Vegan, Sodium Laureth Sulfate-Free, Phthalate-Free, Propylparaben-Free, Dye-Free, Contains Argan Oil, Sulfate-Free
Product Form: Aerosol
Sustainability Claims: Post-Consumer Recycled Material, Cruelty-Free, Not Tested on Animals, Recyclable
Beauty Purpose: Oil Control, Volumizing
Industry or Government Certifications: Non-GMO Project Verified, Certified Gluten-Free
Net weight: 5.3 Ounces
Features: Lightweight
TCIN: 50409856
UPC: 810123600199
Item Number (DPCI): 063-00-0732
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

ingredients (21244): hydrofluorocarbon 152a, butane, alcoholdenat. (sdalcohol 40-b), oryza sativa (rice) starch, argania spinosa (argan) kerneloil disteardimoniumhectorite,diiso- propyladipate, fragrance

Allergens & Warnings:

WARNING FLAMMABLEAEROSOL.Pressurized Container: Mayburstifheated. Contents under pressure. Do not place in hot water or near radiators, stoves or other sources of heat. Donot puncture or incinerate con- tainer or store at temperatures over 49℃/ 120ºF,evenafter use.Donotuseinpresence of open flame or spark. Keep away from heat/sparks/open flames/hot surfaces. No smoking. Donot sprayon an open flame or other ignition source. Protect from sunlight. Keepout of reach of children. Use only as directed. Intentional misuse by deliberately concentrating andinhaling the contents can beharmfulorfatal. Avoid contact witheyes.

Shipping details

Estimated ship dimensions: 1.85 inches length x 1.93 inches width x 8.62 inches height
Estimated ship weight: 0.44 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is the product suitable for all hair types?

submitted by AI Shopping Assistant - 2 months ago
  • A: Yes, this dry shampoo is formulated for all hair types, particularly effective for oily hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What specific ingredients are included in this dry shampoo?

submitted by AI Shopping Assistant - 2 months ago
  • A: The dry shampoo is infused with Rice Starch and Argan Oil, enhancing oil absorption and nourishment.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: How does this product affect hair texture?

submitted by AI Shopping Assistant - 2 months ago
  • A: It leaves hair feeling clean, bouncy, and gives the appearance of freshly washed hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: How is this product environmentally friendly?

submitted by AI Shopping Assistant - 2 months ago
  • A: The packaging is made from post-consumer recycled material and is curbside recyclable.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What is the fragrance profile of this dry shampoo?

submitted by AI Shopping Assistant - 2 months ago
  • A: It features a Sweet Nostalgia Vanilla fragrance with notes of Freesia, Jasmine, Amber, and Plum.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Is this product clean and free from dangerous ingredients?

submitted by HomeStyle - 1 year ago
  • A: At Eva NYC, our top priority is providing safe, high-quality products for both you and your hair. Freshen Up Invisible Dry Shampoo Warm Vanilla is formulated with rice starch, and is free from harsh chemicals like sulfates, parabens, and phthalates.

    submitted byEva NYC - 1 year ago
    Brand expert

Q: does it add volume

submitted by merry - 1 year ago
  • A: Our Freshen Up Dry Shampoo revives lifeless hair by instantly absorbing excess oil and odor. If you're looking to add volume, you can try our High Rise Root Lifting Mist!

    submitted byEva NYC - 1 year ago
    Brand expert

Q: is this benzene free?

submitted by RSG - 1 year ago
  • A: Hi There, Yes, Freshen Up Invisible Dry Shampoo is benzene free.

    submitted byEva NYC - 1 year ago
    Brand expert

Q: Is this gluten free?

submitted by Gabriella - 2 years ago
  • A: Hi there! Eva NYC Freshen Up Invisible Dry Shampoo is gluten free and vegan. xoxo, Eva NYC

    submitted byEva NYC - 2 years ago
    Brand expert

Q: Is brushing hair after necessary and will this refresh hair style

submitted by Sal - 2 years ago
  • A: Hi there, Brushing hair is not required but it is a recommendation as it helps to better distribute the dry shampoo formula from the scalp to the full hair length and thereby maximizing the oil absorption properties. xoxo, Eva NYC

    submitted byEva NYC - 2 years ago
    Brand expert

Additional product information and recommendations

Discover more options

Guests are saying

This dry shampoo has garnered mixed feedback from guests, with many praising its pleasant scent and effectiveness in absorbing oil without leaving a white residue. Guests appreciate its lightweight formula that adds volume and freshness to hair, making it suitable for various hair types. However, some concerns have been raised about the new scent and occasional packaging issues. Overall, it remains a popular choice for those seeking a reliable dry shampoo.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 2869 reviews
    effectiveness: 4.4 out of 5
    quality: 4.41 out of 5
    value: 4.36 out of 5
    87% would recommend
    1506 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 March, 2026Verified purchase

    (no review title)

    I have been an avid user of this dry shampoo ever since it same out, but the last 2 bottles that I’ve purchased from Target have malfunctioned not even halfway through. It’s really annoying to pay almost $20 for a dry shampoo and then it not even work halfway through.
    leslie
    effectiveness: 3 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    8 March, 2026Verified purchase

    Not the greatest

    Not the greatest. Leaves a white cast and is hard to work into the hair. Will be returning.
    BusyMama
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 March, 2026Verified purchase

    Love it for my blonde hair

    Love this dry shampoo and I have tried many. I am blonde so I don’t have the white cast issue with it that those with dark hair may have. At my hairdresser’s suggestion, I use it before bed and wake up with fresh clean hair ready to go. Love the scent too.
    Cariad
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    4 March, 2026Verified purchase

    (no review title)

    Has this bottle less than 3 months and there is a full bottle in there when shake and nothing comes out the spray bottle, waste of money
    Tiffany
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 February, 2026Verified purchase

    (no review title)

    bad. malfunctioning can that stopped working..didn't show up at all..came out greasy.
    Dana
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    12 February, 2026
    originally posted on https://www.eva-nyc.com
    Image

    "Same Great Scent" And Other Lies

    I used to LOVE this dry shampoo - worked as well as the Amika stuff at half the price. Now with the formula change, it works half as well as it used to, and makes your hair smell like a can of Lysol to boot! PLEASE change the formula back; I smell like a freshly cleaned desk. I don't want to have to go back to Amika but if my options are "expensive but works and smells nice" or "cheaper but doesn't work great and smells like an office building after the cleaners came on Friday" I guess I'll go with expensive but works.
    Jessie
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    10 February, 2026

    Nice way to freshen up

    I do like this dry shampoo. It definitely does help with the greasiness, but I have brunette hair and tends to hold a greaser look and it might be the oils in the spray. It smells great and it doesn’t make my hair feel hard or dirty, but it doesn’t completely give me the look of cleaner hair.
    Joanna gainzz
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    4 February, 2026

    GOAT Status for Me

    I don't write reviews very often, but this is the best dry shampoo I have ever tried. It literally makes my hair looks freshly washed again. The white cast rubs in well. I can go a week between washes with this product.
    LaurenPalmer84
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    1 February, 2026Verified purchase

    (no review title)

    not invisible at all and bottle stopped working after 2 weeks
    Sarah
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 January, 2026

    SCAM ARTISTS

    As you can see it’s not at ALL invisible. I sprayed it with so much comfort only to find my hair gray. I’m SO EMBARRASSED. I couldn’t shower because I sprayed it in the car and had go into work with shame.
    Claudette
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 January, 2026Verified purchase

    Best I've tried

    I’ve tried the Bondi boost dry shampoo and the living proof dry shampoo and this is the first time I’ve tried like a cheaper brand for dry shampoo and I’m really glad I did because it works really good. The living proof dry shampoo is like almost $30 and my hair would end up greasy again after a few hours when using it and then the Bondi boost was pretty decent but the price was a lot for mediocre quality and the smell was not that great. So the Eva NYC dry shampoo is the best dry shampoo. I’ve tried thus far and will be a repeat customer especially for the price that it’s at and the smell is pretty good too. Living proof dry shampoo actually sucks compared to this one please save your money
    jesenia
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    31 December, 2025Verified purchase

    (no review title)

    This product made my hair feel more heavy and greasy. The only benefit is the long lasting vanilla scent
    Jinsy
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    17 December, 2025Verified purchase

    (no review title)

    didn't do much in taking down oils and greasy feel on the hair. feels pretty useless sadly/
    prashanth
    effectiveness: 1 out of 5
    quality: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 December, 2025Verified purchase

    (no review title)

    My daughter loves this dry shampoo. Works and smells great.
    Christina
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 December, 2025Verified purchase

    Better than other brands

    This dry shampoo is definitely better than others I have tried and still in my budget for occasional use.
    Cookieaba
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 December, 2025Verified purchase

    Scented Halloween Spray

    Halloween spray with strong white cast. App did not ket me return it so be mindful of buying this through the app at home. It is not worth 15$
    Nancy
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 December, 2025Verified purchase

    (no review title)

    Leaves bad white residue, and my bottle is half full but it won’t spray any product out. Disappointed!
    faith
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    29 November, 2025

    Its a no from me

    It still leaves a white residue, and it makes these little white spots that look like huge chunks of dandruff. While making your hair feel stiff. It’s one of the worst dry shampoos I have ever tried!
    Sydney
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 November, 2025Verified purchase

    A must have!

    I really love the scent of this dry shampoo. It works so well too and doesn’t show on my dark hair. I’ve been using Batiste for a while and it just didn’t really do it for me, I feel like I’d have to apply it twice in a day to keep my hair looking fresh. This is a one and done deal for me. Just use it once when I’m getting ready for the day my hair looks and feels like I just washed and styled it.
    Allie
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 November, 2025Verified purchase

    Works well & pleasant scent

    It is sooo good! at least no white residue and absorbs oil very well. I am usually allergic to scents but this scent is very soothing and warm vanillaey and stays in your hair through the day, but is not overpowering.
    Dhruva
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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