COVERGIRL TruBlend Skin Enhancer Blush Balm - Bubblegum Pop - 0.21 fl oz: Face Concealing, Bright Tones, Buildable Coverage
ColorBubblegum Pop
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About this item
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Guests are saying
This blush balm has garnered positive feedback for its beautiful pigmentation, creamy texture, and ease of blending. Guests appreciate its natural finish and versatility, allowing it to be used on cheeks, lips, and even as eyeshadow. The product is lightweight and provides a radiant glow, making it a favorite for everyday use. While some guests noted minor issues with longevity and packaging, the overall sentiment is that this blush is a fantastic addition to any makeup routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 534 reviews
easy to apply: 4.2 out of 5
easy to remove: 4.2 out of 5
long lasting: 3.8 out of 5
quality: 3.5 out of 5
value: 3.8 out of 5
55% would recommend
9 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
1 April, 2026
(no review title)
I bought this product with my own free will and am reviewing for no reason at all, other than I love it. I have the shade Nude and consider myself a Light-Neutral in skin tone. It's easy to blend & easy to build. It stays put all day and cleans off well. It doubles as a lip color in a pinch (although a bit drying on the lips). Great for travel. Going to buy another color and also buy one of the bronzer shades!
4 out of 5 stars
31 March, 2026Verified purchase
(no review title)
Love this color and the pigment really shows. So glad I decided to purchase.
1 reply from TheCoverGirlTeam team - 2 days ago
Hi there! Thanks so much for the review and for choosing CoverGirl! We’re thrilled you gave our new TruBlend Skin Enhancer Blush Balm a try in the iconic shade of Nude Flush and are happy to hear you’re loving the pigmentation. Your feedback truly means a lot, and we’ll be sure to pass it along to our team. If you ever have questions or need support, do not hesitate to give us a call at 1-800-426-8374 or visit the Contact Us page on our website. We are always happy to help!
5 out of 5 stars
24 March, 2026
- Skin concern: Acne, Redness
- Hair color: Black
- Skin type: Oily
- Skin tone: Medium
- Eye color: Brown
(no review title)
Great pigment. I’d apply it with a brush or fingers though, otherwise it might tear up your base products! :)
1 out of 5 stars
22 March, 2026Verified purchase
Blush arrived used
Bought this online and the blush I received had been previously opened and used! I have the blush in another color and the formula is great, wish I could have used this one.
1 reply from TheCoverGirlTeam team - 9 days ago
Hello! Thank you for choosing CoverGirl. For issues relating to a problem with your order, we recommend reaching out to Target Customer Support. Visit them at Target.com/ContactUs to reach the right team. You can also give them a call at 1-800-440-0680. If you have any additional questions, please reach out to our CoverGirl team. You can give us a call at 1-800-426-8374, and we'll be happy to help.
4 out of 5 stars
21 March, 2026
originally posted on influenster.com
Easy to apply Blush Balm
[This review was collected as part of a promotion.] The Trublend Skin Enhancer Blush Balm in is a nice, easy to apply, blush balm. The color is darker in real life but not too dark. It did fade during my 12 hour shift.
5 out of 5 stars
Thumbs up graphic, would recommend
18 March, 2026
(no review title)
Super cute! Great for travel, the color payoff is amazing, and I love the versatility!
1 out of 5 stars
Thumbs down graphic, would not recommend
10 March, 2026Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Redness, Sensitivity, Uneven skin tone
- Eye color: Hazel
Smelly
This arrived damaged and smelled awful. zero stars went right in the trash
1 reply from TheCoverGirlTeam team - 20 days ago
Hello! Thank you for choosing CoverGirl. For issues relating to a problem with your order, we recommend reaching out to the Target Customer Support team. You can call them at 1-800-440-0680 or visit the Contact Us page on Target.com for further assistance. If you have any additional questions regarding the product, please reach out to our CoverGirl team. You can give us a call at 1-800-426-8374, and we'll be happy to support you.
4 out of 5 stars
Thumbs up graphic, would recommend
6 March, 2026Verified purchase
- Skin tone: Light
- Skin type: Normal
Easy to use and beautiful result but very little product
I really like the skin-like finish of these balm sticks. Easy to apply and blend. I ordered the pink color on line as Target didn’t carry it in the store. Sadly the bullet came dislodged from the component. I was able to reset in the tube, but was surprised how small the bullet actually is. About half an inch long.
1 reply from TheCoverGirlTeam team - 24 days ago
Hi there! We appreciate you choosing CoverGirl and taking the time to try out our TruBlend Skin Enhancer Balms. We are sorry to hear that it did reached you in less than perfect condition and did not perform as expected. This is not the experience we hope for you to have, and we would love to connect with you to make this right. Feel free to give us a call with any questions at 1-800-426-8374 or chat with us via the Contact Us page on our website. We will be more than happy to help you and hope that you reach out.
1 out of 5 stars
Thumbs down graphic, would not recommend
26 February, 2026Verified purchase
- Skin tone: Light
- Skin type: Dry
- Skin concern: Sensitivity, Sun damage
- Hair color: Black
- Eye color: Brown
(no review title)
product came in melted into the lid. The amount of product seems to be more due to tubing, but the amount us jsut asmuch of the lid size.
1 reply from TheCoverGirlTeam team - 1 month ago
Hi there, thank you for taking the time to try our CoverGirl Trublend Skin Enhancer balm and for sharing your experience! We are sorry to hear that your product arrived melted. This is not the experience we hope for you to have, and we will be sure to share your feedback with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
5 out of 5 stars
22 February, 2026
originally posted on covergirl.com
perfect
i never leave reviews but this blush is so so amazing. very pigmented, reasonable price, blends well, i got the shade midnight plum and it’s one of the only blushes i’ve found that works great with cool toned skin. this is from a girl in esthetics school looking to become a makeup artist. i will be buying again when i use it all!
5 out of 5 stars
22 February, 2026
originally posted on influenster.com
Great blush!
[This review was collected as part of a promotion.] Beautiful blush color and blends great. It’s the perfect tone with my skin and stays forever! Highly recommend this blush. It is buildable if desired but in my opinion, a little goes a long way.
5 out of 5 stars
21 February, 2026
originally posted on influenster.com
3 in 1 Blush
[This review was collected as part of a promotion.] I loved it. It’s a very versatile product, I will use it even for my lips. The tone I got it’s just the one I am used to. So I am glad I got the right tone. Easy to blend it, Blackberry tones lover 🍇
1 out of 5 stars
10 February, 2026Verified purchase
Opened and broken
Product was received with an open seal and broken. Not happy about it.
1 reply from TheCoverGirlTeam team - 2 months ago
Hi there, thank you for taking the time to try our TruBlend Skin Enhancer Blush Balm and for sharing your experience! We are sorry to hear your product arrived with a broken seal. This is not the experience we hope for you to have, and we encourage you to reach out to Target Customer Service. If you have any other questions or comments regarding our products, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
4 out of 5 stars
9 February, 2026
originally posted on influenster.com
Reliable - emergency go to!!
[This review was collected as part of a promotion.] This product gives great coverage. Brought out my cheeks in a really nice way, while giving a color that's not too vibrant. It does remove easily, so recommend a powder blush on top to seal it. Blends really well with brush or finger! Perfect for a purse!
5 out of 5 stars
8 February, 2026
originally posted on influenster.com
Really nice blush.
[This review was collected as part of a promotion.] Really nice blush! The texture is soft and creamy, so easy to apply and blend. It looks natural and pigmented on the skin and gives a fresh, healthy glow. Doesn’t feel heavy or dry. Perfect for everyday makeup routine
5 out of 5 stars
6 February, 2026
originally posted on influenster.com
Great blush
[This review was collected as part of a promotion.] This is a great blush! It goes on very smoothly and it blends out so easily. It also lasts all day and doesn’t soak into my skin. Would definitely recommend
5 out of 5 stars
4 February, 2026
originally posted on influenster.com
Awesome product - beautiful color and payoff
[This review was collected as part of a promotion.] Beautiful blush and wonderful color payoff! Buildable and long lasting. Sheen finish and creamy texture. Would definitely recommend as an affordable blush option.
5 out of 5 stars
1 February, 2026
originally posted on influenster.com
Natural and blendable
[This review was collected as part of a promotion.] This is such a good product. It blends out into a very nice sort of sheer pink color which makes the blush look very natural in coloring. It blends easily and lasts all day long.
5 out of 5 stars
1 February, 2026
originally posted on influenster.com
Super pretty and creamy blush!
[This review was collected as part of a promotion.] Super pretty color and has a great application! It has a super glossy finish and nice cream consistency. It blends really nice and is great for everyday use . Would definitely repurchase!
4 out of 5 stars
31 January, 2026Verified purchase
- Skin tone: Light
- Skin type: Dry
(no review title)
I just started using this based on recommendations and I love how it blends so effortlessly.
1 reply from TheCoverGirlTeam team - 2 months ago
Hi there, thank you for taking the time to try our Trublend Skin Enhancer Blush Balm and for sharing your experience! We are so happy to hear you love this product and find it easy to blend! Your feedback is very important to us, and we will share your comments with our teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.