Colgate Total Active Prevention Whitening Toothbrush Soft - 2ct
$8.99 ($4.50/count)See 1 deal for this item
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Guests are saying
The Colgate Total Whitening Soft Manual Toothbrush has received high praise for its effective cleaning and gentle bristles, making it suitable for sensitive teeth and gums. Guests appreciate its sleek design and comfortable grip, which allows for easy maneuvering in the mouth. Many have noticed a significant improvement in the whiteness of their teeth after regular use. However, some guests wish for more color options to distinguish between family members' brushes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 254 reviews
effectiveness: 4.43 out of 5
quality: 4.43 out of 5
value: 4.43 out of 5
70% would recommend
10 recommendations
5 out of 5 stars
8 March, 2026
originally posted on Colgate
The toothbrush, of the century..
this toothbrush is amazing. What made me buy? It was the charcoal design, and I must say it did not disappoint at all. I love the soft bristle, and I love the back of the head how you can clean your tongue, and you know, scrape all the plaque off keep making toothbrushes like this these are the toothbrush of the future
5 out of 5 stars
3 March, 2026
originally posted on Colgate
FANTASTIC!
This is a terrific toothbrush! I Love it! Thanks very much.
5 out of 5 stars
25 February, 2026
originally posted on influenster.com
Good working toothpaste
I really enjoy using this toothpaste it helps my oral health and keeps my teeth looking very clean. I like all the benefits that is provides and really helps with sensitivity. Everyone should try so that they can benefit as well.
5 out of 5 stars
Thumbs up graphic, would recommend
18 February, 2026Verified purchase
Great toothbrush
If it's possible to love a toothbrush then this is it! My teeth keep shifting the older I get. Lately I'm having a hard time getting into spaces to keep them clean even with flossing. This tooth brush is game changer. The first time I used it I was amazed I didn't have to take a pick and get into grooves my other brushes always missed. I told my husband and was going on and on about how good it was. In disbelief and lots of skepticism he tried it and let's just say I saw his other tooth brush in the trash lol. It's an awesome tooth brush!!
5 out of 5 stars
Thumbs up graphic, would recommend
12 February, 2026Verified purchase
(no review title)
Love the softness of this toothbrush.
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2026Verified purchase
LOVE IT
I love this tooth brush.It is really made my teeth more light.I have had a great time versus my team and my kids love brushing their teeth with it.
5 out of 5 stars
30 December, 2025Verified purchase
(no review title)
Works great
1 out of 5 stars
Thumbs down graphic, would not recommend
6 December, 2025Verified purchase
(no review title)
Too soft
4 out of 5 stars
23 November, 2025Verified purchase
(no review title)
A bit big but soft
3 out of 5 stars
22 November, 2025
originally posted on influenster.com
Good toothpaste but not enough whitening effect
If i had to compare this to the other whitening toothpaste out there i would say that this one is not the best! It does taste good and works a bit but i wouldn't call it a whitening toothpaste but it does taste good
1 reply from Customer Care team - 3 months ago
Thanks for sharing your thoughts! We’re glad you enjoy the taste. For help finding a Colgate product that better fits your whitening goals, call us at 1-800-468-6502, Mon–Fri 9–5:30 EST. 🤗
5 out of 5 stars
Thumbs up graphic, would recommend
21 November, 2025
Best soft tooth brush
Best soft manual tooth brush that is actually soft enough to not hurt my gums but still firm enough to clean. Teeth feel smooth and clean and fresh and it’s lightweight. Idk how good the whitening is I just liked it better because it’s black
5 out of 5 stars
Thumbs up graphic, would recommend
22 October, 2025Verified purchase
Will buy again
Love this tooth brush, cleans nicely and love that it comes in two
3 out of 5 stars
6 October, 2025
originally posted on influenster.com
A good everyday toothpast, but not impressive for whitening results.
The design is practical and easy to use. It cleans well, leaves a fresh mint taste, and feels comfortable on gums. However, the whitening effect is minimal, so the value for money is only average.
1 reply from Customer Care team - 3 months ago
We appreciate you giving our toothbrush a try and letting us know your thoughts. If you’d like to explore other options, we’re here to help at 1-800468-6502.
3 out of 5 stars
18 September, 2025
originally posted on influenster.com
Awful new formula
We've used Colgate Total Active Protection for years, but the new formula is disappointing. The taste is different. It leaves a strange feeling in the mouth, and for me it's way too strong. It actually burns while brushing and lingers afterwards, which makes it uncomfortable to use.
1 reply from Customer Care team - 3 months ago
We’re sorry to hear this and appreciate you letting us know. A strong tingling or burning sensation isn’t what we want for our users or expect from our products. Please give us a call so we can learn more. You can reach us at 1-800-468-6502, Monday–Friday, 9am–5:30pm EST. ❤️
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Colgate Active Prevention/Total toothpaste is excellent! High-quality packaging, effective, comfortable to use, and long-lasting. Great value for money and perfect for daily oral care.
Colgate Active Prevention/Total toothpaste is excellent! High-quality packaging, effective, comfortable to use, and long-lasting. Great value for money and perfect for daily oral care.
4 out of 5 stars
17 August, 2025
originally posted on influenster.com
Great!
Thank you @hometesterclubca for this @colgateus toothpaste! It is very gentle, not strong on scent, and helps with enamel erosion. I have been using this every day and I like it. 🪥
5 out of 5 stars
Thumbs up graphic, would recommend
12 July, 2025Verified purchase
Toothbrush
This is probably the best toothbrush I’ve ever used. It’s very soft bristles hit all the areas . Highly recommended.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 May, 2025Verified purchase
Doesn't last longer than a month and a half.
I bought this back in march of this year and now it’s not brushing good, it hurts and the brissels have like a gum (not really a gum) but it’s dried up toothpaste stuck to it In the middle. It’s colgate brand it should last longer than a month and a half.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 May, 2025Verified purchase
Avoid this!
If you’re looking for a soft toothbrush, do not buy this! It’s so compacted with bristles it’s like brushing with a fuzzy brick. Awful and not flexible or soft at all!
4 out of 5 stars
Thumbs up graphic, would recommend
29 March, 2025Verified purchase
Was a skeptic but now a believer...
I've been trying to find gentle ways to whiten my teeth for a while and wanted to avoid harsh chemicals as I have sensative teeth. Other than reduce foods/liquids that stain my teeth (like tea, red wine, coffee, etc), I use Senodyne whitening toothpaste and mouthwash AM/PM. This has helped considerably but my teeth weren't getting any whiter after several months and surface stains were still stubbornly there. I saw this tooghtpaste and know that charcoal does help prevent surface stains so I gave it a go. It's got quite a big head so if you have a small mouth, you won't get teh back of your teeth very well. However, it does help with surface stains very well, even after 1 use. I had one persistent spot on front tooth and after 2 uses, it's virtually gone! Not evne my electric toothbrush was helping. In order to continue whitening, other, stronger methods do have to be used or reduction in stain-causing foods/liquids/etc like toothpaste/mouthwashes, etc. Overall, a nice addition to a whitening routine and emplying preventative methods! Note that this will not remove deep stains or yellowing or severe stains all on its own!