$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Transfer resistant self tan gel that you can apply & go glow your own way
- No rinse required
- Enriched with hyaluronic acid + vitamin c for that ultra juicy glow
- I'll leave you with darker tan results + moisturized, smooth skin
- 100% vegan, free of nasties like parabens and i love animals so am 100% cruelty free
Description
this clear, dark self tan gel is for the babes who wanna glow their own way. enriched with skincare faves hyaluronic acid + vitamin c, this self tan gel is a skincare + tan combo made in heaven for hydrated, juicy, bronzed skin. the silky smooth gel formula glides on like a dream, blends seamlessly & absorbs fast AF so you can get glowin' without the tacky tan development time. better yet, the clear, transfer-resistant, rinse-free gel means your glow will get glowin' and you can get on your way.
Scent: Tropical
Health Facts: Contains Vitamin C
Product Warning: Keep out of reach of children
Product Form: Gel
Sustainability Claims: Recyclable
Package Quantity: 1
Beauty Purpose: Sunless Tanning
TCIN: 86936401
UPC: 9347108016863
Item Number (DPCI): 037-11-9303
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua, eau), dihydroxyacetone, polysorbate 20, sodium acryloyldimethyltaurate/vp crosspolymer, glycerin, sodium hyaluronate cocos nucifera (coconut) fruit extract, saccharum officinarum (sugarcane) extract, sodium hydroxide, ascorbic acid (vitamin c), panthenol, phenoxyethanol, ethylhexylglycerin, fragrance (parfum).
Shipping details
Estimated ship dimensions: 3.4 inches length x 1.8 inches width x 7.2 inches height
Estimated ship weight: 1.1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does it have a lasting pleasant smell?
submitted by Marcy - 2 months ago
A: I would say it is not pleasant, not terrible though either.
submitted byPowerpuffgr1 - 1 month agoA: our products have no gross fake tan smell!
submitted byproduct expert - 8 days agoBrand expert
Q: Hi! What color should i get if i want to be tan, not orange but have fair skin?
submitted by HA - 15 days ago
A: hi lovely! our products have no orange undertones! if you're particularly worried, we'd recommend our violet base 'love at first tan' self tan mousse as the violet base specifically counteracts and knocks out orange tones.
submitted byproduct expert - 15 days agoBrand expert
Q: How long do you have to wait to shower?
submitted by Colorado Wildflower - 2 months ago
A: hey babe! glow your own way does not require a rinse so you can leave it on until your next shower! we recommend a maximum of 8 hours to avoid over-development 🥰
submitted byproduct expert - 27 days agoBrand expert
Q: Do you need to use a glove to apply the tanner?
submitted by Ev - 2 months ago
A: No it should be used like lotion
submitted byBelinda - 2 months ago
Q: Can I put this tanner on my face?
submitted by Jen - 2 months ago
A: yes! just mix with moisturizer
submitted bylolitame - 2 months ago
Q: Is this meant for your face or will it be ok for your face?
submitted by Emma - 2 months ago
A: You can put it on your face, just mix with your favorite moisturizer so it blends easier!
submitted byAmelia - 2 months ago
Q: How do you get this off because I used it with my friend and it made us both orange?
submitted by How do you get this off - 3 months ago
A: so sorry to hear! it sounds like you're using too much product. we recommend only using 1-2 pumps per limb and blending it in until completely dry. then, if you're lighter toned or don't want a super dark tan, only leave on for about 3-4 hours max before rinsing. to remove the tan, we recommend using a really gentle cleanser that is also quite moisturizing. you will need to wash a few times so that it is totally removed but once you've thoroughly rinsed off all of the product. xx
submitted byproduct expert - 27 days agoBrand expert
Q: Will the tan go away after I shower?
submitted by Karolena - 3 months ago
A: hey lovely, each time you get your skin wet, you'll find that you lose a little bit of color as your skin cells shed naturally in the water. you won't lose it totally if you ensure your skin is hydrated! you can also top up your color each day with a gradual tan moisturizer. xx
submitted byproduct expert - 27 days agoBrand expert
Q: will I have to reaply after I take a shower?
submitted by Karolena - 3 months ago
A: hey lovely, each time you get your skin wet, you'll find that you lose a little bit of color as your skin cells shed naturally in the water. you won't lose it totally if you ensure your skin is hydrated! you can also top up your color each day with a gradual tan moisturizer. xx
submitted byproduct expert - 27 days agoBrand expert
Q: How long does the tan last??
submitted by Laura - 3 months ago
A: each application will last approximately 7+ days as long as you follow all prep, application & rinse tips. we then recommend moisturizing daily afterwards to keep your skin hydrated for a longer lasting, even fading tan.
submitted byproduct expert - 3 months agoBrand expert
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Guests are saying
This self-tanning gel offers a unique clear formula that provides a natural-looking tan without the orange undertones often associated with self-tanners. Guests appreciate its quick-drying, non-sticky texture and pleasant scent, making it easy to apply. While some experienced streaking or uneven color, many found that with proper application techniques, they achieved a beautiful glow. The product is also praised for being vegan and cruelty-free, appealing to a wide range of guests.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 350 reviews
blends in easily: 3.38 out of 5
effectiveness: 3.29 out of 5
quality: 3.08 out of 5
value: 3.29 out of 5
41% would recommend
24 recommendations
Downright floored
4 out of 5 stars
Thumbs up graphic, would recommend
AnSu91 - 7 days ago
I love this product. I’ve never had good experiences with self tanners so I rarely used them but today I was over at my sisters and commented how tan she looked. She told me she uses b. tan and I tried it. OMG I look like I’m glowing. I don’t tan easily and this stuff went on amazing and doesn’t leave a sticky residue like other products do. Also my face is sensitive and it didn’t break out when I applied a bit to my face. Will be purchasing this product tomorrow to help keep my summer glow going.
But it!
5 out of 5 stars
Thumbs up graphic, would recommend
Kaylee - 11 days ago, Verified purchaser
I love that it is a gel-based formula, it makes it easier to apply (use a tanning mitt) and is beginner-friendly.
Light smell layerable color
4 out of 5 stars
peggyc51f9_7631 - 23 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I'm usually not a huge fan of self tanners, too artificial looking - orangey and streaked has been my experience. I was apprehensive when I tried B.tas glow your own way. Adorable name and packaging to start. It went on smoothly with no complicated instructions for pre-use skin. It went on evenly and I felt comfortable applying by myself. The scent was not overpowering but light instead. The color was layerable which helped build a tan. I look forward to using it again.
Great product!
5 out of 5 stars
tonis_9414 - 28 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really like this tan. I’m not a huge tanning gal but this was really easy to use. It went on evenly and it smells nice as well. This will be my new go to!
User-friendly self tanner!
5 out of 5 stars
marag41_2678 - 30 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is a very easy and user-friendly self tanner! I like that it’s a gel and not a mousse. It goes on easily and dries quickly. It doesn’t really have much of a scent to me. The tab it gave my skin looked natural without looking orange on my tone.
Good self tanner
4 out of 5 stars
nestaziak_2765 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is a very good self tanner, I like that it’s a clear gel and easy to use. The color is very dark though so I don’t know if I necessarily like that but overall if you want a dark color self tanner then this is a great one.
Works well!
5 out of 5 stars
miyukit_7157 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love the way it’s clear and it can work all over the body without making a mess. And it tans my skin nice and even. The only downside is the scent of the product. Most tanning products have this smell but I notice it more throughout the day which is the only part I dislike.
Good light glow
4 out of 5 stars
heatherw389_3224 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Product works as directed! I didn’t find it to make me orange or fake looking. It gave me a nice extra glow. I didn’t get on my sheets or clothing either!
Redhead Approved Bronzy Glow!
5 out of 5 stars
allia16_8800 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I say this as a pale red headed girl that’s quite literally allergic to the sun; this tanning gel is incredible. It so easy to apply and it soaks right in so you don’t have to feel sticky and gross all day. It gives the most gorgeous bronzed glow without looking orange. It has that typical self tanner smell but only for 1 day after applying it. After that the smell goes away. It is clear so it doesn’t stain anything. Genuinely the best self tanner I’ve ever tried and I’ve tried a lot.
Good, a little splotchy
4 out of 5 stars
Thumbs up graphic, would recommend
Linds - 1 month ago
Adds good color but knees, ankles, and elbows were way more orange than tan, even after exfoliating and moisturizing.
Beautiful tan/not so wonderful smell
5 out of 5 stars
Thumbs up graphic, would recommend
Von - 1 month ago, Verified purchaser
This was my first time ever using self tanner. I like that it’s clear going on and you don’t have to rinse it off. I will say the smell was a little weird. It started off smelling like coconut which was tolerable but by the next day it reminded me of a microwaved popcorn smell which I didn’t love. I will repurchase though because the light golden brown color/glow it gave me was amazing!
Bronzey, Glowy and Packed With Skin Loving Ingredi
5 out of 5 stars
msball_5428 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This b.tan Glow Your Own Way really surprised me in the best way. I’ve never used a clear tanning gel before. It was super easy to use and the results look amazing. I took an exfoliating glove to my body the night before, applied the gel in morning and by evening I had a nice glowy bronzed tan. It was really easy to apply (I used a mitt) and you can see where you are applying it just by looking at the wetness of the product on the skin. When in doubt just blend, blend, blend. It didn’t have a bad scent either like a lot of tanning products. The bottle size is generous so this should last me all summer. My skin looks healthy and feels great. The hyaluronic acid is an amazing molecule and an innovative ingredient here. Built in skin care, you just can’t beat it. Didn’t stain anything and absorbs quickly. I got back to my day after about five minutes. Even though it’s a bit hot here, I wasn’t sticky and my skin felt very comfortable.
i would probably stay away from this
2 out of 5 stars
Thumbs down graphic, would not recommend
Harper - 2 months ago, Verified purchaser
made me slightly orange and it smells bad☹️
Good, but…
3 out of 5 stars
Thumbs down graphic, would not recommend
Aaaaaaa - 2 months ago
I followed the directions to a T, cleansing and exfoliating the skin before doing a test patch, that then turned orange. The formula is great, but I wish it was more brown, not orange.
Quick results
5 out of 5 stars
emilys1197_3384 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product goes on smoothly and doesnt make it feel like you have a ton of residue. While this shade works on very fair skin, you definitely need to blend it in since I ended up looking a little streaky... but that's user error
Not great not bad
3 out of 5 stars
Streets - 2 months ago, Verified purchaser
I applied this with a tanning mit before going to bed. I did all the things you’re supposed to - exfoliate, lightly moisturize. It definitely deposited color but it was streaky and uneven. It is a little bit more orange-hued than other brands I’ve tried but nothing too terrible. The smell was overwhelming but I managed. I use this now a bit on my face when it needs some color but I don’t put it on my body anymore.
Love your skin
5 out of 5 stars
kylieh140_6366 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Contains hyaluronic acid and vitamin C for skin nourishment. Light weight and easily rubs in without leaving a residue on your skin or clothing.
Gave me a huge rash
2 out of 5 stars
Thumbs down graphic, would not recommend
Barista - 2 months ago, Verified purchaser
Took a couple of applications to see any color change, and gave me a huge rash, especally on my legs. If you have sensitive skin, (or even mildly irritable skin), stay away.
Nice tan!
5 out of 5 stars
Thumbs up graphic, would recommend
Brigitte - 2 months ago
I love this tanner! I apply it with my bare hands and it still looks great! I am pale so when I use it, I apply 2-3 coats and it lasts for a bit. The smell is a little weird.
Love !!
5 out of 5 stars
Thumbs up graphic, would recommend
Paris - 2 months ago
I really enjoyed this product. I only had one streak where I didn’t rub u til dry but everything else looks great very natural looking