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bella Flip and Store Waffle Maker - 2 of 4bella Flip and Store Waffle Maker - 3 of 4bella Flip and Store Waffle Maker - 4 of 4
bella Flip and Store Waffle Maker - 1 of 4

bella Flip and Store Waffle Maker

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About this item

Highlights

  • Fits-anywhere™ kitchenware: Saves up to 50% more space*
  • Whip up authentic 7” diner-style, 1.5” thick waffles for the family from home
  • Inovative hinge design flips to rotate waffles for seamless, even heating
  • EverGood™ Ceramic Nonstick Coating is made without PFAS, PFOA, PTFE, lead and cadmium
  • No more tangled mess–cord neatly tucks away
  • Cool-touch handles and durable construction add confidence and comfort when handling
  • Modern details like rounded corners, soft matte finish and subtle fluting
  • Smooth-release nonstick plates wipe clean

Description


Craving fluffy, delicious diner-style Belgian waffles at home? Forget the bulky rotating waffle maker. Part of our Fits-anywhere™ kitchenware system, the bella Flip & Store Waffle Maker flips 180 degrees to evenly heat 1.5” thick waffles in minutes. When you’re done, it flips to stand for compact storage. It also features our EverGood™ Ceramic Nonstick Coating that’s made without PFAS, PFOA, PTFE, lead and cadmium for easy cleanup.
Dimensions (Overall): 12.2 Inches (H) x 11.81 Inches (W) x 3.93 Inches (D)
Weight: 3.3 Pounds
Baking Cooking Surface: Ceramic
Features: Cool Touch Handle, 180 Degree Rotating Function
Includes: Instruction Manual
Wattage Output: 800 Watts
Grill surface area: 3.5 Square Inches
Material: Plastic, Metal, Ceramic
Care & Cleaning: Hand Wash
Warranty: 2 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94482791
UPC: 829486351433
Item Number (DPCI): 072-04-0424
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 4.96 inches length x 12.51 inches width x 13.07 inches height
Estimated ship weight: 4.4 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

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Guests are saying

This waffle maker is a favorite among guests for its ease of use, compact design, and stylish appearance. Many appreciate the non-stick ceramic coating that simplifies cleaning and enhances cooking results. The ability to store it upright saves space, making it ideal for small kitchens. Guests love the quick cooking time and the delicious waffles it produces, making it a great addition to any breakfast routine.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 879 reviews
    design: 4.4 out of 5
    quality: 4.06 out of 5
    ease of use: 4.47 out of 5
    easy to clean: 4.32 out of 5
    value: 4.24 out of 5
    70% would recommend
    54 recommendations
    5 out of 5 stars
    4 November, 2025Verified purchase

    (no review title)

    Love it. Just used it for first time this morning and the waffles turned out great.
    Threshold sheets
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 November, 2025Verified purchase

    Great little waffle maker!

    This was exactly what I was looking for! It's so easy to operate and the waffles come out perfect everytime! Great spece saver for storing. I love that it stands upright to store when locked, just wish it was a bit more secure in that position. It seems a bit wobbly. The price was very inexpensive and reasonable for this product.
    Nancy
    design: 4 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    25 October, 2025Verified purchase

    (no review title)

    This is the BEST waffle maker! Batter does not stick and waffles come out so perfect that they almost look fake! Lol love it!!
    Heather
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    22 October, 2025Verified purchase

    Great waffle maker for the price!!

    For the price, I love what it does. I was surprised that there was no power button or heat adjusting, but that’s what you get at this price point. Surprisingly it made a very nice thick waffle, and we loved it! The only downside for me is the plate doesn’t come off for easy cleaning. The only way to clean is to wipe, so I’m being extra careful when making my waffles.
    Karinto
    design: 4 out of 5
    ease of use: 3 out of 5
    easy to clean: 1 out of 5
    quality: 3 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    18 October, 2025Verified purchase

    (no review title)

    I love it!!! Easy to use and easy to clean!
    Kristie
    Did you find this review helpful?
    2 out of 5 stars
    18 October, 2025

    (no review title)

    Cord is only 2 feet (if that) There is a very fine line between overfilled and under filled when pouring batter for this model. The waffle iron is non-stick without adding oil
    Mary
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 October, 2025Verified purchase

    Horrible quality control!!

    Purchased it last night and opened this morning Only to find the horrible quality control this brand has. How can a brand put out items in these condition? Going straight to the store and getting my money back.
    1 reply from Bella Customer Service team - 1 month ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    OctoberMoon
    design: 4 out of 5
    ease of use: 4 out of 5
    easy to clean: 3 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 October, 2025Verified purchase

    The wafle maker doesnt work

    I was so happy with my Wafle maker but it didn’t work. It is not working due to electrical problems perhaps… 🥺
    1 reply from Bella Customer Service team - 1 month ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    Pura
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 October, 2025Verified purchase

    Great Waffle Maker

    I’ve been in the market for a waffle maker and didn’t want to spend a lot. I made homemade Belgian waffles and it was so easy to use! I like that it has a light to tell you when your waffle is done.
    Ashley
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    5 October, 2025Verified purchase

    Will be looking at other options.

    I have had this item for several months. I’ve tried various waffle recipes & even store bought mix. It does not get them brown enough. They’re barely just cooked through. Even leaving them in for longer, they still don’t brown up or cook correctly. By far one of the worst waffle makers I have ever owned. I guess that you get what you pay for.
    1 reply from Bella Customer Service team - 1 month ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    Amanda
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 September, 2025

    Best Wafflemaker Ever

    I pretty much never write reviews, but after using this over the weekend I felt compelled to! I’ve had at least two other waffle makers from two different brands and this one is by FAR the best I’ve ever used. I love that it has ceramic plates instead of teflon (hard to find!) and they honestly worked better than either teflon one I’ve used before. Cooks evenly and quickly. And you can store it upright on the counter when not in use?? Honestly just buy it!
    Kay
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    14 September, 2025Verified purchase

    Works great but ceremic coating is chipping after 2 uses.

    It works pretty well and I like thhat it takes up less room with the standing upright feature and it looks and feels high quality but after using it for the 2nd time I noticed there are little nicks in the ceremic coating! I followed all the instructions on how to care for it to a T, I babied it with only soft cloth too clean. I didn't use any sprays or untensils on it. Ony a silcone brush with a little oil like it said to do. And here we are after 2 uses with these little nicks in it. Very disapointing because otherwise I really loved it. I feel like it's not safe to use once you start getting chips in the coating so it looks like I wont even get a 3rd use out of it. I thought it would last a lot longer than that.
    1 reply from Bella Customer Service team - 1 month ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    rosey
    design: 4 out of 5
    ease of use: 5 out of 5
    easy to clean: 3 out of 5
    quality: 2 out of 5
    value: 3 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 August, 2025Verified purchase

    Makes great waffles

    Easy to maintain, easy to make great waffles, and easy to store. I am very happy with my new waffle iron.
    Nanster62
    design: 4 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    4 August, 2025Verified purchase

    Great waffle maker!

    I like the folding design but dislike the opening mechanism of it because I feel it needs a peoper handle to open the waffle maker for safety in not getting burned. I also dislike the aluminum and wish it were stainless steel.
    ShopGal
    design: 4 out of 5
    ease of use: 4 out of 5
    easy to clean: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 July, 2025Verified purchase

    Love!!!!!

    It’s our weekend tradition. Homemade waffles!! I absolutely love this mini appliance.
    Targets number 1 fan
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 July, 2025Verified purchase

    Best waffle maker ever!

    Love everything about this!! The price, the color, and the device itself works amazingly! After buying this, I bought every piece of the collection to match.
    Ashley
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    13 July, 2025Verified purchase

    Fall apart waffles, disappointed!

    I have used my waffle maker multiple times in the last three months. At first, I thought this was the best one ever. I add oil to the waffle mix as instructed and have never used any nonstick cooking spray on the waffle grills. The waffle grills look fantastic, nice and clean, but the last four times that I have made waffles, they have literally broken apart and have been very disappointing. I thought maybe something was wrong with the pancake mix so I switched brands and it still happened. I don’t understand why this is happening. Ironically, the waffles still taste good. They definitely don’t pass eye appeal presentation.
    1 reply from Bella Customer Service team - 4 months ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    Foodie
    design: 5 out of 5
    ease of use: 3 out of 5
    easy to clean: 5 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    7 July, 2025Verified purchase

    This thing sucke

    Worst waffle iron ever doesn’t even cook the waffles the nonstick surface doesn’t nonstick I burnt myself trying to get the waffles out twice
    1 reply from Bella Customer Service team - 4 months ago
    Hi there ! We really value your feedback, and we’re so sorry for the inconvenience. We want to do everything we can to help you out. Could you please send us more information at help@bellahousewares.com? Thanks so much! bella Customer Service
    shannon
    design: 1 out of 5
    ease of use: 1 out of 5
    easy to clean: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 July, 2025Verified purchase

    Loved it!

    The waffles come out perfect 99% of the time.
    So good
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 3 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 July, 2025Verified purchase

    Great Appliance

    Very easy to use, doesn't stick, easy to clean, and cute color!
    Mrs Sun
    design: 5 out of 5
    ease of use: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

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