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Brita Refillable Product Solutions 2ct Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Lead & More

Brita Refillable Product Solutions 2ct Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Lead & More - 2 of 4Brita Refillable Product Solutions 2ct Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Lead & More - 3 of 4Brita Refillable Product Solutions 2ct Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Lead & More - 4 of 4
Brita Refillable Product Solutions 2ct Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Lead & More - 1 of 4
$34.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Get cleaner*, great-tasting, water without the waste^ with Brita Elite water filter replacements; you can save money and replace 1,800 single-use plastic water bottles^ per year; Packaging may vary
  • Reduces 99% of lead, filters Chlorine (taste and odor), Cadmium, Mercury, Benzene, Asbestos, and more; Brita Elite filters out more than 3x the contaminants vs. standard Brita filters*
  • The Brita Elite lasts 3x longer than Pur filters and 6x longer than standard ZeroWater filters; only replace the Brita Elite water filter 2x a year, about 6 months**
  • Compatible with all Brita pitchers and dispensers except Stream; just insert filter into reservoir, line up pitcher notch with filter groove, press firmly to ensure tight seal
  • Blue in color and made without BPA, Brita Elite filters feature a pull-top cap for easy removal and with no presoaking, filter installation is fast and simple

Description

Get cleaner*, great-tasting water for longer with the Brita Elite Pitcher Replacement Filters which remove 99% of Lead* in your water and reduces 30 contaminants. This long-lasting water filter is made with Advanced Carbon Core Technology to reduce more than 3x the contaminants of standard Brita filters. The Brita Elite replacement filter reduces Lead, Asbestos, Mercury, Benzene, Cadmium, and more*. Change the Brita Elite filter every 120 gallons, about every 6 months for best performance**. The pull top cap makes insertion and removal easy. With activated carbon to reduce chlorine taste and odor, this water filter delivers great-tasting water and maintains a healthy level of fluoride (applies to fluoridated municipal tap water). The fibrous matrix in the filter holds active ingredients in place so no black flecks appear in your water. One Brita Elite filter can replace up to 900 16.9 oz single-use plastic bottles and reduces more contaminants vs. PUR and ZeroWater (based on NSF/WQA certifications for Brita OB06, PUR PPF951K, and ZeroWater ZF-201 pitcher filters as of 8/17/21). *Cleaner vs. tap water. Healthier based on health contaminant reduction per WQA certifications. Substances reduced may not be in all users water. See certifications. **Approximate timing based on 120 gallon (454 litres) lter life and average family usage of 11 glasses per day. ^Versus standard 16.9 oz bottled water. No single-use plastic bottle waste.Usage Directions: Change your filter with just a few simple steps. Wash your hands before unwrapping the filter. Flush filter with cold water for 15 seconds. Insert filter into reservoir. Add cold tap water. Discard your first 3 pitchers/1 dispenser of filter water, or use this water for plants. Fill up your pitcher and enjoy great tasting water. Replace the water filter every 120 gallons or 6 months. Substances reduced may not be in all users' water.Caution Statements: IMPORTANT NOTICE: Please read the Performance Data Sheet enclosed in the box for complete details. The Brita Pitcher Filter is not intended to purify water. Do not use with water that is microbiologically unsafe or of unknown quality without adequate disinfection before or after the system. Individuals requiring water of special microbiological purity should follow the advice of their doctor or local health officials regarding the use and consumption of their tap water and Brita filtered water.
Number of Pieces: 2
Dimensions (Overall): 5.34 Inches (H) x 4.66 Inches (W) x 2.34 Inches (D)
Weight: .24 Pounds
Features: Reduces Odors, BPA-Free
Water Filtration Compatibility: Brita Pitchers and Dispensers
Filters: Asbestos, chlorine, Cadmium, Benzene, Mercury, Lead
Maximum Filter Life: 6 Months
Material: Plastic
Warranty: 30 Day Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 51847372
UPC: 060258362442
Item Number (DPCI): 072-00-0314
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5.4 inches length x 4.8 inches width x 2.5 inches height
Estimated ship weight: 0.32 pounds
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Northern Mariana Islands, Guam (see also separate entry under GU), APO/FPO, Virgin Islands, U.S.

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What is the difference between this one and the Longlast+ filter? The one on Brita official website is https://www.brita.com/products/longlast-plus-replacement-filters/

submitted by Nomo - 3 years ago
  • A: Thanks for asking, and we're happy to provide the details. We have made recent improvements to our LongLast Filter with our LongLast+ Filter to improve the flow for faster filtration. If you have any additional questions, please feel free to give us a call at 800-242-7482 using reference number 220318-000534. Thanks again. Alexandrea from The Brita Team

    submitted byBrita - 3 years ago
    Brand expert
  • A: Hey BRAND EXPERT, did you even bother to read Nomo's question? Was Longlast rebranded as Elite?

    submitted bySick of vague answers - 3 years ago

Q: Do these remove total dissolved solids?

submitted by Krystal - 3 years ago
  • A: Thank you for the opportunity to discuss Total Dissolved Solids (TDS), Krystal. We don't make claims about TDS reduction at Brita, because TDS isn't a measurement of water safety. It is only an aesthetic (taste) measurement. We focus on what we think matters most to people, contaminant removal and taste. Our filters are certified to reduce contaminants like lead, mercury, cadmium, among many others. If you have any additional questions, please visit our website or give us a call at 800-242-7482 using reference number 211228-000422. Thanks for allowing us to help. Alexandrea from The Brita Team

    submitted byBrita - 3 years ago
    Brand expert
  • A: These do not remove TDS, I bought a TDS meter. Reading was almost the same pre and post filter. I will be returning these filters to my local Target.

    submitted byKrystal - 3 years ago

Q: At least 75% of the Longlast filters I have used this past year get clogged and stop working after just 3-6 days. Flow holes are too small and air bubbles get trapped. Whacking filter is ineffective. What do you suggest to address this?

submitted by Fastnbulbous - 5 years ago
  • A: Hello, and thank you for being a part of our Brita family. We're sorry to hear that our Longlast is filtering slowly. Rest assured that we take all of your feedback seriously, and for allowing us to address this issue. For further assistance, please give us a call at 800-242-7482, and mention this reference number: 190917-000873. We appreciate you standing with us in our mission to keep plastic bottles out of the ocean and protect our environment. We strongly believe that enjoying filtered water will make a difference. ‘Hope to talk to you soon. Liz from the Brita team

    submitted byBrita - 5 years ago
    Brand expert
  • A: I have same issue. After 4 weeks the long last filter takes 12 hours to work. Overnight doesnt filter all the water.

    submitted byKEV - 2 years ago

Q: My Brita pitcher has light to indicate when to replace the filter. Will that light still work properly with the Elite filter that lasts 6 months even though my pitcher came with a regular filter that lasts only 2 months?

submitted by T - 3 months ago
  • A: Thanks so much for asking. Yes, you would just reset the timer for the Elite Filter. To begin troubleshooting, take a look at your pitcher to determine where the indicator is located. If the indicator is on the top of your pitcher’s lid: 1. Press and hold down the STATUS button. Hold it there for 2 seconds if you’re using a white filter or 6 seconds if you have a blue filter. 2. Release the button when the green light next to your filter icon flashes three times by itself. We hope this helps, and if you have more questions, call us at 800-242-7482 and mention #241118-000421. Have a wonderful day! Jeffery from The Brita Team

    submitted byBrita - 3 months ago
    Brand expert

Q: Do these filter out PFAS and microplastics?

submitted by LBeauTra - 9 months ago
  • A: Thanks for asking, as we're happy to help! Brita Elite Filters are certified to reduce microplastics (defined by NSF/ANSI 401 as particles from 0.5 to 1 micron). They're also certified to NSF/ANSI Standard 53 to reduce PFOA and PFOS, two of the most widely used PFAS compounds. If you have additional questions, please call us at 800-242-7482 and mention reference number 240521-000630. We hope this helps! Ashlee from The Brita Team

    submitted byBrita - 9 months ago
    Brand expert

Q: Does the elite filter iron out of tap water?

submitted by lbc - 10 months ago
  • A: Thanks for asking! While our Elite Filter works well to reduce chlorine (taste & odor), lead, mercury, cadmium, benzene, asbestos, Class 1 particulates, and more, it isn't certified to reduce iron. As long as your water is municipally treated, you can still use our filters. If you have additional questions, please call us at 800-242-7482 and mention reference number 240408-000555. We hope this helps! Ashlee from The Brita Team

    submitted byBrita - 10 months ago
    Brand expert

Q: We have well water with magnesium. Does this filter magnesium?

submitted by well water - 1 year ago
  • A: Hi there. Thanks for your interest in our Elite Filter, and we're happy to answer your question. While it works great to reduce chlorine (taste and odor), cadmium, 99% of lead, mercury, class I particulates, asbestos, and benzene, it doesn't reduce magnesium. If you'd like to learn more about our filters, please visit us at https://www.brita.com/performance-data/ or give us a call at 800-242-7482 with reference number 231003-000162. Thanks for allowing us to help. Alexandrea from The Brita Team

    submitted byBrita - 1 year ago
    Brand expert

Q: Does this filter remove microplastics?

submitted by JJ - 2 years ago
  • A: Thank you for asking. Both our Elite pour-through filters and our Faucet Mount filters are certified to reduce microplastics. In fact, both remove over 99% of microplastics. Whether you're concerned about the impact plastic is making on our environment or just looking for better-tasting water we recommend you try one of our filtration products today. If you have any additional questions, please give us a call at 800-242-7482 with reference number 221101-000644. Cheers to great taste without the waste. Alexandrea from The Brita Team

    submitted byBrita - 2 years ago
    Brand expert

Q: Does this filter fit older Brita pitchers bought 3 years ago?

submitted by RS - 2 years ago
  • A: We're glad to help with this great question! Our Elite Filter is designed to fit all Brita pitchers and dispensers, except for our Stream systems. To ensure a snug fit, align the notch in the filter with the groove in the filter cradle and press down firmly. If you have additional questions, please call us at 800-242-7482 and mention reference number 221013-000765. Take care! Ashlee from The Brita Team

    submitted byBrita - 2 years ago
    Brand expert

Q: Where are Brita's water-filtering pitchers manufactured? Also, where are the standard and longlife filters manufactured? Are any materials or components of these items made in China?

submitted by Khalee - 3 years ago
  • A: Thanks for your inquiry, Khalee. Our pour-through systems are manufactured both in China and the Dominican Republic, while our LongLast & Standard Filters are manufactured in Canada of global components. If you have any additional questions, please reach out to us at 800-242-7482 using reference number 220112-000682. Thanks again. Alexandrea from The Brita Team

    submitted byBrita - 3 years ago
    Brand expert

Summary of reviews

The Brita Elite filter has garnered mixed feedback from guests, with many appreciating its ability to improve water taste and reduce chlorine. However, concerns about its longevity and effectiveness have been prevalent, as several guests reported filters clogging or failing to fit properly. While some guests found it a cost-effective alternative to more expensive brands, others expressed disappointment with the performance and durability, suggesting a need for improvement in design and quality control.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 768 reviews
    quality: 2.95 out of 5
    value: 2.8 out of 5
    30% would recommend
    173 recommendations

    False adverising

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    CL - 9 days ago
    Advertised as fitting dispensers, and the box it comes in says it fits dispensers, but it does not! The unfiltered water just runs around the filter and into the basin. Total waste of money, I’m really annoyed.
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?

    Keurig filter

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Bunny - 27 days ago, Verified purchaser
    It's great only having to change filter twice a year
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Thank you Target!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Jo - 1 month ago, Verified purchaser
    Upon looking to find this Brita filter, Target had the best price and with free shipping, I couldn’t have asked for anything more. Great price. Great shipping. Thank you, Target!! Will definitely tell my friends about your great service and price.
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Definitely recommend

    5 out of 5 stars
    nicoleb643_5676 - 1 month ago
    originally posted on influenster.com
    Brita lonlast filter do extra what they say . Nice clean tasteful water. Definitely save money on bottles of water and are easy to install/ replace.
    Did you find this review helpful?

    "Elite" filter doesn't work well and is a scam!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Rosie - 2 months ago
    Let me tell you honestly that this filter is a scam, yall. I use filtered Brita water for my fish tank water changes around every 8 days. I can better control the pH level and mix the filtered water with the tap to get the right level that’s safe for our beloved Betta fish. I always test the pH level of the water right out of the Brita. The pH level of the Brita water after using a brand new “elite” filter was so high that it was unsafe to use for the fish tank! I was shocked so I dumped out the rest of what was in the Brita, refilled it and then retested…same thing! Then, I used one of the original Brita filters in it (keep then stocked up) and refilled the Brita…pH levels were super low (as expected and as I’ve experienced prior) and the water was just overall cleaner. Threw the “elite” filter out and promised myself I’d write a review to tell the world about how the “elite” filter sucks. Stick to the original filter-works much better. Good day!
    1 reply from Brita team - 11 days ago
    Rosie, thanks for taking the time to share your honest feedback. We're sorry to hear you were disappointed with the performance of our Elite Filter. We understand your frustration and will pass this along to our team. In the meantime, we'd like to steer your experience in a positive direction and hope you'll give us a call at 800-242-7482 and mention #250129-000592. Hope to hear from you soon. Monique from The Brita Team
    quality: 1 out of 5
    value: 1 out of 5
    6 guests found this review helpful. Did you?

    Ineffective

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    CassidyIsen - 2 months ago, Verified purchaser
    Doesn’t fit in the dispenser after several tries. It just floats right back to the top. I’ve never had this issue before and am shower frustrated because Brita isn’t cheap.
    1 reply from Brita team - 2 months ago
    Thanks so much for your info, Cassidy. We're sorry our Elite filter didn't fit in use, and we want to help. In order to get a snug fit, first find the groove in your Brita filter and then the notch in the filter cradle. Line up the groove with the notch and press down. The top is slightly malleable so pressing down should ensure a good fit. While we hope this helps, we encourage you to still give us a call at 800-242-7482 and mention #241204-000647. Talk to you soon. Jeffery from The Brita Team
    quality: 1 out of 5
    value: 2 out of 5
    4 guests found this review helpful. Did you?

    Great filter

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Aut - 3 months ago, Verified purchaser
    Loved that it works better than the filter that actually came with my brita
    quality: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?

    Not priced right in stores

    1 out of 5 stars
    Bryce - 3 months ago
    originally posted on brita.com
    The retailers you recommended price at the least twice the amount you show.
    Did you find this review helpful?

    Great!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Verklempt - 3 months ago, Verified purchaser
    This item worked well for me again and again!
    value: 5 out of 5
    quality: 5 out of 5
    Did you find this review helpful?

    Disillusioned

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Blue17 - 3 months ago, Verified purchaser
    Used the elite filter that came with pitcher and worked great for 6 months. Then bought the 2 pack and not sure why but 1st stopped letting the water go through after 2 weeks and so I put in 2nd and adjusted it many times and it also stopped but in 1 week- takes 1 fill all day to drip 1 drop every 30 seconds! I’m Larry to try another one. They’re expensive!
    1 reply from Brita team - 3 months ago
    Thanks so much for your feedback. It's disappointing to hear that our Elite Filter didn't move the water through as intended, and this could be due to possible high sediment in the water. Please call us so we can help you further at 800-242-7482 and hold on to #241112-000654. Talk to you soon. Jeffery from The Brita Team
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    A really big THANK YOU

    4 out of 5 stars
    mrjohn05131957 - 3 months ago
    originally posted on brita.com
    It was a gift from a heck of a guy. Thank you Mr. Rodgers
    Did you find this review helpful?

    Excellent filter.

    5 out of 5 stars
    55grahbaum - 3 months ago
    originally posted on brita.com
    Excellent filter. Have been using for two years (4 filters). Water tastes great.
    Did you find this review helpful?

    Great Drinking Water

    5 out of 5 stars
    Lily19 - 4 months ago
    originally posted on brita.com
    I am very happy that I bought this! Drinking this water is so satisfying!
    Did you find this review helpful?

    Worth the price

    5 out of 5 stars
    job192 - 4 months ago
    originally posted on influenster.com
    These are worth the extra cost compared to regular filters for the convenience of less frequent filter changes. Water tastes great, and it filters quickly.
    Did you find this review helpful?

    Like the filter

    4 out of 5 stars
    Dee h - 4 months ago
    originally posted on brita.com
    Just have to check to be sure the filter stays seated.
    Did you find this review helpful?

    Fix my account PLEASE

    5 out of 5 stars
    Deek - 4 months ago
    originally posted on brita.com
    I have subscription for elite but you keep trying to send the white ones. You promise every timectll that the issue is fixed. I is not. I just want my blue filters.Please, please please send it and correct your files
    1 guest found this review helpful. Did you?

    Stopped working!

    1 out of 5 stars
    Rani6 - 4 months ago
    originally posted on brita.com
    I have been using regular Brita filters without issue for many, many years. I am always looking to decrease the plastic I throw away, and was excited by the longer lasting filter option. However, it has stopped working after a month! Very disappointing! Tried shaking it (which I have never had to do with the original filters), with no improvement. Not a happy consumer!
    1 reply from Monique from The Brita Team team - 4 months ago
    Rani, thanks for sharing your review. We appreciate your longtime loyalty and are sorry to hear our Elite Filter stopped performing the way it should. So we can steer your experience in a positive direction, please give us a ring at 800-242-7482 and mention reference number 241015-000524. We look forward to hearing from you.
    2 guests found this review helpful. Did you?

    A Great Water Filter

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Dedicated Hanky User - 4 months ago, Verified purchaser
    This filter works well for helping to remove impurities and for getting rid of any chlorine taste from the water.
    1 guest found this review helpful. Did you?

    Beware of incompatible filter types

    1 out of 5 stars
    Samwise - 4 months ago
    originally posted on brita.com
    These filters are advertised as fitting all models. However there are 2 types of pitchers/filters that Brita doesn't seem to mention anywhere. One type of filter has a single groove in the bottom and the other has 4 grooves. A 1-groove filter does not fit a 4-groove pitcher.
    1 reply from Monique from The Brita Team team - 4 months ago
    Sam, we appreciate you sharing your review and are sorry to learn of your disappointment with our Brita Filters. So we may discuss this, please reach out to us at 800-242-7482 and mention reference number 241008-000570. We look forward to assisting you.
    2 guests found this review helpful. Did you?

    Great consistency. Has worked great for months.

    4 out of 5 stars
    Matt2701 - 4 months ago
    originally posted on brita.com
    I've read a crazy amount of really bad reviews about it takings literal hours to filter through, filtering way too fast or not fitting right. I suppose I either got lucky or there are plenty of good opinions that just weren't officially reviewed here. I think it's probably the latter because mine works great. I'm very picky with water filters, I used ZeroWater and always tested my water for a long time but it's too expensive so I tried this. For the money you can't beat it I think. It's probably not the absolute best out there but if you don't want to spend a ton of money but want better than a standard brita filter(which is not very effective honestly), this is a great choice.
    2 guests found this review helpful. Did you?

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