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Kellogg's Krave Breakfast Cereal
$5.29 ($0.33/ounce)
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About this item
Highlights
- Release your inner chocovore with a delicious combo of crispy chocolate shell outside and real smooth chocolate inside
- A yummy, chocolatey way to start the day; Enjoy this crunchy, sweet cereal with your favorite milk or as a standalone snack
- Good source of 7 vitamins and minerals; 13 grams of whole grain per 41 gram serving; Contains milk, soy, and wheat ingredients
- A classic, family-favorite cereal that's perfect for both kids and adults; Makes a delicious cold breakfast at home or school and after-dinner treat
- Includes one, 16.2oz box of ready-to-eat Kellogg's Krave Brownie Batter breakfast cereal; Packaged for freshness and great taste
Description
Crafted for chocovores, Kellogg’s Krave Brownie Batter breakfast cereal is a distinctly delicious combo of crispy chocolate shell outside and smooth and chocolatey inside. A good source of 7 vitamins and minerals and made with no high fructose corn syrup, Kellogg’s Krave Brownie Batter breakfast cereal is a yummy, chocolatey way to start the day. Not just for breakfast, Kellogg's Krave is a tasty addition to any meal or snack any time of the day; Enjoy as a well-deserved snack at the office, take as an afternoon pick-me-up, reenergize with a post-workout treat, and indulge in a late-night bowlful of sweet, crunchy cereal. Kellogg’s Krave Brownie Batter breakfast cereal also makes a scrumptious addition to homemade trail mix, the delicious options are endless. Pack some in a plastic bag for lunch boxes and busy, on-the-go moments. Just add your favorite dairy or nut-milk or enjoy as a crispy treat straight from the box.
Serving Size: 1 cup
Serving Per Container: About 11
Amount Cereal:
Calories: 170
% Daily Value*
Total Fat 4.5g6%
Saturated Fat 1g5%
Trans Fat 0g
Polyunsaturated Fat 2.5g
Monounsaturated Fat 1g
Cholesterol 0mg0%
Sodium 140mg6%
Total Carbohydrate 32g12%
Dietary Fiber 2g9%
Sugars 15g
Added Sugars 14g28%
Protein 3g
Vitamin D 0mcg0%
Calcium 10mg0%
Iron 5.4mg30%
Potassium 120mg2%
Thiamin 60%
Niacin 15%
Vitamin B6 10%
Folate 10%
Folic Acid 20mcg
Pantothenic Acid 10%
Zinc 10%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Amount with 3/4 cup skim milk:
Calories: 230
% Daily Value*
Total Fat 5g6%
Saturated Fat 1g5%
Trans Fat 0g
Polyunsaturated Fat 2.5g
Monounsaturated Fat 1g
Cholesterol 5mg1%
Sodium 220mg10%
Total Carbohydrate 41g15%
Dietary Fiber 2g9%
Sugars 25g
Added Sugars 14g28%
Protein 9g
Vitamin D 2.2mcg10%
Calcium 240mg15%
Iron 5.5mg30%
Potassium 400mg8%
Thiamin 70%
Niacin 20%
Vitamin B6 15%
Folate 10%
Folic Acid 20mcg
Pantothenic Acid 25%
Zinc 20%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
chocolate flavored filling (sugar, soybean oil, whey, cocoa processed with alkali, chocolate, soy lecithin, palm oil, vanilla extract), sugar, whole wheat flour, whole grain oat flour, rice flour, contains 2% or less of cocoa processed with alkali, oat fiber, corn bran, caramel color, salt, palm oil, natural flavor, red 40, yellow 5, blue 1, yellow 6. vitamins and minerals: iron, vitamin b1 (thiamin hydrochloride), niacinamide, zinc oxide, calcium pantothenate, vitamin b6 (pyridoxine hydrochloride), folic acid.' '
Allergens & Warnings:
Contains a bioengineered food ingredient, CONTAINS MILK, SOY AND WHEAT INGREDIENTS.Dietary Needs: Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 16.2 Ounces
TCIN: 87283375
UPC: 038000277368
Item Number (DPCI): 231-00-1096
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
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Shipping details
Estimated ship dimensions: 2.61 inches length x 7.84 inches width x 13.09 inches height
Estimated ship weight: 1.19 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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4.6 out of 5 stars with 862 reviews
quality: 4.52 out of 5
taste: 4.41 out of 5
value: 4.28 out of 5
78% would recommend
37 recommendations
1 out of 5 stars
21 September, 2025
Has 0 chocolate inside
False advertisement, it doesn’t even have any chocolate inside, i bought cuz in the packaging it is overflowing with it.
5 out of 5 stars
Thumbs up graphic, would recommend
24 August, 2025Verified purchase
Cereal
My favorite cereal!!!
5 out of 5 stars
Thumbs up graphic, would recommend
21 August, 2025Verified purchase
Kids love for special occasions
This is my kids’ favorite cereal. I only buy it on special occasions because they don’t need to eat a bowl full of chocolate very often, but when I get it, it’s gone within a couple of days.
3 out of 5 stars
14 August, 2025Verified purchase
Damaged package
The package was delivered damaged. My kids haven’t tried the cereal yet to see if it tastes the same. The item itself looks fine—it’s just the box, which is supposed to protect it, that’s damaged. Since the cereal is stored in a sealed bag, I just hope it was stored with care.
5 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2025Verified purchase
Delish!
I eat these dry as a little snack. Yum!
1 out of 5 stars
Thumbs down graphic, would not recommend
7 April, 2025Verified purchase
Gross
Tastes like fake maple syrup. Does not taste like chocolate or donuts.
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2024Verified purchase
great
I loved this cereal, it's spectacular
1 out of 5 stars
Thumbs down graphic, would not recommend
20 October, 2024
Poison!
Synthetic chemicals and BHT
1 out of 5 stars
Thumbs down graphic, would not recommend
16 October, 2024
No chemicals for me tysm
Artificial dyes and BHT have no place in a kid’s cereal. Judging from all the reviews this cereal is more like a drug than a food.
1 out of 5 stars
Thumbs down graphic, would not recommend
18 August, 2024Verified purchase
it's a no from me
this tastes like chocolatey cardboard, it gets slightly better with milk, but it’s nothing to write home about. I’ll stick with cocoa pebbles and chocolate chex as my go to chocolatey cereal!
5 out of 5 stars
8 October, 2023Verified purchase
Delicious!!!
This is so delicious! Just like what it claims , smooth and chocolatey.
3 out of 5 stars
7 July, 2023
originally posted on kelloggs.com
Delicious
[This review was collected as part of a promotion.] The Krave cereal from Kellog is delicious! My whole family loves it's great brownie flavor and the texture is so good. I will definitely purchase this and other flavors. There are four of us and one box went quick.
5 out of 5 stars
3 July, 2023
originally posted on kelloggs.com
Yum!
[This review was collected as part of a promotion.] This is now my new favorite cereal. Packed with loads of flavor, vitamins and minerals. Very tasty and has the perfect amount of crunch to it. Doesn't get soggy after sitting in the milk. Tastes very similar to actual brownies so that's also a plus.
5 out of 5 stars
Thumbs up graphic, would recommend
27 June, 2023Verified purchase
New favorite!!!
This cereal is my new midnight snack! It’s so addictive. My husband and I argue over who gets the last of the box!! It’s kind of pricey and it’s literally a dessert, but it’s a treat for every once in awhile.
5 out of 5 stars
Thumbs up graphic, would recommend
18 May, 2023Verified purchase
We love Krave!
You know how I know this is 5*? My kids and husband ate the entire box, before I got one bowl. Pro-tip buy two boxes and hide one.
5 out of 5 stars
27 April, 2023
originally posted on kelloggs.com
Yummy
[This review was collected as part of a promotion.] I am so.glad this cereal has vitamins and minerals because it is my sixteen year old sons favorite cereal and has to be kept on hand at all times. We always have a couple boxes in the pantry because teenagers can really eat when it's something they like.
5 out of 5 stars
22 April, 2023
originally posted on kelloggs.com
Delicious
[This review was collected as part of a promotion.] I ordered this for my kids and they love Krave and they love this flavor. This is their go to cereal in the morning before school and sometimes a late night snack. This flavor is delicious and we will be eating this one regularly.
2 out of 5 stars
Thumbs down graphic, would not recommend
19 April, 2023
Burnt brownie taste
Tastes like the overly toasted edge of a brownie. I thought the center was supposed to have some sort of filling. It's not very sweet but didn't taste as good as I hoped.
5 out of 5 stars
11 April, 2023
originally posted on kelloggs.com
Love this cereal
[This review was collected as part of a promotion.] You really can't go wrong with any of the Kelloggs brand cereals but the krave brand cereals are my favortie. This brownie batter krave is really good and would highly recommend! It's a must try and will be a new part of your morning routine.
5 out of 5 stars
9 April, 2023
originally posted on kelloggs.com
So tasty
[This review was collected as part of a promotion.] I got the Kelloggs have breakfast cereal brownie batteries through the tryit sampling community. This cereal is delicious and addictive. The whole family loves this product. Great with milk or just by itself you will love it . The chocolate flavor is so yummy you will be hooked. I would definitely recommend this product to anyone looking to try something new and any chocolate lover.