New ArrivalsEasterClothing, Shoes & AccessoriesHomeKitchen & DiningOutdoor Living & GardenFurnitureGroceryHousehold EssentialsBabyBeautyPersonal CareHealthWellnessBackpacks & LuggageSports & OutdoorsToysElectronicsVideo GamesMovies, Music & BooksSchool & Office SuppliesParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceTarget New ArrivalsEasterWomen’s Western OutfitsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Crest Kid's Cavity Protection Sparkle Fun Flavor Toothpaste - 2 of 4Crest Kid's Cavity Protection Sparkle Fun Flavor Toothpaste - 3 of 4Crest Kid's Cavity Protection Sparkle Fun Flavor Toothpaste - 4 of 4
Crest Kid's Cavity Protection Sparkle Fun Flavor Toothpaste - 1 of 4

Crest Kids' Cavity Protection Toothpaste - Sparkle Fun Flavor - 4.6oz/3pk

$4.99 ($0.36/ounce)

Size3

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Fun blue sparkles and kid-approved flavor makes brushing more fun!
  • Fights cavities with clinically proven Fluoristat
  • Gentle on tooth enamel
  • This product contains no sugar, like all ADA accepted toothpastes
  • The ADA Council on Scientific Affairs' Acceptance of Kid's Crest Sparkle Fun is based on its finding that the product is effective in helping to prevent and reduce tooth decay, when used as directed

Description

Put some radiance into your kids' oral health routine. The fun sparkles and great taste of Crest Kids Cavity Protection Toothpaste makes brushing more fun and enjoyable. Plus your kids will be fighting cavities with clinically proven Fluoristat that is gentle on tooth enamel.
Suggested Age: 2 Years and Up
Health Facts: Contains Fluoride, Sugar-Free
Product Warning: Not for children under the age of two, keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Fluoride
Package Quantity: 3
Industry or Government Certifications: ADA Seal of Acceptance
Net weight: 13.8 Ounces
Features: Enamel-Safe
TCIN: 75565611
UPC: 037000770671
Item Number (DPCI): 049-09-2247
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

sodium fluoride (0.15% w/v fluoride ion)' '0.243%

Purpose

Anticavity toothpaste

Uses

helps protect against cavities

Directions

a day or use as directed by a dentist • do not swallow • to minimize swallowing use a pea-sized amount in children under 6 • supervise children's brushing until good habits are established • children under 2 yrs.: ask a dentist, • adults and children 2 yrs. & older: brush teeth thoroughly after meals or at least twice

Inactive ingredients

sorbitol, water, hydrated silica, sodium lauryl sulfate, trisodium phosphate, sodium phosphate, cellulose gum, flavor, sodium saccharin, carbomer, mica, titanium dioxide, blue 1,

Shipping details

Estimated ship dimensions: 1.73 inches length x 4.63 inches width x 7.14 inches height
Estimated ship weight: 0.93 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What flavor is this? my daughter is 12 years old, and she doesn't like strong mint flavor of adult toothpaste. Is this good for her?

submitted by Minnie - 6 years ago
  • A: Bought this for my two year old and she could not use it because it is minty.

    submitted byEm - 2 years ago
  • A: Kid's Crest Cavity Protection Sparkle Fun Toothpaste is bubble gum favored, so it may be a great option for your daughter.

    submitted byCrest - 6 years ago
    Brand expert
  • A: It has a mild mint flavor to me. Not as minty as adult toothpaste but still minty.

    submitted byjust_a_person - 6 months ago

Q: Is this an option for an adult with no teeth for good gum care preferably in a more adult style fresh breath flavor or would the mouth wash alone be a better option?

submitted by Maylene De Gamer - 7 months ago
  • A: This toothpaste is manufactured for children. We suggest asking your dentist what the best products are for your oral health.

    submitted byCrest - 7 months ago
    Brand expert

Q: Hi, Our toothpaste came in a box that just has cardboard flaps and no tape or seals. The interior tubes don't have any seals either. Is this how the product is supposed to come? Thank you

submitted by jwa2218 - 11 months ago
  • A: If a toothpaste comes in a cardboard box, it typically will NOT have a foil seal. The cardboard is sealed at the end flap. However, some versions are made at an alternate plant for capacity reasons. In these cases, there will be a foil seal, which would be indicated on the package.

    submitted byCrest - 11 months ago
    Brand expert

Q: Is there dye in this toothpaste?

submitted by Allison - 1 year ago
  • A: Yes, there is. Please go to the listing and select "label info" for more information on the ingredients.

    submitted byCrest - 8 months ago
    Brand expert

Q: Can adults use it?? It sounds like a stupid question, but strong mint flavor tends to bother me and I’m unsure if there are any cons to an adult using this toothpaste too.

submitted by TargetInWonderland - 1 year ago
  • A: Adults can use this, but we always suggest using an adult toothpaste for additional benefits.

    submitted byCrest - 1 year ago
    Brand expert

Q: Can adults use it too?

submitted by TargetInWonderland - 1 year ago
  • A: Adults can use it, but we recommend using a Crest adult toothpaste as they have additional benefits.

    submitted byCrest - 1 year ago
    Brand expert

Q: Is red dye and blue dye used in this?

submitted by Kat - 2 years ago
  • A: Blue 1 is used in our Sparkle Fun toothpaste.

    submitted byCrest - 2 years ago
    Brand expert

Q: What flavor is it?

submitted by Disapointed - 4 years ago
  • A: This toothpaste has a bubblegum flavor.

    submitted byCrest - 4 years ago
    Brand expert

Q: Does this contain any sesame? Is it safe for peanut and sesame allergy?

submitted by Ccc - 5 years ago
  • A: Hi CC. This is a great question and we appreciate you asking it. We do not intentionally add any nuts into Crest toothpastes. All ingredients that are present in our Crest products are listed on the ingredient list, which you can find at Smartlabel dot org. There are no sesame seeds or peanuts in Crest toothpaste. There is no possibility of cross-contamination. If you have any other questions, or if we can help you further, please give us a call at (800) 492-7378.

    submitted byCrest - 5 years ago
    Brand expert

Q: Can this be used by a 2.5 year old that doesn’t know how to spit it out? Can small amounts be swallowed?

submitted by Ccc - 5 years ago
  • A: This is a fantastic question. Thank you for asking it, CC. We recommend all children under the age of six have adult supervision while brushing, use only a pea-sized amount of toothpaste, and be instructed to spit out the toothpaste and/or rinse after brushing. There is no safety risk to an adult or child who may occasionally swallow a small amount of toothpaste while brushing. Swallowing or ingesting ingestion a large amount of toothpaste may cause nausea, vomiting or diarrhea. If you have any questions or if we can help further, please give us a call at (800) 492-7378.

    submitted byCrest - 5 years ago
    Brand expert

Additional product information and recommendations

Guests are saying

Crest Kids Sparkle Fun Toothpaste is a favorite among children, making brushing an enjoyable experience with its delightful flavors and fun packaging. Parents appreciate its effectiveness in cleaning teeth and protecting against cavities while being gentle on young mouths. The smooth texture and vibrant design encourage kids to develop good oral hygiene habits. Overall, this toothpaste is a reliable choice for families seeking a balance of fun and functionality in dental care.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 3128 reviews
    effectiveness: 4.75 out of 5
    quality: 4.69 out of 5
    value: 4.75 out of 5
    94% would recommend
    130 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 February, 2026

    Favorite toothpaste hands down

    This is the only toothpaste my 9 year old will use. We’ve tried other flavor like bubble gum and strawberry but he doesn’t care for them. He loves that it’s not too spicy of a mint that it tastes just right and leaves his teeth and breath feeling fresh and clean.
    M
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    8 February, 2026
    originally posted on influenster.com
    Image

    Lovely

    I loved it. Has a fruity taste and your teeth get clean and shiny. My kids used it as well and now they use it everyday. Would be nice if they made the toothpaste in more colors. Overall excellent buy
    Tela M
    Did you find this review helpful?
    5 out of 5 stars
    6 February, 2026
    originally posted on influenster.com
    Image

    Amazing kids toothpaste

    My kids love this toothpaste cause the sparkles and it taste like Bubblegum the consistency is smooth. And they leave my kids teeth looking so clean I love how it dispenses so easily on their toothbrushes
    Victoria B
    Did you find this review helpful?
    5 out of 5 stars
    6 February, 2026
    originally posted on influenster.com
    Image

    Fun Toothbrushing - Sparkle Fun!

    Crest Kid's Cavity Protection Sparkle Fun Toothpaste is my kids' go to toothpaste! They love the flavor (which to me smells like bubble gum) over the traditional minty toothpaste flavors. And I'm always looking for ways to make tooth brushing less of a fight so I'm happy to oblige their taste buds! For me as the parent, I love that the toothpaste comes out of the tube easily, but not so easily that they waste a ton of it. I also trust the Crest company and feel confident that the toothpaste is formulated to keep my kids' teeth strong and healthy!! I definitely recommend this for your kiddos if they dislike the normal mint flavor of toothpaste!
    B R8
    Did you find this review helpful?
    5 out of 5 stars
    6 February, 2026
    originally posted on influenster.com
    Image

    Fun flavor, gentle texture kids excited to brush

    My kids have been using crests kids cavity protection sparkle fun toothpaste DAILY! They absolutely love every bit of it, the sparkle, the texture is amazing! The design of the box is cute, I appreciate it helps protect against cavities while still being gentle on kids teeth.
    W V0
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 January, 2026Verified purchase

    Toothpaste

    My go to toothpaste for the kids. Never get any complaints from them. They love this product.
    Lindsay
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    29 January, 2026
    originally posted on influenster.com
    Image

    Love flavor

    My girls love it, they are using it everyday and they love the flavor and how it feels after brushing, prevents my girls for getting cavity’s and good smells breath
    jessikaz4_5069
    Did you find this review helpful?
    4 out of 5 stars
    28 January, 2026
    originally posted on influenster.com
    Image

    Radiant smile

    It came in a value pack of 2 it last at least two weeks in my house my kids love the product and it help protect their teeth from cavities and their smile is every day more radiant. I will recommend this product
    ellene35_6985
    Did you find this review helpful?
    5 out of 5 stars
    24 January, 2026
    originally posted on influenster.com
    Image

    Super kids friendly

    My kids absolutely love this Crest kids toothpaste! They refuse to use any other flavor or brand this is the only one they like. The taste is perfect for them, and brushing their teeth is never a struggle anymore. Definitely a must have in our house!
    denelakes_9926
    Did you find this review helpful?
    4 out of 5 stars
    21 January, 2026
    originally posted on influenster.com
    Image

    Consumes too fast

    I bought this toothpaste for my kids and was pretty satisfied with it. I like this idea that it’s mess free and they don’t have to squeeze the tube themselves. However at the same time I feel like they use way more paste with this package which is not sustainable for me. I’m not sure if I will buy it again or not.
    vadimb4_9868
    Did you find this review helpful?
    5 out of 5 stars
    6 January, 2026
    originally posted on influenster.com
    Image

    Great toothpaste for kids

    This toothpaste has a mild taste and not harsh at all. It has sparkles in the toothpaste, an enjoyable experience for kids. It also helps prevents cavities which I always look for in a toothpaste and gentle on the gums.
    kwil202_8292
    Did you find this review helpful?
    4 out of 5 stars
    2 January, 2026
    originally posted on influenster.com
    Image

    Good toothpaste for keeping your children’s teeth

    It’s Sugar free, paraben free, and no artificial preservatives! Also recommend by children’s dentist to use to avoid any cavities! It is a minty flavor and and greenish blue gel like toothpaste! You can squeeze how much you want dispense on toothbrush easy to use!
    vanessam1273_2967
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on influenster.com
    Image

    Fun flavor, easy pump, and cavity protection that

    My child really enjoys this toothpaste. The sparkle fun flavor isn’t too strong or minty, which makes brushing much easier with no complaints. The texture is smooth, doesn’t foam too much, and rinses clean without leaving an aftertaste. I also love the pump packaging because it’s mess-free and easy for kids to use on their own. It gives me peace of mind knowing it helps protect against cavities while still being fun for kids.
    maritzas65_8015
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    31 December, 2025
    originally posted on influenster.com
    Image

    Honestly great for everyone

    Typical packaging, good sensory experience and ingredients seem effective for brushingNephew loves since hes starting to use new toothpastes and i remember this one not being “spicy” I love that this option is available
    maliaa12_6966
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 December, 2025Verified purchase

    Daily favorite

    This is the only toothpaste my 8 year old will use! It’s his favorite!
    Worknmom
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    21 December, 2025
    originally posted on influenster.com
    Image

    My kids love it

    My kids like it because it's not spicy as my youngest son says and it protects well with cavities and it's got a great price and it's sold in almost every store near me
    jacquelinw3_8002
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    21 December, 2025
    originally posted on influenster.com
    Image

    Great value always reliable

    Crest is all time favorite in my family. I’ve tried several kids’ toothpastes, and Crest Kids is by far the favorite in our house. The flavor is sweet but not overpowering, and it leaves their breath fresh without that “spicy” mint taste that most kids hate. My kids actually remind me to brush now — that’s saying something! The consistency is smooth and easy to rinse, and I like that it still contains fluoride for cavity protection. My kids love the Sparkle Fun flavor, and getting it in bulk means we never run out. The quality is always consistent, the tubes last a long time, and it’s never once disappointed us. A solid, dependable product that keeps my kids brushing routine easy and enjoyable. I like it, the tube durability work last a long time. Pros: . Great flavor that kids love . Gentle formula that still protects against cavities . Easy to rinse, no messy residue . Encourages good brushing habits . Affordable and easy to find in stores Cons: . Tube can get a little messy if kids squeeze too hard . Wish there were more flavor options (they get bored fast!) Overall, Crest Kids Toothpaste makes brushing time a lot easier and even a little fun. Five stars from me — and two bright smiles from my kids!
    anus16_8485
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 December, 2025Verified purchase

    (no review title)

    Works great
    CC
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 December, 2025Verified purchase

    (no review title)

    My kids love it
    Hilena
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    10 December, 2025
    originally posted on influenster.com
    Image

    Grandson loves it!

    Had this growing up in the 80’s and 90’s and I’m happy to share it with my grandson! He gets excited about the sparkles and now enjoys brushing his teeth. Crest is a trusted brand and will always be a staple in our house!
    lesliej55_3188
    1 guest found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy