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Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk - 2 of 4Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk - 3 of 4Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk - 4 of 4
Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk - 1 of 4

Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk

9 Questions
$4.99 ($0.29/ounce)
 

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About this item

Highlights

  • Cavity protection with active fluoride
  • Fight cavities on teeth and exposed roots
  • Freshens breath for a clean feeling mouth
  • Approved by ADA (American Dental Association)
  • For a healthier mouth, use with Oral-B iO brush, Crest Pro-Health Mouthwash, and Oral-B Glide Floss
  • Brush 2X per day for 2 minutes

Description

Crest Plus Cavity Protection Toothpaste gives you a cavity treatment that helps take care of your mouth by protecting your teeth and exposed roots. Regular brushing can help protect your teeth and strengthen weak spots to help fight cavities. Plus, it'll leave your breath feeling fresh.
Suggested Age: 2 Years and Up
Health Facts: No Microbeads Added, Paraben-Free, Triclosan-Free, Phthalate-Free, Contains Fluoride
Active Ingredient Strength Value: .04 Ounces
Product Warning: Keep out of reach of children under 6 years of age, no warning applicable, not for children under the age of two
Product Form: Paste
Active Ingredient(s): Sodium Fluoride .24%
Sustainability Claims: Recyclable
Package Quantity: 3
Industry or Government Certifications: ADA Seal of Acceptance
Features: Tartar Control, Enamel-Safe
TCIN: 89298827
UPC: 037000122777
Item Number (DPCI): 049-09-2618
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

sodium fluoride 0.243% (0.15% w/v fluoride ion)

Allergens & Warnings:

Keep out of reach of children under 6 yrs. of age. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away

Shipping details

Estimated ship dimensions: 1.73 inches length x 4.65 inches width x 8.67 inches height
Estimated ship weight: 1.18 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this toothpaste ADA approved?

submitted by BKgirl - 19 days ago
  • A: Thank you for reaching out with your question! Yes, Crest Cavity Protection Toothpaste is ADA approved. You can also visit the ADA's website to see the complete list of accepted products by searching for 'Crest' or the specific product name. If you have any further questions, please give us a call at 1-800-492-7378.

    submitted byCrest - 18 days ago
    Brand expert

Q: Is the crest cavity protection toothpaste white or only the blue version?

submitted by - 7 months ago
  • A: The Crest Plus Cavity Protection toothpaste comes in two forms with the following colors: - Regular Toothpaste: Light blue aqua paste - Cool Mint Gel: Clear blue gel

    submitted byCrest - 7 months ago
    Brand expert

Q: Is this really "Fresh Mint Paste" as stated on the Target site? Packaging image states "regular paste"

submitted by confused - 9 months ago
  • A: Yes, our "regular paste" has a cool mint flavor. -The Crest Team

    submitted byCrest - 9 months ago
    Brand expert

Q: What percentage fluoride is in this toothpaste?

submitted by Dental concern - 1 year ago
  • A: Nothing matters more to us than the well-being of the people who use our products. Our Safety Team assurues us that fluoride exposure from use of toothpaste as intended is safe for adults and children. When used as directed, normal routine levels of unintended ingestion of toothpaste and resulting exposure to fluoride does not represent a significant safety concern for adults or children. All US toothpastes have 1100 ppm of Fluoride, which is within the 1000-3000 ppm daily limit.

    submitted byCrest - 11 months ago
    Brand expert

Q: Is this particular product white or a light green paste?

submitted by swchick69 - 1 year ago
  • A: Our Crest Cavity Protection Paste should come in a light blue aqua color.

    submitted byCrest - 1 year ago
    Brand expert

Q: Should the individual tubes have a foil seal under the cap?

submitted by el90 - 1 year ago
  • A: If the toothpaste comes in a sealed box, it will not have a foil seal as the box is the seal. Do not use the toothpaste if the box is ever damaged or appears to have been opened.

    submitted byCrest - 1 year ago
    Brand expert

Q: Is Crest Cavity Protection Toothpaste Gluten Free?

submitted by GlutenFreeRequired - 2 years ago
  • A: Thanks for the inquiry! Please click "label info" for more information about what the ingredients are in this toothpaste.

    submitted byCrest - 1 year ago
    Brand expert

Q: Effectiveness expiry date of flouride is 2 yrs. Crest seems to have a 3 yr. expiry date (toothpaste purchased in 5/24 has an expiry date of 2/27). Why does Crest state such a lengthy expiry date?

submitted by Major Gowen - 2 years ago
  • A: We have many safety, and quality tests to ensure our products are effective to be used until their expiration date when stored properly. We don't recommend using after their expiration date, as they haven't been tested for this.

    submitted byCrest - 2 years ago
    Brand expert

Q: Is the paste mint flavor?

submitted by Sig - 3 years ago
  • A: Yes, it has a cool mint flavor.

    submitted byCrest - 3 years ago
    Brand expert

Additional product information and recommendations

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Guests are saying

Crest toothpaste is a trusted choice for effective oral care, offering a variety of options that cater to different needs. Guests appreciate its ability to fight cavities, freshen breath, and provide a clean feeling without overwhelming flavors. Many have enjoyed the affordability and value of multipacks, while some express concerns about packaging changes. Overall, it remains a popular option for families seeking reliable dental hygiene products.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 607 reviews
    effectiveness: 3.9 out of 5
    quality: 3.78 out of 5
    value: 3.97 out of 5
    74% would recommend
    31 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 October, 2026Verified purchase

    (no review title)

    My breath never smells fresh when I use it and I think it actually made my breath stink. Buy this as a last resort.
    N
    From Crest team
    Thank you for sharing your feedback. We're sorry to hear that the product did not provide the fresh-breath experience you were expecting. We understand how disappointing it can be when a product leaves you feeling less fresh after use. We'd appreciate the opportunity to learn more about your experience and concerns. Please give us a call at 1-800-492-7378, and our team will be happy to assist you.
    11 days ago
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 October, 2026Verified purchase

    Really good

    Good deal for a 3 pack. I like the basics for a toothpaste and this provides it. Has a pleasant taste and leave a clean feeling and no after taste.
    Okieboy96
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 October, 2026Verified purchase

    Crest Cavity Protection Toothpaste - Regular - 5.7oz/3pk

    The only toothpaste we use. And I like buying the 3 pack.
    Tanya
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    30 September, 2026
    originally posted on crest.com
    Image

    Very Important message to Management

    I've been using this product because the Crest toothpaste that I grew up using and loved is no longer available apparently???. I've been looking for at least a decade. Anyone else wonder what happened to ORIGINAL CREST? the 3 colored swirl tube type?. Just not really satisfied with any other toothpaste since.
    CaptHowdy
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 September, 2026Verified purchase

    (no review title)

    Great and effective product. I’ve used Crest toothpaste for over 60 years and plan to continue.
    Rivka
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    26 August, 2026Verified purchase

    why do they not put a safety seal on a product that goes in your mouth

    I bought this and was grossed out that none of the 3 toothpastes have a safety seal under the cap. Even the sample sized totohpaste I get from my dentist's office has a safety seal. The box isn't shrinkwrapped so anyone can open it and repackage it. I love this toothpaste but will find another kind that I know hasn't been tampered with.
    more pillow covers please
    From Crest team
    Thank you for sharing your feedback. We're sorry to hear about your concerns regarding the packaging and the lack of a seal on the toothpaste tubes. Consumer safety and product quality are our top priorities, and we understand why this experience would be concerning. We'd appreciate the opportunity to learn more about your purchase and answer any questions you may have about the product packaging. Please give us a call at 1-800-492-7378, and our team will be happy to assist you.
    2 months ago
    quality: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 July, 2026Verified purchase

    Classic

    Solid and dependable product in a convenient value pack!
    Ajo93
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 July, 2026

    Got lost along the way

    Just because tooth paste doesn’t have all the xtra s doesn’t make it bad in price!!! Great price
    Dale
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    14 June, 2026Verified purchase

    (no review title)

    Love this toothpaste! It's our family go to. But why did Crest change the tubes? It's horrible and hard to get the toothpaste out. Please bring back the OG tube.
    Ashley
    From Crest team
    Ashley, we're sorry to learn your toothpaste is hard to dispense with our new tubes. When we design our products, we do extensive research and consumer testing to create features that we think you will love. So we can learn more and help further, please call us at (800) 492-7378.
    5 months ago
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 June, 2026Verified purchase

    Good toothpaste

    Before I switched to Sensodyne because of my dentist's recommendation for tooth sensitivity, I always bought Crest Cavity Protection. It's affordable in a multipack and gets the job done. I feel like toothpaste gets overcomplicated by adding more features. Keep it simple with this version of Crest.
    LotsOfFries7
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 May, 2026Verified purchase

    (no review title)

    Works very well
    Kahokulani
    Did you find this review helpful?
    5 out of 5 stars
    26 May, 2026Verified purchase

    (no review title)

    very much effective and get the job done
    Amoy Thomss
    Did you find this review helpful?
    1 out of 5 stars
    14 May, 2026
    originally posted on crest.com
    Image

    Return the classic toothpaste

    Why changed if it's not broken? Very disappointed Please return the classic toothpaste
    Pearl pear
    From Customer Care team
    Pearl, thank you so much for taking the time to review our toothpaste. We're incredibly sorry that your recent purchase wasn't up to the same quality you have come to know, love, and trust. Your feedback is important, and we'd love to ensure it's heard and help. Please call us at (800) 492-7378.
    6 months ago
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 April, 2026Verified purchase

    (no review title)

    Great product Convenient to have in a two pack
    Kim
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    26 March, 2026Verified purchase

    Great Deal

    Nice flavor but my 5 stars is for the price. You get 3 large tubes. Jump on it!!!
    Coffee hound
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    25 March, 2026Verified purchase

    (no review title)

    Packaging team needs to put items in smaller boxes when shipping to avoid items from bouncing around which causes the tubes of toothpaste to come out of the box
    Keisha
    From Crest team
    We're sorry to hear this. For assistance with your order, we’d suggest contacting Target by calling 1-800-440-0680.
    7 months ago
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs up graphic, would recommend
    8 March, 2026Verified purchase

    Crest value pack

    Never received item
    Quasia
    From Crest team
    We're so sorry to learn you never received your toothpaste. To ensure you get the best help with your order, we recommend calling Target at 1-800-440-0680.
    8 months ago
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    8 March, 2026
    originally posted on crest.com
    Image

    Package/product is not tamper proof

    I am confused. When I click to write the review the product is call Crest Pro Health Max Cavity Protection. The box and tube does not use the word Max. The other issue is the lack of tamper proof packaging for this particular toothpaste. The packaging in the store is a cardboard box with no glued tabs. The tubes of toothpaste do not have the foil seal like the samples the dentist office provides. The single tube box has glued tabs. Other flavors come shrink wrapped in plastic. Why is this three pack not tamper proof?
    NoCavity
    From Customer Care team
    We know how important it is to have a sealed toothpaste, and want to help. If a toothpaste comes in a cardboard box, it typically will NOT have a foil seal. The cardboard is sealed at the end flap. We offer many versions of our toothpastes, including Max Cavity Protection, and a general Cavity Protection toothpaste. If you have more questions, please call us at (800) 492-7378.
    8 months ago
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    6 March, 2026Verified purchase

    The OG...

    Why mess with perfection?
    MHzGal
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    14 February, 2026Verified purchase

    My dentist told me my breath smells better now rhat i brush em

    Taste
    Piki
    Did you find this review helpful?

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