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Dawn Ultra Clean Scent Ez-Squeeze Dishwashing Liquid Dish Soap - 2 of 4Dawn Ultra Clean Scent Ez-Squeeze Dishwashing Liquid Dish Soap - 3 of 4Dawn Ultra Clean Scent Ez-Squeeze Dishwashing Liquid Dish Soap - 4 of 4
Dawn Ultra Clean Scent Ez-Squeeze Dishwashing Liquid Dish Soap - 1 of 4

Dawn Ultra Clean Scent Ez-Squeeze Dishwashing Liquid Dish Soap - 14.7 fl oz

$2.89 ($0.20/fluid ounce)

Size14.7 fl oz

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • 50% Less* Scrubbing (*vs. Dawn Non-Concentrated)
  • With Dawn EZ-Squeeze it's easier to get the amount you want, where you want it.
  • Don't waste a drop of soap with the upside-down EZ-Squeeze bottle.
  • Dawn helps save wildlife. Dawn is the only brand of dish soap trusted by rescue workers to clean wildlife impacted by oil spills.
  • Dawn dishwashing liquid can be used to clean items beyond the kitchen sink.
  • Use to pre-treat laundry stains, to clean greasy tools and car wheels, and to remove grease and grime around the house.
  • Dawn Ultra's powerful formula helps you get through more dishes with less* dishwashing liquid (*vs. Dawn Non-Concentrated)
  • Made with biodegradable surfactants

Description

Think all dish soaps are the same? Think again. No matter what you've got cooking in the kitchen, Dawn Ultra Original dish soap will leave your dishes squeaky clean every time. Get your ultimate clean and be the kitchen hero with the grease cleaning power of Dawn dishwashing liquid. With 50% less scrubbing* (*vs. Dawn Non-Concentrated), Dawn works harder so you can get back to spending quality time with your family. Dawn Ultra's powerful formula helps you get through more dishes with less* dishwashing liquid (*vs. Dawn Non-Concentrated). Dawn helps save wildlife. For more than 40 years, Dawn has helped save wildlife both at the sink, with products designed to get dishes cleaner faster, using less water*, and at the shore, where we work with wildlife rescue experts to protect and care for aquatic wildlife (*vs. running the tap with Dawn Non-Concentrated). Dawn is the only brand of dish soap trusted by rescue workers to clean wildlife impacted by oil spills. Dawn dishwashing liquid can be used to clean items beyond the kitchen sink. Use Dawn dishwashing liquid to pre-treat greasy laundry stains, to clean greasy tools and car wheels, and to remove grease and grime from around the house. Dawn is tough on grease, yet gentle. Made with biodegradable surfactants. #1 Brand* in North America (*Based on Sales).
Scent: Scented
Product Warning: Drink water if product is swallowed, flush immediately if product enters eyes, keep out of reach of children
Product Form: Liquid
Recommended Surface Application: Multi-Surface
Product Results: Cleaner, Removes Grease, Used for Cleaning
Recommended Product Application: Dishes
Net weight: 14.7 fl oz (US)
TCIN: 84230940
UPC: 030772002063
Item Number (DPCI): 003-06-6028
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

alcohol denat., c10-16 alkyldimethylamine oxide, colorants, fragrances, methylisothiazolinone, pei-14 peg-24/ppg-16 copolymer, phenoxyethanol, ppg-26, sodium chloride, sodium laureth sulfate, sodium lauryl sulfate, water

Allergens & Warnings:

KEEP OUT OF REACH OF CHILDREN. If Dawn gets in eyes, rinse thoroughly with water. If swallowed, drink a glass of water to dilute., Contains fragrance allergen(s).

Shipping details

Estimated ship dimensions: 2.11 inches length x 2.78 inches width x 7.83 inches height
Estimated ship weight: 1.07 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is the squeeze bottle refillable ?

submitted by Sue - 2 years ago
  • A: No, at this time the Dawn EZ-Squeeze bottle is not refillable. The Dawn Team

    submitted byDawn - 2 years ago
    Brand expert
  • A: Too bad; so when do you plan to eradicate your own illustration here - just before the one on how Dawn protects wildlife - that says the exact OPPOSITE, explicitly ?

    submitted bySharpeyedLookerSharpeyedL - 1 year ago
  • A: Is this bottle refillable?

    submitted byMs T - 6 months ago

Q: How come one question asks if Dawn ez squeeze is refillable the answer is “no”; but another customer asked the same question and it says it is refillable? So what’s the right answer?

submitted by LD - 5 months ago
  • A: We apologize for any confusion, but you can refill this container.

    submitted byDawn - 5 months ago
    Brand expert

Q: Will the bottle leak? I mean it is upside down.🙂

submitted by Debs - 10 months ago
  • A: When used as directed, your Dawn EZ-Squeeze style bottle will not leak. Keep the bottle standing on its head, and never flip it. Flipping increases the pressure inside the bottle, and pressure leads to leaks. Just pick the bottle up, squeeze it directly for cleaning, and put it back down on its head. If pressure does build up, flip the bottle, so the cap faces upwards, unscrew it, put the top back on, flip it nozzle down, and give the bottle a big 2 second squeeze. Keep it in this position, and pressure should not be an issue.

    submitted byDawn - 10 months ago
    Brand expert

Q: Is this product gluten free? (I have Celiac disease so need to double check all soaps and body products).

submitted by Casey - 1 year ago
  • A: Dawn Hand Dish soap does not contain any gluten ingredients.

    submitted byDawn - 1 year ago
    Brand expert

Q: Can this be used in a dishwasher

submitted by Kj - 1 year ago
  • A: No, we recommend using it as directed.

    submitted byDawn - 1 year ago
    Brand expert

Q: Can this Dawn solution be used to clean gold jewelry

submitted by Shirt - 1 year ago
  • A: Dawn hasn't been tested to be used in this manner, so we can't recommend it.

    submitted byDawn - 1 year ago
    Brand expert

Q: Is the bottle refillable?

submitted by NYcDcG - 4 years ago
  • A: Absolutely! You can refill our Dawn Ultra EZ Squeeze bottle with the same version of Dawn that originally came in it. So you can refill it with our Dawn Ultra! If you have any other questions, please give us a call at 800-725-3296.

    submitted byDawn - 4 years ago
    Brand expert

Additional product information and recommendations

Guests are saying

The recent changes to the scent of Dawn dish soap have left many guests disappointed, as the new fragrance is often described as overpowering and unpleasant. Despite the effectiveness of the soap in cutting grease and cleaning dishes, the lingering scent has caused headaches and dissatisfaction among long-time users. Many guests express a desire for the return of the original scent, which they found more pleasant and effective. The innovative squeeze bottle design has received some praise, but the overall sentiment leans towards frustration with the scent change.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 4770 reviews
    62% would recommend
    302 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 January, 2026Verified purchase

    Wonderful product

    This is great for everything grease spots on clothes too
    Reliable
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 January, 2026Verified purchase

    Someone isn't doing their job right

    it's not the products that, I have issues with. it's the delivery service I can't count on....
    Kimberly
    Did you find this review helpful?
    5 out of 5 stars
    1 January, 2026
    originally posted on influenster.com
    Image

    Nice clean dishes

    I love how this bottle is so easy to use, just pick it up and squeeze. We always have alot of dishes and this cuts through all the grease and stuck on food.
    micheleb75_279
    Did you find this review helpful?
    1 out of 5 stars
    31 December, 2025
    originally posted on dawn-dish.com
    Image

    Dawn Dish Soap's New Scent

    This new smell is so awful. It gives me a headache. I cannot use Dawn anymore. I need to find something else to replace this nauseating scent they have now. It putrid.
    1 reply from Customer Care team - 15 days ago
    Hello! Thank you for letting us know about your experience with the Dawn Original formula change. While many consumers have embraced the new fragrance, we recognize that some long-time users, like yourself, have expressed disappointment in losing the original scent. In response to this feedback, we are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup. This will be available at major retailers across the U.S. starting in February 2026. We are genuinely sorry to hear about your experience while using this product. Please know that safety is our top priority, and all our products are thoroughly evaluated to ensure they are safe when used as directed. This is not the experience we want you to have. To assist you further, please contact us at (800) 725-3296 so we can learn more about your situation and address your concerns.
    NotAdawnUserAnymore
    Did you find this review helpful?
    1 out of 5 stars
    30 December, 2025
    originally posted on dawn-dish.com
    Image

    Toxic New Scent

    The new scent causes my husband to have a headache and sneezing fits. I will have to throw a brand new bottle away. Please go back to the original formula! Dawn dish soap was my go to for tough stains in kids' clothing.
    1 reply from Customer Care team - 11 days ago
    Hello! Thank you for letting us know about your experience with the Dawn Original formula change. We are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup. This will be available at major retailers across the U.S. starting in February 2026. We are genuinely sorry to hear about your husbands experience while using this product. Please know that safety is our top priority, and all our products are thoroughly evaluated to ensure they are safe when used as directed. This is not the experience we want you to have. To assist you further, please contact us at (800) 725-3296 so we can learn more about your situation and address your concerns.
    Teachergirl930
    Did you find this review helpful?
    5 out of 5 stars
    28 December, 2025
    originally posted on influenster.com
    Image

    Versatile product not only for dishes it also clea

    Versatility Safety and cleanish is one bottle I use it in the kitchen but is my life saver on my clothes when I get stain or grease Love to put some drops on my cloths and brush it then tossed in the washing machine You will find many ways to use Dawn
    paolal267_1274
    Did you find this review helpful?
    5 out of 5 stars
    28 December, 2025
    originally posted on influenster.com
    Image

    Will buy again

    Its usability is very good it is very reliable, and it is very effective cutting through grease and tough stains it is amazing quality and it has a decent weight.
    rebeccas765_6996
    Did you find this review helpful?
    1 out of 5 stars
    24 December, 2025
    originally posted on dawn-dish.com
    Image

    New Scent

    The new scent is horrible. Overpowering and sickening. Go back to the original!!!
    1 reply from Customer Care team - 9 days ago
    Hello Mark. We hope you're doing great. Thanks for taking the time to leave your review. We appreciate your input and rely on consumer feedback, just like yours, for future improvements. We’ll make sure the development team knows you prefer the original version. If you have any questions, or if we can help you further, please give us a call at (800) 725-3296.
    Mark1955
    Did you find this review helpful?
    2 out of 5 stars
    23 December, 2025
    originally posted on dawn-dish.com
    Image

    Not good

    This new scent is very unpleasant, please change it back to original
    1 reply from Customer Care team - 8 days ago
    Hello Louman. We hope you're doing great.Thanks for taking the time to leave your review. We appreciate your input and rely on consumer feedback, just like yours, for future improvements. We’ll make sure the development team knows you prefer the original version. If you have any questions, or if we can help you further, please give us a call at (800) 725-3296.
    Louman
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 December, 2025Verified purchase

    (no review title)

    Great Item!
    Kathy
    Did you find this review helpful?
    1 out of 5 stars
    20 December, 2025

    (no review title)

    I didn't get this item
    1 reply from Dawn team - 9 days ago
    Hello Rebecca. We hope you're doing great. We are very sorry to hear that you didn't received your Dawn product, we understand how frustrating this can be. You can contact Target at 1-800-440-0680 so they can assist you.
    Rebecca
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 December, 2025Verified purchase

    (no review title)

    Like it
    Zalia
    Did you find this review helpful?
    4 out of 5 stars
    16 December, 2025
    originally posted on influenster.com
    Image

    Love it. Need more scents in dawn antibac

    Love this new bottle. I always have this in the kitchen for dishes and hand washing but in the antibac version. I wish dawn would come out with better scents in the antibac soap. I use the original for cleaning the house instead. It's great if you have a mini carpet cleaner or a tinco floor mop and vac in one to rinse out all the dirty water containers with dawn orig before putting the parts back so it won't stink so so bad after. With the dawn I find you don't have to scrub anything, the grime just washes away. Dawn orig has so many good uses I can't even list them all. The new packaging is great except I have had two now that I think are just faulty and don't inflate back up once you squeeze them to get soap out. I got too annoyed and bought new ones until it stopped happening. I then just buy the big jug of refill soap and keep refilling that squeeze bottle until it looks too gross.
    alleyh4_3423
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    16 December, 2025
    originally posted on dawn-dish.com
    Image

    Horrible New Scent

    Ugh. I just bought a couple new bottles of Dawn and couldn’t believe what it smelled like. Yuk. I didn’t even know where that chemical smell was coming from. I’ve used Dawn for over 50 years. I just can’t with this new scent.
    1 reply from Customer Care team - 8 days ago
    We are truly sorry to hear that you're not satisfied with the scent of the new Dawn Original EZ-Squeeze. It's understandable to feel frustrated when a product you’ve trusted for so long changes in a way that doesn’t meet your expectations. We appreciate your feedback as it help us improve our products in order for them to fulfill your needs. If you would like to share more of this experience, please contact us at the number (800) 725-3296 and our team will be more than happy to take your insights and help you with any question or concern that you may have. Have a nice day.
    Lady Di
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    13 December, 2025
    originally posted on dawn-dish.com
    Image

    Disgusting smell!

    When you changed the scent of this product, you made it absolutely disgusting and it’s basically unbearable to put on dishes that people are supposed to eat off of.
    1 reply from Customer Care team - 1 month ago
    Thank you so much for being a valued member of our Dawn. We understand it's never easy when your favorite product changes, and we appreciate you sharing your thoughts. The fragrance modification was made after receiving positive feedback from extensive consumer testing, marking the first scent update for Dawn Original in over a decade. We truly appreciate your feedback and will be sharing your thoughts with the Dawn Team. Consumer input is essential for us as we strive to enhance our products and provide the best possible experience. It also plays a crucial role in guiding our future innovations. We genuinely value you as a consumer and hope you'll consider giving Dawn another chance. We offer a range of scents, including an unscented option called Dawn Free and Clear, Unscented, in case the Original no longer suits your preferences. We'd love an opportunity to help. Please call us at (800) 725-3296 when you have a moment.
    DanieScience
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    12 December, 2025
    originally posted on dawn-dish.com
    Image

    New scent is awful. P&G please read the internet.

    The new scent of Dawn is revolting. Please look all over the internet at the endless negative comments. Go back.
    Nsmd
    Did you find this review helpful?
    1 out of 5 stars
    11 December, 2025
    originally posted on dawn-dish.com
    Image

    Nasty new scent

    The new scent is terrible, I love how well Dawn works but the scent is just awful, it's unusable for our household. I miss the old scent.
    1 reply from Customer Care team - 1 month ago
    We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
    RamiCat92
    Did you find this review helpful?
    5 out of 5 stars
    8 December, 2025
    originally posted on influenster.com
    Image

    THE BEST

    I love this type of bottle for my dish soap. it’s super convenient and i will forever buy this specific bottle rather than the original on3e. It is perfect for me!!
    dallaspaige52_7664
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 December, 2025

    Dawn products never let me down

    This product works well. Also, I love the EZ-Squeeze because it’s very easy to use. Be careful when you first squeeze it because it can get a little messy.
    Jamie
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 November, 2025Verified purchase

    (no review title)

    Always a great buy!
    Makana
    Did you find this review helpful?

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