Sponsored
Dreft Original Stage 1: Newborn Hypoallergenic HE Liquid Laundry Detergent
$16.99 ($0.18/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- 3-in-1 formula: fights odors, helps remove stains, and gentle on sensitive skin
- Cleans better than the leading free detergent. Tackles milk and spit-up stains.
- Hypoallergenic and gentle, with no added chlorine, dyes, or phosphates
- #1 Pediatrician recommended baby detergent brand
- Bundle with Dreft Active Baby detergent and Dreft scent beads as a baby shower gift
Description
Dreft Newborn baby liquid laundry detergent is specially formulated to be gentle on delicate skin and cleans better than the leading free detergent. With a legacy of over 90 years and the title of the #1 pediatrician recommended baby detergent brand, Dreft has been the trusted choice of countless new parents and baby shower gifters.Wrap your newborn baby in the comfort of snug and cozy fabrics that have been lovingly washed with Dreft's hypoallergenic formula. Dreft is tough on infant stains and odors, like milk and spit-up, yet gentle on sensitive skin. Dreft strikes the perfect balance to ensure your baby's clothes are beautifully clean without the worries. Dreft's dermatologist-tested scent is carefully crafted for sensitive skin with delightful freshness experience, and made with NO added chlorine, dyes, or phosphates.When you choose Dreft Newborn baby liquid detergent, you can have peace of mind knowing that you're selecting a product that not only keeps your baby's clothes feeling incredibly comfortable but also leaves them smelling fresh and pleasant, wash after wash. For an extra boost of baby freshness that lasts up to 6 times longer*, add Dreft laundry scent booster beads to your laundry routine. Dreft laundry scent booster beads infuse each load with a burst of long-lasting fragrance, ensuring that your baby's clothes remain irresistibly fresh.*from wash until wear vs. leading liquid detergent alone.
Scent: Original
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Paraben-Free, Aluminum-Free, Trichloroethylene-Free, Hypoallergenic, Dye-Free
Product Warning: Flush immediately if product enters eyes
Features: Dermatologist Tested
Formulation: High Efficiency (HE)
Product Form: Liquid
Sustainability Claims: Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: EPA Safer Choice
Surfaces Not Recommended: Leather
Net weight: 92 fl oz (US)
Number of uses: 64
TCIN: 13054970
UPC: 037000748113
Item Number (DPCI): 003-08-0608
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
cleaning agents (c10-16 pareth; sodium c10-16 alkylbenzenesulfonate; c10-16 alkyldimethylamine oxide) enzymes (subtilisin; cellulase enzyme) stabilizers (sodium borate; sodium cumenesulfonate) solvent (propylene glycol) water softener (sodium citrate) suds reducer (sodium salts of c12-18 fatty acids) cleaning aid (polyethyleneimine alkoxylated) process aid (sodium formate) hypoallergenic fragrances water' '
Allergens & Warnings:
CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. SEE BACK LABEL., CAUTION: KEEP OUT OF REACH OF CHILDREN. If swallowed, give a glassful of water. Call a physician. In case of eye contact, flush with water. DO NOT REUSE THIS PACKAGE FOR DISPENSING BEVERAGES OR OTHER LIQUIDS. Ingredients include biodegradable surfactants (anionic and nonionic) and enzymes.Shipping details
Estimated ship dimensions: 4.25 inches length x 7.19 inches width x 11.21 inches height
Estimated ship weight: 6.41 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.4 out of 5 stars with 3847 reviews
cleans effectively: 4.18 out of 5
quality: 3.89 out of 5
scent: 3.36 out of 5
value: 3.56 out of 5
60% would recommend
439 recommendations
5 out of 5 stars
9 January, 2026Verified purchase
(no review title)
Good condition . Smells great!
1 out of 5 stars
Thumbs down graphic, would not recommend
7 January, 2026
Beware of product fragrance
Terrible fragrance. It smells almost like urine. It was overpowering and irritating. The fragrance-free Dreft is great - this is not. Would avoid.
1 reply from Dreft team - 2 days ago
Thank you for sharing your feedback regarding Dreft. We understand how important it is for our products to meet your expectations, especially when it comes to fragrance. We want to assure you that quality and safety are our top priorities, and we take your concerns seriously. The Dreft Original Stage 1 is designed with a baby scent that is meant to be light and pleasant. However, we recognize that fragrance preferences can vary greatly among individuals. We would like to discuss your experience in more detail, please feel free to reach out to us at (800) 436-2229. We appreciate your feedback and are here to help!
5 out of 5 stars
24 December, 2025Verified purchase
(no review title)
Great product for handmade quilts!
5 out of 5 stars
Thumbs up graphic, would recommend
15 December, 2025Verified purchase
(no review title)
Love the smelllll
5 out of 5 stars
Thumbs up graphic, would recommend
15 December, 2025Verified purchase
Smells so good
Love the scent of this! Fresh and clean. The detergent is clear- which is a must for me with my washer. Doesn’t leave a residue on your clothes like tide and gain can. Cleans clothes decently- still will need to treat harder stains.
5 out of 5 stars
Thumbs up graphic, would recommend
9 December, 2025Verified purchase
Great
Smells so good. Love this product.
5 out of 5 stars
4 December, 2025
originally posted on influenster.com
Perfect for your little ones laundry
Dreft has been a lifesaver for our baby’s clothes. The scent is soft and comforting, not overpowering, and everything comes out smelling so fresh. I love that it’s specially made for babies—it’s incredibly gentle on sensitive skin, and we’ve never had any irritation or reactions. It still cleans amazingly well, even on tough milk and spit-up stains. Every wash leaves the clothes looking bright and feeling super soft. Doesn’t leave any residue or stains. Using Dreft gives me peace of mind knowing I’m using something safe and effective for my little one. Highly recommend to any new parent—Dreft is absolutely worth it!
1 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2025Verified purchase
(no review title)
received my detergent half empty..
1 reply from Dreft team - 1 month ago
Thank you for sharing your experience with Dreft. We work very hard to ensure that consumers always receive the best purchase, so learning this isn’t expected. Please know, each of our detergent bottles contains at least the number of ounces stated on the pack, and they are filled by weight, not volume. This allows for extra space at the top, to keep pouring neat and tidy. Please call us with more details about this purchase, so we can help you as best we can. Call Mondays-Fridays, from 9 AM to 6 PM, EST. Our number is 1 (800) 436-2229.
5 out of 5 stars
1 December, 2025
originally posted on influenster.com
Must have!!!!
I absolutely love Dreft Stage 1 New born detergent it smells absolutely amazing i will highly recommend it recommend all new mommies or expecting mommies to purchase this!
5 out of 5 stars
Thumbs up graphic, would recommend
25 November, 2025Verified purchase
Cleans Great
I just had my third child and just like the two before him, he's got sensitive skin. This detergent gives me peace of mind knowing that I don't have to worry about this being a factor to any skin issues he has. Cleans great, too!
5 out of 5 stars
22 November, 2025Verified purchase
(no review title)
👏
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2025Verified purchase
(no review title)
stain removal and very nice scent
5 out of 5 stars
14 November, 2025
originally posted on influenster.com
Detergent that does it all!
Absolutely love this for my newborn baby! It doesn’t leave any residue stains on her clothes, and gets all of her blowouts out of her clothes. My baby has eczema, and it is not harsh on her skin at all! 10/10 would recommend this product for any babe!
5 out of 5 stars
Thumbs up graphic, would recommend
11 November, 2025Verified purchase
(no review title)
Love Dreft detergent
5 out of 5 stars
Thumbs up graphic, would recommend
10 November, 2025Verified purchase
(no review title)
[This review was collected as part of a promotion.] I’ve been using Dreft laundry detergent for my baby’s clothes and am very pleased with its quality. It has a gentle, pleasant scent, rinses cleanly without leaving residue, and is especially suitable for sensitive baby skin causing no irritation or allergic reactions.
5 out of 5 stars
9 November, 2025Verified purchase
(no review title)
I love the that it has a light scent.
5 out of 5 stars
4 November, 2025
originally posted on influenster.com
Does the job and smells great
I love this detergent for babies! It cleans so well and has a fresh powdery scent that makes you want to cuddle your baby all day! It has plant based ingredients, so it’s gentle on their sensitive skin. It is a little pricier than other conventional detergents but i think it’s worth it!
5 out of 5 stars
Thumbs up graphic, would recommend
26 October, 2025Verified purchase
still my routine laundry detergent for kids and me
feel safe for my baby's skin, like the smell, it did help to remove some stain
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2025Verified purchase
(no review title)
This is my favorite baby detergent and I was excited to see they have non scented options now!
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Safe for newborns and smells so good!
Absolutely love Dreft for my baby’s clothes! I’ve been using Dreft Stage 1: Newborn since the day we brought our little one home, and it’s been amazing. It leaves his clothes smelling so fresh and soft, and I love knowing it’s gentle enough for his sensitive skin. Plus, it’s pediatrician recommended and meets EPA Safer Choice standards — so I feel confident using it for every wash. 🩷 Highly recommend this for any new parent who wants their baby’s laundry to be clean, cozy, and safe! 👶🧺✨