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$8When purchased online
About this item
At a glance
Cruelty Free
Sensitive Skin
Oily Skin
Dry Skin
Combination Skin
Normal Skin
Acne-Prone Skin
Mature Skin
Highlights
- Creates a smooth base to prep skin for makeup application
- Fills in fine lines and refines skin complexion
- Silky texture has a natural matte finish
- Combats oil and dryness for all skin types
- 100% Vegan & Cruelty-Free
Specifications
Suggested Age: 10 Years and Up
Health Facts: Aluminum-Free, Phthalate-Free, Vegan, Paraben-Free, Sulfate-Free
Color Finish: Sheer, Matte
Color Palette: Translucent
Product Form: Liquid
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Skin Tone Improvement, Smoothing
Recommended Skin Type: Very Dry, Acne-Prone, Oily, Normal, Sensitive, Dry, Mature, Combination
Net weight: .47 fl oz (US)
Features: Lightweight, Long Lasting
TCIN: 13963733
UPC: 609332834019
Item Number (DPCI): 052-16-0403
Origin: Imported
Description
2017 Influenster Reviewer's Choice Award Winner!
Ideal for creating a smooth base for foundation, use the versatile e.l.f. Mineral Infused Face Primer before applying makeup. The weightless silky formula is great for all skin types. This primer fills in fine lines and refines your complexion. Apply and let dry to enjoy makeup that blends smoothly and lasts all day!
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Ideal for creating a smooth base for foundation, use the versatile e.l.f. Mineral Infused Face Primer before applying makeup. The weightless silky formula is great for all skin types. This primer fills in fine lines and refines your complexion. Apply and let dry to enjoy makeup that blends smoothly and lasts all day!
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.Sensitive Skin
Recommended for Sensitive Skin.Oily Skin
Recommended for Oily Skin.Dry Skin
Recommended for Dry Skin.Combination Skin
Recommended for Combination Skin.Normal Skin
Recommended for Normal Skin.Acne-Prone Skin
Recommended for Acne-Prone Skin.Mature Skin
Recommended for Mature Skin.See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
cyclopentasiloxane, dimethicone crosspolymer, cyclohexasiloxane, dimethicone, dimethicone/vinyl dimethicone crosspolymer, phenoxyethanol, silica dimethyl silylate, silica.
Shipping details
Estimated ship dimensions: 4.09 inches length x 1.3 inches width x 1.22 inches height
Estimated ship weight: 0.15 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
4.1 out of 5 stars with 2367 reviews
80% would recommend
25 recommendations
long lasting: 4.38 out of 5
quality: 4.28 out of 5
easy to apply: 5 out of 5
easy to remove: 5 out of 5
value: 4.3 out of 5
Elf Mineral Primer
5 out of 5 stars
Lollipop - 17 days ago
originally posted on boots.com
Excellent product, light and easy application. Price is very good value.
Love this primer!!!
5 out of 5 stars
Thunder569 - 1 month ago
originally posted on elfcosmetics.com
This primer is amazing! It gives with glory dewy look and sometimes I just use it plain with no foundation!!! It's got such a nice finish to it!!!
Very soft texture! Definitely helps redness!
5 out of 5 stars
Charilambert - 1 month ago
originally posted on elfcosmetics.com
I have a really red skin complexion and show alot of blemishes. Ever since I’ve used this primer I’ve been so much more happy with my make up. I still use colour corrector on actual spots and blend that into the red areas too. But this is definitely my favourite primer I’ve tried!
Great product
5 out of 5 stars
Em97 - 1 month ago
originally posted on elfcosmetics.com
I love this product because it gives my skin a glow underneath my makeup and a warmth to my skin
Gives a great glow!
4 out of 5 stars
krishaa - 2 months ago
originally posted on elfcosmetics.com
It gives a good glow to your base without making your face look oily or greasy. It's amazinggg
(no review title)
5 out of 5 stars
Lisa8892 - 2 months ago
originally posted on elfcosmetics.com
Lovely to apply, I use under either putty or grip primer to control rosey cheeks and works a dream
does not work
1 out of 5 stars
Mia fishwick - 2 months ago
originally posted on elfcosmetics.com
it has a nice texture and rubs in nicely but then when you put make up on it rubs up and breaks up all of your makeup it’s terrible
Primer
5 out of 5 stars
Elfz56 - 2 months ago
originally posted on elfcosmetics.com
Great primer. Leaves a subtle glow on your face. Would recommend. Lasted all day.
Pale with redness
5 out of 5 stars
Loe Liz - 2 months ago
originally posted on elfcosmetics.com
This primer works pretty well for my it’s subtle like not for a hardcore full face stacked up look in my opinion but for a lighter makeup day it feels super lightweight and smooth and help with my redness cause I’m pale as a ghost
Smooth primer
5 out of 5 stars
Ella - 2 months ago
originally posted on boots.com
Best primer ever. Feels so smooth on the face, love it
Great Features!
5 out of 5 stars
cagclopes - 2 months ago
originally posted on elfcosmetics.com
I bought this and I am really loving the results!!!
Run if gold is not your color!
2 out of 5 stars
Fairy explosion - 3 months ago
originally posted on elfcosmetics.com
When it says "iluminating" it's because it's packed full of gold glitter. When applying make up I only put concealer under my eyes to hide my lack of sleep so I had matte finish around my eyes and glitter everywhere else. It looked like I wore safety goggles before a fairy explosion happened in my face. This would be good to use as a highlighter but not a primer. And if gold isn't your color run from this as fast as you can.
Works lovely
5 out of 5 stars
Louiser - 3 months ago
originally posted on elfcosmetics.com
The slight green tint does subtly help with redness, and it smooths out my skin very nicely. Very nice 😊
Face saver
3 out of 5 stars
pollyrose - 3 months ago
originally posted on boots.com
A new product for me - but I am pleased to say that it does seem to give my skin a better surface for my makeup.
Great!
5 out of 5 stars
beepboop27 - 3 months ago
originally posted on elfcosmetics.com
Love it:) makes my makeup last forever and it has a great feel to it
Silicone texture
5 out of 5 stars
Alice - 3 months ago
originally posted on boots.com
I like this primer. Surely not everyone's thing but it creates a silky smooth canvas and works well with my foundation.
Beautiful
5 out of 5 stars
Brose1598 - 4 months ago
originally posted on elfcosmetics.com
This primer is beautiful and has a gentle sparkle to even out skin before makeup. I will be buying another bottle!
E. L. F primer
5 out of 5 stars
Boots shopper - 4 months ago
originally posted on boots.com
Loved this first time using it & will always be using it from now on
Not The Type of Illumination I Was Hoping For
3 out of 5 stars
alexis24 - 4 months ago
originally posted on elfcosmetics.com
I had decent hopes for this product but I should've listened to the reviews. The primer itself is very nice and works well for sensitive skin - however, t's not really illuminating. It just makes my face full of glitter.
Glitter fest
1 out of 5 stars
Done62 - 4 months ago
originally posted on elfcosmetics.com
I bought this expecting a glowing base for makeup. What I got was a pilly base and I looked like a glitter explosion. The glitter was hard to wash off so that I could start again.