Sponsored
Enfamil Optimum Ready to Use Infant Formula - 32 fl oz
$15.99 ($0.50/fluid ounce)
In Stock
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At a glance
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About this item
Highlights
- CONTAINS: 1 - 32 fl oz bottle of Enfamil Optimum baby formula milk powder
- NEW FORMAT, SAME TRUSTED FORMULA: Enfamil Optimum, formerly known as Enfamil Enspire Optimum has a fresh new look in a new ready-to-feed format.
- NOW IN A READY-TO-FEED OPTION: The same trusted formula you love is now available in a convenient, ready-to-feed liquid - no mixing or measuring required.
- PERFECT FOR COMBO FEEDING: Ideal for supplementing breastfeeding, Enfamil Optimum offers essential nutrients for baby while giving parents peace of mind and convenience
- OUR CLOSEST FORMULA TO BREAST MILK: Enfamil Optimum is our closest formula to breast milk. It has 2'FL and LnNT, HMOs that are naturally present in breastmilk
- PEACE OF MIND: Optimum has NO artificial growth hormones, NO artificial colors or flavors, and NON-GMO, designed for complete nutrition for babies through 12 months
- TRUSTED BY PARENTS & PEDIATRICIANS*: Enfamil is the #1 Trusted Infant Formula Brand By Pediatricians* & Parents and the #1 Trusted Brand for Brain-Building & Immune Support
- SNAP ELIGIBLE: Eligible to be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits
Description
Introducing Enfamil Optimum, formerly known as Enfamil Enspire Optimum—now with a fresh new look in a new ready-to-feed format. Enfamil Optimum is designed to be our closest formula to breast milk, it has two of the most abundant HMOs, and a premium immune blend.
Perfect for combo feeding, Enfamil Optimum is ideal for supplementing breastfeeding, ensuring your baby gets essential nutrients while providing parents with convenience and peace of mind. Enfamil Optimum has 2'FL & LnNT, two of the most abundant HMOs that are naturally present in breastmilk, to nourish their immune health. With NO artificial growth hormones, NO artificial colors or flavors, and a NON-GMO† formula, Optimum has complete nutrition for babies through 12 months. Give your baby the best start with Enfamil—trusted by parents*, backed by science.
†Not made with genetically modified ingredients, but trace amounts of genetically engineered materials may be present in the product from manufacturing environments and process sources. *Among those who have a preference; Based on the 2023 survey by AMC Global.
Perfect for combo feeding, Enfamil Optimum is ideal for supplementing breastfeeding, ensuring your baby gets essential nutrients while providing parents with convenience and peace of mind. Enfamil Optimum has 2'FL & LnNT, two of the most abundant HMOs that are naturally present in breastmilk, to nourish their immune health. With NO artificial growth hormones, NO artificial colors or flavors, and a NON-GMO† formula, Optimum has complete nutrition for babies through 12 months. Give your baby the best start with Enfamil—trusted by parents*, backed by science.
†Not made with genetically modified ingredients, but trace amounts of genetically engineered materials may be present in the product from manufacturing environments and process sources. *Among those who have a preference; Based on the 2023 survey by AMC Global.
Serving Size: 5 fl oz
Amount :
Calories: 100
% Daily Value*
Protein 2.1g
Total Fat 5.3g
Total Carbohydrate 11.1g
Water 133g
Omega-6 (linoleic acid LA) 780mg
Vitamin A 300IU
Vitamin D 70IU
Vitamin E 2IU
Vitamin K 9mcg
Thiamin 80mcg
Riboflavin 140mcg
Vitamin B6 60mcg
Vitamin B12 0.3mcg
Niacin 1000mcg
Folic Acid 16mcg
Pantothenic Acid 500mcg
Biotin 3mcg
Vitamin C 12mg
Choline 24mg
Inositol 24mg
Calcium 78mg
Phosphorus 43mg
Magnesium 8mg
Iron 1.8mg
Zinc 1mg
Manganese 15mcg
Copper 75mcg
Iodine 15mcg
Selenium 2.8mcg
Sodium 27mg
Potassium 108mg
Chloride 63mg
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
water, nonfat milk, lactose, vegetable oil (contains one or more of the following: palm olein oil, coconut oil, soy oil, high oleic sunflower oil), and less than 2%: lacto-n-neotetraose#, 2'-fucosyllactose#, whey protein concentrate**, mortierella alpina oil††, schizochytrium sp. oil‡‡, potassium citrate, calcium carbonate, calcium chloride, magnesium phosphate, sodium chloride, calcium phosphate, ferrous sulfate, zinc sulfate, cupric sulfate, manganese sulfate, sodium selenite, potassium iodide, mono- and diglycerides, soy lecithin, ascorbic acid, sodium ascorbate, vitamin e acetate, niacinamide, calcium pantothenate, vitamin a palmitate, thiamin hydrochloride, riboflavin, vitamin b6 hydrochloride, folic acid, vitamin k1, biotin, vitamin b12, carrageenan, choline chloride, inositol, vitamin d3, taurine, l-carnitine. #a source of hmo (2'-fl & lnnt human milk oligosaccharides) **a source of mfgm (milk fat globule membrane composed of proteins and fats) components ††a source of arachidonic acid (ara) ‡‡a source of docosahexaenoic acid (dha)' '
Allergens & Warnings:
DO NOT USE IF PROTECTIVE SEAL AROUND CAP, OR IF FOIL SEAL UNDER CAP, IS DAMAGED OR MISSING., WARNING: Do not use a microwave oven to warm formula. Serious burns may result.Baby Formula Focus: Brain Development, Immune System Support, Growth Support
Base Ingredient: Milk
Dietary Needs: Naturally Flavored
Features: No Artificial Colors
Form: Liquid
State of Readiness: Ready to Use
Package Quantity: 1
Age Stage: Infant
Net weight: 32 fl oz (US)
TCIN: 94051720
UPC: 300875135464
Item Number (DPCI): 007-09-0091
Origin: Made in the USA
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 9.7 inches length x 3.4 inches width x 3.2 inches height
Estimated ship weight: 2.35 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: Is the liquid version more potent than the powder? For some reasons my baby prefers the liquid premade ones. Also the liquid ones look darker than the powder version. Am I wrong?
submitted by Baby boy - 4 months ago
A: Hello Baby boy! Thank you for choosing Enfamil Optimum! We are sorry you had that experience and would like to get a little more information from you. Please give us a call at 1-800-222-9123, choose option 1, and reference #6906162. Thanks! Bev, Enfamil Expert
submitted byEnfamil Customer Care - 4 months agoBrand expert
Q: Do you have to store this In the fridge after opening?
submitted by Lacy - 6 months ago
A: Hello, Lacy! Our opened or prepared liquid infant formulas can be kept covered in the refrigerator for up to 48 hours. -Katelin, Enfamil Expert
submitted byEnfamil Customer Care - 6 months agoBrand expert
Q: Since this is missing the lactoferrin, what would be the difference with this and nueropro?
submitted by Ash - 7 months ago
A: Hello, Ash! Enfamil Optimum has naturally occurring MFGM (Milk Fat Globule Membrane) components and well as LnNT (Lacto-N-tetraose) HMO, components also found in breast milk. Enfamil NeuroPro Infant has naturally occurring MFGM components, however, it does not contain LnNT (Lacto-N-tetraose) HMO. LnNt primarily functions as a prebiotic, meaning it selectively nourishes beneficial bacteria in the infant's gut, promoting healthy gut development and potentially supports immune function. -Katelin, Enfamil Expert
submitted byEnfamil Customer Care - 7 months agoBrand expert
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Guests are saying
This formula is highly praised by guests for its close resemblance to breast milk, making it an excellent choice for supplementing or transitioning from breastfeeding. Many guests appreciate its easy digestibility and the nutritional benefits it offers, including essential components like lactoferrin. The convenience of ready-to-use options is also highlighted, making it a practical choice for busy parents. Overall, it has been a reliable solution for many families seeking quality nutrition for their infants.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 3358 reviews
easy on tummy: 5 out of 5
easy to prepare: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
2 recommendations
5 out of 5 stars
23 October, 2025
originally posted on Enfamil
This is some great stuff
Our baby latches onto the bottle and she doesn’t let go until she finishes. She absolutely loves the optimum over the Neropro and the gentlease.
1 reply from Enfamil Customer Care team - 15 days ago
Hi Vlangford93! Thank you for choosing Enfamil Enspire Optimum! We appreciate your feedback and would like to learn more about your child's experience using our formula. Please give us a call at 1-800-222-9123, choose option 1 and reference #7425607. Thanks! Ava- Enfamil Expert
5 out of 5 stars
23 October, 2025
originally posted on Enfamil
Like breast milk okayyy
I’m very upset I’m a just enougher to pump but I’m glad I foundvthis formula
1 reply from Customer Care team - 16 days ago
Your comments are so appreciated, Jazliin. Thanks! — Marcy, Enfamil Expert
5 out of 5 stars
20 October, 2025
originally posted on Enfamil
Amazing product
Wasn’t able to properly breastfeed with my first daughter and this was the ONLY formula that didn’t make her sick. Absolutely recommend
1 reply from Customer Care team - 17 days ago
Thank you for sharing your experience using our product, Girlmomma2425! We appreciate your feedback! — Marcy, Enfamil Expert
5 out of 5 stars
19 October, 2025
originally posted on Enfamil
My baby loves it
[This review was collected as part of a promotion.] I bought this a few weeks ago and so far my baby loves it
1 reply from Customer Care team - 19 days ago
We are so happy your little one is loving Enfamil. Thank you for taking time to let us know! — Abby, Enfamil Expert
5 out of 5 stars
19 October, 2025
originally posted on Enfamil
Easy on tummy
Baby does great with this formula. She does great after drinking her bottles and is growing nice and strong.
1 reply from Customer Care team - 19 days ago
We appreciate your feedback regarding our product, MommaD! Thank you for choosing Enfamil to help give your little girl the best start in life! — Tasha, Enfamil Expert
5 out of 5 stars
19 October, 2025
originally posted on Enfamil
Great formula
[This review was collected as part of a promotion.] I loved this for both my kids, they did so well with this
1 reply from Customer Care team - 19 days ago
We appreciate you using Enfamil with both of your babies and are happy that you continue to be a part of the Enfamil family, Jacks23! — Abby, Enfamil Expert
5 out of 5 stars
16 October, 2025
originally posted on Enfamil
Great product
I bought this product for my daughter who is exclusively breastfed, and sometimes I don't have enough milk. This is the perfect substitute.
1 reply from Customer Care team - 23 days ago
We are so happy you chose us to help you supplement feedings for your little one, Moo2025! Thank you for being part of our Enfamil family. — Abby, Enfamil Expert
5 out of 5 stars
16 October, 2025
originally posted on Enfamil
.
[This review was collected as part of a promotion.] Great product. Great product. Great product. Great product.
1 reply from Customer Care team - 23 days ago
What a great review! Thanks! — Tasha, Enfamil Expert
5 out of 5 stars
12 October, 2025
originally posted on Enfamil
Love
[This review was collected as part of a promotion.] Have been using this formula since my baby was born & I wasn't able to meet feeding demand with breastfeeding alone. Baby has had no issues with this formula and I love that it has some of the same proteins found in breast milk!
1 reply from Customer Care team - 26 days ago
Thank you for telling us about your experience, Emmy. We are grateful for such a wonderful review! — Marcy, Enfamil Expert
5 out of 5 stars
11 October, 2025
originally posted on Enfamil
Perfect for supplementing
[This review was collected as part of a promotion.] My baby is mostly breastfed but also takes this formula without hesitation unlike others
5 out of 5 stars
11 October, 2025
originally posted on Enfamil
LOVED!
[This review was collected as part of a promotion.] This formula made transitioning my exclusively breast fed 9 month old extremely easy! He took it so well! Also loved that it doesn’t have the gross formula smell that most do!
1 reply from Customer Care team - 26 days ago
What a great review, smor95! Thanks! — Marcy, Enfamil Expert
5 out of 5 stars
9 October, 2025
originally posted on Enfamil
Amazingly made
[This review was collected as part of a promotion.] I was donated some to try since my boy is very sensitive and this stuff worked wonders. Wish it was more store accessible though
1 reply from Customer Care team - 1 month ago
We apologize for any inconvenience you’ve experienced, Noel. We would appreciate the opportunity to discuss this in greater detail. Please call us at 1-800-222-9123. — Tasha, Enfamil Expert
5 out of 5 stars
8 October, 2025
originally posted on Enfamil
Best one ever!
[This review was collected as part of a promotion.] The best formula for baby no gas no constipation and no fussy baby
1 reply from Customer Care team - 1 month ago
Thank you for telling us about your experience, Mom2. We are grateful for such a wonderful review! — Abby, Enfamil Expert
5 out of 5 stars
7 October, 2025
originally posted on Enfamil
Great product
I love this milk. I breast and bottle feed and my son loves it
1 reply from Customer Care team - 1 month ago
We are so happy you chose us to help you supplement feedings for your little one, KC 2025! Thank you for being part of our Enfamil family. — Abby, Enfamil Expert
5 out of 5 stars
7 October, 2025
originally posted on Enfamil
Very good
[This review was collected as part of a promotion.] Must purchase so good your baby will love it definitely run don’t walk
1 reply from Customer Care team - 1 month ago
We have the best customers and we thank you for being one of them, Maxipad. We appreciate you taking the time to leave us a review! — Abby, Enfamil Expert
5 out of 5 stars
6 October, 2025
originally posted on Enfamil
Amazing stuff!
[This review was collected as part of a promotion.] My little man need to gain some weight and using this product has really helped. It was also much smoother on his little belly! We would 100% recommend this to any of my friends or family!
1 reply from Customer Care team - 1 month ago
We at Enfamil are so glad you're a part of our family, Alli1344! Thanks for taking time to leave a review! — Abby, Enfamil Expert
5 out of 5 stars
6 October, 2025
originally posted on Enfamil
Amazing product
[This review was collected as part of a promotion.] We started buying this formula when my milk supply decreased significantly after starting back to work. I felt defeated when I stopped producing enough for my son and to know that I’m able to give him formula that is as close to breast milk as it can get made my momma heart feel just a little better about transitioning to formula.
1 reply from Customer Care team - 1 month ago
Thank you for telling us about your experience, Britt. We are grateful for such a wonderful review! — Marcy, Enfamil Expert
5 out of 5 stars
3 October, 2025
originally posted on Enfamil
Great for breastmilk supplement
[This review was collected as part of a promotion.] I started this formula when supplementing breastmilk and it has been a seamless transition.
1 reply from Customer Care team - 1 month ago
Thank you for sharing your experience using our product, Mai! We appreciate your feedback! — Marcy, Enfamil Expert
5 out of 5 stars
Thumbs up graphic, would recommend
28 September, 2025Verified purchase
amazing
This has been hard, I used Enfamil gentlease before and my baby did not like it. So I've breastfed my first through my now fourth baby and I've been struggling with my breastmilk at the moment. I've used Happy baby which is pretty good, Ive used Similac and the nutramigen he did not like it. I'm barely making anything at the moment so I finally seen this formula and wanted to give it a try and let me tell you he loves it!!!
1 reply from Enfamil Team team - 1 month ago
Hello! We are glad to hear that you have been enjoying using our Enfamil Optimum! If you have any further questions, please give us a call at 1-800-222-9123, choose option 1, and reference #7302073. Thanks! - Baldwin, Enfamil Expert
5 out of 5 stars
28 September, 2025
originally posted on Enfamil
Good product
I’m glad I was able to find this product that was close to breast milk for my combo feeding
1 reply from Customer Care team - 1 month ago
We are so happy you chose us to help you supplement feedings for your little one, Mommy! Thank you for being part of our Enfamil family. — Abby, Enfamil Expert