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$31.49When purchased online
About this item
At a glance
Prebiotic/Probiotic
Gluten Free
Non-GMO
Highlights
- Modeled after breast milk
- Dual prebiotics to support digestive health
- DHA & ARA to support eye & brain development
- Lactose from cows raised on organic farms
- Certified USDA organic; Non-GMO; Gluten Free
- 21oz resealable container with measuring scoop
Specifications
Contains: Milk, Soy
Baby Formula Focus: Growth Support
Base Ingredient: Milk
Dietary Needs: Gluten Free, Organic Certified
Form: Powdered
State of Readiness: Ready to Eat
Package Quantity: 1
Age Stage: Infant
Net weight: 21.0 Ounces
Beverage container material: Plastic
TCIN: 52146325
UPC: 819573013955
Item Number (DPCI): 007-09-0443
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
Description
Nourish little ones confidently with Happy Baby Organic Infant Formula, modeled after breast milk and made with carefully sourced, premium ingredients. This organic baby formula offers babies age 0-6 months complete nutrition to help them grow: organic lactose, which mimics the number-one carbohydrate found in breast milk, dual prebiotics to support digestive health, DHA and ARA to support eye and brain development, and essential vitamins and minerals, including calcium, iron, vitamins C & D, folic acid and choline.
Prebiotic/Probiotic
A product that has an on-pack statement that the product contains prebiotic and/or probiotic ingredient(s), or a 3rd party independent certification for probiotic ingredient(s)Gluten Free
A product that has an unqualified independent third-party certification, or carries an on-pack statement relating to the finished product being gluten-free.Non-GMO
A product that has an on-pack third-party certification or an unqualified statement that the product is non-GMO.See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it.
Serving Size: 5.0 fl oz
Amount EACH 5 FL OZ (150 mL):
Calories: 100
% Daily Value*
Total Fat 5.1grm0%
Total Carbohydrate 12grm0%
Protein 2.07grm0%
Water 133grm0%
Linoleic Acid 750mg0%
Vitamin A 3000%
Vitamin D 600%
Vitamin E 20%
Vitamin K 8mcg0%
Thiamine (Vitamin B1) 100mcg0%
Riboflavin (Vitamin B2) 160mcg0%
Vitamin B6 75mcg0%
Vitamin B12 0.3mcg0%
Niacin 1049mcg0%
Folic Acid (Folacin) 15mcg0%
Pantothenic Acid 500mcg0%
Biotin 4.4mcg0%
Vitamin C (Ascorbic Acid) 11mg0%
Choline 25mg0%
Inositol 6mg0%
Calcium 80mg0%
Phosphorus 45mg0%
Magnesium 7mg0%
Iron 1mg0%
Zinc 0.75mg0%
Manganese 15mcg0%
Copper 60mcg0%
Iodine 11mcg0%
Selenium 3mcg0%
Sodium 24mg0%
Potassium 109mg0%
Chloride 70mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
organic lactose, organic nonfat milk, organic palm olein or palm oil, organic soy oil, organic coconut oil, organic high oleic (safflower or sunflower) oil, organic galactooligosaccharides (gos) (a type of prebiotic), organic whey protein concentrate, less than 1%: fructooligosaccharide (fos) (a type of prebiotic), choline bitartrate, potassium chloride, organic soy lecithin, calcium hydroxide, mortierella alpina oil (a source of arachidonic acid (ara)), calcium phosphate, sodium citrate, ascorbic acid, magnesium chloride, dha algal oil (schizochytrium) (a source of docosahexaenoic acid (dha)), potassium bicarbonate, inositol, ascorbyl palmitate, ferrous sulfate, zinc sulfate, mixed tocopherol concentrate, vitamin e (dl-alpha tocopheryl acetate), niacinamide, calcium pantothenate, cupric sulfate, vitamin a palmitate, riboflavin, thiamine hydrochloride, pyridoxine hydrochloride, manganese sulfate, beta-carotene, potassium iodide, folic acid, vitamin k (phytonadione), biotin, sodium selenite, vitamin d (cholecalciferol), cyanocobalamin.
Allergens & Warnings:
Contains milk and soy ingredients., Warning: Do not use microwave to prepare or warm formula. Serious burn may occur.Shipping details
Estimated ship dimensions: 6.6 inches length x 5.3 inches width x 4.5 inches height
Estimated ship weight: 1.71 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: how much iron in this ?
submitted by Vee - 9 months ago
A: Thanks for your question. There is 1mg of iron per 150mL of prepared Stage 1 formula.
submitted byHappy Family - 3 months agoBrand expert
Q: Where is the formula manufactured?
submitted by New mom - 3 years ago
A: Our Happy Baby Formula is made in the USA. If you have any other questions, please reach out to us at parents@happyfamilyorganics.com.
submitted byHappy Family - 3 years agoBrand expert
Q: How many ounces does one container make?
submitted by No space - 3 years ago
A: Each tub yields approximately 150 fluid ounces of Infant Formula.
submitted byTarget Guest - 3 years ago
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88% would recommend
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Sarah A - 8 days ago, Verified purchaser
I do NOT recommend this formula. My baby started to lose weight once he started this formula at 6 months after being exclusively breastfed. Had to switch to a higher calorie formula and we are still playing catch up on weight at 10 months old. Don’t even bother with this formula!!!!
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GirlMom2 - 14 days ago, Verified purchaser
If I could give negative stars I would. This formula caused my baby to become impacted and landed us in the hospital. It turns their stool into pretty much sticky green clay. It was horrifying and so pitiful. Please don’t get this for your baby.
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Newmom - 2 months ago, Verified purchaser
My baby loved at first. Towards the end he always threw it up and refused to drink the last ounce. Plus this formula is ALWAYS out of stock so had to switch to another formula
Best Option After Breastmilk.
5 out of 5 stars
Anaik - 2 months ago, Verified purchaser
Loved the formula, CLOSEST thing to breast milk. Started at 4 months due to supply loss, we’re 11 months in and it’s done us great. The poop stayed the same, no constipation. I will say DO NOT SHAKE THE BOTTLE, IT WILL CAUSE FOAM — it happened the first time I used it with my baby and she spit up ridiculously that moment. Made the change to stir slowly the second attempt and never had the problem again. I chose not to transition to the STAGE 2 due to the weird odor, no issues still. HIGHLY RECOMMEND
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Luca Brasi - 2 months ago, Verified purchaser
Baby likes it, baby eats it. No complaints
Introduced this formula to my little girl at 3m
5 out of 5 stars
KayleeD - 3 months ago
originally posted on Happy Family
I started my little girl on formula after I lost my supply and wanted something organic and formula i could trust. We've never had an issue with this formula and she adapted to it very well once she was off breastmilk. The transition was very smooth. She is almost 5 months and we still love HappyBaby!
Great product
5 out of 5 stars
Would recommend
Yolando - 3 months ago, Verified purchaser
Great product. Used this for both of my grandkids. They are very healthy.
not good
1 out of 5 stars
Would not recommend
FTM - 3 months ago, Verified purchaser
Foamy, smells like bad fish, and baby avoids it like the plague. Had to return because baby wouldn't eat any of it.
Worked well for my son!
5 out of 5 stars
Would recommend
Kristen - 4 months ago, Verified purchaser
This worked really well for my son since birth! I breast fed and gave him this too and it worked great! I tried kendamil and a couple others but this just worked best for him! I could do without some of the ingredients but grateful it’s organic and agreed with his tummy 😀
Helped our preemie's bowel movements abd weight gain
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Target Diva - 4 months ago, Verified purchaser
Our daughter was born via a gestational carrier who changed their mind about donating breastmilk. She arrived 6 weeks early and spent 20 days in the NICU. She started on Similac neosure, then switched to enfamil enfacare 22. Her bowels were dark green and hard. She struggled daily with them and with a probiotic she would go every 3-4 days. I did the research and saw that this formula has helped with bowel movements and is 20 calories per ounce. We’ve used this for over a month now and she has regular bowel movements at least once a day that are mustard yellow and soft. She’s no longer fussy and irritated, we plan to use many of their products.
Great food
5 out of 5 stars
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Baby momma 22 - 4 months ago, Verified purchaser
Worked well for my baby. She hated lots of the other brands
Food
3 out of 5 stars
Would recommend
Paige - 4 months ago, Verified purchaser
It is so much money to feed my kid
Highly Recommended from a breast/formula feeding Momma
5 out of 5 stars
Would recommend
froggyfreak22 - 4 months ago, Verified purchaser
We BF 75% of the time and use this formula to supplement the other 25% when I’m under-producing. This formula is great in my opinion (still has a few red flag ingredients, but not like the other formulas). It doesn’t blow my baby up either. Her bowels are super similar to if she was exclusively breastfed - no constipation and with same poos as when BF (mustard yellow and seedy). TMI review, but formula and nutrition is so important. Hopefully this helps anyone on the fence of trying this.
Great transition
5 out of 5 stars
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Anna - 4 months ago, Verified purchaser
We transitioned from breast milk to this formula seamlessly. I was worried about vomiting/spit up, gas and stomach issues but didn’t come across any of that. Glad this was my first choice!
Great Product
5 out of 5 stars
Would recommend
Happy Organics - 5 months ago
Happy that Target.com has this formula my grandson can't drink anything else but this and it's been hard to find!!
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5 out of 5 stars
Would recommend
AT - 5 months ago, Verified purchaser
Formula was easy on babies tummy.
Organic
5 out of 5 stars
LucaMama - 5 months ago, Verified purchaser
Great organic formula that is easy on the belly
We love this formula!
5 out of 5 stars
Would recommend
Joy - 5 months ago, Verified purchaser
We switched to this from Similac/store brands, and it has been amazing. Less overall spit ups and generally seems better for my twins. My only complaint is that I wish it came in larger canister sizes! It is a little expensive for the amount of powder you get, but it seems worth it
LOVE IT
5 out of 5 stars
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Jazmine - 6 months ago
I switched to this after BF for 7 months & she loves it! I’ve had no problems with it.
Love!
5 out of 5 stars
Would recommend
Jackie - 6 months ago, Verified purchaser
I just had my 4th child.. the first 3 were breastfed their first year. My last was at the NICU for a few weeks so we had to formula feed after my milk supply began to dry up. She was originally started on Gentlease, she took it well but was super constipated and had charcoal colored stool. We tried Happy Baby Organic Formula, slowly transitioned her as recommended on their website. Within 2 days it seemed like she was breastfeeding all over again. She was regular again. BMs was seedy and mustardy again. She’s gaining weight (a little chunkers now) and she still loves her milk. It can get a little foamy though so I agree with the other mommas who recommend to swirl when preparing instead of shaking.