$30.00 when purchased online
Target Online store #3991
About this item
Highlights
- #1 best-selling*, award-winning concealer covers everything without creasing or cracking
- Now available in 24 true-to-skin shades
- Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, antioxidants, hydrolyzed collagen and hyaluronic acid
- Clinically tested to make your skin look younger!
Description
Developed with plastic surgeons, this #1 best-selling*, award-winning waterproof concealer delivers highly pigmented, long-lasting coverage that won’t crease or crack—and is available in 24 true-to-skin shades! Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, hydrolyzed collagen, hyaluronic acid and antioxidants, this revolutionary concealer improves the appearance of wrinkles and effectively conceals the look of skin imperfections including dark circles, bags, redness, hyperpigmentation, broken capillaries, age spots and discoloration. Finally, a multitasking, full-coverage concealer that makes your skin look younger!
*#1 concealer formula for IT Cosmetics brand in the US.
*#1 concealer formula for IT Cosmetics brand in the US.
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Palette: Dark Tones
Product Form: Cream
Cosmetic Coverage: Medium, Full
Skin Tone: Deep
Beauty Purpose: Color Correction, Concealing, Dark Circle Reduction
Net weight: .4 fl oz (US)
TCIN: 82679948
UPC: 3605971993015
Item Number (DPCI): 342-02-7596
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.1 inches length x 0.75 inches width x 5 inches height
Estimated ship weight: 0.055 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This concealer is highly praised for its exceptional coverage, making it a favorite among guests for concealing dark circles and imperfections. Many appreciate its smooth application and long-lasting wear, with a little product going a long way. The variety of color options allows for a perfect match, and it works well with different skin types. Despite some concerns about thickness, it remains a staple for those seeking reliable coverage.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 9472 reviews
70% would recommend
17 recommendations
Bye Bye under eye full Coverage
5 out of 5 stars
Chrissy - 5 days ago
originally posted on http://www.ulta.com

My go to product, I absolutely love this product
The best!
5 out of 5 stars
Annak2001 - 5 days ago
originally posted on itcosmetics.com
I have been using this concealer for about 3 years now! It is the perfect coverage for dark eye circles. It also does not clump up or settle in wrinkles. The lightest shade is perfect for me!
The Coverage is GREAT!
5 out of 5 stars
- 6 days ago
originally posted on itcosmetics.com
I have extremely DARK circles under my eyes (had them since childhood) and believe me when I tell you I have been through a TON of concealers to cover them!!! I tried this one a few years ago and I could not believe how much of my circles were covered!!! I had just about given up but I am so glad I didn't and tried this brand. The coverage is really great -- take it from me, if this can cover my very dark circles then it will work for you too!
Like the name
5 out of 5 stars
LeeCee1 - 7 days ago
originally posted on itcosmetics.com
I am in my late 50's and this is the concealer I have been looking for, for my mature skin. 5 dots of product on strategic areas of my face is all I need. A little bit goes a very long way. It has a thick consistency but blends seamlessly and not cakey. I find using a brush to blend this out, gives the best coverage. Totally worth every penny.
Good coverage
5 out of 5 stars
Faded Apron - 8 days ago
originally posted on itcosmetics.com
A little goes a long way. Great for darkness. Moisturizing. Would buy again
*
5 out of 5 stars
TexasDoc - 12 days ago
originally posted on itcosmetics.com
Great coverage, stays put all day, gives porcelain skin appearance. I use it on my entire face with a light press powder makes my skin look flawless.
Has gone up in price for no reason
3 out of 5 stars
Dani - 13 days ago
originally posted on http://www.ulta.com

I love this stuff but its gone up in price! It was expensive to begin with!!!
Bye Bye Under Eye Concealer
5 out of 5 stars
KG707 - 13 days ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] I have been using this product since it first came out. I highly recommend and have recommended this product to many of my friends!
Like product just some question
4 out of 5 stars
ArlineS - 15 days ago
originally posted on itcosmetics.com
Have been using for a number of years. Am finding it’s not staying as long as I would like it to, like the whole day. Maybe I’m doing something wrong but I allow it to set before I put the concealer on top. Thx
Love
5 out of 5 stars
Karin W - 19 days ago
originally posted on itcosmetics.com
I love this product and have been using it for many years . It does not crease , product goes a long way and does not dry the delicate eye area. I only wish they would make a travel size in my shade . Must try!
Beautiful 85-year-old Great-Grandma because of IT!
5 out of 5 stars
Frankie Lou - 20 days ago
originally posted on itcosmetics.com
I always use IT products and appreciate the quality. When others tell me I am beautiful I always say it's because of the LORD and make-up!
Amazing product
5 out of 5 stars
Solomiia - 21 days ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] I bought 2 shades to cover bruises with number 20 and lighten them with number 10 They do a great job
Good color and coverage.
3 out of 5 stars
ITCosmetics customer in N - 23 days ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] This is a great product but unfortunately it provides too much cover and a bit too thick for me. It might work better on skin that is darker... I'm very fair with thin skin.
1 reply from ITC CS team - 18 days ago
Thank you so much for sharing your honest feedback about the Bye Bye Under Eye Full Coverage Waterproof Concealer. We’re happy to hear you liked the color and coverage, and we completely understand how the formula might feel a bit thick for fair, delicate skin. Many customers find that applying a small amount and gently blending with a ring finger or a damp sponge helps to create a lighter, more comfortable finish. We truly appreciate you taking the time to let us know your experience—it helps us continue to grow and improve. Wishing you all the best!
Best concealer
5 out of 5 stars
Best stuff ever - 24 days ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] I discovered this concealer years ago and it's the only one I use now and forever. Love it
Love it
5 out of 5 stars
Nikki123455 - 26 days ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] Does wonders for my under eye circles! A little goes a long way!
Effective
5 out of 5 stars
Grand M - 1 month ago
originally posted on itcosmetics.com
It is very easy to apply. It blends well with CC foundation. It is not too heavy. I love the small tube. It fits easily in cosmetic bag or purse.
Класний консиллер
5 out of 5 stars
Rybka - 1 month ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] Сподобалось упакування, просте лаконічне,стильна коробка. Гарне перекриття, не тріскає протягом дня
Great coverage. Color matches perfect. I will make
5 out of 5 stars
Darlenej - 1 month ago
originally posted on itcosmetics.com
Great coverage all over eye. Color matches perfect.
Conceals but have to wake longer than usual to dry
4 out of 5 stars
Sfein - 1 month ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] It matches well, conceals well, goes on smoothly, but take awhile to dry compared to other products
Bye bye Underday eye
5 out of 5 stars
Jenmaria - 1 month ago
originally posted on itcosmetics.com
[This review was collected as part of a promotion.] i love the bye bye under eye. it takes covers up fine lines and puffiness.