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Nuloom Folklore Wool Area Rug
$87.99 reg $97.77
Sale
save $9.78 (10% off)colorfolklore multicolor
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At a glance
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About this item
Highlights
- Whimsical Design: This area rug combines traditional elegance with whimsical flair, featuring a sophisticated floral pattern. With earth-tones and classic elegance , this rug is the perfect finishing touch to any room.
- Designed for Every Room: This floral area rug is great for high traffic areas of your home while remaining soft to the touch. It ensures lasting style in your living room, bedroom, dining room, home office, or hallway.
- Premium Quality: Expertly crafted from 80% wool and 20% cotton in India, this area rug offers exceptional quality with handmade durability and a gentle feel underfoot. Quality craftsmanship and materials maintain texture, color, and overall beauty that is unique to your home.
- Cozy Pile Height: The medium pile height of this rug strikes a perfect balance between style and practicality. It adds a sophisticated element to your décor while providing depth to your space with a cozy touch.
- Easy Maintenance: This area rug is extremely easy to maintain. Simply vacuum regularly and spot clean for lasting beauty. For tough stains, we recommend professional cleaning as needed. The rug may contain temporary creases upon arrival; roll out the rug and allow time for creases to flatten and settle. A rug pad is recommended to prevent slipping and to increase durability for a softer, more comfortable feel underfoot.
Description
Meet the Folklore Wool Rug—your cottage-core dream. This enchanting style emphasizes earthy, lived-in tones and pairs them with structured, floral motifs. Constructed from cozy wool, it’s the perfect foundation for a life full of whimsy, beauty, and afternoons spent reading your favorite book.
Features: Rectangle (shape)
Dimensions (Overall): 60 inches (L), 36 inches (W)
Fabric Name: Tufted
Construction Technique: Handmade
Style: Area Rugs
Indoor/Outdoor: Indoor
Backing Material: 100% Cotton
Rug Material: 80% Wool, 20% Cotton
Pile type: Cut and Loop
Protective Qualities: Not Applicable
Rug pile height: Low Pile (Less Than 0.5")
Industry or Government Certifications: No Certifications
Care & Cleaning: Rug Pad Recommended
TCIN: 1000664482
UPC: 840406416704
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 37 inches length x 7 inches width x 7 inches height
Estimated ship weight: 11 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Nuloom
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How should the rug be maintained?
submitted by AI Shopping Assistant - 1 month ago
A: Regular vacuuming and spot cleaning are recommended. For tough stains, professional cleaning is advised.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: What is the pile height of the rug?
submitted by AI Shopping Assistant - 1 month ago
A: The rug has a low pile height of less than 0.5 inches, offering a cozy touch.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: What is the primary material of the rug?
submitted by AI Shopping Assistant - 1 month ago
A: The rug is primarily made from 80% wool, providing a cozy and durable texture.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: Is this rug suitable for high traffic areas?
submitted by AI Shopping Assistant - 1 month ago
A: Yes, the rug is designed to be used in high traffic areas while remaining soft to the touch.
submitted byAI Shopping Assistant - 1 month agoAi generated
Q: Where is the rug crafted?
submitted by AI Shopping Assistant - 1 month ago
A: The rug is expertly crafted in India, ensuring high-quality craftsmanship and materials.
submitted byAI Shopping Assistant - 1 month agoAi generated
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3.9 out of 5 stars with 9 reviews
0% would recommend
1 recommendations
5 out of 5 stars
14 November, 2025
originally posted on nuLOOM.com
Love, love this rug
[This review was collected as part of a promotion.] I’m in love this rug! Good quality, thick and beautiful to look at!
5 out of 5 stars
11 November, 2025
originally posted on nuLOOM.com
Perfect
[This review was collected as part of a promotion.] First rug I've ever purchased new or online, and it's just as expected. Zero smell, and it's heavy enough that all the corners laid flat immediately after opening it. I also vacuumed it right away, and didn't notice any shedding. Other commenters noted that it looks blue rather than black, but it only looks slightly navy to me if my face is right next to it on the floor. From standing height it's black. Either way, it looks and feels great.
4 out of 5 stars
11 November, 2025
originally posted on nuLOOM.com
Worth it, but
[This review was collected as part of a promotion.] First, the black is a little more grey-blue than black. Second, there is more "black" space than not (which is fine by me) than what the picture makes me anticipate. Third, yes it sheds. You will need to vacuum frequently at the beginning. Fourth, yes, the rug does snag fairly easily, even with the vacuum agitator at the highest setting. I think this is due to my dog, and not the vacuum. Is this rug pet friendly? No, not really. I wouldn't call it sturdy, but it is nicely thick and dampens sound well. The soft back means that it lies flat much better and faster than a rug with the hard backing, but you will need a rug pad to keep it in place. Overall, worth the price and would buy again, even with a big dog who is heck bent on tearing it up, lol
2 out of 5 stars
27 October, 2025
originally posted on nuLOOM.com
Kinda feeling a little catfished
Rug is nice and thick and beautiful, it has that going for it. I’ve been looking for a rug since April and this one fit the bill. A black rug with a botanical pattern without looking like spring break in Florida and looking like a cozy moody vibe. It looked perfect so I decided to spring for it. I was a little disappointed to receive this rug just to see that it looks much more dark NAVY BLUE than black and there’s already many threads shedding out of the rug. I’m upset with color and quality for the price paid. Colors should be represented accurately when you’re selling a home design product online. You can see in my photo below my sock is a standard black, the rug looks very navy. Once again, beautiful design pattern but otherwise I’m pretty let down. If you’re looking for a BLACK base color rug, this probably isn’t the one for you.
2 out of 5 stars
22 October, 2025
originally posted on nuLOOM.com
Ok
[This review was collected as part of a promotion.] Slightly different colors than the pictures. Not as bright as pictured but good quality material.
2 out of 5 stars
Thumbs down graphic, would not recommend
19 October, 2025Verified purchase
Navy not Black
Print is nice but the color is navy, not black. Material is very rough. Came in a box that was too big for the rug and arrived all beat up. Returned.
5 out of 5 stars
16 October, 2025
originally posted on nuLOOM.com
Love this rug!
[This review was collected as part of a promotion.] Rug is well made and absolutely beautiful. Colors are pretty accurate to picture
5 out of 5 stars
7 October, 2025
originally posted on nuLOOM.com
Perfect!
[This review was collected as part of a promotion.] The rug is beautiful and exactly as I hoped.