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Ulta Beauty Collection Cream Eye Shadow & Liner - 0.05oz - Ulta Beauty - 2 of 3Ulta Beauty Collection Cream Eye Shadow & Liner - 0.05oz - Ulta Beauty - 3 of 3
Ulta Beauty Collection Cream Eye Shadow & Liner - 0.05oz - Ulta Beauty - 1 of 3

Ulta Beauty Collection Cream Eye Shadow & Liner - Naked Truth - 0.05oz - Ulta Beauty

$10.00

ColorNaked Truth
  • Beige Please
  • Mauve On Over
  • Naked Truth
  • Rosy Cheeks
  • Stay Neutral

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Ultra-creamy, lightweight formula that applies smoothly
  • Waterproof/Sweat-proof
  • Smudge-proof
  • Crease-proof
  • Dermatologist Tested
  • Formulated without Parabens and Mineral Oil

Description

Ulta Beauty Collection's Cream Eyeshadow & Liner long wear, multi-tasking cream formula delivers intense amount of color as an eyeshadow or eyeliner, while feeling lightweight on the eyelids. The component includes a built-in sharpener for precise application every time you use it. Keep this ideal, purse-friendly eyeshadow with you while on-the-go!
Suggested Age: 5 Years and Up
Color Finish: Shimmer
Color Palette: Bright Tones
Product Form: Cream
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Beauty Purpose: Defining
Net weight: .05 Ounces
TCIN: 82609320
UPC: 717897061464
Item Number (DPCI): 342-02-7482
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

isododecane, synthetic wax, ethylene/propylene copolymer, polymethylsilsesquioxane, silica, polybutene, hydrogenated polydicyclopentadiene, sucrose tetrastearate triacetate, coco-caprylate/caprate, oryza sativa (rice) bran wax, synthetic beeswax, hydrogenated castor oil. may contain: mica (ci 77019), iron oxides (ci 77491, ci 77492, ci 77499), titanium dioxide (ci 77891), bismuth oxychloride (ci 77163), manganese violet (ci 77742), ferric ammonium ferrocyanide (ci 77510), carmine (ci 75470), ferric ferrocyanide (77510).

Shipping details

Estimated ship dimensions: 3.9 inches length x 0.5 inches width x 0.5 inches height
Estimated ship weight: 0.005 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

Guests are saying

The product is generally appreciated for its easy application, long-lasting wear, and economical value. However, some guests found it difficult to blend and felt it was sticky, with faint colors. The product worked well as an eyeshadow and blush for many, but some guests reported that it didn't blend well on dry skin or over foundation.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 791 reviews
    58% would recommend
    12 recommendations
    5 out of 5 stars
    28 March, 2026
    originally posted on http://www.ulta.com
    Image

    Cheeks and Lips

    I'm not usually someone who wears cream face products, I like the matte powder look. But i absolutely adore this on my cheeks and lips. It gives tan glowy youthfulness. This shade compliments my skin so well. It was part of a gift set with 75$ purchase that was filled with all ulta products (tbh I wasn't expecting to like anything). But I love this product. I'm acne prone and it doesn't make me break out. I swipe a brush along the stick and then apply. Great product!!
    Maya
    Did you find this review helpful?
    2 out of 5 stars
    25 March, 2026
    originally posted on http://www.ulta.com
    Image

    broke me out

    ive been using this blush for 6 months and i really like how it looks+easy application but ive broken out on the areas i use it on so much.
    anna
    Did you find this review helpful?
    5 out of 5 stars
    22 March, 2026
    originally posted on http://www.ulta.com
    Image

    I absolutely love this product.

    I have 4 different shades. I really like the creamy texture and lasts all day. Simetimes I blend 2 shades together to mix it up. Very compsct for travel as well. Highly recommend I have not used them on my lips as of yet.
    Jules
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    22 March, 2026Verified purchase

    (no review title)

    The color is very deceiving. It’s shimmer not flat.
    linda
    Did you find this review helpful?
    5 out of 5 stars
    18 March, 2026
    originally posted on http://www.ulta.com
    Image

    Fell in love by a Sample

    A sample size came in a gift w purchase bag and now my teen granddaughter is a fan! She specifically wanted a full size and I believe you've got an emerging customer!
    Judy
    Did you find this review helpful?
    5 out of 5 stars
    17 March, 2026
    originally posted on http://www.ulta.com
    Image

    This blush is sooo good!!!

    At first when I got it I was slightly concerned with the quality. I thought that all you had to do was tap it and pigment would come off, but that is not the case. Once I figured that out it was great!!! It is a cream blush, and it is PERFECT for natural looks as well as a lip color (its amazing for this because it just looks like i just woke up with perfect rosy lips and cheeks). I also think that for this price, it has BLOWN AWAY my expectations. This is probably good for teens just starting out with makeup, looking for a natural look.
    Lulu
    Did you find this review helpful?
    1 out of 5 stars
    26 February, 2026
    originally posted on http://www.ulta.com
    Image

    broke when I opened.

    couldnt even use it dropped out of the applicator onto the floor the first time I opened it.
    April
    Did you find this review helpful?
    5 out of 5 stars
    22 February, 2026
    originally posted on http://www.ulta.com
    Image

    I will buy as long as they carry it

    It's the perfect color for both my checks and lips. I love the color and how smooth it feels
    Kathy
    Did you find this review helpful?
    5 out of 5 stars
    14 February, 2026
    originally posted on http://www.ulta.com
    Image

    Great Blush

    This blush is the perfect color, blends nicely and stays on all day with setting powder.
    C
    Did you find this review helpful?
    4 out of 5 stars
    10 February, 2026
    originally posted on http://www.ulta.com
    Image

    Cool Shade of Blush!! Lip Color- Not So Much

    This blush blends well. The color was great and natural for my African American skin tone (Mood). It did not look good as a lip/cheek combo. I would give it 4 out of 5 because it is one of those true blushes out there. But I only recommend it as a blush.
    Shameka
    Did you find this review helpful?
    5 out of 5 stars
    10 February, 2026
    originally posted on http://www.ulta.com
    Image

    No Cons

    Love how blendable & buildable this is! Looks great with quick & easy makeup or a full face. The most beautiful, affordable cream blush.
    Morgan
    Did you find this review helpful?
    5 out of 5 stars
    9 February, 2026
    originally posted on http://www.ulta.com
    Image

    This is my favorite blush product

    I always buy this product
    Desiree
    Did you find this review helpful?
    5 out of 5 stars
    27 January, 2026
    originally posted on http://www.ulta.com
    Image

    Love this color! (Mood)

    One of my favorite blushes was long discontinued and I could not find a replacement. I typically use powder blush so finding a near dupes in cream form, was not on my bingo card. This color (mood) and formula is perfect! It's buildable and provides a natural wash of color. I also love using it on my lips and eyes for a monochromatic look. Love it! No
    Belle
    Did you find this review helpful?
    5 out of 5 stars
    23 January, 2026
    originally posted on http://www.ulta.com
    Image

    I like this

    I really like this product, it goes on smooth and even. I like the color and ease of applying.
    Marilyn
    Did you find this review helpful?
    4 out of 5 stars
    18 January, 2026

    Lots of pigment

    [This review was collected as part of a promotion.] I like this stuff but I would recommend not directly putting it on your cheeks instead apply a little on the back of your hand then use a sponge or brush to transfer it to your face.
    Katie
    Did you find this review helpful?
    5 out of 5 stars
    14 January, 2026
    originally posted on http://www.ulta.com
    Image

    I love this because it is for both cheeks n lips.

    I love the color and I'm going to buy another one in the color Vibe
    Kathy
    Did you find this review helpful?
    4 out of 5 stars
    13 January, 2026
    originally posted on http://www.ulta.com
    Image

    Meh.

    I picked up the shade 'debut' and while i really love the shade, i have to layer it a few times to build up the opacity i want. Its also a bit dry so i spend a lot of time blending it. Im still gonna use it since i really like the shade though.
    Lexii
    Did you find this review helpful?
    1 out of 5 stars
    11 January, 2026
    originally posted on http://www.ulta.com
    Image

    Pretty Shade, doesn't last

    Sadly this didn't work for me. Stays dewy on the skin and disappears quickly.
    debbicard
    Did you find this review helpful?
    1 out of 5 stars
    8 January, 2026
    originally posted on http://www.ulta.com
    Image

    No

    Don't like that you cannot even see the color on your skin
    Monique
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on http://www.ulta.com
    Image

    Can even use OVER POWDER!!

    I'm impressed!! This can even be used OVER POWDER, without that caking & pulling. It adds a beautiful sheen, is not overly wet or dry (perfectly in the middle.) It's great for when you dull yourself out with too much powder/setting, & need a new color boost on your cheeks. This stuff lasts & lasts too. Great value! Nearly all the colors are beautiful. Moment & Close Up are my current faves; perfect on fair skin with pink undertones.
    C$
    Did you find this review helpful?

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