Dog Company Itchy Dog Shampoo - 12oz: Basic Cleansing, Soothing, Nourishing, All Ages
$12.99
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$9.99
was $16.99 New lower price
5 out of 5 stars with 77 ratings
$14.99
was $17.99 New lower price
4.9 out of 5 stars with 10 ratings
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Guests are saying
This shampoo has garnered positive feedback from guests for its effectiveness in alleviating itching and improving coat quality for dogs with sensitive skin. Many guests report significant relief from allergies and skin irritations after just a few uses. The thick consistency and pleasant lather make bath time enjoyable for pets, while the gentle formula is suitable for various breeds. Overall, it stands out as a reliable choice for pet owners seeking a solution for their dogs' skin issues.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 141 reviews
4 out of 5 stars
9 March, 2026
originally posted on Natural Dog Company
Smells Incredible
I have only used this once, but it was an instant relief for my girl.
5 out of 5 stars
8 February, 2026
originally posted on Natural Dog Company
red and patchy skin
my sistern law says it has really helped her pup and a little goes along way
5 out of 5 stars
7 February, 2026
originally posted on Natural Dog Company
Relief for my itchy beagle
I've recently switched my dog to hypoallergenic shampoos and will not turn back. This shampoo has been great for my super-sensitive, itchy rescue beagle. His skin is noticeably less red, his fur feels super soft and clean, and he is less itchy for days after using this shampoo. Definitely recommend for those who have been struggling to find an effective shampoo that actually relieves itchy dogs with skin issues.
5 out of 5 stars
2 February, 2026
originally posted on Natural Dog Company
Sensitive/Itchy Skin recommended
This and the sensitive skin shampoo are the only ones I can use for my pup with sensitive skin. They leave him feeling soft and smelling fresh.
5 out of 5 stars
27 December, 2025
originally posted on Natural Dog Company
Itchy Dog Shampoo-Amazing Product
Soothing Itchy Dog Shampoo works great for my dog. It has a nice, clean scent that isn’t overpowering, and it leaves his coat soft. Best of all, he’s no longer itching after baths.
5 out of 5 stars
15 December, 2025
originally posted on Natural Dog Company
Relief For Kaylee
This shampoo helps Kaylee's itchy, red rash belly she seems much more comfortable. I think it's even better than the shampoo from our vet. Now we're using Natural Dog's Skin & Coat supplement. Kaylee, a Cattle Dog Mix, loves the flavor. We'll continue both products & highly recommend both. Thank You Natural Dog,Zee B.
5 out of 5 stars
15 December, 2025
originally posted on Natural Dog Company
Spectacular!
We have a three year old English lab named Pearl. As with many labs she suffers from seasonal allergies. This shampoo with just one use stopped her itching; gnawing and flaky dandruff. We use about two tablespoons to wash our 87 lb. fur baby. We have used the product three times and there is barely a dent in the bottle. The product is thick and suds extremely well and rinses clean, no remaining irritating residue.I would recommend this as a shampoo to use in general and especially for those fur babies who suffer with allergies.
4 out of 5 stars
13 December, 2025
originally posted on Natural Dog Company
It works
I’ve tried medicated shampoos for the “itch” but nothing really worked. I use essential oils for my skin do why not the dog! I found this company and I am very happy. My field spaniel mutt is so much more relaxed. The scratching is very minimal. Also we use the skin soother balm. We are all much happier !
5 out of 5 stars
18 November, 2025
originally posted on Natural Dog Company
Gentle Shampoo
We like this shampoo, no medical smell and no flaky skin afterwards.
5 out of 5 stars
28 October, 2025
originally posted on Natural Dog Company
Shampoo
This shampoo is awesome. Both of my Boston terriers enjoyed their baths.
5 out of 5 stars
14 September, 2025
originally posted on Natural Dog Company
Skin sensitivity
Tazzy has been taking the skin chews and itchy shampoo for 2 months now. Her skin is so much better and she longer scratches and licks herself excessively.. The red areas she once had are now healthy skin. Thank you for helping me help my furbaby!
5 out of 5 stars
24 July, 2025
originally posted on Natural Dog Company
It works
Just purchased to relieve my German Shepard husky of his itching. Just used once and he seems to have some relief.
1 out of 5 stars
10 July, 2025
originally posted on Natural Dog Company
Did not help
This product did not help my itchy dog. In fact it made her more red under her belly
5 out of 5 stars
10 July, 2025
originally posted on Natural Dog Company
Love It!
This was great shampoo for my dog. She has alot of allergies and this shampoo helped her alot it made her hair very soft and no hair falling out and no more itching. I will purchase again.
5 out of 5 stars
2 June, 2025
originally posted on Natural Dog Company
Great Dog Shampoo
Great scent free shampoo for my itchy dog. Love this aid to my dog’s scratching. It really helps. For an extra boost, I blend it with organic apple cider vinegar, which provides additional relief.
5 out of 5 stars
23 May, 2025
originally posted on Natural Dog Company
Shamoo
I like how my dogs coats feel after a bath. The shampoo smells great although it doesn’t seem to lather well
5 out of 5 stars
7 March, 2025
originally posted on Natural Dog Company
ALLERGY RIDDEN **** RIDE IS OVER
Thank goodness for this shampoo!!! Everything under the sun makes my staffypitty mix itch and scratch like crazy. Even other shampoos that say “calming skin” or “soothing blah blah”. Those make her itch even more. This is the perfect clean shampoo and she looks forward to bath time. She will run and jump in the shower to feel this extra cleanliness. Buy this now, don’t wait.
5 out of 5 stars
27 January, 2025
originally posted on Natural Dog Company
The only shampoo I use
[This review was collected as part of a promotion.] This is the only brand of shampoo that doesn’t irritate my dogs skin! I recommend it to all of my friends!
5 out of 5 stars
27 January, 2025
originally posted on Natural Dog Company
Really helped
Used once so far and..Wow, dog stopped itching as much and his coat is so shiny.
5 out of 5 stars
14 January, 2025
originally posted on Natural Dog Company
Love
This new shampoo is great. Im giving some to my groomer so she can use it during her fluff and buffs!