$9.99 when purchased online
Target Online store #3991
About this item
Highlights
- 24HR NO-FLAKE VOLUME: Natural-looking, buildable volume; no flaking for 24HRS
- NEVER BREAKS DOWN: No flaking, smudging or crunching; lashes feel silky.
- FLEXIBLE FORMULA: Double shield technology™ helps shield lashes from oil, sweat and tears, while Sunflower Microfibers deliver endlessly buildable yet lightweight volume.
- UNIVERSAL BRUSH: Designed to fit diverse eye shapes.
- MULTIPLE SHADES: Available in waterproof and non-waterproof shades, including a natural brown shade.
Description
No fake. No flake. NEW Revlon ColorStay Full Time™ Mascara gives you natural-looking volume that won’t flake. Our flexible formula features Double Shield Technology™ to help shield lashes against oil, sweat and tears. No flaking for 24HRS—just lightweight, buildable volume that never quits. With Sunflower Microfibers for volume that won’t weigh you down, plus a Universal Brush designed to fit diverse eye shapes. Works on all lash types. Available in waterproof and non-waterproof shades, including a natural brown shade.
Suggested Age: Adult
Color Finish: Natural
Color Palette: Dark Tones
Includes: Mascara
Beauty Purpose: Volumizing
Net weight: 8.57 Grams
Features: Non-Clumping, Smudgeproof, Non-Flaking, Long Lasting
TCIN: 92214036
UPC: 309970211707
Item Number (DPCI): 052-02-6419
Origin: Made in the USA and Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, cera alba/beeswax/cire d'abeille, cera carnauba/copernicia cerifera (carnauba) wax/cire de carnauba, candelilla cera/euphorbia cerifera (candelilla) wax/cire de candelilla, palmitic acid, stearic acid, aminomethyl propanediol, butylene glycol, polybutene, ppg-51/smdi copolymer, ammonium acrylates copolymer, pvp, acacia senegal gum, glyceryl rosinate, tall oil glycerides, 1.2-hexanediol, acrylates/polytrimethylsiloxymethacrylate copolymer, caprylic/capric triglyceride, caprylyl glycol, cellulose, disodium edta, hydrolyzed vegetable protein, isostearic acid, lauroyl lysine, lecithin, pectin, pentylene glycol, polyglyceryl-3 polyricinoleate, polyhydroxystearic acid, saccharomyces ferment, tetrasodium edta, tocopheryl acetate, tridecane, triethoxycaprylylsilane, undecane, phenoxyethanol, disodium laureth sulfosuccinate, sodium lauryl sulfate, tocopherol, may contain/peut conteni/puede contener (+/-): [iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499)]. b04032.
Shipping details
Estimated ship dimensions: 2.375 inches length x 0.74 inches width x 5.75 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 2996 reviews
100% would recommend
2 recommendations
Love
3 out of 5 stars
nhi97_584 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this mascara. It has a deep black color to it and the brush itself really stretches the length of your lashes out. I only use waterproof mascara, so that’s a big deal to me, too. This is definitely a favorite.
Love
5 out of 5 stars
gennaej_7579 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love me a good mascara honey! This makes my lashes pop! I love it it’s very light weight and easy removal. I love reckon products at this point . Thanks
My lashes have never looked this good!
5 out of 5 stars
- 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I absolutely love the Revlon ColorStay Full Time Mascara! It delivers impressive volume and length without clumping, flaking, or smudging—even after a long day. The curved brush makes application effortless, coating every lash evenly. It’s become a staple in my makeup routine for its reliable, all-day wear and natural yet enhanced look.
I love it
5 out of 5 stars
jessse461_9891 - 8 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is an amazing mascara! It lengthens my lashes with just a couple of coats! It really doesn’t take much to show on my lashes. It didn’t smudge throughout the day and lasted the whole day.
Unfortunately, not that great of a mascara
2 out of 5 stars
roseleissaorelien_6399 - 8 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The Revlon Colorstay Full time Mascara did not work for me unfortunately. Even it claims to be long lasting, the mascara was really runny and created a stained dark line under my bottom lashes. I will not be purchasing this product. The formula needs a lot of work!!!
Lasts all day
4 out of 5 stars
greengrizls_2017 - 8 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I like the curved brush applicator because it helps fan my eyelashes out without the need to use a brush Curler. Keeps my lashes separated so I don't end up with clumping
Long lasting mascara
5 out of 5 stars
natashag112_7509 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This mascara is pretty good. It’s good at making your eyelashes look very thick. However, you do have to be careful with letting your eyelashes clump together. I found that adding primer beforehand works well.
Descent and affordable!
4 out of 5 stars
priyankak33_9407 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is a pretty good mascara! It was easy to remove and the bright red packaging is nice. The applicator is standard, nothing to really rave about.
Great mascara- no clumps- stays put all day + night
5 out of 5 stars
Thumbs up graphic, would recommend
WestHamptonBeach - 9 days ago, Verified purchaser
- Skin tone: Medium
- Skin type: Dry
- Skin concern: Sensitivity
- Hair color: Brunette
- Eye color: Brown
Bought this mascara in brown - a color that's hard to find. I have long lashes naturally but this mascara really gives them a nice boost in their natural color. There are absolutely no clumps at all and no running. I've been using it for a week and purposely left it on overnight out of curiosity. It didn't run at all. My lashes looked just as good as they did the day before. It washes off easily with my favorite mild quarter moisturizing cream bar. Goes on easily, looks fresh until I wash it off. Glad I found it in this color- will buy more. I have super sensitive skin and no issues whatsoever with this formula. Definitely recommend.
Brush is really good and doesn't flake off
5 out of 5 stars
breezygoddess_4440 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Honestly I have no complaints about this mascara, I am a snob for mascara so it takes a lot to make me love it and use it everyday, but this one did not flake, it removes easy while still lasting all day, it didn't add super curl to my lashes but thats to be expected for me because i don't have super curly lashes already, it is super black and i thr brush is the type I like, separated the lashes really well and there is no scent.
It's ok on me..
5 out of 5 stars
nheartsc_3447 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Such a great drugstore mascara! I'm normally drawn to higher end ones since my experience with drugstore mascaras has not been great. This may* change my perspective. It does flake a bit though so not ideal when wearing for a long time.
Not my favorite.
2 out of 5 stars
mscott22_8911 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Not my favorite mascara. It is not as voluminous as I was expecting. The application brush is easy to apply but it droops my lashes a bit almost immediately after application. It is fairly easy to remove considering it is water proof.
All Day? Barely Halfway.
2 out of 5 stars
thatsmyjazzy_342 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The Revlon ColorStay Full Time Wear Mascara promises “24-hour wear,” but let’s be honest—it starts clocking out around hour six. The look: Fresh out the tube, it gives decent length with a touch of volume. Not super dramatic, more “everyday lashes but elevated.” It defines without clumping, which is cute… for the first few hours. But by midday? The curl has left the chat, and the lift starts fading like your will to answer one more email. The wear: Not waterproof, not smudge-proof—so if you’ve got oily lids, allergies, or even just blink with passion, you might catch some transfer under the eye. And despite the “ColorStay” name, it flakes. Nothing major, but enough that you’ll find yourself checking your reflection like, “Did I sleep in this?” Brush + formula: The brush is fine—classic shape, gets the job done. The formula goes on smooth, not too wet, not too dry. But it doesn’t layer well; second coats get spidery fast. Also, if you’re sensitive, the formula might not be your bestie. It’s not irritating per se, but something about it just feels generic. Bottom line: It’s trying to be your ride-or-die mascara, but ends up more of a flaky situationship. If you need something long-wearing and reliable, this ain’t it. Pop it in your gym bag for emergencies, but don’t expect main character energy.
Lashes look amazing!
5 out of 5 stars
shaynamash_4200 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love the mascara brush & I love how beautiful it looks on the lashes! I would love for tehre to be a waterproof option as I usually prefer my makeup lasting through rain or tears lol.
Worth it
4 out of 5 stars
twoodsmakeup_2573 - 9 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The packaging of this product is great - I feel like the brush holds a lot so I am able to consistently coat my eyelashes! Doesn’t really have a smell that I’ve noticed and I think the serum in it has really helped my eyelashes!!
Love it!
5 out of 5 stars
samysamkhalil_3137 - 11 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Just a couple of coats does the job. Beautiful, deep black that makes your lashes pop. I did notice more length than volume, but looks amazing. The brush is curved for easy, thorough application.
Thick
2 out of 5 stars
meganbc7e2_1862 - 12 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was not the biggest fan of this mascara. It was very clumpy and thick and it just stuck to my eyelashes. This may work for others but it is a no for me.
Great Mascara
5 out of 5 stars
abbylou_official_3536 - 13 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The brush on this mascara easily separated and lengthened my eyelashes. I love the length, dark black color and separation it gives to my eyelashes. Its very easy to use for the bottom lashes as well.
Obessed!
5 out of 5 stars
luren924_4246 - 13 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Obsessed with how this mascara lifts and defines my lashes! It adds serious volume and lasts all day without smudging. Only downside—it takes a minute to dry, so don’t blink too fast. Check out the difference in the pic: one eye has it, the other doesn’t!
Great for thickening lashes!
4 out of 5 stars
oliviaj4_7331 - 14 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This mascara is great for adding thickness to your lashes! I really liked the results from using it on my bottom lashes as well. I found this mascara works best when paired with a lengthening mascara, and following that by applying a couple coats of this mascara afterwards.