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RTIC Outdoors 50 Cans Ultra-Tough Soft Sided Cooler

RTIC Outdoors 50 Cans Ultra-Tough Soft Sided Cooler - 2 of 4RTIC Outdoors 50 Cans Ultra-Tough Soft Sided Cooler - 3 of 4RTIC Outdoors 50 Cans Ultra-Tough Soft Sided Cooler - 4 of 4
RTIC Outdoors 50 Cans Ultra-Tough Soft Sided Cooler - 1 of 4
$159.99 when purchased online
Target Online store #3991

About this item

Highlights

  • RTIC Ultra-Tough Soft Cooler with 36.5 quart capacity holds 50 cans and keeps food cold for up to 2 days
  • Floats in water making it the perfect cooler for the lake, pool, or boat
  • Durable, leak-proof zipper and puncture-resistant liner prevent spills and tears
  • Heavy-duty coated exterior built to handle rough terrain and outdoor conditions
  • Includes zippered storage pocket and adjustable shoulder strap for easy carrying
  • Available in 12 can, 20 can, 30 can, and 50 can sizes to suit every adventure

Description

The RTIC 50 Can Ultra-Tough Soft Cooler is built to handle your biggest adventures—from beach trips and camping to fishing and backyard BBQs.
Made to float and designed for extreme durability, this leak-proof cooler is as versatile as it is tough. It features a heavy-duty, tear-resistant coated vinyl exterior and a fully waterproof zipper.

With up to 1.5 inches of closed-cell foam insulation, the Ultra-Tough Soft Cooler keeps contents cold for up to 2 days—perfect for road trips, lake days, and outdoor excursions. The waterproof interior works with both ice cubes and ice packs, while welded seams help lock in the cold and prevent leaks. Lightweight yet rugged, it includes a zippered pocket and adjustable shoulder strap for easy carrying.

Best of all—it floats, making it the ideal floating cooler for the pool or boat. Whether you're packing a picnic, hauling drinks, or heading off-grid, this cooler is ready to go wherever you do.

This 50 Can Soft Cooler holds up to 50 cans or 36.5 quarts and includes an exterior storage pocket to keep essentials within easy reach (note: pocket is not waterproof).

Available in 12, 20, 30, and 50 can sizes.

Note: The packaging on this item may say 40 can, but don’t worry, it still fits up to 50 cans
Dimensions (Overall): 17.3 Inches (H) x 11.7 Inches (W) x 18.6 Inches (D)
Weight: 7.3 Pounds
Interior Dimensions: 13 Inches (H), 16 Inches (W), 9.5 Inches (D)
Features: Adjustable Straps, Leakproof
Liner Material: Vinyl
Capacity (Volume): 36 Quart
Number of Beverage Cans Held: 50
Material: Vinyl
Care & Cleaning: Wash With Soap and Water
TCIN: 89973448
UPC: 819260021881
Item Number (DPCI): 337-01-9762
Origin: Made in the USA or Imported

coolers
all

Item Type Personal Small Medium Large Giant
Volume 0 - 16 quarts 17 - 35 quarts 36 - 59 quarts 60 - 99 quarts 100 quarts and above

All sizes in inches unless otherwise noted.

Shipping details

Estimated ship dimensions: 20.08 inches length x 12.95 inches width x 17.0891 inches height
Estimated ship weight: 7.3 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

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Guests are saying

The cooler is praised for its durability and ability to keep items cold for extended periods, making it ideal for outdoor activities like camping and beach trips. Many guests appreciate its size and design, which fits well in various settings. However, concerns about the zipper's functionality have been frequently mentioned, with several guests experiencing issues that affect the overall usability of the cooler. Despite these challenges, the cooler remains a popular choice for its performance and style.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.9 out of 5 stars with 3810 reviews
    50% would recommend
    2 recommendations

    12 can Ultra Soft Cooler

    5 out of 5 stars
    Ashley S. - 3 days ago
    originally posted on RTIC Outdoors
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    Love my cooler, we have 3 different sizes. Rtic coolers are great! Keep ice for a long time.
    Did you find this review helpful?

    What an AMAZING addition to our outdoor activities

    5 out of 5 stars
    Bomber's P. - 6 days ago
    originally posted on RTIC Outdoors
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    I am pretty familiar with RTIC as a brand. We've had the hard versions in our Bronco, Jeeps, Raptors and off road vehicles for years. I want something with less bulk, that could have little weight,authentic contents were emptied. BUT, it still had to provide adequate insulation for my supplies. When these popped up on sale, I was IN! Loved the color scheme, and oersonalizatiin options, as well. Boy was it a score! I keep a LOT of drinks in these,to keep me hydrated,whike felling trees, landscaping, and doing tractor work over our properties. It has sat in the sun, on some of our HOTTEST DAYS. . and, NEVER FAILED ME EVEN ONCE. As its sat in the shade, on a few days, it has maintained all of the ice and cooling, with little melt. It is comfortable to carry on hand and over the shoulders. The straps are very high quality, as are the interior and exterior materials. Being career military, Im very hard to please. And this thing is IMPRESSIVE. The zipper will be standing, after a nuclear war, Im pretty sure! Let me say this, since Im doing a review, and not a "cant wait to get/use it" useless post. I hate it when people dont provide details for the actual product. Taking the time, is always appreciated for those of us attempting to glean PERTINENT info, on things we dont have in-hand. I was inspecting the graphic I had added on mine, and the product overall. While impressed, I noticed a small area inside, where the "seam tape" was slightly lifted. I ran water over it, to make sure that it wouldn't affect the seal, or allow moisture to get into the outer shell. Of course, there was no issue. I had a question about my graphic and mentioned it, and sent a pic. . . just to be sure. I was told vehemently, that that slight imperfection was a NO GO QC point. They LITERALLY redid an entire new order, even adjusted the question about the graphic, and had it to me in SUPERSONIC time. Not to mention, they gracefully afford a military discount. . . which I never used with their products before. So, Im BEYOND impressed and grateful to this absolutely professional group of COOLER EXPERTS. With ALL of that said, I PROBABLY would have been better suited for a 30 can. The 40 is great for a family and larger outings. And, its certainly not a problem. But, a slight less amount of bulk, would have been a little better, if just on solo. Im sure someone else unfamiliar, may find that tid bit, useful. These people and this company, earns many a hearty salute. I will buy from no others, knowing what RTIC does for me.
    Did you find this review helpful?

    Patriotic cooler that looks great and gets the job done.

    5 out of 5 stars
    Matthew f. - 7 days ago
    originally posted on RTIC Outdoors
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    What can I say? This cooler is perfect for the multifamily trip to the pool where everybody can fit snack snacks drink drinks, and meal all in one place. Beautiful marriage of style and function with this cooler and looking forward to future usages along with other Rtic products I have also purchased.
    Did you find this review helpful?

    30 can cooler

    1 out of 5 stars
    Jeremy J. - 7 days ago
    originally posted on RTIC Outdoors
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    It is great. But there was a mistake with the writing on it but other than that no issues
    Did you find this review helpful?

    Zipper

    2 out of 5 stars
    Trey T. - 8 days ago
    originally posted on RTIC Outdoors
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    Only been using for 2 weeks and the zipper is not connecting together on one side.
    Did you find this review helpful?

    Awesome cooler keeps its cold

    5 out of 5 stars
    Terry B. - 8 days ago
    originally posted on RTIC Outdoors
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    Awesome cooler keeps its cold . Ice don't melt fast.
    Did you find this review helpful?

    50 can cooler

    5 out of 5 stars
    Bryan N. - 8 days ago
    originally posted on RTIC Outdoors
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    Looks great, seems to be of very good quality…holds a lot of drinks and still leaves plenty of room for ice. Used it a week on the beach, so it was opened a lot all day and kept ice great. Love it!
    Did you find this review helpful?

    You won’t regret buying the cooler

    5 out of 5 stars
    Margaret A. - 8 days ago
    originally posted on RTIC Outdoors
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    Awesome cooler. Does not leak. Made of thick material easy to clean. I’m 100% happy with it and the colors are really pretty.
    Did you find this review helpful?

    Cusrtomer Golf Outing Gift

    5 out of 5 stars
    tom o. - 9 days ago
    originally posted on RTIC Outdoors
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    These soft sided coolers are always a hit at our Custoner events. With our Company logo, they will be reminded every time they use this unique gift. We feel it is a good value and helps retain our B2B ustomers.
    Did you find this review helpful?

    All Purpose

    5 out of 5 stars
    Chase H. - 9 days ago
    originally posted on RTIC Outdoors
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    Love the cooler and everything about it. This is our second or third 50 can, we also have a 30 can 20 can and 10 can. These are super light, super convenient, easy to move and can stack in tight spaces unlike hard surface coolers. We host quite a bit, so it’s great for transporting or holding ice, use at the lake often, and the beach. Love this cooler, will definitely purchase again.
    Did you find this review helpful?

    Great Product

    1 out of 5 stars
    Nichole W. - 9 days ago
    originally posted on RTIC Outdoors
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    Stays cold even on 90°+ days in New England…inside a vehicle. I’d say that’s impressive!
    Did you find this review helpful?

    Good cooler

    4 out of 5 stars
    Rick H. - 10 days ago
    originally posted on RTIC Outdoors
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    I like the color, the strap is nice, and the zipper works pretty well. Verdict is still out on ice retention. Used it a couple times and it's been good. Wish there were a couple mesh pockets on the side
    Did you find this review helpful?

    Cooler

    5 out of 5 stars
    debbie f. - 10 days ago
    originally posted on RTIC Outdoors
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    We love this cooler. We use it at the beach and keeps food and drinks ice cold
    Did you find this review helpful?

    Not a dependable cooler for the cost

    2 out of 5 stars
    Gina B. - 10 days ago
    originally posted on RTIC Outdoors
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    Seams separating, bottom leaks, and cooler does stay cold all day
    Did you find this review helpful?

    The downfall is the zipper

    2 out of 5 stars
    Casey G. - 11 days ago
    originally posted on RTIC Outdoors
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    I love the color, size, and almost everything about the cooler. I was so excited to get it. However, the zipper makes me hate it. Even with giving it time to soften up, it is hard to open and close. It makes me not want to use it.
    Did you find this review helpful?

    LOVE IT!! Keep the ice

    5 out of 5 stars
    Stacey N. - 11 days ago
    originally posted on RTIC Outdoors
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    LOVE IT!! Keep the ice and doesn't leak!!!!!!!!!!!!!!!!!!!! It's the best cooler EVER!!!
    Did you find this review helpful?

    30 can soft cooler

    5 out of 5 stars
    Emily S. - 11 days ago
    originally posted on RTIC Outdoors
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    We LOVE this cooler!!! After 7 years of very frequent and heavy use, we finally ruined the zipper. We have tried to use several coolers and nothing compared to this. We just purchased it again. Perfect for camping and floating and small enough to tote along to family gatherings. VERY impressed with its ability to hold up for many years!!!
    Did you find this review helpful?

    New Soft Cooler

    4 out of 5 stars
    Jane B. - 12 days ago
    originally posted on RTIC Outdoors
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    This new soft sided cooler from RTIC is extremely economic, well designed, and works extremely well!
    Did you find this review helpful?

    Perfect size

    5 out of 5 stars
    Mindy H. - 12 days ago
    originally posted on RTIC Outdoors
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    Bought for getting frozen food home from the grocery as I live an hour away in 100° weather currently soft cooler is built well pleased with my purchase
    Did you find this review helpful?

    Awesome cooler

    5 out of 5 stars
    Allan C. - 13 days ago
    originally posted on RTIC Outdoors
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    This cooler is amazing holds ice overnight highly recommend it. Also love the color since I am a Patriots fan!!! Only negative is the shoulder strap being white. It is going to get filthy
    Did you find this review helpful?

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