$19.99 when purchased online
Target Online store #3991
About this item
Highlights
- 10X Grease Cleaning Power: More grease fighting ingredients than leading bargain laundry detergent
- 3-in-1: Tide liquid laundry detergent attacks grease, tackles odors, fights stains
- Don't pay for water, pay for clean: less water per drop versus leading bargain laundry detergent
- Tough stain removal: Laundry soap that works on 100% of common stains
- Power in cold and quick: liquid laundry detergent that works in all cycles and water temperatures
- Fresh scent: Infused with the Tide Original scent you love
- America's most trusted: voted Most Trusted laundry detergent in 2025 BrandSpark American Trust Study
- Tide liquid laundry detergent is easy to measure and pour
Description
Face it, the world can be a really dirty place. In a world where common stains can be mere moments away, you need a clean that can stand up to them. When it comes to stains, you want a solution that you can trust in any circumstance. Tide Liquid Laundry Detergent will give you the Tide clean you love - every single time. A surprisingly powerful clean in one step-even in cold water and quick cycles. Tide Laundry Soap works on 100% of common stains, including grease stains, giving you the clean and freshness you know and love. When it comes to choosing a laundry detergent that works on all of life's messes, don't pay for water, pay for clean. Tide Liquid Laundry Detergent is America's #1 trusted detergent brand** and is designed to work even in cold water, delivering outstanding performance every time. Get a quality clean from your liquid laundry detergent. Tide laundry soap keeps your whites white and your colors colorful, infused with the Original Scent you love. Tide laundry detergent is easy to measure and easy to pour. If it's clean, it's got to be Tide.
** Voted most trusted laundry detergent brand by American shoppers based on the 2025 BrandSpark American trust survey.
** Voted most trusted laundry detergent brand by American shoppers based on the 2025 BrandSpark American trust survey.
Scent: Original
Health Facts: Paraben-Free, Perchloroethylene-Free, Phosphate-Free, Bleach-Free
Product Warning: Keep out of reach of children, flush immediately if product enters eyes, keep container tightly sealed, seek medical help if product is swallowed
Formulation: Deep Cleaning, Concentrated, High Efficiency
Product Form: Liquid
Sustainability Claims: Recyclable
Net weight: 132 fl oz (US)
Number of uses: 100
TCIN: 87469585
UPC: 030772121016
Item Number (DPCI): 003-08-7406
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
Ingredients:
cleaning agents (sodium and mea c10-16 alkylbenzenesulfonate, c10-16 pareth, sodium lauryl sulfate, mea laureth sulfate, c10-16 alkyldimethylamine oxide), stabilizers (sodium cumenesulfonate, hydrogenated castor oil, calcium formate), suds reducers (sodium and mea salts of c12-18 fatty acids, simethicone, dimethicone or both phenylpropyl ethyl methicone and trimethylsiloxysilicate), water softener (sodium and mea citrate), enzymes (subtilisin, amylase enzyme, cellulase enzyme, mannanase enzyme), cleaning aids (polyethyleneimines alkoxylated, tetrasodium glutamate diacetate), odor removers (diethylenetriamine, methyl di-t-butyl hydroxyhydrocinnamate), solvents (alcohol, propylene glycol, ethanolamine), preservative (benzisothiazolinone), colorants, fragrances, water' '
Allergens & Warnings:
CAUTION: MAY IRRITATE EYES. DO NOT GET IN EYES. DO NOT REUSE THIS PACKAGE FOR DISPENSING BEVERAGES OR OTHER LIQUIDS. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes., CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. SEE BACK LABEL., Contains fragrance allergen(s)Shipping details
Estimated ship dimensions: 11.11 inches length x 9.22 inches width x 6.03 inches height
Estimated ship weight: 10.351 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The reviews highlight a significant divide among guests regarding the new scent of Tide laundry detergent. While many appreciate its cleaning power and long-lasting freshness, others find the new fragrance overpowering and reminiscent of chemicals. Guests value Tide for its stain removal capabilities and reliability, often passing it down through generations. However, the recent scent change has led some to seek alternatives, emphasizing the importance of scent in their laundry experience.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 6552 reviews
cleans effectively: 4.62 out of 5
quality: 4.45 out of 5
scent: 4.2 out of 5
value: 4.2 out of 5
81% would recommend
298 recommendations
Tide
4 out of 5 stars
Thumbs up graphic, would recommend
Ske - 1 day ago, Verified purchaser
When we received the Tide the cap was broken and liquid leaked out. Would it be possible to receive a partial refund or replacement? I did manage to save 50%"
Tide Is The Tidleesve To Clean
5 out of 5 stars
Thumbs up graphic, would recommend
Billy O - 2 days ago, Verified purchaser
Tide is top of the tides tier when it comes to everything you need for cleaning your clothes.
Keeps us clean
5 out of 5 stars
Thumbs up graphic, would recommend
Benji - 2 days ago, Verified purchaser
I grew up with Tide. It kept our clothes looking and smelling clean. I love the original scent. We use nothing else, and it gets the stains out
Great product
4 out of 5 stars
Thumbs up graphic, would recommend
Amp - 2 days ago, Verified purchaser
Outside damage to package
Awful Smell
3 out of 5 stars
Thumbs down graphic, would not recommend
Jess - 6 days ago
Tide Does clean well but the smell. Like come on. Why mess with something that isn’t broken? The smell awful. Looks like I’ll be giving my money to other products.
1 reply from Tide team - 5 days ago
Thank you for sharing your feedback, Jess. We test our products with many consumers to design a product we hope you'll love, although we understand personal preferences will vary. Incorrect dosage could affect the scent remaining after the wash, and we recommend using the suggested amount from the label, compared to load size/dirt levels in your laundry, for the best results. We want to learn more about your experience and share it with our Quality Assurance Team. For further assistance, give our Tide Team a call at 1-800-879-8433.
The Best
5 out of 5 stars
Thumbs up graphic, would recommend
Craiggers - 6 days ago, Verified purchaser
Best detergent on the market gets out all kinds of stains
Tide Original
5 out of 5 stars
Thumbs up graphic, would recommend
Original tide - 7 days ago
Tide Powder is my 1st choice for sheets and towels. However, it's ver hard to find. Liquid Tide original is my 2nd choice but a good one
Stocking issue with Tide?
1 out of 5 stars
Dolores - 15 days ago, Verified purchaser
I wanted the Coldwater Tide but as it once again is customary with Target they may have gotten rid of it. I assume because there was none on the shelf the last two weeks!
1 reply from Tide team - 13 days ago
We're sorry to hear that you had trouble finding the version you were looking for, Dolores, and we hope it helps to know that Tide Coldwater was originally designed to clean better than regular Tide in cold water conditions; however, we have since brought that same technology to all our detergents and have discontinued Tide Coldwater Clean, as all of our detergents are designed to wash in cold water conditions effectively. If you have any further questions about our products and versions, please feel free to give us a call at 1-800-879-8433, M-F 9am-6pm EST.
Great quality
4 out of 5 stars
Thumbs up graphic, would recommend
Charles - 19 days ago, Verified purchaser
Like cost and removes any kids stains
Beware of false product specs
2 out of 5 stars
Thumbs down graphic, would not recommend
centen - 23 days ago, Verified purchaser
The main photo on the Target site for an 84 oz. bottle of Tide prominently declares 74 loads in large white letters. But that is not what you get. You get an 84 oz. bottle of Tide yielding 64 loads. So be careful how you evaluate cost per load! Target must have used a photo of a special promo bottle ("10 loads free") as the main picture of the 84 oz. bottle. What I got was an 84 oz bottle, but yield was only 64 loads - that's about 16% less product than what I thought I was purchasing.
Truly is superior and I hate to admit it.
5 out of 5 stars
Thumbs up graphic, would recommend
laVidaLoner - 24 days ago, Verified purchaser
As with Charmin TP, we did a household experiment with various brands of laundry detergents. Similarly to the TP, we kept coming back to the expensive one. Lol. In this case, Tide really did seem to clean the best. I enjoy the smell of gain but Tide original manages to truly clean deeper to get rid of odors rather than mask set-in smells with a strong fragrance.
Only detergent i use!
5 out of 5 stars
Thumbs up graphic, would recommend
Lindsay - 27 days ago, Verified purchaser
Love this detergent! Not only does it smell amazing but it gets out stains without pre-treating
Make everything drity
1 out of 5 stars
Laundry detergent soap - 1 month ago, Verified purchaser
Laundry detergent leaks out and gets on everything
1 reply from Tide team - 27 days ago
We're sorry to hear that this was your experience, as we have strict quality checks in place to ensure that each bottle of Tide reaches you in the best possible condition. So that we can learn more, please give us a call at (800) 879-8433.
Works great
5 out of 5 stars
Thumbs up graphic, would recommend
CleanFreak - 1 month ago, Verified purchaser
Works great removing stains and odors. People comment on how overpowering the smell is but they’re using way too much.
The new scent is HORRIBLE
1 out of 5 stars
Ejuliast - 1 month ago
originally posted on tide.com
The bottles look the same, but the new scent is just awful. It lingers everywhere, and it took an hour of wearing a shirt washed with it for my whole body to be covered in itchy hives. After a lifetime of Tide, I’ll be switching to a different brand. Shame on you, Tide.
1 reply from Customer Care team - 1 month ago
Thank you for taking the time to share this feedback. We're really sorry you had this reaction, and we hope your symptoms have improved. Your support and loyalty to Tide help us improve our products, and we perform extensive tests on our formulas to ensure they are safe and effective when used as directed. However, we understand preferences will vary from person to person. Please discontinue using the Tide Ultra Powder and set it aside for review. We want to have our Safety Team look into this further, and we'll be happy to suggest an alternative product you may love. Give us a call at 1-800-879-8433 for further assistance.
Great product!
5 out of 5 stars
Thumbs up graphic, would recommend
Wanda - 1 month ago, Verified purchaser
Tide is excellent for my childrens clothes.
Pricing
2 out of 5 stars
Thumbs down graphic, would not recommend
Nancy - 1 month ago, Verified purchaser
Mine is labeled 64 Oz, with100 in large numbers on the package, and 74 loads here. One of the worst companies for deceptive packaging, in my opinion. Strangely, the product seems to cost exactly the same from store to store. I am experimenting with other products, but Tide is an effective cleaner.
1 reply from Tide team - 1 month ago
We appreciate you bringing this to our attention, Nancy! This certainly doesn't sound like the experience we'd expect when using our products, so it's important to know that our products undergo strict quality checks to ensure they reach you in the best condition. To allow our Quality Team to investigate further, we'd love the opportunity to learn more. Please give us a call at (800) 879-8433, 9 am-6 pm EST, Monday-Friday.
Cleans laundry
5 out of 5 stars
Thumbs up graphic, would recommend
Rose - 2 months ago, Verified purchaser
Product is worth the price
Regular buy!
5 out of 5 stars
Thumbs up graphic, would recommend
Amber - 2 months ago, Verified purchaser
I love how fresh it keeps my clothes smelling!
Tide soap
5 out of 5 stars
Thumbs up graphic, would recommend
JASM - 2 months ago, Verified purchaser
Cleans and smells good