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Tide Original HE Deep Cleaning Concentrated Liquid Laundry Detergent Soap
$12.99 ($0.16/fluid ounce)
In Stock
Eligible for registries and wish lists
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About this item
Highlights
- America's #1 detergent brand* (*Tide, based on sales)
- Cleans deep and smells fresh
- Cleans, freshens, whitens, brightens
- Measure with cap. For medium loads, fill just below bar 1. For large loads, fill just below bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer
- Infused with the Original Scent you love
Description
America's #1 detergent*, now even better. This Tide liquid laundry detergent has an improved formula engineered to attack tough body soils.
Tide's HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.
Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash.
Available in Original and Clean Breeze scents.
The Tide clean you love is also available in Tide PODS laundry pacs.
* Tide, based on sales, Nielsen laundry detergent category
Tide's HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.
Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash.
Available in Original and Clean Breeze scents.
The Tide clean you love is also available in Tide PODS laundry pacs.
* Tide, based on sales, Nielsen laundry detergent category
Scent: Original, Scented
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, All-Temperature Detergent, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 80 fl oz (US)
Number of uses: 64
TCIN: 13918060
UPC: 030772121108
Item Number (DPCI): 003-08-0278
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Allergens & Warnings:
CAUTION: MAY IRRITATE EYES. Do not get in eyes. Do not reuse this package for dispensing beverages or other liquids. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes. CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWEDShipping details
Estimated ship dimensions: 4.35 inches length x 7.39 inches width x 11.37 inches height
Estimated ship weight: 5.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.6 out of 5 stars with 7326 reviews
cleans effectively: 4.65 out of 5
quality: 4.5 out of 5
scent: 4.23 out of 5
value: 4.26 out of 5
80% would recommend
352 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
(no review title)
Cleans my clothes well and smells good.
5 out of 5 stars
Thumbs up graphic, would recommend
29 December, 2025Verified purchase
(no review title)
lasts longer and better
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
(no review title)
Gets the job done
5 out of 5 stars
Thumbs down graphic, would not recommend
27 December, 2025Verified purchase
(no review title)
love me tide specials
1 out of 5 stars
23 December, 2025
Terrible
Useless. Full of fragrance to mask odors instead of actually cleaning the clothes.
5 out of 5 stars
Thumbs up graphic, would recommend
21 December, 2025
(no review title)
Tide is my go-to detergent brand, and it never disappoints! The Original scent is clean and fresh without being overwhelming, and it consistently gets my clothes looking and smelling great. Whether it’s everyday laundry or tougher stains, Tide always delivers reliable results. I’ve tried other brands, but I always come back to this one—highly recommend!
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Smells so fresh!
[This review was collected as part of a promotion.] The scent is so fresh, and just smells so “clean”. I kept wanting to smell it :) It also did its job at cleaning thoroughly. I recommend everyone to give it a try!
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025Verified purchase
Safe for bottoms
My wife had diarrhea last week, I was going to throw away her favorite white pants but I used this Tide and you can barely see the skid marks
5 out of 5 stars
18 December, 2025
originally posted on influenster.com
Holiday laundry messes be gone!
[This review was collected as part of a promotion.] Tide original has had my back this entire holiday season! From my husband's work pants, to my son's jeans, to even my most delicate sweaters - Tide original has kept our clothes in amazing condition and looking like no holiday mess has ever happened! A little bit goes a long way, there is no residue left behind on any of our clothes, and they look good as new when pulling them out of the laundry. After years of using a scent free detergent, the scent is a little bit strong – so just something to note for those who have sensitive noses or skin.
5 out of 5 stars
18 December, 2025
originally posted on influenster.com
Great detergent!
[This review was collected as part of a promotion.] This detergent works wonders, it has a clean refreshing smell that I love. It removes stains easily. It is not as liquid as other detergents. Totally recommended!
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2025Verified purchase
Always five stars
Tried and true. I have tested other brands but I always come back
5 out of 5 stars
17 December, 2025
originally posted on influenster.com
Clean and fresh liquid laundry detergent
[This review was collected as part of a promotion.] I love this liquid laundry detergent ! It smells fresh and gets my clothes super clean and ready for the next wear ! I love it compact packaging and convenient handle . The size I received can actually wash up to 32 loads ,which is quite impressive if you ask me . A little bit of this goes an incredibly long way . I definitely recommend checking it out .
5 out of 5 stars
16 December, 2025
originally posted on influenster.com
Tide original scent liquid laundry detergent 6x b
[This review was collected as part of a promotion.] I received this complimentary product for review purposes only. This is the tide original liquid detergent with 6 mx boosters. What I like about this product is the fact that it is much more concentrated and you don’t have to use a lot of the detergent because it’s stronger and cleanses your laundry very well. It gets rid of stains, odors and leaves your laundry smelling fresh. It is affordable and easy to find at your local grocery stores. This bottle is average size and easily storable and the packaging is the same.
5 out of 5 stars
15 December, 2025
originally posted on influenster.com
A washing detergent powerful enough to fight stain
[This review was collected as part of a promotion.] I received this complimentary in exchange for my honest opinion. I was looking to try this brand for awhile and I'm so glad I did. The stain fighting power in this laundry detergent,even in cold water, is one like I haven't seen before. As someone who is super scared to shrink my clothes and only uses cold water on my clothes, thats a winner in my book. I definitely think you get a good value for your money,with a 6x concentrated formula. I love that it keeps my whites, white and my colorful clothes, full of color. With my youngest in kindergarten now, and between the germs,dirt, and the occasional paint, its been great to have Tide on my side.. I also love the improved formula engineered to attack tough body soils.
5 out of 5 stars
15 December, 2025
originally posted on influenster.com
Must have laundry detergent
[This review was collected as part of a promotion.] Tide has been my absolute favorite when I do my laundry. It’s easy to use removes all the stain and dirt from the clothes living it all fresh and clean and smells good for days.
5 out of 5 stars
15 December, 2025
originally posted on influenster.com
Trusted brand
[This review was collected as part of a promotion.] Tide is a well known brand in my household, well trusted. Loving this small size bottle of tide, it’s the perfect size for a small family. Can be used in he washers and smells delightful. Leaves your clothes feeling clean and smelling great.
4 out of 5 stars
13 December, 2025
originally posted on influenster.com
Good morning
[This review was collected as part of a promotion.] Overall a solid tide product cleaned the clothes well, left them smelling great, bottle poured well and was easy to store, will definitely keep this in the laundry rotation
5 out of 5 stars
Thumbs up graphic, would recommend
13 December, 2025Verified purchase
(no review title)
Good quality
5 out of 5 stars
13 December, 2025
originally posted on influenster.com
Effective against tough stains
[This review was collected as part of a promotion.] I am glad I got to try this liquid detergent. Love the fresh scent. It effectively works on removing tough stains. Leaves the clothes smelling clean and fresh!
4 out of 5 stars
12 December, 2025
originally posted on influenster.com
Good
[This review was collected as part of a promotion.] Great detergent. Wish the scent wasn't so overpowering. Did a great clean. Left clothing feeling and looking great. Will repurchase in the future