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Tide Original HE Deep Cleaning Concentrated Liquid Laundry Detergent Soap
$12.99 ($0.16/fluid ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- America's #1 detergent brand* (*Tide, based on sales)
- Cleans deep and smells fresh
- Cleans, freshens, whitens, brightens
- Measure with cap. For medium loads, fill just below bar 1. For large loads, fill just below bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer
- Infused with the Original Scent you love
Description
America's #1 detergent*, now even better. This Tide liquid laundry detergent has an improved formula engineered to attack tough body soils.
Tide's HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.
Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash.
Available in Original and Clean Breeze scents.
The Tide clean you love is also available in Tide PODS laundry pacs.
* Tide, based on sales, Nielsen laundry detergent category
Tide's HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles.
Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash.
Available in Original and Clean Breeze scents.
The Tide clean you love is also available in Tide PODS laundry pacs.
* Tide, based on sales, Nielsen laundry detergent category
Scent: Original, Scented
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, All-Temperature Detergent, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 80 fl oz (US)
Number of uses: 64
TCIN: 13918060
UPC: 030772121108
Item Number (DPCI): 003-08-0278
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Allergens & Warnings:
CAUTION: MAY IRRITATE EYES. Do not get in eyes. Do not reuse this package for dispensing beverages or other liquids. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes. CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWEDShipping details
Estimated ship dimensions: 4.35 inches length x 7.39 inches width x 11.37 inches height
Estimated ship weight: 5.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.6 out of 5 stars with 7302 reviews
cleans effectively: 4.65 out of 5
quality: 4.5 out of 5
scent: 4.23 out of 5
value: 4.26 out of 5
80% would recommend
348 recommendations
1 out of 5 stars
23 December, 2025
Terrible
Useless. Full of fragrance to mask odors instead of actually cleaning the clothes.
5 out of 5 stars
Thumbs up graphic, would recommend
21 December, 2025
(no review title)
Tide is my go-to detergent brand, and it never disappoints! The Original scent is clean and fresh without being overwhelming, and it consistently gets my clothes looking and smelling great. Whether it’s everyday laundry or tougher stains, Tide always delivers reliable results. I’ve tried other brands, but I always come back to this one—highly recommend!
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025Verified purchase
Safe for bottoms
My wife had diarrhea last week, I was going to throw away her favorite white pants but I used this Tide and you can barely see the skid marks
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2025Verified purchase
Always five stars
Tried and true. I have tested other brands but I always come back
4 out of 5 stars
13 December, 2025
originally posted on influenster.com
Good morning
[This review was collected as part of a promotion.] Overall a solid tide product cleaned the clothes well, left them smelling great, bottle poured well and was easy to store, will definitely keep this in the laundry rotation
5 out of 5 stars
Thumbs up graphic, would recommend
13 December, 2025Verified purchase
(no review title)
Good quality
5 out of 5 stars
13 December, 2025
originally posted on influenster.com
Effective against tough stains
[This review was collected as part of a promotion.] I am glad I got to try this liquid detergent. Love the fresh scent. It effectively works on removing tough stains. Leaves the clothes smelling clean and fresh!
4 out of 5 stars
12 December, 2025
originally posted on influenster.com
Good
[This review was collected as part of a promotion.] Great detergent. Wish the scent wasn't so overpowering. Did a great clean. Left clothing feeling and looking great. Will repurchase in the future
4 out of 5 stars
12 December, 2025
originally posted on influenster.com
Small but mighty
[This review was collected as part of a promotion.] Fantastic with stains. Long lasting fabric fragrance stays behind for fresh smelling clothing. Small but mighty bottle, makes it easy to store and easy to pour.
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Great detergent
[This review was collected as part of a promotion.] This detergent does such a great job at washing my clothes and the smell was really nice to it. It was super effective and worked well with the washer I have
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Fresh and clean smell, clean clothes , great job
[This review was collected as part of a promotion.] Laundry days made easy with Tide Original! Love how fresh and clean everything smells — just one cap does the job perfectly. Tide Original keeps my laundry super fresh and clean every time — one cap is all it takes!
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Tide
[This review was collected as part of a promotion.] Tide has always been a good brand to use when you need to of course keep your clothes clean and smelling fresh, and of course i got mine in the liquid form and not the pods so it was easy to measure and pour, it was not harsh on my clothes and absorbed into the water well lathering all the clothes evenly
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Good detergent
[This review was collected as part of a promotion.] Mom of toddlers so you can image the messy clothes. Not an overwhelming scent and gets the job and minor stains removed easily. Good amount for the price
5 out of 5 stars
Thumbs up graphic, would recommend
12 December, 2025Verified purchase
Good
Good value and good detergent
5 out of 5 stars
12 December, 2025
originally posted on influenster.com
Affordable laundry care that keeps your clothes cl
[This review was collected as part of a promotion.] Tide is my go to for laundry detergent! The fresh clean scent leaves our clothes and the laundry room smelling wonderful. The concentrated formula last long with 32 loads per bottle. Even when I use cold water for washing our clothes come out clean everytime! I never notice any residue.
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
good
[This review was collected as part of a promotion.] yayyy #1 brand i love the detergent a lot it’s very good and makes my clothes smell clean and good super fresh all the time !!!!! it removes a lot of stains as well on my blankets pillows really anything it’s very good !!!!! the packaging is great as well it doesn’t spill at all very easy to use and put it away !!!!!
4 out of 5 stars
11 December, 2025
originally posted on influenster.com
Tide
[This review was collected as part of a promotion.] Tide laundry detergent has been a staple in many homes throughout the years, its cleaning agents never disappoint, you can feel the freshness and fragrance staying power on clothes.
5 out of 5 stars
Thumbs up graphic, would recommend
11 December, 2025Verified purchase
(no review title)
Excelente
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
Tide 6X
[This review was collected as part of a promotion.] If you want maximum cleaning power and maximum value, switch to Tide 6X Boosted Detergent! The high concentration means you use less product per load, which saves money in the long run. I rely on this for its unbeatable stain removal—it demolishes grease and dirt from work clothes without needing pre-treatment.
5 out of 5 stars
11 December, 2025
originally posted on influenster.com
Get it
[This review was collected as part of a promotion.] Love the consistency. The quality is great honestly. The durability is fantastic and it gets the job done. The strength is heavy! Packaging is normal